Southern Children

Opened in early 1989, Southern Children strives to offer selection, quality, value, and personal service to its customers.

Located in Columbia, South Carolina, Southern Children has been owned and operated by Susan Broom, its original founder and owner for over thirty-four years. A lifelong dream of the female entrepreneur, Southern Children seeks to reach beyond its limited boundaries of its community and offer its fine lines of children's clothing to those who appreciate conservative and traditional styles for child

Photos from Southern Children's post 01/16/2024

Southern Children has an ENORMOUS selection of Valentine-theme dresses, pant sets, sweaters, sleepers, night gowns, pajamas, shirts, knit leggings, bubbles, shortalls, longalls, jewelry, knit hats, headbands and hair bows from many brands this Valentine season. You won't believe our huge and adorable selection! We are your one-stop Valentine shop! Please stop in for your Valentine shopping! We will gift wrap for free, too.

Photos from Southern Children's post 01/13/2024

"Sophie la girafe" is a popular Kissy Kissy pima cotton print at Southern Children. So soft and comfortable for a baby! Come shop our huge selection of Kissy Kissy at Southern Children.

Photos from Southern Children's post 01/11/2024

We are the proud grandparents of our 4th grandson, Paul. Born January 9, 2024.

Photos from Southern Children's post 01/09/2024

Customers asked for them, so we got them! Black patent shoes and shoes with small heels. Bring those precious girls in to the store and let us fit them in one of these two style shoes. The shoe with the heel (1.5") is available at Southern Children in sizes Youth 13, 1, 2, 3, 4, and 5. The shoe with a small heel (.75") is available at Southern Children in sizes Kid 7, 8, 9, 10, 11, and 12. Both shoes are medium widths. Come shop at Southern Children; you'll LOVE our store's selection!

Photos from Southern Children's post 01/09/2024

Oh, what a precious pull-over sweater! Perfect for Valentine's Day! We have corduroy pants, knit leggings, and turtlenecks to pair with these sweet sweaters. We also have Valentine hair bows and headbands to wear, too. These sweaters are available at Southern Children in sizes 9/12, 18/24, 3/4, 4/5, 5/6. Come to Southern Children to see our HUGE selection of Valentine clothing and accessories.

Photos from Southern Children's post 01/08/2024

Ringing in the New Year with this adorable new denim jacket. It is so cute and warm, too. We are enjoying all of our new arrivals this winter. Your little girl will love styling our new denim jacket. Come to see all that we have brought in this season. -- Beautiful clothes, fabulous coats and jackets, pajamas and robes, Rosalina dressed baby dolls, toys, new Pop-its, books, raincoats and matching umbrellas (some color-changing when wet), knit leggings and knit pants from Luigi, adorable Valentine clothes and pajamas for girls and boys (Valentine central station, for certain!), St. Patrick's Day clothes, knit turtlenecks for girls and boys from Bailey Boys, new birthday outfits, tons of button-down shirts from J.Bailey, corduroy and twill pants for boys from Bailey Boys and J.Bailey, new belts from J. Bailey, brand new shoe styles, tons of new hairbows and headbands, Great Pretenders jewelry and headbands, special candy, new bow ties, adorable rattle sock booties, beautiful new tween clothing - new lines, more new Widgeon fleece jackets just received, new boys dress coats from New York in three colors -- navy, black, and charcoal grey, more shoes added to our 50% off shoe table, tons of new 50% off clothing markdowns, and MUCH MORE. Come to shop our largest winter selection EVER!

Photos from Southern Children's post 01/04/2024

Southern Children has brought in many new shoe styles this season. These are our newest arrivals. Click on pictures to see available sizes. Come see our huge selection of children's traditional shoes. More new shoe styles to come in soon, too!

Photos from Southern Children's post 01/03/2024

Southern Children has restocked the fleece Widgeon jackets in sizes 3 months to 6. Come in to shop our fabulous selection of jackets and coats.

01/02/2024

Southern Children will be open on Tuesday, January 2 from 10:00 AM to 5:30 PM. Come shop our wonderful selection of new 50% off marked down merchandise. We have added new styles of shoes to our inventory, too. So much to see! Happy New Year!

12/31/2023

Happy New Year to all of our wonderful customers! We thank you for your patronage this year. We are so thankful for each one of you. We are looking forward to serving you in 2024. May God bless you with much happiness, love, peace, good health, and prosperity this coming year.

12/29/2023

This week, Southern Children has marked down so much merchandise at 50% off. Come by and shop our additional sale racks. We are open on Saturday from 10:00 AM to 5:00 PM. We will be closed on Monday, January 1 to celebrate New Year's Day and will reopen on Tuesday.

