Instruqt

Join us for our upcoming live webinar on August 20: Mastering the Art of Hands-on Labs with Instruqt, Gamification, and AI!

By attending the webinar, you will:

🎮 Strategies to implement gamification
📝 A framework for extending training content
💡 Best practices for course authoring at scale

🔗 Register today: https://hubs.ly/Q02HRmSq0

It's day 2️⃣ of DevRelCon! Thank you to everyone who stopped by our booth yesterday—we loved meeting you.

Come by our booth today to learn more about Instruqt, and get a demo to enter our Raspberry Pi giveaway. We'll see you soon! 👋

Things are in full swing here at DevRelCon NYC 2024 in Industry City! Come by the Instruqt booth to meet the team, and get a demo to enter our Raspberry Pi giveaway. See you soon! 👋

Join us for our upcoming live webinar on August 20: Mastering the Art of Hands-on Labs with Instruqt, Gamification, and AI!

Register now ➡️:
https://hubs.ly/Q02G9D_r0

🗓️ Meet Instruqt at DevRelCon NYC 2024: July 18-19, 2024

Next week, our US-based team will travel to Brooklyn’s Industry City to meet and connect with industry insiders across developer relations, developer experience, and technical community management teams at DevRelCon NYC 2024. Instruqt is excited to be a Silver partner for this exciting event!

If you’re planning to attend, be sure to stop by our booth to get a demo, and we’ll enter you in our Raspberry Pi 5 giveaway!

Here’s everything you need to know about the event! 🔗

Meet Instruqt at DevRelCon NYC 2024: July 18-19, 2024 The Instruqt team will travel to Industry City to connect with industry insiders across developer relations and developer experience teams.

📣 Within the Virtual IT Labs category on G2, Instruqt is #1 in the 2024 summer reports for:

🥇 Likelihood to recommend
🥇 Quality of support
🥇 Technical support
🥇 Ease of understanding
🥇 Ease of use
🥇 Meets requirements
🥇 Has the product been a good partner in doing business?

Thank you to our customers for your continued partnership! We wouldn’t be here without you.

Curious to learn how our customers are leveraging Instruqt to create winning demos and customer training? Read out customer stories here ➡️ https://hubs.ly/Q02F3WpR0

🚨The future of events is hybrid. 71% of event planners said they would continue to employ a digital strategy even after live events return. (EventMB 2021 research)🚨

🎤Field marketers, do you have the platform in place to run the most effective virtual product workshops in 2022?

💡When the pandemic struck in 2020, HashiCorp repurposed all in-person workshops into digital events. To do this, they used Instruqt to deliver virtual hands-on workshops with their products.

🚀The results:
- they generated 14,000+ leads in 9 months using virtual product workshops.
-Great conversion rate: drive pipeline and directly impact sales.
- Exceptional feedback from attendees: “This is hands down the best workshop I’ve ever taken.”; “This was the clearest and easiest to follow a workshop.

👉Get the full story from Amanda Macloed, Head of Worldwide Field Marketing at HashiCorp https://bit.ly/3vHtN3z

How To Run Virtual Product Workshops that Drive Engagement and Fuel Sales Pipeline Learn how to convert 30% more leads into customers with product workshops from Head of WW Field Marketing.

In a product-led world, getting your product into the hands of prospects as soon as possible so they can experience the value is a powerful step to drive adoption. Embeddable virtual IT labs help you remove any friction for people to try and touch your product.

👉Learn how in this new step-by-step guide with examples.
https://bit.ly/3BVdFPC

How to Accelerate Lead Generation Using Embeddable Virtual IT Labs Guide to attracting more qualified leads. Create lead magnet content where you can naturally weave the product into the narrative with virtual IT labs.

✨ We’re excited to share that we've released webhook integrations that enable our customers to drive product growth with event-based insights🚀

⚡With this new capability, content creators on Instruqt can easily connect real-time, event-based data in their virtual IT labs to their growth stacks and LMS. That means they gain a new source of competitive advantage as they get visibility faster to drive better business outcomes.

💡Whether you're in marketing, sales, or customer education, your success is dependent on acting quickly, decisively—and preferably automatically, on any business event.

👉Learn what Instruqt webhook integrations can do for revenue teams at tech companies like you. https://bit.ly/3AoenUd

Drive product growth with event-based insights using webhooks — Instruqt Take advantage of the many ways to grow revenue by automatically integrating event-based data from virtual labs into your growth stacks and LMS via webhooks.

To successfully reach a new generation of buyers, some software companies are changing the way they look at selling. https://instruqt.com/blog/product-led-growth/new-sales-marketing-ideas/

How Software Companies Should Use Product-led Growth Learn how product-led growth can help software companies to scale up demand, acquisition, and activation.

⚡New: To help software companies looking to boost product adoption with virtual IT labs, we've identified 12 key features you should be looking for. 👊

👉How you sell is as important as what you sell. Software buyers today want to dive in and experience your products before committing.

