Hushly

Navigating the differences between search and social media can be difficult for content marketers – but it doesn't have to be! Get a breakdown of the nine big differences between SEO and social media with this helpful infographic, and learn what works where for optimal content marketing success.

“Search vs. Social: The 9 Big Differences… and What Works Where [INFOGRAPHIC]”

Search vs. Social: 9 Differences Between SEO and Social Media Social Media and SEO are both ways to promote articles in content marketing. They are both inbound channels, but in many ways they are opposites.

Google has just released an amazing visual guide for users to quickly learn and understand the different elements of search results. With illustrations and definitions, it's never been easier to get the most out of your search engine experience.

“Google Launches Visual Guide To Search Elements”

Google Launches Visual Guide To Search Elements Google launches a visual guide with illustrations and definitions of the most common search results features.

Are you a B2B marketer looking to get the most out of your LinkedIn ad campaigns? Get up to speed with the different ad types and formats available on LinkedIn with this comprehensive guide.

“A B2B Marketer’s Guide to Every LinkedIn Ad Type”

LinkedIn Ad Types: A Complete Guide Understanding the tools at your disposal and when to use each is the first and most important step toward LinkedIn advertising excellence.

If you're running a B2B business, you know how important it is to create engaging content. But how do you make sure that your content is on brand and well structured? That's where content pillars or themes come in. In today's blog post, we'll discuss the benefits of creating content pillars or themes, and show you how to develop them for your own business. We'll also include some examples from real companies to illustrate our points. Read on to find out more!

“How to Develop B2B Content Pillars or Themes”
https://www.hushly.com/blog/b2b-content-pillars/

Don't be overwhelmed by the complexity of the martech landscape – use these three steps to build an effective martech stack that meets your needs.

“3 steps to building an effective martech stack”

3 steps to building an effective martech stack | MarTech Identify core customer and business needs first. Then build your stack accordingly.

The pandemic has caused a lot of uncertainty for B2B tech marketers. In-person events were canceled, budgets were slashed, and marketing strategies were reset. But the buyers are still there, and they're still looking for solutions. So, how can B2B tech marketers reach them? Check out this blog by MarketingProfs for more insight!

“The Buyers Are (Still) There: How Can B2B Tech Marketers Get to Them?”
https://www.marketingprofs.com/articles/2022/48390/b2b-tech-marketing-how-to-reach-buyers

Discover the secrets to ranking number one on Google! This guide will walk you through essential SEO techniques that will help you get your content to the top of the search engine results page.

“Search Engine Optimization: How to Rank Number One on Google”

Search Engine Optimization: How to Rank Number One on Google : Social Media Examiner Discover a 4-step SEO strategy to rank number one on Google.

Are you trying to decide between account-based marketing (ABM) and inbound marketing? We've got you covered. Today's blog is a comprehensive guide to help you make the right choice for your business. We'll walk you through the pros and cons of each approach, so you can make an informed decision. Plus, we'll provide insight into how to get started with whichever method you choose. Head to our blog to read the full post. And don't forget to share your thoughts with us!

“Account-Based Marketing vs. Inbound Marketing: Which Should You Use?”
https://www.hushly.com/blog/account-based-marketing-vs-inbound-marketing/

Reddit has just launched its new Reddit for Business website to provide marketers with helpful insights and guidance for their Reddit ad-buying experiences. Learn how to get the most out of your Reddit marketing strategy with this comprehensive new resource.

“Reddit Launches New Reddit for Business Website to Provide Additional Guidance for Marketers”

Reddit Launches New Reddit for Business Website to Provide Additional Guidance for Marketers The new website includes a heap of stats, tips and case studies to assist in your Reddit marketing approach. 

Do you want to save time and energy when it comes to posting content to multiple social media sites? Look no further! Check out our list of nine great tools that will help you simultaneously post content to multiple sites, so you can focus on more pressing matters.

“9 Great Tools to Simultaneously Post Content to Multiple Social Media Sites”
https://www.business2community.com/social-media-articles/9-great-tools-simultaneously-post-content-multiple-social-media-sites-01713675

Learn how to make sure your marketing strategy hits the mark with the perfect mix of reach and relevance by taking the time to discover the best approach for measuring advertising effectiveness so you can see if your efforts were successful. Read on for more.

