Registria

☃️ Happy Holidays from our team to yours ☃️

🎉 It's Registria's 10 Year Anniversary!

Wow! 10 years. We're so excited to celebrate this milestone. As we look back on the last decade, we can't help but celebrate our clients and team members that have transformed the Ownership Experience with us 👏👏👏

Interested in learning about what we've done and what we're doing next? Check out this blog written by Heather Wilkerson: https://hubs.la/Q01w4Cyq0

Well, you heard it from the man who's had his fair share of cookies.

First-party data has overtaken the cookie. Still trying to figure out how to give up your holiday cookie recipe? Check out why Heather Wilkerson thinks first-party customer data is sweeter than any cookie: https://hubs.la/Q01vGZhC0

[Image credit: Marketoonist]

During a day of gratitude, we are incredibly grateful for a team that lives generously.

During November, our team chose to donate to Team Feed: Feed America. With a little healthy competition, our employees were able to provide almost 10,000 meals! With Registria's corporate matching gift, that's nearly 20,000 meals!

From our team to yours, happy thanksgiving.

"Repeat customers are much easier to sell to with a 65% chance of converting versus 13% for first-time customers."

That's a pretty big difference. Add onto that the fact that "Repeat customers have a higher Average Order Value (AOV) and are found to spend 67% more than first-time customers."

Are you ready to invest in your post-purchase customer experience yet? We thought so.

Registria's industry leading Ownership Experience (OX) platform, expert analytics, and engagement programs enable brands to deliver every customer a highly personalized experience. The result: long-lasting, profitable customer relationships.

Full Article:
Why the Post-Purchase Customer Experience is So Important Today

Why the Post-Purchase Customer Experience is So Important Today | CustomerThink Why the Post-Purchase Customer Experience is So Important Today By Devin Pickell - March 17, 2022 0 794 views Tweet Getting someone to buy from your brand for the first time can be one of the great challenges an ecommerce business will face. Getting that person to return to your online store and mak...

Have your customer data reports got you spooked?

Too often, the product registration process leads to incorrect and incomplete data collection, which creates a frustrating and impersonal ownership experience.

Registria's modern owner onboarding reduces friction during product registration, collects clean and actionable data for better service and support, and opens post-purchase revenue streams. Modern owner onboarding is the first step in improving the ownership experience and ultimately increasing customer lifetime value. (One of our clients experienced an increase in CLV by 5x!)

Schedule time with one of our data experts to learn how Registria can improve your ownership experience: https://hubs.la/Q01r45z20

"Relax. Look around. Make a call."

This is the mantra of great leaders during difficult and overwhelming moments.

Trying to predict what the economy will do next year and decide how you'll prepare for it can feel incredibly overwhelming. You need clean and to base your decision on.

"Relax. Look around. Make a call."

If you're looking for a way to identify your owners through collecting key first-party data during product registration, Registria has the industry-leading solution you're looking for. We partner with over 300 of the world's top brands to identify customers through product registration.

"Relax. Look around. Make a call."

P.S. We love this mantra so much that every time we welcome a new team member here at Registria, they receive a copy of Extreme Ownership by Jocko Willink. We believe our team is made up of leaders, and we're here to support their growth and development.

"Poor customer service is one of the top reasons for churn due to the simple fact that customers churn when they aren’t satisfied."

It's difficult to satisfy customers when you don't know who they are or what product they own.

Registria, along with our brand partners, has transformed product registration into an engaging onboarding experience that results in a highly accurate and personalized first-party data asset. The onboarding experience also offers a key opportunity to collect customer consent, with opt-in rates commonly well above 65% (at times as high as 90+%).

"It’s clear that most causes of customer churn happen during the post-purchase experience. Why? There’s a certain power that the post-purchase experience holds. Like any newfound connection, there’s a certain level of excitement to the “chase,” but what happens afterward is ultimately the deciding factor of a healthy and long-term relationship."

If you're ready to reduce churn and increase your CLV through long-term customer relationships, Registria has the solution you'll be looking for.

