Xavier Mah Consultancy

𝑃𝑟𝑜𝑚𝑒𝑛𝑎𝑑𝑒 𝑏𝑦 𝐼𝐽𝑀 𝑅𝑖𝑚𝑏𝑎𝑦𝑢: 100% 𝑇𝑎𝑘𝑒-𝑈𝑝 𝐴𝑐ℎ𝑖𝑒𝑣𝑒𝑚𝑒𝑛𝑡! 🌟

Launched on 1st March, Promenade has swiftly reached full occupancy, showcasing its exceptional appeal. This vibrant hub seamlessly blends retail and lifestyle experiences, all while prioritising sustainability.

Strategically positioned for unbeatable connectivity with major highways and a focus on green design, including GreenRE Bronze certification and eco-friendly features, Promenade stands as a beacon of modern living. With inclusive facilities, community-centric amenities, and a dynamic atmosphere, it is set to enhance the IJM Rimbayu area and enrich residents' lives.

Thank you, The Edge Malaysia, for the full-page feature!

😍

Have you seen 𝐼𝑛𝑣𝑒𝑛𝑡𝑖𝑛𝑔 𝐴𝑛𝑛𝑎 on Netflix? You definitely should.

While the binge-watching show is mostly for entertainment, there's plenty you can learn from what you watch!

1. 𝐶ℎ𝑎𝑠𝑒 𝑦𝑜𝑢𝑟 𝑑𝑟𝑒𝑎𝑚𝑠. 𝑅𝑒𝑙𝑒𝑛𝑡𝑙𝑒𝑠𝑠𝑙𝑦.

Anna is many things, but one thing you can admire about her is her tenacity. If she wants something, she goes out to get it. She BELIEVES that she deserves this and more. Maybe the only thing standing between us and our dreams is… ourselves. This show reminds us that having a strong belief in our abilities and dreams can drive us to achieve what we desire, despite the obstacles in our way.

2. 𝐼𝑡'𝑠 𝑎 𝑚𝑎𝑛'𝑠 𝑤𝑜𝑟𝑙𝑑… 𝑜𝑟 𝑖𝑠 𝑖𝑡?

Anna realises that men run the world, but she doesn't use her s*x appeal to get ahead. Instead, she uses her wit and intellect. These two can be more powerful than you imagine. This highlights the importance of intelligence and cleverness over superficial attributes, teaching us that true power comes from within and can be harnessed regardless of gender.

3. 𝐸𝑣𝑒𝑟𝑦𝑜𝑛𝑒 ℎ𝑎𝑠 𝑎 𝑐ℎ𝑖𝑛𝑘 𝑖𝑛 𝑡ℎ𝑒𝑖𝑟 𝑎𝑟𝑚𝑜𝑢𝑟

If you're going to compete, you need to find out what makes someone tick. Pay close attention to your competitors. While I'm not asking you to commit crimes or play dirty, you can always use your competitors' shortcomings to your advantage. This lesson emphasises the value of strategic thinking and the importance of understanding the weaknesses of others to navigate your path to success more effectively.

4. 𝑇𝑎𝑘𝑒 𝑎𝑐𝑐𝑜𝑢𝑛𝑡𝑎𝑏𝑖𝑙𝑖𝑡𝑦 𝑓𝑜𝑟 𝑦𝑜𝑢𝑟𝑠𝑒𝑙𝑓

Our upbringing heavily influences the person we become. Some of us had a rough childhood or were never taught right from wrong. But as adults, we must break free from our past and strive to be better people, regardless of our circumstances. This reinforces the idea that we are responsible for our lives and choices and can rise above our backgrounds to shape our futures.

𝐼𝑛𝑣𝑒𝑛𝑡𝑖𝑛𝑔 𝐴𝑛𝑛𝑎 isn't just a show; it's a lesson in ambition, strategy, and self-accountability. Watch it for the drama, but learn from it to conquer your own dreams.

Thank you for the feature!

IJM Land’s Nova landed homes in Seremban 2 garners 70% take-up IJM Land Bhd’s landed residential development — Nova, which is part of its 3,800-acre Seremban 2 township, has been 70% taken up since it was launched on June 29, according to a press statement on Thursday. Spanning 32.24 acres, the RM154 million Nova features 162 homes of which 64 are semi-deta...

