Topp Media Management

🙄 Sorry to burst your bubble.

👉 Even though buying Instagram followers is cheap and easy, the hidden costs can be steep. You can ruin your reputation, alienate your real followers, and even lose your account if Instagram notices your deception.

👉 If you’re trying to become Instagram famous or build your business, buying followers won’t help you do it.
...

👋 Repurposing content simply means taking one asset and reusing it somewhere else. That sounds simple enough in theory, but it can get tricky in ex*****on.

👉 To really make it work, it helps to produce content with repurposing in mind, so you can easily slice and dice it into different formats.

👉 The benefits to repurposing content are considerable, too. When you focus your energy on producing one awesome asset (say, an in-depth blog post or video), you’re likely to produce a better piece of work than you would by dividing your attention across every platform you’re responsible for.
..

🥰 Bonus: Stories have sticking power! 50% of Instagram users say they’ve gone ahead and actually visited a website to make a purchase of a product or service after seeing it in Stories.
..

😳 Don't overthink it!

👉 The pressure to post aesthetically perfect content is not necessary. As long as you keep to your voice, image, and brand your audience will continue to engage with your content.
..

Have you thought of making money on social media? 🤔

Well, let me tell you this. This really is possible. Hundreds of thousands of people are making money from Instagram 🤑

🔹 SELL YOUR SERVICES:
• Build your Brand on Instagram,
• Create valuable content that provides your audience the value,
• Target their pain points,
• Help them solve those problems,

🔹 SELL YOUR PHYSICAL PRODUCTS:
• Build an Instagram Shop,
• Create Valuable Content to attract customers to your profile so they can know you and your business,
• and they will shop from your online Instagram Store.

🔹 SELL DIGITAL PRODUCTS
• Create Content to attract customers to your profile,
• Provide them with Valuable Content that targets their pain points and solves their problems,
• Create the need for your product,
• Talk about your product through stories and feed posts.

🔹 SELL COACHING PROGRAMS
Create demand for your coaching program, create valuable content, and share testimonials of your clients who signed up for your program and how their lives are as of now, what's changed now.
..

👉 You can post as much as you want, but it still won't be enough to reach your audience successfully.

👉 Combining all elements and being consistent with the right content is necessary.

💥 1. Discoverability - allows you to be seen and easily discovered.

💥 2. Visibility - will enable you to be seen and attract the right attention continually.

💥 3. Relationships - will allow you to keep people on your profile and build a community.
..

We all know the time & energy it takes to make a Reel.

So make sure you are getting the most out of your creation by implementing these three tips for success!

1. Captions longer than 15 lines: if it's any longer the viewer can't read all you have to say without having to hit "read more."

‼️ WARNING: Don’t fall into the trap!

💰 Buying followers has long term effects on your engagement, authenticity, & analytics.

💪🏼 It’s better to build your following slowly and organically. It’s not as quick of a fix as buying followers, but your understanding of your following and place in the algorithm will thank you.
..          

🎥 It's no shock that video content is the best way to teach and engage your audience. The top platforms have shifted to utilizing video content for this reason.

📲 Other content types are important to use, but understanding how it translates to your audience's memory is even more important. Make sure that what you create gets noticed and remembered!
..

🙏 If there is one program I cannot live without, it's Canva. My productivity, creativity, and content game have gone up since using it.

👉 There are so many content creation tools out there, but Canva is the most streamlined, easy, and versatile platform for me. I have learned about features that have revolutionized how I create content for all social media platforms.

👉 I am not sponsored by Canva - but hey, if you are reading this 😉
..

😬 We have all done it...

😰 Posted something that was a "clickbaity" or we knew would get someone to scroll through our carousel.

🤔 Did you know that this type of content hurts your chances of getting pushed out in the algorithm?

👉 Meta’s priority is to ensure the best experience for everyone using their free platform. They want you to be genuine and not post in a way that takes advantage.

👉 They are not looking to zap the fun out of your posts or make it difficult for you to market your business, they simply want you to focus on posting authentic content that is relevant to you and your business.
..

💥 Instagram today is rolling out over a half dozen new messaging features, following promises late last year that its DM (direct message) inbox would get a significant upgrade in 2022.

👉 The changes include the ability to share music previews in DMs, the ability to send a message silently, the ability to see who’s online to chat with, the ability to reply to messages while you browse your feed and more.
..

Are you camera shy?

You don't have to lose out on the benefits Reel's can have to your content strategy. Faceless content is popular and is easy to create.

Canva has thousands of stock footage for you to work with. All you need is an idea!
..

⚡ Fast, easy, and simple.

🌟 We all want to be effective and get the most out of our day. Here are 5 things you can do that won't take up much time and will leave a lasting impact on your social media!

🤔 What is something you do that isn't listed here? Comment below 👇..

📝 Why Storytelling Should Be a Priority for Marketers:

1. Storytelling enables marketers to develop a deeper connection with the audience. Storytelling is a fundamental human experience that unites people and drives stronger deeper connections. From the earliest recorded history, cavemen used storytelling to communicate, educate, share, and connect.

