Conversion Logix

How well is your senior living website converting visitors into leads? 🤔 If you're looking for practical ways to boost your site's performance, Jen Lovely, Executive Vice President of Sales at Conversion Logix, Allison Singler, Executive Vice President of Sales at Edison Equity Residential, and Daniel Hickey, Director of Creative Advertising at Hickey Marketing Group have the tips you need! Read the blog to discover strategies to maximize lead generation and elevate your online presence. 📈 https://hubs.ly/Q02RySFj0

Practical Strategies to Optimize Your Senior Living Website for Lead Generation | Conversion Logix Discover the secrets to creating a top-performing senior living website that goes beyond aesthetics. From engaging experiences to addressing unique buyer needs, learn how to elevate your website's impact.

🚨 Gen Z is changing the search game! Their main source of information has now shifted from Google to social media. Find out how this trend impacts student housing marketing strategies! 📲

From Google to Social: A Shift in Search Habits Among Gen Z | Conversion Logix Since 2000, Google has been the king of search and currently claims 89.08% of the search engine market share in North America and 91.54% globally. Among Gen Z, however, Google’s dominance is not as strong.

Student housing marketers make these three mistakes when marketing their properties:

👩🏻‍🎓 They solely market on channels popular with students, leaving out parents from their targeting strategy.
💻 They only advertise on 1-2 channels, missing out on top-of-the-funnel activity that drives future conversions.
💸 They limit their social strategy to organic activities, focusing only on growing their follower count and trying to “go viral”, as opposed to a balanced approach between organic and paid social marketing.

Avoid these mistakes and read all about the top advertising channels that you should include in your multichannel marketing campaigns to scale awareness, drive conversions, and pre-lease ahead of schedule.

Top Student Housing Advertising Channels for 2024 | Conversion Logix Discover the best student housing advertising strategies for reaching college students and their parents in 2024.

We’re thrilled to introduce Conversion Logix iQ (CLiQ), a new marketing operating system! 🚀 CLiQ empowers you to manage and optimize campaigns seamlessly and uncover actionable insights—all in one intelligent platform. 📈 Achieve portfolio peace of mind with CLiQ today. 🧘‍♂️ https://hubs.ly/Q02TwxSl0

What’s next for senior living? 🏡 The industry is changing, and staying ahead of trends is key to success. From shifting demographics to tech adoption, discover the top five trends our Director of Contact Center Operations, Tim Bryan, has identified based on the evolution of chat conversations over the past year. 📊

Know Your Next Resident: Five Trends Shaping the Future of Senior Living | Conversion Logix Conversion Logix's Contact Center Operations Director Tim Bryan shares five trends Live Chat trends shaping the future of senior living.

What if you had a platform that centralized reporting so you didn't have to scramble to put everything together? 🧩 What if you had X-ray vision to see the impact of all your customer's touch points—not just the last click?

Curious? Intrigued? 🤔 Stay tuned, because something revolutionary is coming! 🚀✨

✨What if you could forecast your campaign’s success before it even begins?✨

Predictive Leasing uses advanced insights to forecast conversions and guide smarter investment decisions. By analyzing the full customer journey through Unified Attribution, this powerful strategy uncovers which channels are most likely to drive conversions, helping you optimize your strategy and drive measurable results with confidence.

Discover the Power of Predictive Leasing Now: https://hubs.ly/Q02Rqzxv0

Predictive Leasing: The Next Frontier in Multifamily Marketing | Conversion Logix Predictive Leasing will revolutionize your multifamily marketing campaigns. Find out how it works!

Attribution is one of the biggest challenges marketers face today. With AI transforming the industry, and a diverse set of marketing channels in play, understanding which strategies contribute most to driving occupancy is more critical than ever. 🤔

Our Chief Analytics Officer, Martin Stein, shares his expert take on how an AI-driven approach is transforming attribution, empowering you to make data-backed decisions that boost your bottom line. 📊✨

Attribution: The Marketer's Dilemma | Conversion Logix Discover why today's AI solutions fall short in solving the biggest challenge in multifamily and senior living marketing—accurate attribution.

The digital advertising landscape is constantly evolving, especially with Google's recent keyword match type updates. At Conversion Logix, we understand these changes can make reaching your target audience more complex and not as cost-effective. We've developed innovative solutions to optimize your campaigns, ensuring every ad dollar is spent strategically and delivers results.

https://conversionlogix.com/blog/protect-your-ppc-budget-avoid-ad-waste-with-googles-new-keyword-match-settings/

Conversion Logix is excited to announce that Justin Vasilievas has joined our team as a Marketing Strategy Engineer! Justin has over 20 years of sales and business development experience. Welcome to the team, Justin!

Exciting news! New chat integrations and AI-driven upgrades are here for your marketing success!⚡️We've supercharged our Google Business Profile Accelerator service with AI-driven enhancements to make your marketing efforts smarter and more personalized:
🚀 Increase Conversions With Live Chat Integration
🌐 Boost Local Visibility With AI-Powered Daily Posts

Get started with AI-powered marketing today! https://hubs.ly/Q02xgHkb0

Conversion Logix Introduces Google Business Profile Accelerator (GBPA) Unlimited | Conversion Logix Unlock a new level of local search optimization with Google Business Profile Accelerator Unlimited! Learn how daily posts, advanced optimization, and a cutting-edge chat integration can help you drive local visibility and increase conversions.