Ever been disappointed by how your burger looks? Or how small that chicken drumstick is compared to the one in the ad?

It's normal not to expect everything exactly as advertised. Authenticity and advertising don’t always match up. But in Digital Personal Branding, authenticity is crucial.

Why, you ask?

It’s simple. First impressions are made online now. When someone Googles you, that’s their first impression. It better be authentic.

Sure, there’s a risk of getting caught out. Exaggerating your achievements or enhancing your profile artificially isn’t the way to go. Everything about you can be verified.

And isn’t it exhausting to pretend to be someone you’re not? Being authentic means you don’t have to fake it. People can tell when you’re not being yourself.

There’s no better version of you than the real you. Stay true to yourself, especially online!

And if you're seeking an agency to assist in building your personal branding, don't hesitate to reach out to us. We're here to help you authentically shine!

𝐶𝑎𝑛 𝑀𝑜𝑑𝑒𝑟𝑛 𝐿𝑖𝑣𝑖𝑛𝑔 𝑎𝑛𝑑 𝑁𝑎𝑡𝑢𝑟𝑒 𝐶𝑜𝑒𝑥𝑖𝑠𝑡?

NOVA embodies a vision inspired by the harmonious coexistence of modernity and nature. Drawing from the serene beauty of its surroundings in the lush hillsides of Seremban 2, the development encapsulates an ethos of timeless elegance and thoughtful design.

With a focus on creating spaces that foster togetherness and community spirit, NOVA is more than just a residential haven—it's a reflection of a lifestyle that values tranquillity, connection, and the joy of living in harmony with nature.

Thank you, The Edge, for the feature!

IJM Land to launch Nova landed residential development in Seremban 2 June 29 IJM Land Bhd will launch its latest landed residential development named Nova at Seremban 2 on June 29. In the meantime, the project is now open for registration, according to a press statement on Wednesday.

Making friends out of enemies is the sweetest victory! 🤜🏻🤛🏻

𝐷𝑜 𝑦𝑜𝑢 𝑢𝑛𝑑𝑒𝑟𝑠𝑡𝑎𝑛𝑑 𝑠𝑡𝑜𝑟𝑦𝑡𝑒𝑙𝑙𝑖𝑛𝑔 𝑏𝑒𝑓𝑜𝑟𝑒 𝑢𝑠𝑖𝑛𝑔 𝑖𝑡?

Have you ever wondered what makes storytelling so special before diving into it?

At first, telling stories might seem tricky, or you might think, "𝐴𝑟𝑒𝑛'𝑡 𝑡ℎ𝑒𝑦 𝑗𝑢𝑠𝑡 𝑤𝑜𝑟𝑑𝑠?" But, are they really just words? 🤔

Let's compare two statements. Which one do you think tells a story?

a. "We made this company to help stray animals."
b. "We started this company when we saw two stray dogs searching for food in the trash. That's when we realised there were so many more in need."
What do you think?

If you picked '𝒃', we're on the same page!

But why do we like '𝒃'?

It's because it connects with you on a personal level by sharing a real-life experience. You've probably seen stray animals looking for food before, right? It's sad to see. ☹

Storytelling also helps us show why our company exists. Without a clear purpose, we'd just be like any other company to you. By sharing our unique story, we want to stand out and connect with you.

That's what storytelling is all about! It's about sharing stories that make you feel something and explain why we do what we do.

Because, let's be real, we're humans, not robots, and we want to talk to you like humans too. 🤖

Photo: ANOIR CHAFIK/Unsplash

𝐴𝑟𝑒 𝑦𝑜𝑢 𝑤𝑜𝑛𝑑𝑒𝑟𝑖𝑛𝑔 𝑤ℎ𝑦 𝑡ℎ𝑒 𝑚𝑒𝑑𝑖𝑎 𝑖𝑠𝑛'𝑡 𝑖𝑛𝑡𝑒𝑟𝑒𝑠𝑡𝑒𝑑 𝑖𝑛 𝑦𝑜𝑢𝑟 𝑠𝑡𝑜𝑟𝑖𝑒𝑠?

