Comunicad

Cross-Cultural full service PR, marketing, and communications boutique agency.

Photos from Comunicad's post 10/13/2023

Executive Trainee, Blaythe Ayala shares her story of Hispanic heritage and how her identity is both from Guatemala and Mexico! Here is what she loves about her countries.

What is your favorite food from your country? Jocon from Guatemala and Pozole from Mexico

What is a must-see stop to make in visiting your country? Antigua, Guatemala and Cuernavaca/Puebla, Mexico

What is a fun fact about your country? Guatemala belongs to the Pacific Ring of Fire and is home to 37 volcanos and Mexico is home to the world’s largest pyramid at 66 meters, 400 meter base, and a total volume of 4.5 million cubic meters.

Photos from Comunicad's post 10/13/2023

We continue celebrating alongside Senior Program & Media Supervisor, Maria Pamela! Her Hispanic heritage stems from two countries, Peru and Honduras, and loves what makes each of them unique.

What is your favorite food from your country? Ceviche from Peru and Baleadas from Honduras

What is a must see stop to make in visiting your country? The Nazca Lines, Peru and Roatan Island, Honduras

What is a fun fact about your country? Peru has 84 of the 103 world’s ecosystems and is one of the world’s 17 megadiverse countries and Honduras' coral reefs are part of the second largest barrier system in the world, the Mesoamerican Reef system.

Photos from Comunicad's post 10/13/2023

Senior Account Director Pamela Cervera shares her favorite things about Mexico and the story of her heritage tied to it!

What is your favorite food from your country? Cochinita Pibil

What is a must see stop to make in visiting your country? Celestún Beach and all the cenotes

What is something that your country has that is unique to all of Latin America? Mexico is home to the Chicxulub impact crater, where an asteroid slammed into the Earth and triggered the extinction of dinosaurs.

10/05/2023

You may know the definition of "Hispanic," but do you know where it comes from?

Head over to the link below to learn about the origin of the word "Hispanic" in Gloria's latest audio series on LinkedIn!

https://ow.ly/2C2z50PSYwO

10/05/2023

Up next, we have Jackie Otero, Vice President, Strategic Alliances & Partnerships, who shares her Hispanic heritage and what she loves about El Salvador!

What is your favorite food from your country? Desayuno Tipico which includes fried beans, eggs, plantains, cheese, avocado and more

What is a must see stop to make in visiting your country? El Imposible National Park

What is a fun fact about your country? El Salvador is one of the most popular surfing destinations in the world. International surfing competitions have been held because of its fabulous beaches.

10/04/2023

During learn about the origin of the word "Hispanic."

Check out the second audio series of Gloria Rodriguez, President of RF Comunicad, that takes a dive into how the word "Hispanic" came to be and why it's used today, here: https://ow.ly/2C2z50PSYwO

Photos from Comunicad's post 10/02/2023

Senior Vice President, Carmen Marsans, shares her unique Hispanic heritage and offers some pointers if you ever consider getting a taste of Cuba!

What is your favorite food from your country? Roast Pork and Tostones

What is a must see stop to make in visiting your country? Cayos (Keys)

What is something that your country has that is unique to all of Latin America? Cuba is a unique location, presently known as home to classy, vintage cars, beautiful beaches, and historical, interesting cities that seem frozen in the 1950s.

Photos from Comunicad's post 09/28/2023

Senior Vice President Joe Avila shares his story of being a proud Venezuelan American and the wonders Venezuela has to offer!

What is your favorite food from your country? Arepas and Parrilla

What is a must see stop to make in visiting your country? Los Roques National Park

What is something that your country has that is unique to all of Latin America? Venezuela has the highest natural waterfall in the world, Angel Falls, and this same waterfall inspired the movie, Up.

Photos from Comunicad's post 09/25/2023

We continue celebrating by kicking off our team features. Up first is President Gloria Rodriguez, who shares her story and what she loves about her island of Puerto Rico!

