Flattered

Introducing our latest collection - Pre-Fall 24: a blend of femininity with bold, sleek colorways and design elements, offering a fresh perspective on pre-fall fashion. This new line features a range of styles designed to empower and inspire confidence in every woman, showcasing minimalistic elegance and refined craftsmanship.

Explore here:

Pre-Fall 24 | Flattered.com Pre-Fall 2024This new line combines femininity with bold yet sleek colourways and design elements, offering a fresh perspective on pre-fall fashion. The collection features a range of styles designed to empower and inspire confidence in every woman, showcasing minimalistic elegance and refined craft...

Today and tomorrow, we are inviting Le Capsole to our Archive Store. Come visit us in Stockholm!

Introducing the Spring Summer 2024 Collection of shoes and bags designed to cater to modern women’s needs who demand both style and sophistication. It’s all about celebrating the women who want to dress up, elevate their sensual side of dressing and feel confident.

This collection perfectly blends natural tones and warm pink hues, giving a grounded and earthy vibe. The rust-red colour adds a touch of sophistication. The collection is adorned with golden features, including the finest leather and metal hardware, giving it a touch of elegance that is both timeless and chic.

”Inspired by the Scandinavian summer and cherished memories of late nights in the archipelago, this collection captures the carefree joy of a sun that never sets.

Designed in Stockholm and brought to life by craftsmanship past down through generations, our skilled artisans have poured love and time into every product continuing to create timeless products of the finest quality.” - Anna Johansson, Creative Director

https://www.flattered.com/se/spring-summer-24

As we approach the end of this year, we are looking back on a special year for us where we celebrated a significant milestone — our 10th anniversary — a decade of crafted Scandinavian minimalism.

In the past ten years, we've witnessed the evolution of our brand from humble beginnings to becoming a symbol of crafted Scandinavian minimalism. Our commitment to quality, attention to detail, and the pursuit of timeless design has been unwavering, and it's thanks to you that we've been able to push the boundaries of what's possible in the world of footwear and leather goods.

As we bid farewell to this year, we can't help but be excited about the future. Turning our attention to the approaching year, our commitment to excellence in craftsmanship, quality, and comfort remains steadfast, aspiring to become a better partner in your daily life. We're committed to pushing the boundaries further, exploring new possibilities while staying true to the core values that have defined us over the past decade.

We wish you a peaceful holiday season and a new year filled with love, happiness, prosperity, and beautifully crafted Scandinavian designs.

With sincere gratitude,
Anna Johansson, Creative Director and Gustav Lidén, Co-founder and CEO

We proudly present Flattered's Holiday Campaign, featuring the renowned and kindhearted friend Adina Fohlin. The campaign introduces a limited edition sparkling heel, Franchesca Textile Silver.

"Through this campaign, we aspire to inspire a holiday season brimming with creativity, days filled with festivities, and heartfelt appreciation for your loved ones." - Anna Johansson, Creative Director.

Flattered marks its 10th anniversary this year, and on the 25th of October, we hosted an intimate dinner at the restaurant Solen in the upcoming Meatpacking district in Stockholm, Sweden, to celebrate ten years of Crafted Scandinavian Minimalism.

We commemorated this special moment by gathering inspiring, innovative women to admire. Among these guests were creative stylists like Maria Barsoum and Siri Edit Andersson, the renowned model Adina Fohlin, and one of Sweden's most beloved actresses, Hedda Stiernstedt.

We are thrilled to announce our momentous milestone of 10 years in the industry. To honor this achievement, we are launching a highly anticipated limited edition drop of not one but three of our classic designs in a new form.

This exclusive release pays homage to Flattered's decade-long commitment to crafting high-quality footwear that combines elegance, comfort, and responsible craftsmanship.

Explore the limited collection here:
https://www.flattered.com/10-years-anniversary

The Ocean Ornament Capsule Collection

As part of Flattered's Spring / Summer 2023 offering, the capsule collection features shoes and belts embellished with this unique ornament, elevating everyday luxury to the heights of the sublime.

This unique handcrafted ornament is sculpted in clay before delicately cast in soft golden metal. It symbolizes that special piece of the beach you keep with you forever, even if only in memory. A pretty seashell washed up on the shore. An exquisite coral at the bottom of the ocean floor. Its soft, organic shape embodies the powerful forces of nature and the ebb and flow of time.

Available from February 2023 at flattered.com and selected retailers

Spring | Summer 2023

The new collection for Spring/Summer 2023 embodies some of our favourite sensations - fleeting feelings of pure bliss we've tried to capture in our new collection. Clean silhouettes reflect simple joys. The freeform flair of an organically handmade golden ornament. The euphoria of a perfectly shaped heel that puts you on top of the world. The comfort of a favourite sandal that embraces and eases you into relaxation. Muted beiges, chalky whites, and highlights of sky blue. Draped leather, delicate piping, subtle handcrafted detail. All tinged with a feminine sensuality emblematic of the Flattered touch.

Explore the collection here:
https://www.flattered.com/se/spring-summer-23

Our Holiday Collection is carefully selected items to bring ease and joy into your Holiday Season. It includes the most perfect gifts for yourself or your loved ones, the ideal shoes & bags for Holiday parties, and soft slippers for easeful moments.

Discover our favorite Holiday pieces here:
https://www.flattered.com/

We are happy to launch our latest collection with the inspiring content creator Julie Sergent Ferreri. The collection includes 3 new shoe styles and a new bag.

"For this collection I wanted to mix classic and trendy pieces to come up with the perfect versatile winter collection. " - Julie Sergent Ferreri

Explore the collection here: https://www.flattered.com/se/flattered-x-julie-sergent-ferreri?utm_source=site&utm_medium=blockheader-image&utm_campaign=clay

Now it's easier to sign up for Flattered's updates.

Earlier this month, we opened our first physical space at Åhlens City in Stockholm.

The store is decorated with the idea of inviting our customers into a simply Scandinavian home - with warm wood materials that balance the leather in our products. Feminine, warm and Scandinavian.

Welcome to an extension of the Flattered world at our new store.

Discover our new collection! For our Autumn/Winter 2021 collection we have blurred the line between staying in and dressing up. The collection has been all about designing effortlessly chic styles while still prioritizing comfort.

Autumn/Winter 2021 | Flattered.com For our autumn/winter 2021 collection we have blurred the line between staying-in and dressing up. The collection has been all about designing effortlessly chic styles while still prioritizing comfort. Comfortable at-home pieces are now making their way outdoors and chunky weather-resistant boots ar...