Well, maybe they sound too much like ads for the media's taste. Let's spice things up! Make your stories lively and engaging.

For instance, if you're discussing a property, highlight how it caters to the target audience's needs and desires. Showcase its unique features that enhance daily routines and contribute to a comfortable lifestyle for families in the long run.

Similarly, when sharing about a new fitness program, emphasise its appeal to a specific demographic. Focus on how it addresses the fitness goals and challenges of your target audience, highlighting success stories and testimonials from individuals who have benefited from the program. By showcasing the program's effectiveness and relevance to the target audience, you can capture the media's interest and inspire readers to explore the fitness journey offered.

Craft stories that breathe excitement into your product, adding value to your audience's everyday life!

IJM Land Berhad's newly launched project, The Promenade, is already making waves with a 60% take-up rate since its launch on March 1st.

Situated in the vibrant Rimbayu IJM Land township in Telok Panglima Garang, The Promenade offers a modern and dynamic commercial space. Featuring two and three-storey shop offices, this project boasts a gross development value (GDV) of RM300 million.

With built-up sizes ranging from 3,476 to 6,936 sq ft, The Promenade offers ample space for businesses to thrive. Prices start from RM2.09 million, offering an attractive investment opportunity in a rapidly developing area.

Scheduled for completion in the 2nd quarter of 2027, The Promenade promises to be a hub of activity and growth in the coming years.

Thank you StarProperty for the feature!

More updates, follow Xavier Mah Consultancy.

StarProperty - News : IJM Land launches The Promenade IJM Land has launched its latest commercial development at IJM Rimbayu township called The Promenade, comprising 110 units of shop offices and is envisioned to be the central gathering hub that fosters togetherness in the township.

Thank you TechNode Global for the feature!

Razer’s fintech arm rebrands as Fiuu - TNGlobal Razer Fintech, the financial technology arm of Razer Inc., together with its business to business (B2B) payments unit, Razer Merchant Services (RMS), have announced a dynamic rebranding initiative on Friday. The company unveils a new single name, logo, and identity as Fiuu, signifying its ambitious....

Costa Cruises and Hwajing Travel & Tours Sdn Bhd Unveil Malaysia's First International Cruise Homeport 🛳️

Costa Cruises and Hwajing Travel & Tours have jointly announced Malaysia's first international cruise homeport at Port Klang. This groundbreaking collaboration leverages Malaysia's strategic location and historical significance in the Straits of Malacca, making it an ideal departure point for domestic and international travellers.

The initiative signifies Malaysia's growing presence in the global cruise industry, with a focus on the Muslim market, and the introduction of Costa Serena will elevate luxury cruising in the region.

Thank you NST Online for the awesome feature!

Costa Serena anchors in Malaysia: Port Klang's new status as cruise homeport | New Straits Times KLANG: Transport Minister Anthony Loke said Port Klang's designation as an international cruise homeport for the Costa Serena cruise ship will boost the country's tourism sector.

In the heart of Bandar Puncak Alam, Daffodil Residency by IJM Land Berhad showcases the allure of serene living.

Priced from RM 340,000, this low-density development, comprising 354 units in an 18-storey building, is strategically situated across from the 11-acre IJM Land Central Park at Bandar Alam Suria. More than just a residence, it extends an invitation for residents to relish a harmonious blend of comfort, convenience, and community.

Thank you, Utusan Malaysia for this beautiful full-page feature!

𝐴𝑟𝑒 𝑌𝑜𝑢𝑟 𝑆𝑡𝑜𝑟𝑦 𝐴𝑛𝑔𝑙𝑒𝑠 𝑀𝑖𝑠𝑠𝑖𝑛𝑔 𝑡ℎ𝑒 𝑀𝑎𝑟𝑘?

Let's talk about angles—like when you take a photo, you search for the best angle, right?

The same principle applies to your stories. Your narratives need to be more than just tales; they need to be eye-catching.

Without a newsy touch, your stories risk being tossed aside with others that miss the mark. So, the trick is to find an angle that not only makes your story newsworthy but also acts as a hook, reeling in your audience.

Here's where your strategy comes into play.

