JF Photography

Just a quick story, yesterday while visiting one of the communities, I met a beautiful ATI native woman whose natural grace and poise caught my eye. I offered her a quick photoshoot, hoping to capture her essence. When she saw the photos for the first time, her eyes lit up with amazement. She was astonished by how the images reflected her beauty and it was a truly heartwarming moment that underscored the power of self-recognition and confidence.

Presenting Miss Lurenda Mateo a proud ATI native of Cabatuan.

She can be a star or a model who knows? 🤗

Capturing the essence of elegance.

Pre Birthday Shoot of Vaniz Alanie

Photo | JF Photography
Studio | Edward Mallada Studio

Let us capture your milestone. Just message us to book for your photoshoot.
Inquiries message JF Photography
📨 [email protected]
Contact number: 09622811396

A moment in her tummy, a lifetime in her heart. ❤️🦋

In Frame | April Dalisay

Let us capture your milestone. Just message us to book for your photoshoot.

Inquiries message JF Photography
📨 [email protected]
Contact number: 09622811396

Congratulations Iloilo Dinagyang Festival back to back Grand Champion of Aliwan Fiesta Streetdance Competition 2024 represented by Tribu Pan-ay!

Back to Back Grand Champion Aliwan Fiesta Festival of Champions
Best in Costume

Tribe Manager | Melanie J. Tabaculde
Choreographer | Sir Lonelle Robles Carado
Musical Director | JP Henson
Dance Master | Luigi Bas & Mally Ramos
Artistric Director | Roque Magsipoc
Tribe's Artist/Production/Costume Designer | Sir Joemel Mirabuena

Aliwan Fiesta

Angel Jed Zaragoza Latorre Evening Gown

“MARIPOSA” 🦋

Just like a metamorphosis of a Mariposa or known as a butterfly, this beautiful piece is an work of art by Ruffy Itaas. The metamorphosis starts as a plain caterpillar, then curls itself to form a cocoon, then behold, a beautiful existence, a Mariposa. The look was definitely inspired by this cycle! The gown was intricately crafted to suit my proportions and to create that majestic and classy look. The Mariposa inspired gown is a stunning masterpiece, crafted with embellishments that features the awesome look of the gown. The gown is a representation of the Ilonggo's creative and artistic hands and mind. It is a reminder of our determination, will power and courage. Ruffy Itaas' wanted to make a remarkable statement through the garbs he makes. The idea and how it was beautifully crafted is world-class. The evening gown is surely a stand out! 🩷



Handler & Designer: Ruffy Itaas
HMUA: Rhuzzel Gayo
Photo: June Famur Jr. of JF Photography
Studio: Edward Mallada Studio
Editorial Piece: Zimri Siozan
Pasarela Coach: John Jesner Perce Punsaran

Gown Team:
Sheena Mae Cataluña
Chiemen Justalero
DenDen Justalero
Mymy Aldea
Martin Mediavilla

Special Thanks to:
Eiseley Aesthetic Center / Mïśś Eiseley
Albert Chester Valencia Grijalvo
Coach Jowen Henry Morante
Congressman Michael "Mike" B. Gorriceta & Doc Kathryn Gorriceta
Congresswoman Jam Jam Baronda
LGU of the Municipality of Sta.Barbara
Monmon Sinfuego Sodusta
Councilor Rex Marcus Sarabia
Miss Iloilo Organization
Iloilo Festival Foundations, Inc.

Aliwan Fiesta

"Behind me, all my memories. Before me, all my dreams."

Graduation portraits of Charles Benedict Capayan 🎓🎓🎓

Charles Benedict Capayan
Central Philippine University - CPU
Bachelor of Science in Tourism Management
Cum Laude

Congratulations Batch '24!!! 🎉🎉🎉

Book with us to make your graduation extra special!
Inquiries message JF Photography
📨 [email protected]
Contact number | 09622811396

“GANSILYO”

A beautifully knitted, and a very chic dress. It's a wonderful collaboration of Ruffy Itaas the designer and Aira Metal who has been an expert in crochet. The attractive dress was beautifully crafted to bring out the elegance and beauty of our Queen of Dinagyang Angel Jed. The dress is just so perfectly gorgeous!

