XMP
ONE-STOP CROSS-CHANNEL MEDIA BUYING PLATFORM
XMP by Mobvista is the ultimate solution for app marketers looking to simplify their multi-channel advertising efforts. With cross-channel media buying, multi-dimensional data analysis, and bulk creative management capabilities, XMP makes it easy to manage campaigns across global media platforms and SDK ad networks. XMP provides detailed reporting and analytics, allowing marketers to track performance across all channels within the platform.
๐ Smart Campaign 101 is Back! ๐
Discover expert tips on optimizing performance, managing budgets, and staying ahead of the competition.
๐ Decode complex data fluctuations with pinpoint accuracy
๐ฏ Unearth hidden growth opportunities in SDK Ad networks
๐ฐ Optimize budget allocation with real-time monitoring
๐จ Combat creative fatigue using intelligent insights
๐ Stay ahead with competitive CPM bidding strategies
๐ Read more: Campaign Performance Optimization For the Highest ROI: 5 Tips - XMP https://xmp.mobvista.com/en-blog/docs/Smart-Campaign-ROI
๐ฑ Unlock the Power of TikTok Ads for Your App!
๐Are you ready to take your app marketing to the next level? Our latest blog in the "2024 Multichannel App Ad Guides" series is here to revolutionize your TikTok advertising strategy!
๐Discover advanced techniques for:
โข Optimizing ad formats
โข Precision targeting
โข Smart bidding strategies
โข Tailored approaches for IAP and IAA apps
๐ง Learn how XMP's cutting-edge features can supercharge your TikTok campaigns:
โข Cross-channel campaign automation
โข Real-time data integration
โข Automated optimization
Don't miss out on this game-changing guide! Click the link to unlock the secrets of TikTok advertising success: https://xmp.mobvista.com/en-blog/docs/The-Advanced-Guide-To-TikTok-Ads-For-Apps-2024
We're thrilled that XMP has been recognized as the Bronze winner in the "Award for Innovation in Paid Media Planning & Management" category at the prestigious 2024 Asia-Pacific Stevieยฎ Awards! ๐
This industry accolade is a testament to our mission of simplifying app advertising through XMP's powerful cross-channel capabilities. Our work with clients like , , and , helping them achieve global growth, has been highly recognized. ๐
Some key features that set XMP apart:
๐ Integrated dashboard to manage all campaigns, creatives, and data in one place
๐ Holistic performance visibility and smart optimization through advanced analytics
๐ค Streamlined creative collaboration between media buying and design teams
๐ค Automated campaign management to eliminate repetitive tasks
๐ชTo learn more about revolutionizing your app marketing, visit XMP.mobvista.com.
XGame Studio's Success Story: Unleashing the Power of Collaboration with XMP ๐
XGame Studio, a leading Vietnamese gaming company with over 100 titles under their belt, has partnered with XMP to revolutionize their campaign management and user acquisition process. In a recent interview, CEO Quyet Phung Van shares valuable insights into their successful collaboration ๐ค that resulted in:
โก Faster and more efficient campaign creation across all channels
๐ Increase in ROAS by 30% and reduction in CPI by 15%
๐ก Enhanced ability to evaluate and improve campaign performance
Discover how XGame Studio faced challenges head-on through their partnership with XMP and what creative strategies they used to boost performance. ๐ฎ
Read the full interview to learn more about their journey and get inspired. https://bit.ly/48JEwO4
Ready to take your campaigns to the next level?๐ Try XMP for FREE by contacting our team today! https://bit.ly/4c6DwH2
๐ Boost Your App's Success with XMP's 2024 Multichannel App Ad Guide Series - Part 3: Advanced Techniques for Mintegral! ๐
๐ Harness the power of Mintegral in our latest guide: https://bit.ly/3SOey7p
โ
Master Different Campaign Types within Mintegral
โ
Discover Tailored Bidding Strategies (Target-ROAS Bidding, CPI Pricing Model)
โ
Learn Best Practices for Creative Production and Optimization
โ
Adapt Your Ad Strategies in Real-Time for Improved Scale and Quality
Why choose XMP's guide series? We provide comprehensive knowledge on platforms like , , , and , along with expert tips to elevate your app advertising strategy.