We are thrilled to introduce Martin Stein as our new Chief Analytics Officer! Martin co-founded Bend.ai, which Conversion Logix recently acquired, and brings over 20 years of experience with an impressive background in AI, machine learning, big data analytics, and product development. Welcome aboard, Martin!

We are thrilled to announce the acquisition of Bend.ai This powerful merger combines Conversion Logix's marketing expertise with Bend.ai's cutting-edge AI technology to create a groundbreaking predictive leasing platform that will shape the future of the multifamily and senior living industries. Read all about it here:

Conversion Logix Leads the Charge in Predictive Leasing Innovation with the Acquisition of Bend.ai | Conversion Logix Conversion Logix acquires Bend.ai to revolutionize predictive leasing in multifamily housing with AI-powered software for property management companies.

Conversion Logix is excited to announce that Carol Andrews has joined our team as a Senior Sales Director! Carol has over 20 years of sales leadership and business management experience. Welcome to the team, Carol!

Tired of generic chatbots giving the cold shoulder to your future residents? Say hello to Claire AI+! 👋 Our innovative AI-powered chat experience is here to transform the way you connect with leads

Now prospective renters can access a sophisticated AI-powered website application designed to answer frequently asked questions about your community, respond to personalized inquiries, and encourage visitors to engage in lead-generating actions. Ready to join the conversation? Learn more now! https://hubs.ly/Q02fH5F00

Conversion Logix Introduces New AI Chat Service | Conversion Logix Revolutionize your chat experience with Claire AI+! Step into a new era of multifamily and senior living marketing with personalized AI-driven responses to website inquiries, seamless AI-human integration, and automated lead conversion.

As the snow starts to fall and the holiday lights twinkle in the streets, we want to wish you a peaceful and relaxing holiday season filled with joy and wonderful moments 🌟

Conversion Logix is excited to announce that Walt Phelps has joined our team as a Senior Sales Director! Walt has over 20 years of sales leadership and business management, most recently concentrating on sales and marketing for the multi-family residence industry. Welcome aboard, Walt!
https://conversionlogix.com/walt/

We're thrilled to introduce AJ Kemp as our Senior Sales Director. With decades of experience in SaaS sales and business development, AJ is skilled in driving new market development and creating innovative solutions for multifamily communities. Welcome to the team, AJ! https://hubs.ly/Q026BdmK0

We are excited to welcome Alli Malliton to our team as Senior Sales Director. With 17 years of experience in sales, marketing, and business development in the Multifamily industry, Alli has a proven track record of increasing occupancy rates and achieving sales goals. We're thrilled to have Alli on board! https://hubs.ly/Q026sH2P0

We are thrilled to introduce Rob Day as our Senior Director of New Business Development. With over 17 years of experience partnering with senior living owners and operators, Rob leverages digital strategy, analytics, and marketing automation to drive performance and success. Welcome to the team, Rob!

Conversion Logix is excited to announce CJ Edmonds as our Chief Revenue Officer. With decades of management experience in SaaS-based emerging technology companies, CJ brings a wealth of knowledge and a proven track record of success in leading innovative and customer-centric teams. Welcome aboard, CJ! https://hubs.ly/Q022xN4W0

The Conversion Cloud® is now integrated with Anyone Home Inc. CRM! Automate lead capture, nurture prospects, and convert more leads with ease. Give prospective renters a seamless and stress-free leasing experience that quickly moves them from interested to leased with less impact on your team. Learn more: https://hubs.ly/Q01XXx160

Conversion Logix Streamlines Lead Management With Anyone Home Integration | Conversion Logix Conversion Logix teams up with Anyone Home to empower leasing teams. Learn how this integration enhances lead management, reduces response times, and provides actionable analytics for better leasing experiences.

Convert more leads with greater customization and personalization. Conversion Logix has added new features to our Lead Nurturing application in The Conversion Cloud to make it faster, easier, and more effective for busy marketers. Save time with automated list building and scale the reach of your email lists with unlimited custom lead imports. Check it out! https://hubs.ly/Q01VTsKS0

Conversion Logix Unveils Exciting New Lead Nurturing Features to Reach More Leads | Conversion Logix Unlock new email marketing capabilities with Conversion Logix's latest update to Lead Nurturing. We can't wait to see how you leverage these new features to scale your marketing efforts.

🎉 Exciting news! 🎉 We're thrilled to announce Lead Nurturing, a new feature in The Conversion Cloud®!

With Lead Nurturing, you can easily create fully automated and customizable email and SMS sequenced campaigns using our 12 pre-built templates in minutes. Build stronger connections with your leads, increase engagement, and speed up the customer journey.

Say goodbye to manual follow-ups and hello to the power of marketing automation! Get started today! 🚀 https://hubs.ly/Q01LxDHj0