Lively

A fun and feminine boutique located in the heart of downtown Durango! � Any items you see on our page, you may order through our website. Thank you!

Inquire about availability.

Photos from Lively's post 09/11/2024

Our lively girl, Myla, here rocking our newest color in our famous Durango tee!

She’s also repping our newest French brand, La Blonde Aux Bijoux, which consists of some fun, colorful plastic & hypoallergenic bangles and rings! 🌈


***la ***ladenim

Photos from Lively's post 09/07/2024

This fit is giving boho chic ✨

09/05/2024

Juney is THE fall shoe 🍂🤎

Photos from Lively's post 09/04/2024

Introducing the September Lively Lady: Holly Englund!✨

Holly was an elementary school teacher in Memphis, Tennessee and Albuquerque, New Mexico. In her spare time, Holly enjoys reading, skiing, hiking, pilates, water ski, wake sure, and of course, SHOPPING!

Holly’s favorite Lively brands include Wooden Ships, K*T From the Kloth, Dear John Denim, and AG Denim. She is also a sucker for our jewelry selection! Holly says, “Lively is such a cute store and I love the girls that work there! Lively is my favorite place to buy special gifts”.

You can read more about Holly in the September Lively Lookout linked in our bio.

Thank you to our wonderful Lively photographer .photo, for always showcasing our beautiful ladies!

08/29/2024

We’re ready for you motorcycle rally peeps! 🖤🏍️

08/27/2024

Our charm bar just got a new addition! ✨

Introducing our new charm bracelet, along with fun new charms!

Come visit us and build a bracelet in-store or create one on our website under the “Charm Bar” tab under “Shop”!

Photos from Lively's post 08/27/2024

What would your Real Housewives tagline be?

Ours would be: “We may live in a town that was voted the worst-dressed, but our style is always a cut above the rest.” 🏔️💁🏼‍♀️

Photos from Lively's post 08/24/2024

Our new Italian leather bag line by Bryant & Co! 😍

This collection consists of lots of fun colors and a mix between suede & leather beauties!

You can shop Bryant & Co’s new collection in-store or on our website!

What colors would you all like to see in the next drop?

Photos from Lively's post 08/17/2024

Saturday we’re in love 🫶🏻
…especially with this outfit!

Photos from Lively's post 08/16/2024

Cheers to the weekend 🥂

08/15/2024

Which Swiftie Era are you? 🎤🤍

We love seeing our young Lively lovers rocking our merchandise!

#1989

08/15/2024

Bold & bootiful 👢🫶🏻

08/13/2024

If you’re new to our social media, welcome! 👋🏻

Meet our owner, !

Johnna grew up overseas in an international community igniting her love for people from all walks of life. She discovered her passion for fashion at an early age, playing “Store “as a young girl and later dreaming of working in the fashion industry. She studied marketing in college and merged her passion for fashion with marketing and sales beginning a career in retail and moving into roles of sales representative and buyer in Chicago, Amsterdam, and Las Vegas. She also merged her heritage and career experiences, collaborating with local designers in the Philippines to start an import handbag business. She now lives in Durango with her husband, Brett (a Durango native), and their sons, enjoying an active mountain lifestyle! Johnna continues to pursue her childhood dream as the owner of Lively boutique and feels blessed to raise her three boys in Durango, Colorado where she calls home! 🤍

Photos from Lively's post 08/12/2024

Roads less traveled are our favorite 🌾🌻

Photos from Niki Bryant Photography's post 08/10/2024
Photos from Lively's post 08/10/2024

Meet our amazing Lively photographer, .photo! ✨

Niki is the woman who helps bring all of our Lively lady visions to life and also has started her own brand, Bryant & Co!

If you’re in need of a fantastic photographer, you know the girl to call!

We love you Niki! ❤️

Photos from Lively's post 08/08/2024

Dreaming of sweater weather 🍂🤎

Photos from Lively's post 08/07/2024

We love seeing our Lively Lovers rocking their favorite fits from us all over the country 😍

Don’t forget to tag us in your Living in Lively posts!