Full article:
Causes of Customer Churn in E-commerce | Whiplash https://hubs.la/Q01pz-yB0

Causes of Customer Churn in E-commerce | Whiplash What is customer churn and what actions can brands can take to boost customer satisfaction and ultimately reduce churn?

Recession-proof your company...

For many, the first step during difficult/uncertain economic times is often to cut "unnecessary costs and reduce spending." But if you're serious about recession-proofing your company and have looked at the data, you'll know that improving customer retention should be your first move.

But in order to retain your current customers and reduce churn, you first need to know who your customer is. Registria's software can help you easily and effectively identify and onboard your product owners so that you can delight and retain them throughout uncertain economic times.

In this CMS article, Sylvie Wolf Highlights that "According to research by Frederick Reichheld of Bain & Company, increasing customer retention rates by 5% increases profits by 25% to 95%. Naturally, upselling your products to existing customers rather than sourcing new ones is far more effective."

Full Article:
Recalibrating Customer Success Amid an Economic Downturn

Recalibrating Customer Success Amid an Economic Downturn How to recession-proof your company by calibrating your customer success strategies.

Did you know that it's "national walk your dog week"?

Working at Registria comes with so many perks, but working remotely gives us the chance to spend more time with our pets! We're a team that loves our dogs (We even have a teams chat dedicated to sharing pictures of our furry friends!). So celebrating national walk your dog week was an easy one for our team 😊

We're excited to be the opening panel at the 13th annual Extended Warranty and Service Innovations Conference next week!

Join Registria experts Chris McDonald and Heather Wilkerson as they discuss exclusive consumer research insights on what customers want, their intentions and what they value in warranties and service contracts during this era of uncertainty.

https://hubs.la/Q01pzYQc0

Are you collecting actionable data and utilizing it to meet your customer's expectations? If not, you have an opportunity to lower your churn rate and increase NPS.

Owner onboarding (Modern Product Registration) is a well-timed opportunity to capture owner data and collect opt-ins for future communications so that you can meet your customer's expectations.

In the article below, Scott Clark highlights that "72% of customers and 89% of business buyers expect brands to know their unique needs and expectations," according to a study by Salesforce.

Scott also notes, "A study by SuperOffice indicated that 88% of customers expect a response from customer service within an hour, and 30% want a response within 15 minutes."

Read the full blog post here:
3 Lessons Brands Can Learn From Amazon to Improve Their Customer Experience

3 Lessons Brands Can Learn From Amazon to Improve Their Customer Experience When it comes to hyper-personalization and CX, Amazon is one of the first brands that people think of. What lessons can be gleaned from the tech giant?

Each month Registria hosts a virtual employee social event. This month our data team hosted data jeopardy (We might be a pretty competitive group of data experts 😏).

We weren't just playing for bragging rights, though. Each jeopardy team selected a charity of choice that they would play for! The winning team selected Puerto Rico Hurricane Relief as the recipient of our donation.

Use this link to join us in giving back!
https://hubs.la/Q01pmWF90

www.allhandsandhearts.org

🚨 Our team is growing quickly! We've got a big year ahead of us and we need to add some key players to our team! 🚨

Check out this page for all our current openings 👉 https://hubs.la/Q01pgrcT0

🚨 Apply for Human Resources Generalist position ▶ https://hubs.la/Q01p7GnV0

The Human Resources Generalist is responsible for the effective coordination of recruiting, employee relations and staff development functions. This includes effective talent acquisition strategies, policies, standards, practices and programs that are intended to attract, develop and retain the best people in order to meet current and future business needs.

Amazon is holding a Prime Early Access Sale on October 11 and 12.

“We are so excited to help Prime members kick off the holiday season with Amazon’s new Prime Early Access Sale—an exclusive opportunity for members to get deep discounts on top brands we know they are looking for this time of year,” - Jamil Ghani (VP of Amazon Prime)

Earlier this year Amazon curbed access to key first party data such as customer name, address, phone numbers, and email addresses for the majority of its sellers. This makes it nearly impossible to follow up with customers via traditional means – let alone build a long-term relationship.

