BDR Associates

Happy Easter from BDR Associates! 🐣

Great news from BDR! We are finalists in EMEA 2024! And not once, but twice!

After a 5 years break, this year we were honoured to join this exquisite competition and tell the communication world more on two extraordinary projects:

The ‘Civic Courage’ Project and Gala, organised for two years in a row in partnership with the Romanian Royal Household Association, aims at bringing light in the darkness and chaos. It is a pro-bono initiative and a manifesto in support of true, everlasting values and of the people who selflessly put their lives and comfort at stake for the others.

‘Now it’s your time!’ – a campaign developed for the Romanian-American University – is a bold attempt at redefining communication in the academic world, empowering students to take control of their lives and pursue their professional dreams.

Our warmest thanks to the Romanian-American University, and to the Romanian Royal Household Association for trusting our agency professional capabilities.

To see both submissions making it to the Final is a testimony to our , and in the strategic field.

The Gala on April 17th in London will surely find us with our fingers crossed!

You may learn more at: https://cast.provokemedia.com/emea/finalists

𝐒𝐨 𝐩𝐫𝐨𝐮𝐝 𝐨𝐟 𝐨𝐮𝐫 𝐜𝐨𝐥𝐥𝐞𝐚𝐠𝐮𝐞𝐬 𝐟𝐫𝐨𝐦 BDR Associates Moldova!

Congratulations to , , and !

So proud and honored to have acted as the strategic communication partner for AmCham Moldova, in the excellent business context offered by the recent Business Mission, organized by in partnership with . More than 35 companies at top management level from both countries participated in a highly rewarding 3 days business journey, honored by the presence of the highest level government representative and US ambassadors, other important officials from both countries.

Our warmest thanks to the AmCham Moldova and AmCham Romania leaders who managed to transform the business dialogue into a memorable event, showcasting the dynamic business opportunities existing in the two markets, emphasized the critical role of effective communication which leads to impactful outcomes, opening new horizons for the Romanian-Moldovan cooperation in various sectors. We are hear to keep this vision alive through powerful communication.

🌟 Many congratulations and ! Well done!

BDR Associates sărbătorește cu entuziasm și recunoștință acest final de an, mulțumind tuturor partenerilor și clienților pentru încă un an plin de proiecte remarcabile și, mai ales, pentru încrederea acordată.

Să aducem împreună bucurie, creativitate și inspirație în noul an ce se apropie!

La mulți ani! 🌟

So proud for our colleagues in the BDR team being awarded at the Romania PR Awards Gala 2023 the Silver Award for Excellence for the Civic Courage project-first edition, produced in 2022. This brave and inspirational project speaking about eternal values like Civic Courage and about exceptional Romanians experienced an interesting synchronicity.

It was awarded in the very evening in which the second edition of the Civic Courage Royal Evening was being implemented by our team, at the Royal Palace, in Bucharest.

A symbolic proof of the fact that the Civic Courage is admired and treasured in our hearts and souls.

La mulți ani, dragă Românie!🇹🇩

La mulți ani, români de pretutindeni!🇹🇩

Happy 28th Birthday, BDR Associates! This – our anniversary month – is about the amazing journey from “Bună dimineața, România!” to “Brave, Dedicated and Resilient”.

What helped us succeed? Let’s just name three things:

🎯The vision
🎩The values
👩‍💼 👨‍💼The team

Now, we want to share these timeless ideals with those who are in their early professional days – be them young and passionate consultants or agencies seeking to make a difference. Pursue them – success is guaranteed!

Cheers to Chapter No. 29!🥂

We are proud to announce that we were media partners at the "Future Trends in the Healthcare Industry" conference organized by the British Romanian Chamber of Commerce (BRCC), with the special participation of Mr. Alexandru Rafila, Minister of Health.

The conference was a remarkable event that highlighted the latest developments in the healthcare sector, with a special focus on environmental sustainability. This year's edition of the conference focused particularly on patient care solutions, showcasing emerging technologies and applications in healthcare, as well as strategies for digital transformation and anticipating developments in the healthcare industry.

Our collaboration with BRCC for this event was truly inspiring, and we're excited to contribute to the development of a healthier and more sustainable future in healthcare.