Check out Crafty Co Handmade Designs for more cute items.

Designer: Ruffy Itaas
Crochet Artist: Aira Metal
Hair and Makeup: Rhuzzel Gayo
Photo: June Famur Jr. | JF Photography
Studio: Edward Mallada
Layout: Cedrick Senosa
Captions: Zimri Siozan

Special Thanks to:
Eiseley Aesthetic Center/ Eiseley
Albert Chester Valencia Grijalvo
Coach Jowen Henry Morante
Congressman Michael "Mike" B. Gorriceta & Doc Kathryn Gorriceta
LGU of the Municipality of Sta.Barbara
Monmon Sinfuego Sodusta
Miss Iloilo Organization
Iloilo Festival Foundations, Inc.

Aliwan Fiesta

In the Philippines, this blessed royalty is commonly known as “Reyna Elena,” a Filipinized version of her name. And she’s every young sagala’s dream to be during Santacruzan, the fairest among all partnered by his little Constantino. Every May, the Filipino Catholics honor the Blessed Virgin Mary through the Flores de Mayo (Flower of May), a flower offering to Mary done everyday of the month that concludes with the Santacruzan, a religious pageant procession which reenacts the saint’s finding of the True Cross. 👑🌼

Her Majesty
Reyna Elena Erica - I
Our Lady of the Miraculous Medal Parish
Brgy. Calumpang, Molo, Iloilo City

Erica Patalen

Hmua | Cherry Mae Ticar Ganancial
Assisted by | Trixie Yu
Gown | Gown Trends Iloilo
Ledwall | PSS Lights & Sound
Stage Decorator | Brgy Calumpang Committee Headed by Joel Ecuben
Arch | Arvy Biñas
Major Sponsor | Roel S. Patalen

Ben & Ben's soulful melodies lit up the Manggahan Festival 2024, leaving the crowd spellbound and hearts full.

Ben & Ben at Manggahan Festival 2024

FULL SET!
Photo | JF Photography

Province of Guimaras
Guimaras Manggahan Festival

Congratulations to the newly Crowned Miss Guimaras 2024!
Axyl Rose Taasan Gadian - Buenavista 👑🥭

1st Runner up - Ma. Christine Andraje (Sibunag)
2nd Runner up - Renelyn P. Gellego (Nueva Valencia)
3rd Runner up - Hanna Nicole Manioto (Nueva Valencia)
4th Runner up - Angel Kate S. Tulot (Jordan)

Congratulations Ladies! 👑👑👑

More photos will be upload. Stay tuned!

The difference between style and fashion is quality. ✨

Pre Debut Shoot of Christian Mark Fenequito

PHOTO | JF Photography
HMUA| Benny Che
STUDIO | Edward Mallada Studio

Let us capture your milestone. Just message us to book for your photoshoot.

Inquiries message JF Photography
📨 [email protected]
Contact number | 09622811396

Here you go, Calinog Street Dancers!

🚨Free Choreo Class (for Calinog Street Dancers)
🚨DMC Dance Republic Auditions

See you on April 21, 2024 | 1:00 PM | Calinog Gymnasium!

📸: JF Photography

DMC Dance Republic
Thy Kingdom
Bayan ng Calinog

Another year more fabulous! Celebrating the magic of Vanessa birthday in style.

Vanessa Wing birthday shoot

Miss Universe Philippines 2023 - Guimaras

Makeup | Pong Degala
Hair | Yanne Gu
Photo | June Famur Jr.
Location | Edward Mallada Studios

Capturing the beauty of April's journey around the sun, as she cradles both life's blossoming promise and the precious gift nestled within her womb.

In Frame | April Dalisay
Venue | Hotel Del Rio

Let us capture your milestone. Just message us to book for your photoshoot.

Inquiries message JF Photography
📨 [email protected]
Contact number: 09293555823

Beat the summer heat? 🌞☀️

Say hello to the newest and creamiest delight in Iloilo City! 🌞 Dive into the perfect summer match with Hello Halo, the ultimate halo-halo experience that's sure to cool you down and sweeten your day. ☀️🍨

The iconic dessert of all time!

Warning ⚠️ this is not your typical Halo-Halo this is something nga Masingit ka nga Namit Namit gid ya!!!

