What are the opening hours?

Monday 12pm - 9pm Tuesday 5pm - 9pm Wednesday 12pm - 9pm Thursday 12pm - 9pm Friday 12pm - 10pm Saturday 12pm - 10pm Sunday 12pm - 9pm

Shmuck's

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Just a Couple of Shmuck's Serving Local Shcoops

08/02/2023

Indulge in creativity! Build your own waffle masterpiece with a delicious blend of toppings and flavors. 🧇🎨

07/27/2023

Rainy day pick-me-up ☕️🌧️ Our Mocha Milkshake: a cozy blend of aloha coffee ice cream and fudge. Perfect for sleepy days. 😴🥤

07/21/2023

I’m a Barbie girl, in a Barbie world 🌸🎀👛

In honor of the new Barbie movie, we had to create something ALL pink and delicious

Is anyone else excited to eat pink ice cream and watch this movie or just us? 😍

07/05/2023

It’s that time of year again! ☀️🍦

We are participating in the Highland Current’s ice cream passport!

All you have to do is collect stamps at the participating locations when you make a purchase.

July 1-31st

The best part is, when you collect stamps you are entering to win $100 to spend on more ice cream! 🍨

Easy and delicious! 😋

07/04/2023

Happy Fourth of July! 🇺🇸

Anyone else dreaming of a warm fresh waffle cone right about now??

Tonight we’re serving ice cream, hot waffles, fresh cones, and all the sweets until 9pm!

Current flavors;

Orange creamsicle 🍊
Oreo chunk 🍪
Choccy Milk 🍫🥛
Fresh mint chip 💚
Vanilla 🍦
Honey Comb 🍯
Strawberry Lemonade Sorbet 🍓
Mango Sorbet 🥭

04/30/2023

Good weather is back! The Shmucks are happy to announce that our hours are changing which means more ice cream hours for you! Stop by the shop all summer long during these hours for some delicious scoops! 🍨🍪🍬

01/09/2023

Attention all ice cream lovers! Our flavor of the week is the creamy and chocolatey “choccy milk” ice cream. And the best part? Buy one schoop and get one free! Don't miss out on this delicious deal - stop by and get your shcoops this week! See you soon!

01/04/2023

We’re excited to announce Shmuck's Pints are now available in store! To celebrate we’ll be giving away pints of each flavor to a few lucky followers!

To enter, follow us and tag a friend in the comments below. For extra chances to win, share this post on your story and use the hashtag . Don't miss out on this delicious opportunity!🍨

01/03/2023

We’re excited to announce Pints are now available in store! To celebrate we’ll be giving away one of each pint flavor to a few lucky followers!

To enter, follow and tag 2 friends you’d share a pint with in the comments below. For extra chances to win, share this post on your story and use the hashtag Don't miss out on this delicious opportunity!🍨

06/19/2022

Stop by and see a fellow Shmuck anytime before 9 today to celebrate Shmuck’s Strawberry Day!

06/12/2022

Due to unforeseen circumstances, Shmuck’s Sweet Stuff will not be attending the Strawberry Festival. Although we are disappointed that we were Shmucked out of the opportunity to share our product with everyone attending the festival, we will not let this stop us from going forth with what we had planned for our customers.

In place of what we had planned, we will be having a Shmuck’s Strawberry Day right outside of our shop on Sunday, June 19th! We will be serving out of our brand new Shmuck’s catering cart which will mark the beginning of Shmuck’s Catering Service!

Stop by anytime between 12PM and 9PM to see our Shmucks and get a treat made from some of New York’s finest strawberries. Try our never before seen Strawberry Shortcake Sundae that includes a shcoop, whipped cream, and freshly cut strawberries poured over a slice of fresh pound cake. If you’re a strawberry fan, this one is for you!

Our menu will be created by and we absolutely love the way it looks. DM her for a custom handwritten sign for any future event you may have!

We hope to see you there! 🍓

06/12/2022

Due to unforeseen circumstances, Shmuck’s Sweet Stuff will not be attending the Strawberry Festival. Although we are disappointed that we were Shmucked out of the opportunity to share our product with everyone attending the festival, we will not let this stop us from going forth with what we had planned for our customers.

In place of what we had planned, we will be having a Shmuck’s Strawberry Day right outside of our shop on Sunday, June 19th! We will be serving out of our brand new Shmuck’s catering cart which will mark the beginning of Shmuck’s Catering Service!