Moreover, it's important to highlight that BRCC is celebrating a significant milestone, marking 25 years of its presence in Romania. This 25-year journey emphasizes their dedication to enhancing economic and trade ties between the United Kingdom and Romania, and we are thrilled to participate in their anniversary festivities.

Casă de piatră dragei noastre colege, Lavinia Andreea Mărginean 🤍

Warm congratulations to our client Victoriabank for this beautiful initiative. 🥳 So proud of our creative colleagues from BDR, Republic of Moldova. 🤩

La mulți ani, Limba ROMÂNĂ! #Victoriabank Totul ne apropie, nimic nu ne desparte.Ne uităm unii la alții și ne vedem, ca într-o oglindă, pe noi înșine.Vorbim la fel, simțim la fel, iar dincolo de spaț...

🕊

Astăzi, sărbătorim Ziua Drapelului Național 🇷🇴, un simbol al unității, mândriei și rezistenței. Drapelul României reprezintă istoria noastră bogată, cultura vibrantă și valorile care ne definesc, ca națiune.

💙💛❤️Este un prilej onorant pentru toți românii să își amintească semnificația culorilor drapelului nostru: frăție, dreptate și libertate.

Munții Măcinului au redevenit parte din natura curată. Cu sprijinul a zeci de voluntari am reușit igienizarea zonelor cheie, marcarea traseelor turistice, precum și amenajarea locurilor destinate campării.

Suntem mândri de contribuția adusă în conservarea și protejarea frumuseții naturii celor mai vechi munți din România. Mulțumim P&G și Carrefour pentru o inițiativă de mare succes!

Împreună facem diferența pentru un viitor mai bun!

"BDR Associates was selected by Clariant through an international tender process in 2018 to be the communication partner in the construction process of the first commercial-scale sunliquid® plant for the production of cellulosic ethanol from agricultural residues in Podari, near Craiova. Since 2020, BDR Associates has been invited to join the LIGNOFLAG Consortium. [...] Within the mission, BDR is responsible for the overall communication strategy, public relations, and information for various stakeholders, presenting the project’s benefits to target groups and the local community."

Synergies between European structural and investment funds and other funding opportunities discussed in Bucharest - Business Review News - BDR Associates and Bavarian Research Alliance - BayFOR, partners of Clariant in the LIGNOFLAG project, funded by the European Union, which led to the

Happy Easter from BDR Associates! 🐰

We are extremely proud and honoured to have received the 𝑯𝒐𝒏𝒐𝒓𝒂𝒓𝒚 𝑹𝒆𝒄𝒐𝒈𝒏𝒊𝒕𝒊𝒐𝒏 𝑫𝒊𝒑𝒍𝒐𝒎𝒂, offered to BDR Associates - Strategic Communication Group by 𝐌𝐫. 𝐇𝐮𝐢𝐭𝐨𝐫 𝐌𝐢𝐤𝐨𝐥𝐚, the Vice Head of the Cernauti Regional Council, during the Gala Evening organized by the 𝐒𝐜𝐡𝐞𝐡𝐞𝐫𝐚𝐳𝐚𝐝𝐞 𝐅𝐨𝐮𝐧𝐝𝐚𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐆𝐫𝐚𝐦𝐩𝐞𝐭, under the high auspices of 𝐇.𝐄. 𝐀𝐦𝐛𝐚𝐬𝐬𝐚𝐝𝐨𝐫 𝐈𝐡𝐨𝐫 𝐏𝐫𝐨𝐤𝐨𝐩𝐜𝐡𝐮𝐤, and the 𝐄𝐦𝐛𝐚𝐬𝐬𝐲 𝐨𝐟 𝐔𝐤𝐫𝐚𝐢𝐧𝐞 𝐭𝐨 𝐑𝐨𝐦𝐚𝐧𝐢𝐚. Attended by more than 150 participants from among Ukrainian and Romanian officials, ambassadors of various countries, big companies, and leaders of opinion, the event was dedicated to companies which helped Ukraine, and its citizens, with significant donations in 2022.

