Veritas Bioactives by Devon

Nearby health & beauty businesses

Veritas Backstage Beauty & Wellness Institute
Oakland Avenue

Looking for a great deal? Look no further! For a limited time only, we're offering a fantastic discount of 25% off when you purchase 5 or more items from our store. With a wide variety of high-quality products to choose from, you're sure to find something you love.

Don't miss out on this amazing offer! Head to our store today and start shopping. Just add 5 or more items to your cart, and the discount will be automatically applied at checkout. It's that easy! But hurry - this offer won't last forever and only good until Sunday. Take advantage of these savings while you can and treat yourself to something special.

Just use the code BIRTHDAY25

*Highlighting one of our best-sellers, now in a bigger bottle.

09/05/2023

It's Devon's birthday yesterday! Stay tuned for promos, discounts and freebies for her weeklong birthday celebration!

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Veritas Bioactives was born in the Neonatal Intensive Care Unit

On April 3, 2008, due to a rare condition known as twin to twin transfusion syndrome, founder Devon Perry’s son was born at just 27 weeks and weighed a paltry 2.5 pounds. (His twin’s heart had stopped beating 4 days prior)

Confined to an incubator, connected to a respirator and feeding tube, and challenged by a stage 3 brain hemorrhage, the odds of survival were anything but stacked in the child’s favor.

But 11 weeks after he was ushered into the world, Devon crossed the threshold of the hospital exit with her son in her arms, alive and well.

Devon credits a number of factors in her son’s dramatic turnaround:

The astonishingly wonderful hospital staff

The countless hours she spent cradling her son against her skin

The prayer circles her family and friends organized

It was truly a group effort and a monumental victory of will and of love, but the road to recovery wasn’t without its obstacles...

Recovery and discovery

Categorically, babies born before the 40 week mark are fighting an uphill battle. The most nourishing environment a preterm baby can be is inside their mother’s belly, but since that’s not an option, it’s up to the hospital staff and parents to create the next best thing.

So in addition to providing medical care, a successful NICU must maintain optimal levels of cleanliness. From the machinery to the materials to the baby’s skin, everything must be sterile and clean.

Devon loved giving her son his daily bath. It offered her a small taste of normalcy amidst the otherwise abnormal flow of hospital life. At first, Devon followed the hospital staff’s instructions to the letter, delicately bathing her baby using the recommended bath and skin care products.

But with each bath, Devon found that she couldn’t shake the nagging thought that something wasn’t right.

As a long time skin science and skin care educator, Devon built her career advising doctors and spa owners on how to help their clients look and feel their best. A core component of Devon’s approach to skin care was the strict avoidance of products containing sub-optimal ingredients.

That may seem like a painfully obvious detail, but ingredient decks were never developed to be easily understood. Even medical professionals with years in the health and wellness industry often overlook product components that do more harm than good.

This is especially true of products with long-standing brand awareness. It’s all too easy to assume that these familiar brands are made of quality ingredients. After all, we as a society wouldn’t use products that were largely counterproductive to our health and well-being, right?

Wrong.

Devon started looking under the proverbial hood of the products she was putting on her son, and to her horror she found the following commonly used product building blocks:

Parabens, Synthetic Fragrances, Sodium Lauryl/Laureth Sulfates, Phthalates, and Formaldehyde to name a few.

(For more details on these harmful toxins and why you should avoid them, see our ### page)

With her research findings in hand, Devon immediately stopped using the “recommended” products, and began her quest to find a better way. But quickly she realized that the market

had very few options that were both effective and healthy for the skin.

So what began as a need to provide better health and skin care for her son quickly transitioned into the creation of a skin care brand that would provide healthy and effective products for everyone.

Don’t sacrifice your health for your beauty

Choose health. Choose beauty. Choose Veritas.
www.veritasbioactives.com