Dine with Hello Halo!!!

📍KFC88 Bldg. Quintin Salas Street, Iloilo City Landmark Front of Mangnolia or beside OM BLdg.

📍Mabolo Delgado Street Iloilo City
Landmark Near UP, Beside Tanza Cemetery

PM their official page for deliver 🛵
Hello-Halo

Photo by | JF Photography

Let us capture your product. Just message us!
Inquiries message JF Photography
📨 [email protected]

Chinese New Year | Street Series Vol 2

In Frame | Achi Tiamson
Location | Iznart St., Iloilo City

Gong Xi Fa Cai!!!

From monochrome preparations to the explosion of vibrant colors: Tribu Ilonganon's journey unfolds, transforming the ordinary into a captivating celebration at Dinagyang 2024.

Congratulations Tribu Ilonganon for a splendid performance!

TRIBU ILONGANON of Jalandoni Memorial National high school

Tribe Manager | Arlene Joy Bolido Alonzaga
Choreographers | Errol jave Villalobos & Gerlin Francisco
Artistic director | Rheno Mar Segura Soqueño
Asst. artistic director | Weng Gepulla
Dance Masters | Bheboy Barsanas , Leonilo Sollano Lisao , Farell Docdocil Lozada
Musical director | Raymund Ferolino
Asst.Musical director | Pok's Bantigue
Costume Designer | Tata Blas - Pinuela
Asst.Costume Designer | Al Al Manases Villar Alcoran
Production Designer | Jvsa Arth and Artzone

Feel the rhythmic heartbeat of Tribu Ilonganon as they prepare to mesmerize the Dinagyang Festival 2024 competition with their vibrant dance, celebrating the rich cultural tapestry of Iloilo. 🔥

Get ready for a spectacular fusion of tradition and creativity!

TRIBU ILONGANON of Jalandoni Memorial National high school

Tribe Manager | Arlene Joy Bolido Alonzaga
Choreographers | Errol jave Villalobos & Gerlin Francisco
Artistic director | Rheno Mar Segura Soqueño
Asst. artistic director | Weng Gepulla
Dance Masters | Bheboy Barsanas , Leonilo Sollano Lisao , Farell Docdocil Lozada
Musical director | Raymund Ferolino
Asst.Musical director | Pok's Bantigue
Costume Designer | Tata Blas - Pinuela
Asst.Costume Designer | Al Al Manases Villar Alcoran
Production Designer | Jvsa Arth and Artzone

Counting down the days to the vibrant rhythms and colorful celebrations of Dinagyang Festival 2024! 5 days to go! 🎉

Tribu Ilonganon Sr. Sto. Niño bearers
In Frame | Nheki & Dwein
HMUA | Renz Simpas

10 Days until the rhythmic beats and vibrant colors of Dinagyang Festival flood the streets with joy and cultural celebration! 🥁

JF Photography

The vibrant spirit of the Dinagyang is coming

Set up by | Manny Librodo
Model | Cristina Tallador Miss Earth Philippines Runner Up
HMUA | Stephen Rhey Tronco
Assist | TonTon Navarossa
Designer | Tata Blas - Pinuela
Assist | Sarah Mae Sulit | Paulyn Acolentava & Richmond Halagao
Dinagyang Tribe | Tribu Panaad Headed by Gerlin Francisco

Tribu Ilonganon mesmerizes with their Squid Game-themed dance, blending tradition and culture in a captivating spectacle of rhythm and creativity. 🦑💃

TRIBU ILONGANON of Jalandoni Memorial National high school

Tribe Manager | Arlene Joy Bolido Alonzaga
Choreographers | Errol jave Villalobos & Gerlin Francisco
Artistic director | Rheno Mar Segura Soqueño
Asst. artistic director | Weng Gepulla
Dance Masters | Bheboy Barsanas , Leonilo Sollano Lisao , Farell Docdocil Lozada
Musical director | Raymund Ferolino
Asst.Musical director | Pok's Bantigue
Costume Designer | Tata Blas - Pinuela
Asst.Costume Designer | Al Al Manases Villar Alcoran
Production Designer | Jvsa Arth and Artzone