What is your favorite food from your country? Mofongo

What is a must see stop to make in visiting your country? Culebra Island

What is something that your country has that is unique to all of Latin America? In Puerto Rico, you can walk more than 300 miles on beaches.

09/19/2023

Check out Gloria's latest LinkedIn article on "Key Latino Contributions You May Not Know Of" in honor of here: https://ow.ly/5GWj50PM9EQ

09/15/2023

Happy to everyone on behalf of RF Comunicad!

We are proud of our Hispanic heritage and carry it with us every day in our personal lives and the work we do. Stay tuned to learn more about this month and the unique heritages of our team!

09/15/2023

Happy everyone! We are kicking off this month of celebration with Gloria's latest LinkedIn article on "Key Latino Contributions You May Not Know Of."

We hope you'll take some time today to learn about the contributions of Hispanics to the United States and how deeply embedded we are in the fabric of this country!

Check out the article here: https://ow.ly/5GWj50PM9EQ

08/18/2023

Congratulations to Ruder Finn, Inc.'s 2023 PR News People of the Year Honorees - Gloria, Maryam, and Monica!

Congratulations to Gloria Rodriguez, President, RF Comunicad, Maryam Ayromlou, EVP, Media Strategy & Content, and Monica Marshall, Global Lead, RF Relate for being named as 2023 PR News People of the Year Honorees! Click here to read more: https://bit.ly/3EkavIh

07/28/2023

When describing the panorama of Latin America, Gloria says to "Think of it as a large quilt made up of very different, unique patches."

Head over to Gloria's LinkedIn profile to hear the first of her audio series, "The Kaleidoscope of Latino Identity."

Check out the first of Gloria's audio series here: https://ow.ly/lnUi50PjGz9

07/26/2023

"As a Latina and Puerto Rican, I am proud of my identity and the years, experience, and growth I’ve acquired as a professional in the United States. While I stand with pride in my roots, it is the clash of actuality and misconceived perceptions of Puerto Ricans and Latinos that can be truly disappointing.

I hope you will take a moment today to hear my thoughts on a subject close to heart – Puerto Rican identity and moreover, the kaleidoscope of Latino identity." - Gloria Rodriguez, President of RF Comunicad

Check out the first of Gloria's audio series here: https://ow.ly/lnUi50PjGz9

07/24/2023

The story of is a unique one and the identity of the island molded from its history.

Check out the first audio series of Gloria Rodriguez, President of RF Comunicad, on her LinkedIn profile that takes a dive into Puerto Rican identity and as a whole.

Find it here: https://ow.ly/lnUi50PjGz9

02/27/2023
Ruder Finn Announces the RF Comunicad Collective, a Hispanic network of visionaries committed to help corporations connect their brands to the Latino population to empower this community - Ruder Finn 02/27/2023

We are thrilled to announce the RF Comunicad Collective - the cultivation of Comunicad’s 30 years of relationship building with a strategically selected network of Hispanic leaders, influencers, visionaries and representatives of hundreds of national and local organizations that serve the Latino community.

We look forward to assisting Ruder Finn, Inc. in designing intentional, culturally competent campaigns and facilitating open dialogue between the corporate and nonprofit sectors to drive brand value and social impact.

Ruder Finn Announces the RF Comunicad Collective, a Hispanic network of visionaries committed to help corporations connect their brands to the Latino population to empower this community - Ruder Finn NEW YORK, 2/27/2023 – The launch of the RF Comunicad Collective (the “Collective”) is the

02/03/2023

The future of social media while uncertain, holds one thing true – it will continue to grow and with it, the importance of pushing out ethical, transparent and authentic content.

Learn more about what we think is the way to fight the good fight on social media here: http://ow.ly/jvaj50MJoYz

Fight the Good Fight on Social Media 02/02/2023

Our latest blog dives into the power social media has to influence decisions and shape minds - and the responsibility we hold as communication professionals on social media.

Check out our latest blog "Fight the Good Fight" at comunicad.com.

