Prince: The Immersive Experience

Lose yourself on an interactive trip through the music and life of Prince. Presented by The Prince Estate & Superfly

Timeline photos 01/04/2023

Thank you, Chicago! Although we've physically closed our doors, our collection of exclusive Prince: The Immersive Experience merch will remain available in the online store. Visit us anytime at princetheexperience.com.

Timeline photos 01/02/2023

Thank you, Chicago! We’ve had a blast debuting Prince: The Immersive Experience on the Magnificent Mile and celebrating the life, music, and legacy of this once-in-a-generation artist with U.

Stay tuned for more info on Prince: The Immersive Experience.

Timeline photos 12/30/2022

As we close out our inaugural run in Chicago, we hope that everyone who has interacted with the Experience in person and online has been uplifted and inspired by Prince.

And if you haven’t visited, act fast! The Experience closes Saturday.

Photos from Prince: The Immersive Experience's post 12/28/2022

Final reminder: You don’t need a ticket to the Experience to stop by our lobby to shop exclusive Prince merchandise before we close our doors this Saturday! Even after the Chicago run is done, our online merch shop will remain open 24/7. https://princetheexperience.com/products

📸: Alive Coverage

Timeline photos 12/27/2022

There are only four days left before Prince: The Immersive Experience closes its inaugural run on Magnificent Mile. It’s been a joy to welcome so many Beautiful Ones into this unique celebration of a musical genius and cultural icon. https://princetheexperience.com/

📸: Alive Coverage

Photos from Prince: The Immersive Experience's post 12/26/2022

Calling all procrastinators! This is your final week to catch the premiere staging of Prince: The Immersive Experience in Chicago. Reserve your tickets before it closes Saturday, 12/31. https://princetheexperience.com/

📸: Alive Coverage

Timeline photos 12/21/2022

Pick up your favorite Prince records, including the limited Collector’s Edition of Prince and The Revolution: Live, at our lobby-level merch store. No ticket to the Experience required to shop!

📸: Alive Coverage

Timeline photos 12/20/2022

Whether you’re hitting the club or throwing an impromptu dance party in your kitchen, what’s your go-to Prince track that gets you moving and grooving?

Photos from Prince: The Immersive Experience's post 12/19/2022

Thanks to our friends Bose guests can step into an interactive recreation of Prince’s famed Studio A, take a quiz for a personalized Prince playlist and so much more, all while listening on custom purple and gold QC45s headphones!

Experience this superior sound at home or purchase the QC45s for the music lover in your life: https://www.bose.com/en_us/products/headphones/noise_cancelling_headphones/quietcomfort-headphones-45.html =qc45_black

📸: Alive Coverage

Timeline photos 12/18/2022

Immerse yourself in the sounds, style, and scenery of Prince’s iconic film in our Purple Rain room, which includes an opportunity to get your photo taken with a replica of Prince’s motorcycle from the film. https://princetheexperience.com/

📸: Alive Coverage

Timeline photos 12/17/2022

“This is your captain Prince speaking. We are now making our final approach to satisfaction…” Prince: The Immersive is only open for two more weeks in Chicago. Visit now before it takes flight on December 31st. https://princetheexperience.com/

Photos from Prince: The Immersive Experience's post 12/15/2022

Our end of year merch sale is going on now! Get up to 50% off on exclusive merch from Prince: The Immersive Experience. Shop today: https://princetheexperience.com/products

Timeline photos 12/14/2022

Every inch of Prince: The Immersive Experience is dedicated to celebrating him, including the stunning floor-to-ceiling portraits and quotes that greet visitors when they first arrive. https://princetheexperience.com/

📸: Alive Coverage

Timeline photos 12/10/2022

Bathe in the purple glow of Prince and interact with his music, cultural impact, and life story like never before at Prince: The Immersive Experience. Open until December 31 in Chicago! https://princetheexperience.com/

📸: Alive Coverage

Timeline photos 12/09/2022

Not only was Prince one of the greatest guitar players of all time — but the joy that radiated out of him while he played was simply mesmerizing. ✨

Timeline photos 12/08/2022

Prince had an eye for emerging talent. He tapped Minnesota twins Coco and Breezy to create his “Third-Eye Glasses,” meant to shield the mind’s eye.

Prince debuted them on SNL in 2014, and we are pleased to offer a limited edition recreation to fans, exclusively through our merch store. Shop in-store or online: https://princetheexperience.com/products/third-eye-glasses

Photos from Prince's post 12/06/2022
Timeline photos 12/04/2022

Did you have the opportunity to see Prince perform live? And for those who saw him—how many times did you see him?

Timeline photos 12/03/2022

We have the perfect gifts for Prince fans of all generations in our merch shop, including stylish apparel designed exclusively for the Experience. Shop in our lobby-level store (open to the public, no ticket necessary) or online! https://princetheexperience.com/products

📸: Alive Coverage

12/01/2022

Did you know City Winery Chicago hosted Prince’s last concert in Chicago in 2013? Since then, City Winery has hosted spectacular shows with various members of Prince's bands from The Revolution and the New Power Generation.

Make your trip to Prince: The Immersive Experience complete by stopping by City Winery for food, live entertainment, and more. https://www.citywinery.com/Chicago/

Timeline photos 11/30/2022

Don’t delay! Get your tickets to Prince: The Immersive Experience and party like it’s 1999 before it’s “Party over, oops, out of time.” The Experience closes in Chicago on December 31st. https://princetheexperience.com/

Timeline photos 11/29/2022

Prince didn’t just play music; he embodied it. In an interview during his Welcome 2 America era, he talked to The Guardian about how important it was to him that people associate him first and foremost with his music.

Timeline photos 11/27/2022

Tomorrow is your last chance for major deals at Prince: The Immersive Experience! Take 30% off tickets with code "THIRTYOFF" and up to 50% on all Experience merchandise (no code required).

Sale ends 11/28. https://princetheexperience.com/

Timeline photos 11/21/2022

Starting today, get 30% off tickets to Prince: The Immersive Experience with code "THIRTYOFF" and up to 50% off our exclusive Prince merchandise!

If you were waiting for a sign to explore and shop all things Prince purple, this is it. https://princetheexperience.com/

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Videos (show all)

Due to popular demand, Prince: The Immersive Experience will extend its time in Chicago until January 1st! Get your purp...
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Stop by Prince: The Immersive Experience to shop our ceiling-to-floor Prince merch store, which is open to the public—no...
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Chicago: Tickets On Sale Now

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