“Advertising effectiveness: everything you need to know”

Advertising Effectiveness: How to Measure Ad Success - GWI Advertising effectiveness helps you determine if your ads are hitting the mark with your audience, and whether they're getting the best ROI.

Are you considering a Web CMS for your business? Make sure to avoid these five common mistakes when selecting one. With the right CMS, you can leverage the power of digital tools to create a seamless customer experience and tap into new markets.

“Avoid These 5 Web CMS Selection Mistakes”

5 Most Common Mistakes When Selecting a Web CMS Selecting a Web CMS can be overwhelming. Avoiding these common pitfalls can help.

Advertisers have much to learn from Google and Facebook when it comes to creating personalized advertising campaigns. Discover how to create an effective post-click strategy and maximize your ROAS with tips from industry leaders.

“What Advertisers Can Learn From Google and Facebook”

What Advertisers Can Learn From Google and Facebook Personalizing advertising campaigns is where success lies. Create personalized Google and Facebook campaigns to get more bang for your advertising buck.

We hear a lot about account-based marketing (ABM) these days, but coming up with the perfect email template to attract your target accounts can be a challenge. That's why we've created a blog post with excellent ABM email examples that you can use for inspiration. So head on over and check out the post. We think you'll find it helpful and inspiring!

“7 Account-Based Marketing Email Examples”
https://www.hushly.com/blog/account-based-marketing-email-examples/

Are you looking to increase your website's visibility on search engines? Meta tags can help with that, but you have to know how to use them properly. Check out this post by HubSpot, where they take a deep dive into meta tags, why they matter for SEO, and how to write them to get the best results.

“Full List of Meta Tags, Why They Matter for SEO & How to Write Them”

Full List of Meta Tags, Why They Matter for SEO & How to Write Them Learn what meta tags are, identify the most important ones to use, and find out how you can begin incorporating meta tags into your HTML today.

Are you looking to send better emails? This informative article breaks down five steps to help email marketers improve their email testing results. Give it a read and see how you can take your email marketing to the next level.

“Five ways advanced email testing can help you send better email”
https://www.clickz.com/five-ways-advanced-email-testing-can-help-you-send-better-email/267879/

Don't let yourself fall into the same traps as ABM newbies! Learn how to avoid four common intent data mistakes to jumpstart your ABM journey and get ahead of the curve. Read on for more.

“Four Intent Data Mistakes ABM Newbies Make”

Four Intent Data Mistakes ABM Newbies Make Intent data is a valuable tool when running ABM campaigns. Learn the 4 mistakes newbies make when using intent signals, and what to do instead.

Are you ready to take your account-based marketing (ABM) strategy to the next level? We've got just the thing. In today's blog post, you'll find all the best advice on how to develop a successful ABM buyer journey. From crafting personalized messaging to measuring success, it's got everything you need to know. Check it out now, and start developing your own ABM journey today!

“4 Tips to Develop a Successful ABM Buyer Journey”
https://www.hushly.com/blog/abm-buyer-journey/

Discover the secret to achieving lasting, profitable growth with your start-up or scale-up business. Learn about the overlooked stage of extrapolation and how having the right strengths, monetization approach, go-to-market strategy, and more can help ensure success.

“The Overlooked Key to a Successful Scale-Up”

The Overlooked Key to a Successful Scale-Up Many start-ups experience enormous popularity and runaway growth, but only a few go on to become stable giants. What separates them from the pack? They all go through a developmental stage called extrapolation, say three business school professors. This stage isn’t part of traditional organization...

Discover the power of retargeting to keep your brand in front of potential customers and maximize your return on investment. Learn how retargeting works and how you can use it to achieve greater ROI.

“What is Retargeting? Everything You Need to Achieve Greater ROI”
https://instapage.com/blog/what-is-retargeting

Learn how to become a pro at outbound prospecting with this comprehensive guide. Discover best practices and proven strategies to help you build a successful prospecting motion and close more new customers.