Be smart about it—put on your thinking cap and strategise how to make your stories stand out. It's the secret to creating narratives that demand attention and leave a lasting impact.
XMC

𝐷𝑜𝑒𝑠 𝑌𝑜𝑢𝑟 𝑀𝑒𝑑𝑖𝑎 𝑃𝑖𝑡𝑐ℎ 𝑃𝑜𝑝?

Imagine you're asking a friend for help. You wouldn't just say, "Can you do me a favour?" without explaining what you need, right?

Now, think about reaching out to the media. Is your email like a bright sign saying, "Hey, something interesting here!"? And is the message inside your email clear and to the point?

Here's the simple truth: If your message doesn't grab their attention, it might get lost in the shuffle.

So, before you hit send, ask yourself: "What's the reason they should open my email? What makes it stand out?"

If you're drawing a blank, consider tweaking your words to give them a solid reason to click and discover what you have to offer!

IJM Land Berhad is pleased to announce the groundbreaking ceremony of Lotus's Malaysia, a familiar hypermarket operator that is poised to enhance the retail and commercial landscape at the fast-growing integrated township of IJM Rimbayu in Selangor.

Lotus’s, with a projected completion in Q4 2024 and a development cost of RM42 million, is set to become the largest hypermarket within a 10km radius. It is strategically positioned to serve the growing community of IJM Rimbayu, boasting a vast land size of 4.48 acres, a spacious built-up area of 64,066 sqft, and 185 surface floor parking spaces.

The hypermarket, reflecting Lotus's commitment with a 30-year lease term, will not only bring retail excellence, but also contribute positively to the overall development of IJM Rimbayu. The centralised location of Lotus’s within the township will offer residents easy access to essential daily goods and services, boosting the local economy and inducing additional spending in the surrounding commercial areas.

Thank you The Edge Malaysia for the fantastic write-up!

IJM Rimbayu to see new Lotus’s hypermarket in 4Q next year KUALA LUMPUR (Nov 29): IJM Land Bhd announced the groundbreaking of Lotus’s hypermarket at its IJM Rimbayu township development in Selangor in a press release on Wednesday. The hypermarket has a 30-year lease term and is set to be completed in 4Q 2024.

Hey there! Ever wondered why your stories aren't grabbing the media's attention?

Well, maybe they're a bit too much like a sales pitch for the media's taste. Let's shake off the dullness and add some zest to your stories.

Take property, for example. Instead of just talking about it, let's focus on how it can make your life better. How does it make living cooler? What perks does it bring to you and your family down the road?

Tell a story that brings your product to life and, in turn, adds value to how your audience lives!

Give your storytelling a boost, and see how it sparks more interest and connection.

OCBC and IJM Land Berhad have embarked on a strategic tie-up to promote
sustainable living through a green homeownership programme that rewards purchasers for their orientation.

The collaboration sets out to both encourage and enable prospective homebuyers to make environmentally conscious decisions by purchasing or investing in green-certified properties developed by while reducing their carbon footprint and ownership costs. Bank’s role, as the first foreign bank to collaborate with IJM Land in their holistic approach to green residential properties, is to offer financing packages that reward sustainable practices.

Thank you for the awesome write-up!

Keep the flow steady, but with unwavering energy.

Imagine orchestrating a symphony with instruments playing out of sync. 🎻

Would it harmonise? It wouldn't create the desired melody!

In the same vein, corporate messages must consistently resonate with the principles and values we hold dear.

Wondering how to strike that chord? Swipe left for deeper insights.

𝑮𝒓𝒆𝒆𝒏 𝑯𝒐𝒎𝒆𝒔 𝑴𝒂𝒅𝒆 𝑬𝒂𝒔𝒚 🏡🌿

OCBC Bank (Malaysia) Berhad and IJM Land Berhad have teamed up to promote sustainable living through a green home ownership program. The collaboration encourages prospective homebuyers to invest in green-certified properties developed by IJM Land. OCBC Bank offers financing packages that reward sustainable practices.

Thank you The Edge for the feature!

IJM Land partners OCBC Bank Malaysia to offer homebuyers Green Home Financing scheme IJM Land Bhd signed a memorandum of understanding (MOU) with OCBC Bank (Malaysia) Bhd on Wednesday to offer a Green Home Financing scheme that consists of competitive financing rates, fast turnaround upon approval, and a cashback programme to encourage green homeownership among homebuyers.