"𝐓𝐡𝐞 𝐡𝐨𝐧𝐨𝐫𝐚𝐫𝐲 𝐝𝐢𝐩𝐥𝐨𝐦𝐚 𝐢𝐬 𝐚𝐰𝐚𝐫𝐝𝐞𝐝 𝐭𝐨 𝐁𝐃𝐑 𝐀𝐬𝐬𝐨𝐜𝐢𝐚𝐭𝐞𝐬 𝐟𝐨𝐫 𝐭𝐡𝐞 𝐢𝐧𝐢𝐭𝐢𝐚𝐭𝐢𝐯𝐞 𝐚𝐧𝐝 𝐜𝐨𝐧𝐭𝐫𝐢𝐛𝐮𝐭𝐢𝐨𝐧 𝐭𝐨 𝐭𝐡𝐞 𝐢𝐦𝐩𝐥𝐞𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧 𝐨𝐟 𝐯𝐨𝐥𝐮𝐧𝐭𝐞𝐞𝐫 𝐚𝐜𝐭𝐢𝐯𝐢𝐭𝐢𝐞𝐬, 𝐢𝐧 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 𝐨𝐟 𝐬𝐢𝐠𝐧𝐢𝐟𝐢𝐜𝐚𝐧𝐭 𝐡𝐮𝐦𝐚𝐧𝐢𝐭𝐚𝐫𝐢𝐚𝐧 𝐚𝐢𝐝 𝐭𝐨 𝐭𝐡𝐞 𝐔𝐤𝐫𝐚𝐢𝐧𝐢𝐚𝐧 𝐩𝐞𝐨𝐩𝐥𝐞, 𝐚𝐧𝐝 𝐜𝐡𝐚𝐫𝐢𝐭𝐚𝐛𝐥𝐞 𝐚𝐜𝐭𝐢𝐯𝐢𝐭𝐲." 𝐬𝐚𝐲𝐬 𝐭𝐡𝐞 𝐭𝐞𝐱𝐭 𝐰𝐫𝐢𝐭𝐭𝐞𝐧 𝐢𝐧 𝐔𝐤𝐫𝐚𝐢𝐧𝐢𝐚𝐧.

Our agency leader Catalina Rousseau, President and CEO of BDR Associates, received the “𝑪𝒖𝒔𝒕𝒐𝒅𝒊𝒂𝒏 𝒐𝒇 𝒕𝒉𝒆 𝑹𝒐𝒎𝒂𝒏𝒊𝒂𝒏 𝑪𝒓𝒐𝒘𝒏” Medal offered by 𝐇𝐞𝐫 𝐌𝐚𝐣𝐞𝐬𝐭𝐲 𝐌𝐚𝐫𝐠𝐚𝐫𝐞𝐭𝐚, in the presence of 𝐇𝐢𝐬 𝐇𝐢𝐠𝐡𝐧𝐞𝐬𝐬 𝐏𝐫𝐢𝐧𝐜𝐞 𝐑𝐚𝐝𝐮, during a ceremony taking place, in the Throne Hall of the Royal Palace of Bucharest, on March 30. This medal was awarded to Catalina in recognition for special merits during her whole professional career, and for all the valuable strategic communication and PR projects developed at the highest standards in Romania, and in the Republic of Moldova, by BDR Associates, a leading agency in both countries, which she founded and lead since almost 27 years ago.