“Building a Prospecting Motion: How to Outreach Like a Pro”

Building a Prospecting Motion: How to Outreach Like a Pro New business opportunities don’t create themselves. Find out how to build an outreach plan that will get the results you’re looking for.

Stay informed and stay safe with our overview of the five biggest data breaches of 2022. Find out which companies have been hit, what information has been stolen, and how you can protect yourself against similar incidents in the future.

“The 5 Biggest Data Breaches of 2022”

The 5 Biggest Data Breaches of 2022 Here are some of the most notable data hacks of the past 12 months, taking into account the number of people affected and the type of info leaked.

Botco.ai's new survey of 1,000 B2B marketers reveals the success of chatbots in improving lead quality and quantity, as well as better and faster conversion rates. Discover how leveraging intelligent chat agents in B2B demand generation campaigns can help marketers increase lead generation and improve sales conversions.

“Intelligent Chat Helps B2B Marketers Increase Lead Generation and Improve Sales Conversions, Botco.ai Survey Finds”
https://martechseries.com/sales-marketing/messaging/intelligent-chat-helps-b2b-marketers-increase-lead-generation-and-improve-sales-conversions-botco-ai-survey-finds/

Intelligent Chat Helps B2B Marketers Increase Lead Generation Intelligent Chat Helps B2B Marketers Increase Lead Generation and Improve Sales Conversions, Botco.ai Survey Finds

Are you looking to build the right ABM tech stack for your business? Look no further! From choosing the right CRM to selecting the best ABM platform, it can be tricky to build the right tech stack. That's why we've broken down the process into easy-to-understand steps. Take a look at our blog post to learn more about building the right ABM tech stack for your business. We hope you find it helpful!

"How to Build Your Perfect ABM Tech Stack"
https://www.hushly.com/blog/abm-tech-stack/

Marketing technology spending is on the rise, and chief marketing officers must be aware of the latest trends to avoid wasting money. Read on to learn more about the four martech trends that are impacting 2023 strategy and discover how to maximize your marketing technology investments for maximum benefit.

“4 Martech Trends Impacting 2023 Strategy”
https://salesandmarketing.com/4-martech-trends-impacting-2023-strategy/

Discover the top five trends for the Digital Customer Experience (DCX) space in 2023 and find out how you can leverage these trends to create a better customer experience for your brand. Read on for more!

“5 Digital Customer Experience Trends for 2023”
https://www.cmswire.com/digital-experience/5-digital-customer-experience-trends-for-2023/

As the cost of living crisis continues to bite, 2023 will bring many changes to the retail industry, particularly regarding loyalty. Check out today's blog by Customer Think to find out what their seven predictions are for the coming year and how you can best prepare your business for them.

“2023 customer loyalty predictions”

2023 customer loyalty predictions | CustomerThink 2023 customer loyalty predictions By Achille Traore - December 14, 2022 0 309 views Tweet The cost of living crisis is biting and we don’t need to look hard to find evidence of this. The Guardian’s business tracker following the recent Black Friday paint’s a telling picture. Three of the leadi...

When it comes to marketing, it's important to track the right metrics. This is especially true when it comes to account-based marketing. There are several different metrics you should be tracking to get a better understanding of how your marketing efforts are performing so you can make more informed decisions about your marketing strategy. That said, here are 15 ABM metrics you should be tracking.

"15 Account-Based Marketing Metrics You Should Track"
https://www.hushly.com/blog/account-based-marketing-metrics/

Unlock the potential of your B2B customers with the right mix of digital technology. Learn what your customers need and create an ecommerce ecosystem that wins their loyalty and keeps them coming back!

“The right mix of B2B digital technology engages customers”

The right mix of B2B digital technology engages customers “A Blueprint for B2B Technology” covers how manufacturers and distributors deploy and integrate ecommerce technology.

Stay ahead of the competition with the latest media trends. Get the full picture of your target audience's viewing habits and find out why they watch what they do. Get the insights you need to craft your next successful marketing campaign with these nine must-know media trends.

“9 media trends every marketer needs to know right now”
https://blog.gwi.com/marketing/media-trends/