Stay tuned for our next blog post on and unlock even more potential with XMP!
๐ขLast chance to participate in the AppXcelerate: Pakistan Pioneer Connect event with XMP! Join us and industry experts as we delve into data-driven strategies for scaling your app in global markets.
Secure your spot now! ๐https://lnkd.in/g-ZJBbGy
๐ Skyrocket your app's success with XMP's 2024 Multichannel App Ad Guide Series - Part 2: Google Ads for Apps! ๐
๐ Unlock the power of Google Ads with our latest guide: https://bit.ly/4b1373q
Discover valuable insights and strategic techniques to effectively manage your campaigns on XMP's platform:
โ
Mastering UAC & ACe for Effective Campaigns
โ
Navigating Campaign Layers for Targeting Precision
โ
Adopting Google Ads Structure Best Practices
โ
Optimizing Bidding Strategies for Maximum ROI
โ
Enhancing Creatives for Superior User Engagement
Why choose XMP's guide series?
We provide in-depth knowledge on platforms like , , , and , along with expert tips to elevate your app advertising strategy.
Stay tuned for more guides to harness the full potential of XMP's capabilities and navigate the ever-evolving digital advertising landscape with ease.
Let's meet at AppXcelerate: Pakistan Pioneer Connect!๐ Our very own Yoyo Lin will be joining to share valuable insights. Reserve your spot now, and we look forward to meeting you there!
AppXcelerate: Pakistan Pioneer Connect is just around the corner!
Location: Lahore, Pakistan
Date: Feburary 2, 2024
Don't miss out on this exclusive event! Click the link below to reserve your spot!
https://forms.gle/iVbVdEnx6cehquyC9
Dive deeper into what awaits you:
๐ค Insightful Talks: Deep talks dedicated to unleashing the potential of local mobile game developers, followed by an engaging panel discussion for further inspiration and dynamism.
๐คGo-Global Experts: Engage with top minds from Game District, Hazel Mobile, Mintegral, XMP, Playturbo, CAS, and SolarEngine!
๐ต Networking: Connect over Hi-Tea & explore collaborations.
We look forward to seeing you there!
โจ Check out insightful sharings from our own Marc Bearman on how Alictus achieved an incredible 39% boost in campaign performance with XMP! ๐
Alictus, the dynamic Turkish gaming studio, is rewriting the rules of success in the hyper-casual gaming space, achieving a remarkable 39% boost in campaign performance with the groundbreaking XMP platform! ๐
Facing the challenge of optimizing user acquisition without drowning in manual oversight, Alictus found its solution in XMP's real-time UA optimization. With features like stop-loss initiatives and proactive scaling, they've fine-tuned campaigns on the fly, reducing manual labor and skyrocketing efficacy.
In essence, Alictus isn't just playing the game; they're changing how it's played. Ready to join the revolution? ๐ฎโจ
Learn more: https://mobidictum.com/game-industry/game-changer-alictus-boosts-campaign-performance-by-39-with-xmp/
๐ New Year, New Growth! Ready to skyrocket your User Acquisition in 2024?
๐ Introducing XMP's 2024 Multichannel App Ad Guide Series!
๐Step into the future of digital marketing with our expertly crafted guide series, beginning with a focus on Meta Ads for apps.
Explore the first guide: The Advanced Guide To Meta Ads For Apps 2024. https://bit.ly/4aUBPMe
Ready to boost app installs, engage valuable users, and optimize ad spend? XMP's insights got you covered:
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Custom ad objectives for solid impact
โ
Campaign structures for peak engagement
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Bidding, budgeting, and targeting mastery
โ
Eye-catching, convincing ad creation
โ
MMP integration for tracking & performance
Why XMP's series is a game-changer?
We offer advanced skills for platforms like , , , and , plus hands-on tips for marketers. Discover how XMP's versatility elevates your advertising strategy.