08/06/2024

Step into a world of glitz and glamour at Lively’s 6th Annual Fashion Show, a dazzling fundraiser for iAM MUSIC. Mark your calendars for September 20th, and prepare to be mesmerized by an evening of award-winning fashion and unforgettable entertainment. Be sure to dress for the red carpet for a chance to win “Best Dressed”! ✨

Join a star-studded crowd and witness the latest trends on the runway, all while supporting a fantastic cause. With only two exclusive show times, tickets are in high demand and sure to sell out fast. Don’t miss your chance to be a part of this sensational event—secure your tickets today and be ready to shine!

You can purchase tickets at the link below.

https://iammusic.us/events/fashion-show-hosted-by-lively-iam-music/

Photos from Lively's post 08/02/2024

Introducing the August Lively Lady: ! ✨

Jenna has been lucky enough to call the beautiful Durango home for 20 years now. Jenna’s husband, Beau Black, is her everything! Her husband is the owner of the The Bookcase and Barber. Beau and Jenna have two rescue pit mixes, Bulleit and Rye, and a sweet cat named Kitty. Jenna is an Aesthetic Nurse Specialist and founded Durango Medical Aesthetics.

Jenna says, “I am so bad with brand names... but, every time I’ve shopped at Lively, I ask for guidance and always leave with something perfect for the occasion!” She is OBSESSED with Vintage Havana sneakers because she can rock them with her scrubs. Jenna says she loves shopping at Lively because, “I love that Johnna and her team help women feel their best and most beautiful! I also love that Lively levels up the shopping experience here and gives us a taste of glam here in our mountain town.”.

You can read more about Jenna in our August Lively Lookout linked in our bio.

Thank you .photo for always capturing our beautiful lively ladies 💓

Photos from Lively's post 08/01/2024

Our newest denim arrival: the Audrey ✨

Photos from Lively's post 07/30/2024

This one is for our casual, but cute girlies 👟🤍

Photo creds: .photo

Photos from Lively's post 07/28/2024

Johnna here rocking our new Pi***la jeans & to say don’t forget to vote Lively in the Best of Durango!! 🎉

Today is the last day to vote!!

You can vote at the link below.

https://bestoflaplata.com

We love you Lively Lovers! 🤍

***la ***lajeans ***ladenim

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Videos (show all)

Free your mind this Friday with yoga at Lively 🧘🏼‍♀️✨Sign up on our website under the “yoga” tab! #livinginlively #duran...
Imagine how hard it is working here with all of our cute stuff 🤪#livinginlively #durango #colorado #durangocolorado #liv...
Yay it’s the weekend! Johnna is back with another episode of Lively TV to show off some fun new fall transitional pieces...
Our top 10 fav fall Lively shoes ✨#livinginlively #durango #colorado #durangocolorado #lively #livelyaboutique #livelyas...
We’ve arrived at Las Vegas market! 🍾Stay tuned on our stories to see all the fun stuff coming to Lively! #livinginlively...
This one is for our Swifties ✨#livinginlively #durango #colorado #durangocolorado #lively #livelyaboutique #livelyashoeb...
Denim dreams 💙✨#livinginlively #durango #colorado #durangocolorado #lively #livelyaboutique #livelyashoeboutique #shoplo...
✨ SAVE THE DATE! ✨Join us for our 6th Annual Fundraiser Fashion Show with iAM Music on Friday, September 20th! ❤️Doors o...
Happy Monday Lively lovers! Johnna, Misty & Nikkolette are here to discuss some fun new arrivals that just landed at Liv...
I know we can’t decide which pair is our favorite either 😉Come shop our sneaker collection in-store or on our website! #...
Be a bag lady 👛💓#livinginlively #durango #colorado #durangocolorado #lively #livelyaboutique #livelyashoeboutique #shopl...
Feel and look like a million bucks in our spring shoe collection 💵😍#livinginlively #durango #colorado #durangocolorado #...

Category

Address


809 Main Avenue
Durango, CO
81301

Opening Hours

Monday 10am - 6pm
Tuesday 10am - 6pm
Wednesday 10am - 6pm
Thursday 10am - 6pm
Friday 10am - 6pm
Saturday 10am - 6pm
Sunday 11am - 5pm

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