2. Storytelling is a powerful method for learning. As marketers, we should always be seeking to learn more about the world we live in, the brands that we represent, and the consumers that we serve.

3. In addition to being an important strategic tool, storytelling can be an important tactical tool that lets marketers engage consumers in a fragmented media world.
..

🌎 Is your audience global? Do you struggle with not knowing what time to post?

👉 Following this timetable can help!

🙏 took all the work out of it. They looked at over 35 million Instagram accounts and compiled all the best times globally!
..

Likes are a thing of the past. Saves are where it’s at – and brands like yours need to pay attention.

Instagram has been testing the removal of likes for a while now, which left brands scrambling, at first, to find a replacement success metric. That success metric is here – the private “saves” metric.

Instagram saves are a signal for how the Instagram algorithm works. The more saves your posts get, the more people will see it, according to the algorithm. That means, if you want to grow your account, focus your efforts on getting people to save your posts.
..

Yes! I want you to steal these caption starters! We all need help from time to time.

Use these caption starters to get your audience engaged with your content.
..

🤔 To follow or not to follow?

😬 No, it’s not an existential crisis. It’s the question Instagram marketers are asking about Instagram trends.

❓ Should you follow Instagram trends? And if so, how do you follow a trend while staying true to your brand on Instagram?

👉 For some brands, trend-following is an easy and obvious decision. For others, it can feel unnatural and sometimes, even silly. So how do you make the right decision—free from personal bias—to make sure you’re creating the best and most relevant content for your Instagram account?

👉 Honestly? It comes down to knowing your brand and knowing what your audience expects from you. But sometimes, we overthink and overanalyze and land on the wrong choice. So… don’t worry, we have a few tips to help you figure out which trends are worth the efforts and which ones to say “thank you, next” to.
..

There’s a lot to consider when creating your social media video.

What platform will it live on? How will you make your video grab viewers? What copy will draw action from your viewers? How do you ensure your audience will actually watch the full video?

Crafting an effective social media video involves many important factors, but one of the most important factors remains the length of the social media video.

Finding the perfect length for your video on each platform involves a lot of decision-making, but there’s one key rule to always keep in mind: the best time is the length that you need to convey your message, and no longer.
..

👊 IG CHEATSHEET: SIZING

👉 Posting with these ratios maximizes screen space on the platform and, at the same time, avoids uncomfortable situations in which your post is cropped strangely.
..

4 things you NEED to be doing with your business on social media:

1️⃣ Consistency in talking about your offers: Your audience needs to KNOW what you’re selling. This does not mean shoving your services/products down their throat, but finding a balance in offers and general content.

2️⃣ Show up consistently: Your presence is important and by establishing a content calendar that works for you - you will not have to worry about disappearing on your customers/audience.

3️⃣ If you aren’t discoverable: Use relevant and discoverable keywords. You want to appear to people who are interested in what you offer.

4️⃣ Don’t make it about you. Serve your audience at all times! What do they need? What do they struggle with? Talking about your offer/solution is serving them too. You have something they NEED.
..

✨ It's time to build your influence online!

👫 Cultivating relationships to scale means focusing your content on gaining trust, consistent engagement, and stopping to recognize others. Sometimes it even means ditching profits to help a customer in need.

👏 Acts of kindness through recognition or helping a potential client “just because” is what will move your brand from their neutral short-term memory to positive long-term memory.

👉 That is what will keep and grow your customer base and build your influence to scale.
..

😬 It's not always easy to find the perfect word, but it is worth the effort for a good caption that will get more likes and shares.

👊 This is why it's important to make sure you're using the right words in them that will grab their attention and keep them scrolling through your content.

💡 Here are some tips for writing captions:

1. Keep The Important Information First
2. Tell A Story About Your Brand
3. Consider The Structure Of Your Captions
4. Ask Questions To Encourage Engagement
5. Use Emojis To Show Your Personality
6. Include Relevant Hashtags
7. Use @ Mentions To Increase Reach
8. Always Include A Call To Action
..

#⃣ Hashtags are still one of the most effective ways to grow followers and engagement in 2022.

🤔 How do you find the best hashtags for your account? Which hashtags are the most popular right now? And should they go in your caption or in the comments?

1. Use a Hashtag Suggestion Tool like Later
2. Conduct Research on the Instagram Explore Page
3. Check Hashtag Volume Using Instagram’s Tag Search Tool

☝ Data report shows that adding 20-30 hashtags to your Instagram posts is the best way to increase your reach and engagement rates.
..

😥 Are you finding it difficult to come up with content ideas?

🤔 It seems so simple and easy. Yet, when it comes to creating content, it is actually quite difficult and complex.

👉 Here are three questions you should ask yourself when developing your content calendar.
..

💸 We all love free stuff. Especially when it comes to creating interesting content.

💁 There is no need to pay for stock images subscriptions. Take a look at these FREE sites!
..