Lerma Agency

Curious about how Gen Z is reshaping advertising? On this episode of Loud and Clear, Francisco Cárdenas dives into the future of marketing with LERMA/ interns Abrianna González (SCAD) and Grey Needham (TCU) 🎙️ Their Gen Z insights on gaming, branding, and engagement are a must-hear! 🚀

Stream the new episode here 🔗:

Gaming and Advertising: A Summer with the future of LERMA/ Episode · Loud And Clear · On this episode of Loud and Clear, host Francisco Cárdenas welcomes Abrianna González and Grey Needham, two summer interns at Lerma, to discuss their fresh perspectives on the advertising industry. Abrianna, from SCAD with a background in game development and visual ef...

LatinSpots.com highlights our CEO, Pedro Lerma, in a recent interview: "LERMA: Entender los acentos culturales." Pete discusses the significance of Latino consumers in the U.S. and the impact of his agency's key campaigns. Read the full Spanish interview here:

LERMA: Entender los acentos culturales en LatinSpots #181 La agencia Lerma/ viene de cosechar buenos resultados durante 2023: se convirtió por segunda vez consecutiva en Agencia del Año por Ad Age, repitieron una fuerte presencia en el Super Bowl con su campaña para He Gets Us y siguen haciendo crecer a sus clientes como The Home Depot, Avocados From M....

This Women's Equality Day, we want to celebrate the strides our society has made to increase opportunities for women.

However, we also want to ask a crucial question: How can we go further? There's still work to be done.

As we celebrate, let's challenge ourselves to ensure that every Women's Equality Day is a milestone.

The deeper we dive into ChatGPT, the more we realize that we've only scratched the surface. Swipe to discover how you can use A.I. to rethink what's possible.

At LERMA/, we're leading the future of inclusive marketing with a cross-cultural approach that prioritizes authentic representation. In his latest interview with LBBonline - Little Black Book and Altered.LA, Pedro Lerma discusses how we're helping brands connect with diverse audiences and navigate today's complex consumer landscape.

Read the full interview here:

All Inclusive: Why Pedro Lerma Believes “A Rising Tide Floats All Boats” | LBBOnline Little Black Book, The LERMA/ founder and CEO on how his independent full-service agency is devoted to helping brands navigate the “cross-cultural” landscape

One of our creatives slays, .slayy ,slays again. Andrew Hensley won gold in the Graphis Design 2025 competition for his logo design for Rebel Chef. Check out his award-winning work.

Our CEO, Pedro Lerma, will be on the Career Slay podcast next Monday, 7/22! 🎧 Hear his inspiring journey from humble beginnings to leading an award-winning agency with the mission, “Creativity For Good.” Tune in for insights on gratitude-centered leadership and social progress.

Check out Career Slay by visiting the following link 🔗: https://bit.ly/4f75aFb

Some people do cover letters, others do covers. The point is to stand out.

Stock up on our limited edition Pride merch, so that you can celebrate love all year long! And don’t forget, every purchase benefits the LGBTQIA+ community right here in Dallas (we love you, Resource Center!!!)

Shop here: https://lermaagency.threadless.com/

While these historic strides in advertising are no doubt important, it’s worth noting that as of 2021, only 1% of ads published outside of Pride Month feature members of the LGBTQIA+ community. We’ve come a long way, but there’s still work to be done by all of us ❤️‍🩹

Bonjour! Our team is soaking up the sun and finding endless inspiration at .

We also want to thank PRODU and Advertising Week for having our very own Pedro Lerma and Francisco Cárdenas be part of the inaugural Latino US Day!

We celebrate Juneteenth to remind ourselves of the hope, perseverance, and achievements of Black Americans. Our dedication to channeling creativity for good is kept alive by amplifying diverse voices, knowing that even with the progress we've made, we still have a long way to go.

Greetings from Cannes! 🇫🇷

We put on for our city! LET’S GO MAVS 😤

We had an awesome time last week at the Third Annual Employee Picnic atKlyde Warren Park!

Show your pride the LERMA/ way by grabbing our newest merch drop 🗣 All profits go to Resource Center, serving the LGBTQIA+ community right here in Dallas. Whether you’re a proud ally or identify as a member of the community, at the end of the day, we’re all homo sapiens 🏳️‍🌈

🛍️ Shop now: https://lermaagency.threadless.com/

On this episode of Loud and Clear, Francisco Cárdenas chats with Riccardo Ferraris and Vivek Kuchibhotla, co-founders of Think Catalyst. Learn how they're transforming agency-client relationships and get expert insights on creating successful "advertising marriages" in today's fast-paced market 🚀

Stream the new episode here 🎧: https://spoti.fi/3X4Kqrc

Today, we celebrate all who nurture, whether by birth, adoption, or simply through love. Happy Mother's Day weekend to those who create family in countless beautiful ways. Your love knows no bounds 💜

May 10: Mexican Mother's Day
May 11: Dog Mom's Day
May 12: Mother's Day

Some of our recent OOH work for He Gets Us spotted in Detroit 👀

We're getting about the ad world's seismic shifts with Alejandro Clabiorne, Mediahub Worldwide’s COO, and Francisco "Pancho" Cardenas. In this episode we discuss insights on AI, digital creativity, and multicultural marketing- but more so, we challenge the status quo and explore the future of advertising.

Stream the new episode 🎧: https://spoti.fi/3y679Zf

Our resident social strategy expert, Kathlin Trang, is speaking on an upcoming Ad Age roundtable 🎤 We’re pumped to hear her perspective on all things Gen Z, so join us in tuning into the live stream on May 8 11:30 a.m. (CT) by visiting the following 🔗: AdAge.com

From being recognized as one of this year’s Standout Agencies to our CEO, Pedro Lerma, receiving the Agency Executive of the Year award—We extend our heartfelt gratitude to and all who have supported and collaborated with us in reaching new heights. None of this would have been possible without each and every one of you.

From being recognized as one of this year's Standout Agencies to our CEO, Pedro Lerma, receiving the Agency Executive of the Year award—We extend our heartfelt gratitude to Ad Age and all who have supported and collaborated with us in reaching new heights. None of this would have been possible without each and every one of you.

If you’re looking for a summer internship, bring your talents to the historic West End and join the LERMA/ team.

We’re seeking passionate individuals interested in strategy, creative, digital, social, and brand leadership roles.

Apply now at https://bit.ly/3XI1KjT until May 10.

This is your official invitation to join us at FLYINGHORSE in support of Booker T. Washington High School for the Performing and Visual Arts. This annual performance is an amazing opportunity to experience Booker T.’s artistic talent and to support your local Dallas community — supporting future rising stars who follow in the footsteps of Booker T. alums such as Erykah Badu and Norah Jones.

What: An amazing ONE-NIGHT-ONLY experience showcasing visual art, film, theater, music, and dance
When: April 19 at 8:30 p.m. (doors open at 8 p.m.)
Where: 2501 Flora St., Montgomery Arts Theater on the Booker T. campus
Tickets & More Info: https://bit.ly/4aveU9A

See you there! 🚀