That's where Registria steps in. We created a playbook to help brands identify new product owners who purchased through Amazon, build a direct relationships with them, and increase their lifetime value.

Learn how Registria can help you build profitable relationships with your Amazon customers.(https://hubs.la/Q01nV8_C0)

Get to know your Amazon customers On April 8, 2021, Amazon curbed access to key first party data such as customer name and address for sellers that use the Fulfillment by Amazon (FBA) service, which includes the vast majority of third-party sellers. Amazon doesn’t provide access to customer phone numbers or email addresses either,...

September is National Baby Safety Month. Kids In Danger is a nonprofit organization dedicated to protecting children by fighting for product safety. Here's what Nancy Cowles, Executive Director at Kids in Danger, has to say about the benefit of collecting clean and actionable data during product registration.

"Direct notification of consumers is the most effective way to get recall participation and remove dangerous products from homes. Providing consumers a quick and easy product registration process makes direct notification to consumers possible."

Check out this blog by Heather Wilkerson to learn more about how Registria can help your brand build direct relationships with your product owners.
https://hubs.la/Q01nfJSy0

Level Up Your Juvenile Product Registration The enthusiasm around purchasing juvenile products is something that manufacturing brands can leverage to forge direct brand-to-consumer relationships, adding additional value for product owners and positively influencing future spending.

🎉🎉🎉 Our employees have a lot to celebrate this Labor Day!

Here's to celebrating this team's impact so far in 2022 👏👏👏

P.S. If you want to learn more about how our team can improve your owner experience and increase your customer lifetime value, check out our product registration solution
https://hubs.la/Q01lvbvR0

We're hiring! Data Analyst II is a key contributing member of Registria’s Data Services team. The role requires basic proficiency in or similar tools. Learn more and apply here: https://hubs.la/Q01kTN210

At our Denver team's annual baseball game outing yesterday, the Colorado Rockies won once again -- 5+ years running!

Registria is seeking an experienced designer and developer of data workflows skilled in requirements gathering, ETL processes, and workflow automation, with proficiency in Alteryx. Registria is the market leader in providing ownership experience solutions to companies that want to know who buys and owns their products. Learn more and apply online at https://hubs.la/Q01h-8dp0

Samuel Veltkamp has joined the Registria team as our Digital Marketing Specialist. Welcome, Samuel!

We're very excited to welcome our new VP of Product, Andrea Gioia. Stay tuned for more great things from Registria!

Registria celebrates diversity and is committed to advancing the work of local and regional charitable organizations and improving our surrounding communities. We recognized two unique communities in June with and . In their honor, the Registria Reach fund donated to , a local Denver organization that supports the LGBTQ community, and an organization dedicated to increasing the number of African American college graduates.

Registria is a proud sponsor of ICPHSO's Product Safety Training Workshop in Seattle today. Amazon is hosting the event and yesterday gave attendees a tour of the Amazon Spheres, a one-of-a-kind workspace that provides a direct link to nature.

Shout out to these volunteers from Registria who partnered with Jefferson County to clean up the overgrowth on a little over one mile of trail in Lair o’ the Bear park.

Apply for Digital Marketing Specialist: https://www.linkedin.com/jobs/view/3098381440/

Registria is seeking a Digital Marketing Specialist to assist our corporate marketing team with an array of digital B2B marketing efforts including SEO, social media and website management.

Apply for Head of Product Management: https://www.linkedin.com/jobs/view/3092681407

A truly unique opportunity to make significant impact! Head of Product Management at Registria, responsible for defining and leading the product roadmap for the company, as well as identifying and validating new capabilities that will deliver value to Registria, our clients and their consumers. Registria's technology (SaaS) solutions and expert services help more than 150 well known consumer durable and consumer electronics brands deliver exceptional ownership experiences to the people who own their products.

We're thrilled to welcome Dava Watson to the Registria team in the role of Client Success Manager!

Jessica Setterstrom has joined Registria in the role of Staff Accountant. Welcome to the team, Jess!