Extremely proud of our client IJM Land Berhad for being featured in The Edge Malaysia City & Country's cover story. We appreciate your trust in us!

Click the link below to read the full story:
https://theedgemalaysia.com/node/683413

Imagine coming home to a community that welcomes you with panoramic views of an unspoiled forest as your backyard. A place where tranquillity and modernity harmoniously coexist. Welcome to S2 Heights Aman, the latest precinct by IJM Land Berhad in Seremban 2.

S2 Heights Aman offers residents a unique and green living experience. Nestled in the successful Seremban 2 development, this enchanting new community promises a lifestyle that combines the serenity of nature with the convenience of modern living.

In the evenings, residents can unwind by viewing pavilions and decks, and watching the sunsets over the tranquil lake - a scene reminiscent of springtime Karuizawa in Japan, famous for its natural beauty and zen living.

S2 Heights Aman covers 400 acres, with 43 acres dedicated to green spaces. Sustainability is a top priority, ensuring that construction respects the existing ecosystem. This commitment to environmental stewardship is evident in the vibrant colours that adorn the community.

As the first phase of S2 Heights Aman, Sutera offers 308 modern 2-storey link homes, designed for comfort and spacious living. With four bedrooms, three bathrooms, and generous built-up areas, these homes provide a serene escape from city life.

S2 Heights Aman features a stunning central lake surrounded by lush greenery and vibrant blossoms. Scenic walkways lead to hexagonal viewing pavilions and three-leafed viewing decks, providing mesmerising lake views and an atmosphere of calm and reverence for nature.

IJM Land believes in promoting an active lifestyle amid nature. Recreational parks, cycling paths, and jogging trails offer fitness opportunities. Play areas for children and a highland playground ensure fun for all ages. Also, residents enjoy easy access to major highways, shopping centers, schools, and healthcare facilities, making everyday life convenient and fulfilling.

Thank you The Edge's City & Country for the amazing write-up!

🌳🍀🌿

𝑆𝑡𝑟𝑎𝑡𝑒𝑔𝑖𝑒𝑠 𝑡𝑜 𝐵𝑢𝑖𝑙𝑑 𝐶𝑢𝑠𝑡𝑜𝑚𝑒𝑟 𝑇𝑟𝑢𝑠𝑡 𝑎𝑛𝑑 𝐿𝑜𝑦𝑎𝑙𝑡𝑦

Gone are the days when products are sold in person. Social media is now stealing the limelight, primarily due to its global reach. 🗺️

You have a product, and you have a social media page. Cool, but now what? How do you market your products the right way? How do you build your fanbase?

Keep in mind, customers only buy items when they trust their buyers. So, like every other relationship, you have to warm up to people to gain their trust. 🤝Take a look at some of our tips below:

#1 𝑳𝒊𝒔𝒕𝒆𝒏 𝒕𝒐 𝒄𝒖𝒔𝒕𝒐𝒎𝒆𝒓 𝒇𝒆𝒆𝒅𝒃𝒂𝒄𝒌 - Embrace criticism and address your customers' needs. Allow them to comment or express their ideas when you go live. They will feel you value their opinions and will likely be more loyal to your product. 🗣️

#2 𝑪𝒐𝒎𝒎𝒆𝒏𝒕 𝒐𝒏 𝒔𝒊𝒎𝒊𝒍𝒂𝒓 𝒑𝒐𝒔𝒕𝒔 - Leave an impression or comment on posts that have a similar audience. Interesting comments can attract potential customers to click on your profile and learn more about your product. 💬

#3 𝑺𝒉𝒂𝒓𝒆 𝒔𝒐𝒎𝒆 𝒌𝒏𝒐𝒘𝒍𝒆𝒅𝒈𝒆 - Create engaging and helpful content for your customers. For example, if you’re selling green tea, make a post about the benefits of green tea and subtly promote your brand too. Talk about killing two birds with one stone!