👉That's why you want to make it as easy as possible for people to understand how they can get the most of your software.

👉Virtual IT Labs is a great way to help people find value in your products and decide to use your solution moving forward.

👉But what should you be looking for when you choose a virtual IT labs platform?

👉We want to help you out with this newly published guide. Let's check it out - link in the comments 👇

In recent years, the idea of moving a business to be “product-led” and focusing on using your product to build a growth engine has gained momentum. We interviewed Wes Bush to understand why. https://instruqt.com/blog/product-led-growth/move-from-sales-led-to-product-led/

How to Move from a Sales-led to Product-led Company with Wes Bush Learn from Wes Bush, CEO of ProductLed, how to take on a product-led growth go-to-market strategy.

❓🙋‍♂️🙋‍♀️What are the secrets to shorten the ramp-to-revenue for new presales?

Now more than ever, presales are pivotal to revenue growth. For a new hire, it may take 6 to 12 months before they can pull off compelling demos and give a technical deep dive at workshops!

👊We’re excited to feature Lance Larsen at HashiCorp in our upcoming live event.

🚀HashiCorp has implemented a new approach to enable and empower their presales teams. As a result, they reduce new hires’ onboarding time by 50%. And their sales engineers drive customer momentum 2X faster than ever before.

📢Join us to hear from our special guest on how they get visible results in less time🎯

RSVP now with the link in the comment section! 👇

Sales-led vs Product-led: Whenever you roll out a product-led initiative, sales are more resistant because of the stigma around the idea that the product can sell itself. In reality, product-led growth is great for sales.https://instruqt.com/blog/product-led-growth/move-from-sales-led-to-product-led/

How to Move from a Sales-led to Product-led Company with Wes Bush Learn from Wes Bush, CEO of ProductLed, how to take on a product-led growth go-to-market strategy.

📢Attn Product Marketers: Showing prospects exactly how they benefit from your products in a way they'll remember has just become easier.

👉Hands-on labs built on Instruqt can now surface on your website, documentation, and LMS with an easy-to-use embed code.

👉With embed, your prospects can access self-service product tours on your website without missing a beat.

👉And best of all? You'll know exactly who's engaged by tracking prospect engagement so that your sales teams never miss opportunities again.

Discover how it works https://instruqt.com/blog/product-update/embed-hands-on-labs/

🎯Sales leaders 🎯, you could be putting your deals at risk for not finding all the key stakeholders and building buying consensus.

A software purchase now involves 14-23 stakeholders.

If you are thinking of speeding up your deals cycle🚀, one way is to enable your champions to win over decision-makers on your behalf. What if you can leave behind your demo for all stakeholders to try it out at their own time and pace?

Show the value of your software and make it shareable. Learn how 👇

Exciting News! Puppet uses Instruqt to power their Puppet Practice Labs — an easy, quick, hands-on way to try out and learn new skills on Puppet.

In this interview with Senior Manager of Technical Education, Nikki Echler McDonald, you will learn;

⚡️ Why Puppet focuses on removing barriers to learning with easily accessible hands-on learning experiences

⚡️ What cool new stuff Puppet is doing to improve customer education

⚡️ Why did Puppet choose Instruqt's as their hands-on labs platform

⚡️ How to design hands-on labs that appeal to modern learners

Puppet is on a mission to help empower fearless and open innovation with automation. Read the way Puppet enables people to quickly learn how to get the most from their products with Puppet Practice Labs.

https://instruqt.com/blog/customer-story/how-puppet-offers-frictionless-hands-on-learning-with-the-instruqt-platform/

A successful customer education program depends on having effective content. Not even 100 tutorials or videos can provide the same learning experience as getting hands-on with your software. And the best way to do so is to embed your hands-on labs in your LMS.

That means nothing changes in the way your customers are used to learning. No download, no installation, no setup required. With a click of a button, they can start the labs. When they break it, it's not a problem! They press restart and do it all over again. People learn faster with experimentation.

⚡New: Leverage the full power of hands-on learning with the embeddable hands-on labs from Instruqt.

👍 Provision virtual hands-on lab environments
👍Preconfigured with all the tools and guidance
👍 Copy and paste the embed code of your track into your LMS
👍 Integrate the activity-based insights with your LMS
👍 Easily track your customers’ progress

Discover how you can use embeddable hands-on labs to take your customer education up a notch. Link in the comments 👇

🚨Attn Sales Leaders 🚨 How do you increase sales velocity and make it easy for your prospects to decide?

A software purchase involves 14-23 stakeholders on average. The already long buying cycle got further extended in 2021.

✔ The solution is interactive leave behind product demos that help champions win over decision-makers for your team.

✔Offering compelling content that is easily shareable helps to guide your prospects through technical validation and purchase decisions.