Stop by anytime between 12PM and 9PM to see our Shmucks and get a treat made from some of New York’s finest strawberries. Try our never before seen Strawberry Shortcake Sundae that includes a shcoop, whipped cream, and freshly cut strawberries poured over a slice of fresh pound cake. If you’re a strawberry fan, this one is for you!

Our menu will be made by and we absolutely love the way it looks. DM her for your very own custom sign for any future event you may have planned!

We hope to see you there! 🍓

11/24/2021

Santa is coming to Shmuck’s!

Stop by this Saturday (11/27) from 1:00-4:00pm for hot chocolate ☕️ and fresh waffles 🧇 with the REAL Santa 🎅🏼

Don’t forget your Christmas lists and Letters for Santa to bring back to the North Pole📝💌

09/27/2021

𝗖𝗛𝗢𝗖𝗖𝗬 𝗖𝗛𝗨𝗡𝗞𝗦🤝ᶜʰᵒᶜᶜʸ ᶜʰᶦᵖˢ
Loaded with chocolate and baked fresh, these cookies are waiting to be filled with for your favorite flavor 🍪🍨🍪

“Pick your favorite flavor and watch smash it between two freshly baked cookies 😋🍪 big enough for 2! But we won't say anything if you have it all to yourself.” -

09/17/2021

SHMUX ☕️🍨
x

Featuring the ultimate collab of Beacons favorite beans + creams: fresh roasted Sumatra coffee blended into our sweet cream with dark chocolate chunks is the perfect way to start (or end) any day.

Scooping this weekend only, get it while it’s… hot?

09/17/2021

SHMUX
x

Featuring the ultimate collab of Beacons favorite beans + creams: fresh roasted Sumatra coffee blended into our sweet cream with dark chocolate chunks is the perfect way to start (or end) any day.

09/04/2021

NEW FLAVOR ALERT!

Introducing our newest flavor to the Shmucks lineup… ORANGE CREAMSICLE! 🍊😋

Stop by & get it while it lasts.. we have a feeling this ones gonna go fast! ✔️

08/08/2021

THANK YOU BEACON!

We appreciate all of the love and support from the community at our official grand opening today! If it weren’t for all of our fellow shmucks, we wouldn’t be able to do what we love, serving up sweet stuff everyday 😋❤️

Although the party is officially over, the celebration continues! There’s plenty of prizes to go around… we’ll be open until 10 tonight! 🥳🎊

08/07/2021

ONE DAY AWAY FROM THE GRANDEST OF OPENINGS 🎊🚨🎉

Stop by tomorrow, Sunday August 8th for a guaranteed good time with the Shmuck’s

We’ll be having our ribbon cutting at 1pm with a super special guest and fun festivities throughout the day! We’ll have fresh spun cotton candy, live music, with plenty of prizes and discounts for our fellow Shmucks 😉

We hope you and your family can celebrate with us 🤞🏼

08/02/2021

GRAND OPENING SUNDAY @ 1-4 PM! 🎉🎈🎊

Join the Shmuck’s this Sunday, August 8th, for our GRAND OPENING! We’re ready to celebrate… bring your family and friends & join us for live music, games, and specials all day!

We’ve listened to feedback from our fellow Shmuck’s in the community & refined our recipes, changed our menus, and added some new treats that we can’t wait to share with you!

PS… We’ll be carrying all of our fan favorite flavors and we will be taking new flavor suggestions too! Give us your craziest flavors and you might see them pop up sometime soon 😋

08/01/2021

Shmuck's updated their phone number.

08/01/2021

Shmuck's updated their business hours.

07/18/2021

Line starts at 7:00pm at the window. Race you there 🤭

07/18/2021

HAPPY NATIONAL ICE CREAM DAY!

Bring a friend for a Shcoop on the Shmucks for our favorite holiday of the year!

Buy any size Shcoop and get a FREE Single Shcoop on a fresh rolled cone… today only! 🤩

Mention National Ice Cream Day when ordering for your free Shcoop 😉

07/18/2021

07/14/2021

Fresh out of the oven 😍

We know you’ve been craving a cookie lately… well now’s your chance to get one!

Whether it’s ice cream loaded in between two of them, ice cream dumped on top of one, or just one on its own, we won’t judge! Stop by and try one!

Drop a 🍪 in the comments if you’re coming to get one!

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