With SDK ad networks like now offering Target ROAS Bidding features, could this spell the end for traditional CPI campaigns? Dive into our latest blog to uncover the nuances between ROAS and CPI strategiesโunlocking the potential for optimal performance. ๐ก๐
โ CPI vs. ROAS: Understand their core to make informed choices.๐
โกContrast & Compare: Identify how their objectives and management differ.๐
โขHarmonize Tactics: Learn how XMP merges both approaches for stronger results.๐ค
Embrace XMP's precision tools for a dual strategy that combines the targeting prowess of ROAS with the vast reach of CPI, ensuring high-quality user acquisition at scale. ๐ ๏ธโจ
Blend CPI with ROAS for a tailored approach to different platforms and channels. Check out our blog for a comprehensive guide and start optimizing intelligently today!
โก๏ธ Read Full Blog: https://bit.ly/47eutzV
As the festive season twinkles on the horizon, it's time for you to deck the halls of your user acquisition strategies. ๐
With the right approach, the holiday season can unwrap impressive growth ๐ for your apps and games.
Here are XMP's expert tips for leveraging cross-channel media buying to jingle all the way to successful UA during the most wonderful time of the year! ๐โจ
Don't miss out on the opportunity to supercharge your growth this holiday season. Apply now for a free trial with XMP and let us help you make your festive campaigns merry and bright! ๐๐ https://bit.ly/3tsqkKY
๐ How Alictus Achieved Phenomenal Growth in the Hyper-Casual Gaming Arena with XMP
In the cutthroat world of hyper-casual gaming, standing out is the only way to win. ๐ฎ Turkey's premier game studio, , joined forces with XMP and the results? Nothing short of revolutionary. ๐ But what exactly did they do to propel viral hits like and into the stratosphere?
๐ Click here to read the full blog post and unlock the growth blueprint responsible for catapulting Alictus to gaming glory. https://bit.ly/4749vUn
๐ Revolutionize Your SDK Ad Network Marketing with XMP's Subchannel Upgrades ๐
Attention Marketers using SDK ad networks like Mintegral!
๐ฏ XMP's latest feature upgrade is a game-changer for your ROI optimization efforts.
๐ Subchannel New Feature Alert! Gain unparalleled insights with XMP's newest capability: Coverage Rate of Similar Apps. This powerful tool allows you to precisely pinpoint and capitalize on high-performing subchannels, driving up your ROI like never before.
๐ Want to dive deeper? Check out our latest blog โSmart Campaign 101: Competitor Insights to Unlock Quality Ad Trafficโ ๐ https://bit.ly/3ThU73A
And thatโs just the beginning...
๐ค Join the ranks of savvy marketers who are already leveraging these insights to stay ahead of the competition. Plus, take advantage of our FREE trial offer at XMP and experience firsthand the power of strategic optimization.
๐ https://bit.ly/3uUdSnv
Exciting news! ๐ Our collaboration with Supercent, aimed at efficient cross-channel user acquisition, has won a prize in the Globalization category at the 2023 Morketing Award.
The Morketing Award is a renowned accolade established in 2017 and is presented by the global marketing business media service platform "Morketing" and its research consulting arm, the "Morketing Research Institute."
A heartfelt thank you to Supercent for their valuable partnership and contributions to this award-winning achievement! ๐ Supercent increased ROI by 33% after adopting XMP.
Check out the full Supercent case here: https://lnkd.in/gE6CxsE2
In the evolution of User Acquisition, automation is not just a trend but a necessity. We're all familiar with Meta ads (Facebook Ads) automation tools, and their capabilities have indeed paved the way for streamlined digital advertising.
However, let's shift our focus to something even more powerful: XMP's advanced automation features. Hereโs how XMP is changing the game:
โ๏ธ Multi-Platform Management: Go beyond Facebook with XMP's ability to manage ads across various platforms.
๐ฑ๏ธ Effortless Setup: Forget the one-by-one hassle. XMP enables a one-click setup for multiple accounts and campaigns.
๐ Enhanced Flexibility: With XMP, apply multiple conditions for precise automation that aligns with your strategy.
โฑ๏ธ Customizable Intervals: Tailor your monitoring intervals with XMPโchoose from half-hourly to specific times.