Fight the Good Fight on Social Media As communicators, we have the responsibility to use social media ethically. The amount of content that is pushed out daily across social media platforms is insurmountable, and we need to ask ourselves how much of it is true? How much of it exploits emotion? How much of it is misleading? Social media...

Timeline photos 01/31/2023

The exponential growth and power of social media in this country is outstanding.

As communicators, we are responsible for what we put out there, and while not all content is designed with good intent, we must fight the good fight and do our best to contribute to the vast social media world in an ethical way.

Check out our latest blog where we further dive into this subject here: http://ow.ly/fVe450MG2Pz

01/06/2023

reminds us of the importance of having faith and following our hearts. Wishing you all a , and as we kick off 2023, may this year be one of joy, love and light! 👑

Timeline photos 01/01/2023

from all of us at RF Comunicad! 🎇

We thank our clients, partner organizations, everyone we’ve collaborated with - and YOU - for making this year one of unforgettable memories and partnership. 🤝

May we all have a prosperous 2023!

12/22/2022

We've had an incredibly exciting year, and we hope that yours has been energizing as well! Now, let us all take this time to recharge and reminiscence about all of the things to be thankful for. 🙏

from all of us at RF Comunicad! ❤️

12/22/2022

"Be present in all things and thankful for all things." - Maya Angelou

The beauty and magic of the reminds us to be present and enjoy the little things.

📸: Spin It Social

Timeline photos 12/21/2022

Some from our very own CEO, Gloria Rodriguez!

12/21/2022

The beauty of Union Station in Washington, DC during the holidays always reminds us how lucky we are to be a DMV based agency.

Once the decorations go up, we know the holiday season has kicked off!

📸: Spin It Social

11/23/2022

The holiday season can get overwhelming and while most of us are already on our way to Thanksgiving holiday plans, this is your friendly reminder to stop and smell the roses in between those crazy moments.

Thank you Spin It Social for sharing this incredible moment of tranquility and beauty in nature!

11/16/2022

Let’s hear it for the youth!

An estimate calculates that this is the second-highest youth voter turnout in years with “youth voter turnout at 31% in nine battleground states of Florida, Georgia, Michigan, North Carolina, New Hampshire, Nevada, Ohio, Pennsylvania and Wisconsin,” as reported by the Center for Information and Research on Civic Learning and Engagement, an institute at Tufts University.

It is incredible to see the power youth has in shaping today’s politics.

Photos from Comunicad's post 11/11/2022

Last week we had the honor of accompanying our President and CEO, Gloria Rodriguez, to the 33rd Annual Washington Women in Public Relations Woman of the Year Awards.

Congratulations to Woman of the Year, Gemma Puglisi, Assistant Professor of Public Communication for American University, and to the other finalist, Anne Woodbury, CEO and founder of CURA Strategiess!

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Videos (show all)

#ThreeKingsDay reminds us of the importance of having faith and following our hearts. Wishing you all a #HappyKingsDay, ...
We've had an incredibly exciting year, and we hope that yours has been energizing as well! Now, let us all take this tim...
“Over the past five years, one in 200 Latinos (0.5 percent) have started a new business every month, compared with 0.3 p...
In a scenario of full parity, McKinsey’s research reports the following findings:-Latinos could spend an extra $660 bill...
Even as native Spanish speakers ourselves, this fact blew our minds! As we had mentioned previously, one in three people...
Although Latinos in the United States workforce are on the rise, they still face challenges particular to them as Latino...
Happy #HispanicHispanicHeriatge Month! While we celebrate Hispanics throughout the entire year, September 15 to October ...
To get started with being an effective #ThoughtLeader, here are some steps to follow:1. Establish the purpose behind wha...
In today’s marketing world, brands and companies use data-driven strategies to draw conclusions and make predictions abo...
Digital technology has become a central tool for companies to market themselves, their clients, and their products. The ...
As we continue to celebrate #HispanicHerittageMonth, we share important facts that show just how much the Hispanic commu...
Happy #HispanicHeritageMonth! Each year from September 15th through October 15th, we celebrate the significant contribut...

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