“𝑨 𝒎𝒐𝒖𝒏𝒕𝒂𝒊𝒏 𝒄𝒂𝒏𝒏𝒐𝒕 𝒃𝒆 𝒄𝒍𝒊𝒎𝒃𝒆𝒅 𝒖𝒑 𝒕𝒐 𝒕𝒉𝒆 𝒕𝒐𝒑, 𝒂𝒍𝒐𝒏𝒆: 𝑰 𝒑𝒓𝒐𝒖𝒅𝒍𝒚 𝒅𝒆𝒅𝒊𝒄𝒂𝒕𝒆 𝒕𝒉𝒊𝒔 𝑴𝒆𝒅𝒂𝒍 𝒕𝒐 𝒕𝒉𝒆 𝒆𝒙𝒄𝒆𝒑𝒕𝒊𝒐𝒏𝒂𝒍 𝒄𝒐𝒏𝒔𝒖𝒍𝒕𝒂𝒏𝒕𝒔 𝒇𝒓𝒐𝒎 𝑩𝑫𝑹 𝑹𝒐𝒎𝒂𝒏𝒊𝒂 𝒂𝒏𝒅 𝑩𝑫𝑹 𝑴𝒐𝒍𝒅𝒐𝒗𝒂, 𝒕𝒐 𝒂𝒍𝒍 𝒐𝒖𝒓 𝒅𝒊𝒔𝒕𝒊𝒏𝒈𝒖𝒊𝒔𝒉𝒆𝒅 𝒄𝒍𝒊𝒆𝒏𝒕𝒔, 𝒑𝒂𝒓𝒕𝒏𝒆𝒓𝒔 𝒂𝒏𝒅 𝒄𝒐𝒍𝒍𝒂𝒃𝒐𝒓𝒂𝒕𝒐𝒓𝒔 𝒇𝒓𝒐𝒎 𝒕𝒉𝒆 𝒕𝒘𝒐 𝒄𝒐𝒖𝒏𝒕𝒓𝒊𝒆𝒔, 𝒕𝒐 𝒐𝒖𝒓 𝒈𝒍𝒐𝒃𝒂𝒍 𝒑𝒂𝒓𝒕𝒏𝒆𝒓 𝑯+𝑲 𝑺𝒕𝒓𝒂𝒕𝒆𝒈𝒊𝒆𝒔 𝒂𝒏𝒅 𝒕𝒐 𝒐𝒖𝒓 𝒇𝒓𝒊𝒆𝒏𝒅𝒔 𝒇𝒓𝒐𝒎 𝑭𝑻𝑰. 𝑻𝒉𝒂𝒏𝒌 𝒚𝒐𝒖 𝒂𝒍𝒍 𝒇𝒐𝒓 𝒈𝒖𝒊𝒅𝒊𝒏𝒈 𝒎𝒆 𝒘𝒊𝒕𝒉 𝒔𝒖𝒄𝒉 𝒈𝒆𝒏𝒆𝒓𝒐𝒔𝒊𝒕𝒚 𝒕𝒐 𝒕𝒉𝒆 𝒕𝒐𝒑 𝒐𝒇 𝒕𝒉𝒆 𝒎𝒐𝒖𝒏𝒕𝒂𝒊𝒏.”, said Catalina.

Hello M A R C H! Thank you for bringing spring back!🌸

Finally, after another winter, M A R C H promises us longer and warmer days. Happy spring everyone!☀️

Let us welcome F E B R U A R Y and take every chance to show love to all we meet! ❣

January marks the start of not only a new month but a new year!

Cheers to new beginnings, fresh starts, and 365 days of opportunity and possibility!🥂✨

✨

BDR wishes you a happy and fulfilling New Year. 🥳

BDR wishes you a Merry Christmas and a Happy New Year with your loved ones! 🌟

What a good time for cheer! Leading PR agencies in Europe and their inspirational campaigns were acknowledged at the European Excellence Awards gala, held on December 9th. This year’s winners were announced for the first time in 15 years during a unique Digital Awards Show. BDR Associates had the honour to join the Show, as Catalina Rousseau, the Agency's CEO, was invited to introduce the winners of 7 key categories, and discussed over the finalists of each category, together with the show moderator, Erik Eklund from Sweden. A wonderful evening celebrating creativity and PR performance all over Europe, and a great pleasure and recognition for us. Thank you !

𝐂𝐡𝐚𝐩𝐭𝐞𝐫 𝟏𝟐 𝐨𝐟 𝟏𝟐 – 𝐃𝐞𝐜𝐞𝐦𝐛𝐞𝐫 – make our wishes come true!💫

𝑫𝒊𝒅 𝒚𝒐𝒖 𝒌𝒏𝒐𝒘 that December’s traditional birthstone is turquoise? It is considered a symbol of good fortune and success. Zircon and tanzanite are also considered to be December birthstones.
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Don’t forget to grab a cup of cocoa and relax when you can, in December.🧋

La mulți ani, dragă Românie!🇹🇩

La mulți ani, dragi români!🇹🇩

Last night was about bravery, inspiration and results: two unconventional industries, two unconventional campaigns, an excellent recognition of our work! Well done, BDR team, for bringing these two Silver Awards home!

A night to remember and to many more ahead! 🥳

Romanian PR Award -Americana

Relaxare deplină după o săptămână plină!