Unlock even more efficiency and efficacy with our 6 powerful automated rules that are ready for immediate use. ๐https://bit.ly/47EpEkH
Welcome to start your free trial of XMP. Get started now. ๐ https://bit.ly/3Nd1hSP
Ever wondered how top marketers seamlessly juggle multiple ad channels and markets? ๐ค They've discovered a game-changing approach that's about to be revealed.
With XMP, you can implement powerful automated rules that not only save time but also significantly enhance the performance of your campaigns. Here's how:
1๏ธโฃ Bid Smartly: Thanks to XMP's integration with MMPs and monetization platforms, you can increase bids by 10-20% when ROAS is high, propelling successful campaigns even further.
2๏ธโฃ Control Costs: Automatically pause ads when spend hits your limit, protecting your budget from being drained on underperforming ads.
3๏ธโฃ Optimize Spending: Decrease bids by 5-10% if the cost goes above your set budget and ROAS isn't meeting your KPIs, ensuring you're not overpaying for what's not working.
4๏ธโฃ Weekend Boost: Use XMP's Smart Assistant to up your bids by a set percentage on weekends, capitalizing on times when your audience may be more active.
5๏ธโฃ Link Monitoring: Get auto-alerts for any issues with your AppStore or GooglePlay links.
6๏ธโฃ Funds Notification: Avoid campaign halts due to low balance with timely notifications that prompt you to top up your account.
๐ Check out our latest blog to learn about the best practices for these automation rules. ๐ https://bit.ly/3sSZ345
๐ ๏ธ Set your rules, save time, and enhance performance. Start your XMP free trial now! ๐https://bit.ly/3Rhn7XO
In an era where time is as valuable as currency, professionals across diverse sectors are realizing the undeniable benefits of embracing automation. ๐
Elevate your campaign management with XMP's Smart Assistant, offering tailored automation designed for the intricacies of media buying dynamics. Join industry leaders who have experienced a remarkable 33% boost in ROI with XMP. ๐
โ Automate for Efficiency: Say goodbye to manual tweaks and constant monitoring.
โ ROI Amplified: Direct MMP integration means real-time ROAS optimization.
โ Instant Impact: With select automated rules, take immediate control.
Begin your journey towards smarter, faster, and more effective media campaigns. Discover the power of strategic automation in our latest blog: https://bit.ly/47Tqvh6
๐ We are thrilled to have been a part of the incredible event, AppXcelerate: APAC Pioneer Connect, where we had the opportunity to gather and connect with old friends and partners. It was truly a memorable experience!
๐ฑ During the event, our Product Operations Manager, Edwin Chan, shared valuable insights on how mobile marketers can accelerate their growth through effective media buying strategies.
๐ Thank you again for all the efforts that made this event possible! We look forward to future collaborations and continued growth together.
๐ A heartfelt thank you to our amazing clients in Vietnam for the warm welcome and hospitality during our recent business visit. Your trust in our services and the valuable partnerships we've built together mean a lot to us.
โจ We are excited to continue our collaborations and build even stronger bonds.
That concludes the App Leaders' Growth Camp 2023!
We were glad to have our Senior Product Operations Manager, Edwin Chan, represent XMP at this event. He generously shared invaluable insights into the dynamic world of cross-channel media buying by introducing XMP to empower gaming apps' media buying workflow in an effective and efficient manner.
๐Stay connected for more exciting updates and initiatives from XMP in the near future.
If you missed out on securing a free trial during the event, fret not! Sign up here: https://lnkd.in/gBZArUk7
๐ Unlock Global Growth Opportunities with XMP! Discover How Utility Apps are Thriving. ๐
Utility apps are taking the digital world by storm, with revenue projections exceeding $55 billion in 2023. But, how do developers handle global expansion challenges? In this article, we explore how XMP is changing the game for utility apps.
Learn from industry leaders SHAREit Group and Sinozo, who've harnessed XMP for:
1๏ธโฃ Fine-tuning ad networks for efficient growth
2๏ธโฃ Automating media buying with smart rules
3๏ธโฃ Enhancing creative conversion for superior results
Don't miss these success stories! Read the full article here: https://lnkd.in/gFaYC6YV
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