✔Best of all, you can track engagement in your CRM and determine the appropriate moment for your sales team to follow up and get to the meat of the conversation.

Discover how it works. Info in the comments 👇

⚡️ NEW: Share your hands-on labs anywhere with Embed 2.0

We are happy to announce that hands-on labs built on Instruqt are embeddable on your website, documentation, and LMS. Best of all, you can offer your audience the same user interface and features of Instruqt outside the platform.

Benefits of Embedding your Hands-on Labs
👍 Make your hands-on labs more accessible
👍 Expand your reach and increase engagement
👍 Boost the power of your content

Discover more about embeddable hands-on labs 👉 https://instruqt.com/blog/product-update/embed-hands-on-labs/

How to turn your product into a growth engine. 🚀

As marketers and salespeople, you are constantly looking for effective ways to engage your buyers and increase conversion.

Read this blog where Wes Bush explains EXACTLY how product-led can help marketing, sales, and product teams and what you need to consider before making a move to product-led growth.

https://instruqt.com/blog/product-led-growth/move-from-sales-led-to-product-led/

We are thrilled to welcome our new team members! 🎉

Patrick Kaman Product Designer
Bruno Domingos, Full-stack Developer
Victor Frederik Nielsen, Full Stack Developer

We’re growing fast and are looking for more new talent to join our team. We have new open positions on our product team. If you think you’ve got what it takes, apply here:
https://instruqt.com/careers/

Many software companies are looking for ways to use their own software as a sales tool.

You may have heard of the new buzzword ‘Product-led growth’ (PLG) and that it is the future to scale your software sales.

For all folks in software marketing, sales, customer success, and sales engineering!

Attend here: https://www.linkedin.com/events/howtomovefromasales-ledtoproduc6787367943530409984/

Attend this LinkedIn Live session with Wes Bush (Product-Led Growth pioneer). He will share what every software company needs to know to move towards PLG with Connie Tai, CMO at Instruqt.

⚡ Why product-led growth matters?

⚡ Differences between sales-led and product-led approaches and which one is right for your company.

⚡ The pros and cons of the free trial, freemium, and demos

⚡ How Product-led can help sales become more successful

⚡ How companies with complex technology can benefit from a PLG mindset

Join the Linkedin Live session for a chance to win a free copy of Wes Bush's best-selling book Product-Led Growth

Who is Wes Bush?
Wes Bush is the CEO of Product Led and author of the best-selling book Product-Led Growth. Featured in over 100 media outlets, including Forbes, MarketingLand, and Openview.
👉 Attend our LinkedIn Event

👉 Follow Instruqt on LinkedIn

👉 Watch for the notifications to join us live

We are a hands-on learning platform that accelerates technology learning. We have set an ambitious goal to change the face of learning. Our customer base is growing fast. The new normal, combined with the ever-growing pace of technological innovation, creates a strong demand for virtual learning capabilities.

We are looking for an enthusiastic and skilled Marketing Intern. You will be able to grow your digital marketing skills and make an immediate impact on our fast-growing business.

The Profile
Pursuing a degree in marketing, communications or other relevant studies
Understanding of digital marketing channels, roles, and purposes
Understanding of inbound and outbound marketing
Keen to learn and work with new technologies
Positive attitude, hands-on and a growth mindset
Think on your feet, ask for help when you need it, and consistently demonstrate respect for others

Responsibilities
Drive brand awareness and lead generation through all digital channels
Collaborate with team members on multi-channel marketing campaigns and help execute these
Develop a deep understanding of our prospective customers and optimize their website experience
Write high-converting copy for emails, landing pages, ads, and more.
Analyze data that comes from our digital channels to suggest optimization points

IT engineers are problem-solvers. Hands-on learning turns problem solvers into avid product users. An ideal way for tech companies to deliver on-going training to help customers get the most out of their software, at all points in the customer lifecycle. Are you looking for an effective solution for virtual demos and workshops? Schedule a demo with our team.

How to improve the free trial experience to boost product adoption https://hubs.ly/H0tk06K0

How to improve the free trial experience to boost product adoption Actionable tips for tech companies to improve the free trial experience to boost product adoption. Turn problem-solvers into avid product users.

In this New Normal economy, are you investing in the training that effectively empowers IT engineers to innovate and to deliver the business outcomes for your organization? Our CTO Ade Mochtar, who is passionate about learning and technology, shared the 5 Effective Ways to take on the digital skills gap.

Here's the link to the eBook https://bit.ly/2XvLvZM

5 Effective Ways To Take On The Digital Skills Gap in The New Normal Economy - Instruqt Read about the 5 building blocks for improving the technical skills gap in DevOps, Data Science, Cloud, and Cyber Security.

Today some of our team members put together a few ways challenge-driven learning can enrich your training. And now we would like to share them with you. Can you think of more points to add to our list? Share them with us in the comments!

Instruqt updated their website address.