12/29/2023

Southern Children is marking down Christmas merchandise daily. Come in today to see our fabulous selection of 50% off merchandise.

12/28/2023

After Christmas Sale
SHOP SELECT MERCHANDISE
NOW 50% OFF

12/26/2023

Southern Children will be closed on Tuesday, December 26 so that our staff can spend time with their families. We will reopen on Wednesday, December 27 at 10:00 AM.

12/22/2023

Southern Children
will be open on Saturday, December 23 from
10:00 AM to 5:00 PM.

Photos from Southern Children's post 12/18/2023

Southern Children has a HUGE selection of raincoats for boys and girls up to a size 12. Some, like this one, change color when wet. How cool is that? We have matching umbrellas, some of which also change color, as shown in the pictures. We have multiple brands of raincoats, rain boots, and umbrellas. Come in this week to shop our fabulous selection of rainwear. These make GREAT Christmas gifts for children, too!

Photos from Southern Children's post 12/16/2023

Southern Children has so many cute pajamas for boys this season. These are just a few of our selection. Pajamas always make great Christmas gifts for children. Come to see us for your holiday shopping needs for children. Open on Saturday from 10:00 AM to 5:00 PM.

12/13/2023

Southern Children has some cute new toys for Christmas gifts. We have these 4.5" die-cast pull back police cars. Just pull back and watch them go!

12/12/2023

RESTOCKED!!!

We completely sold out of our first shipment of these light-up Christmas bulb headbands in a few days. We reordered and now have these back in stock. Both children and adults can wear them. They are so cute and festive!

Southern Children has lots of new fun items. This 8" light-up Christmas bulb headband has been a hit at Southern Children. Only $5.25.
• Press a button to ignite several modes of flashing light on the ornaments
• Batteries included
• Stocking stuffer
• Party favor

12/06/2023

Southern Children has these sweet candles for teachers. They make great gifts! Come in to Southern Children to shop all of our hand-picked merchandise.

Photos from Southern Children's post 12/06/2023

Just a few of our sweet little white Christmas dresses at Southern Children. Available in sizes newborn to 24 months. Come to Southern Children to see our fabulous selection of Christmas attire.

Photos from Southern Children's post 12/05/2023

Everywhere you look in Southern Children, there's wonderful merchandise to behold! We love these adorable Christmas headbands by Lilies and Roses NY! They look so cute on little girls heads. We have these and more styles in-store. Come in to shop our store full of fabulous merchandise.

Photos from Southern Children's post 12/05/2023

Southern Children has so many equisite Christmas/Holiday collections for girls and boys of all sizes. These pieces are absolutley adorable on children. Come in to Southern Children to find your special outfits for the holidays. Open M-F 10:00 AM to 5:30 PM, Saturdays 10:00 AM to 5:00 PM.

12/02/2023

Another blast from the past at Southern Children! Long 1 ounce twist lollipops, which are individually wrapped, are only $2.99 at Southern Children. These make great stocking stuffers and little gifts to exchange with other children. They are selling fast! Come to Southern Children to purchase some of these yummy and colorful lollipops.

12/01/2023

Southern Children has lots of new fun items. This 8" light-up Christmas bulb headband has been a hit at Southern Children. Only $5.25.
• Press a button to ignite several modes of flashing light on the ornaments
• Batteries included
• Stocking stuffer
• Party favor

Photos from Southern Children's post 11/29/2023

These boots are sure to be a hit with the girls! Just arrived at Southern Children and are only $59.99. Runs small. Bring your little one in for proper fit.

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Our Story

Opened in early 1989, Southern Children strives to offer selection, quality, value, and personal service to its customers. Located in Columbia, South Carolina, Southern Children has been owned and operated by Susan Broom, its original founder and owner for the past thirty-one years. A lifelong dream of the female entrepreneur, Southern Children seeks to reach beyond its limited boundaries of its community and offer its fine lines of children's clothing to those who appreciate conservative and traditional styles for children. While Southern Children remains loyal to its traditional styles and prides itself in its offering of many outstanding, unique lines of the children's clothing industry, it constantly seeks to provide new and innovative products for its customers. Southern Children is a timeless and committed way of serving today's generation of children.

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Happy St. Patrick's Day from Southern Children!

Telephone

Address


4711 Forest Drive
Columbia, SC
29206

Opening Hours

Monday 10am - 5:30pm
Tuesday 10am - 5:30pm
Wednesday 10am - 5:30pm
Thursday 10am - 5:30pm
Friday 10am - 5:30pm
Saturday 10am - 5pm

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