Gaining loyal customers takes time. Consistency in engaging with them is key. It's about building a strong foundation of trust and reliability that keeps them coming back for more. 😊

Slow and steady wins the race; customers are not won over in one day, nor will they always be loyal to your products. The best way to maximise your chances is by engaging with them as much as possible and even though it may take a lot of effort to do so, time will eventually lead them to you and your product! Keep in mind that you have to be consistent - find a strategy and stick to it!

Got any other techniques? Let us know in the comments below! 😉

For more stories, follow us!

𝐸𝑣𝑒𝑟 𝑤𝑜𝑛𝑑𝑒𝑟𝑒𝑑 𝑤ℎ𝑦 𝑦𝑜𝑢𝑟 𝑚𝑒𝑠𝑠𝑎𝑔𝑒𝑠 𝑑𝑜𝑛'𝑡 𝑙𝑖𝑔ℎ𝑡 𝑢𝑝 𝑡ℎ𝑒 𝑚𝑒𝑑𝑖𝑎 𝑙𝑎𝑛𝑑𝑠𝑐𝑎𝑝𝑒?😖

Let's dive right in with an illustrative example that'll put the magic of storytelling in the spotlight.

𝐄𝐱𝐚𝐦𝐩𝐥𝐞: 𝐓𝐡𝐞 𝐉𝐨𝐮𝐫𝐧𝐞𝐲 𝐨𝐟 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧

Imagine you're about to launch reusable water bottles to champion eco-friendliness. Instead of offering a mere list of features, embark on a narrative journey. Share the path from recognising the planet's need for change, and overcoming production challenges, to the breakthrough moments that brought these sustainable bottles to life. By transforming your product into a story, you're inviting your audience to join a movement that betters the Earth.

Need a sample of how this can look? Here you go.

𝑨 𝑺𝒕𝒐𝒓𝒚 𝒐𝒇 𝑪𝒉𝒂𝒏𝒈𝒆

Envision a world where every sip creates a positive impact. Our journey began with a simple idea: to make a difference in the environment. We didn't just create water bottles; we embarked on a transformative journey.

It all started when we realised the urgency of finding better solutions for our planet. Plastic waste was tarnishing our oceans and natural beauty. We knew it was time to take action. Challenges arose, such as finding sustainable ways to produce the bottles.

But giving up wasn't an option. Innovation became our ally, helping us overcome these challenges and bring our eco-friendly water bottles to life. With each hurdle we conquered, we moved closer to a cleaner world.

These bottles signify more than just containers. They stand as symbols of our commitment to the Earth. Every time you use one, you're part of a movement towards a greener future.

Join us on this inspiring journey. Together, let's shape a better tomorrow for our planet.

𝑹𝒆𝒎𝒆𝒎𝒃𝒆𝒓, this example illustrates how storytelling elevates your message. It's not just about information; it's about forging emotional connections. If you're eager to transform your content into media wonders, reach us at [email protected]. Together, let's spin stories that set the world abuzz!

📢 Drumroll, please! The debut phase of IJM Land Berhad’s Nexus in Seremban 2 is a hit, with the first phase 80% snapped up just since July 22. Major thanks to EdgeProp.my for capturing the buzz! 🌟

First phase of IJM Land’s Nexus in Seremban 2 township 80% taken up Phase one will consist of 166 shops, with 147 units being two-storey shop offices and the remaining 19 units shop office units with sub-basement car p...

𝑾𝒉𝒚 𝒀𝒐𝒖𝒓 𝑺𝒕𝒐𝒓𝒊𝒆𝒔 𝑴𝒊𝒔𝒔 𝒕𝒉𝒆 𝑴𝒂𝒓𝒌❓

Hello there! Ever wondered why your stories aren't grabbing media attention as you hoped?

Perhaps it's time to infuse them with a stronger narrative thread.

Let's steer away from the ordinary and dive into the extraordinary. Take property, for instance—let's focus on how it's not just bricks and mortar, but a gateway to enriched living, a secure future, and cherished family moments.

Your storytelling can be a catalyst for change, resonating deeply and leaving an indelible mark. Let's craft narratives that capture hearts and minds and elevate your content to the spotlight it deserves.

If you're seeking assistance with your storytelling and brand awareness, don't hesitate to drop us an email at [email protected]. We're here to help! 🫲🏻