SwartAd

Marketing services and advertising design agency. 818-553-1820 www.swartad.com

Inside Tiffany & Co.’s remarkable brand turnaround 03/05/2023

Interesting story.

Inside Tiffany & Co.’s remarkable brand turnaround Before its acquisition by LVMH in 2021, the jeweler was losing its luster. Under Alexandre Arnault, It's now one of luxury's brightest stars.

01/10/2023

Loyalty Shake-Up: Trader Joe's, Disney+ and Levi Strauss On Top
According to Brand Keys’ latest Customer Loyalty Engagement Index, customer loyalty is undergoing a massive sea change, with 95% of brands showing significant “expectation gaps.”
https://brandkeys.com/customer-loyalty-engagement-index/

Elon Musk’s new Twitter Blue logo is perfectly awful 12/15/2022

An everything but the kitchen sink kind of logo. 😆 "Maybe someone from accounting made it, since it’s safe to assume there may not even be a design department at Twitter after all the massive layoffs and ultimatums. Perhaps he prompted a generative image AI to create a “logo that combines the word ‘blue’ with the Twitter bird brand, ’80s p**n production company, CorelDRAW clipart CD, LOL.”"

Elon Musk’s new Twitter Blue logo is perfectly awful The ’80s throwback logo is shiny, poorly kerned, and barely legible. But it’s also an accurate representation of what Twitter has become.

Photos from SwartAd's post 05/26/2022

SwartAd was pleased to brand the Paramount Global Content Distribution's 2022 LA Screenings event on the Paramount Lot. Here's a sampling of our environmental signage.

Write It in Garamond 02/08/2022

“But creative output of any kind depends upon a steady stream of tiny self-delusions — guardrails to keep yourself from veering into a pit of self-doubt and despair.”

Write It in Garamond Creative output of any kind depends upon a steady stream of tiny self-delusions. A different font helps me believe in my own words.

United Way: Kentucky Tornado Fund 12/13/2021

A time to be grateful for all that we have, and to share with those who have lost all that they have.

United Way: Kentucky Tornado Fund Kentucky's United Way network is working with emergency management, disaster partners and local communities to support services for families impacted by the devastating tornado event of December 10 and 11, 2021.

Delicate Paintings by Lee Me Kyeoung Document the Idiosyncrasies of South Korean Corner Stores 10/19/2021

Beautiful, delicate and evocative.

Delicate Paintings by Lee Me Kyeoung Document the Idiosyncrasies of South Korean Corner Stores Artist Lee Me Kyeoung (previously) continues her decades-long project of painting the dwindling number of Korean corner stores, rendering quaint shops in Yangsan, Gyeongju, Gunwi, Sangju, and Cheorwon as part of her ongoing A Small Store series. The delicate artworks capture the idiosyncrasies and t

How Los Angeles Became the City of Dingbats 09/25/2021

"British architecture critic Reyner Banham popularized the term, which both captures the buildings’ somewhat addled appearance and riffs on the ornamental glyphs used by typesetters."

How Los Angeles Became the City of Dingbats The colorful carport-equipped apartment buildings offered affordable — and sometimes stylish — digs for generations of L.A. dreamers.

The Braille Institute wasn't satisfied with fonts for the vision-impaired. So it had a "hyperlegible" one created 09/23/2021

“What makes it different from traditional typography design is that it focuses on letterform distinction to increase character recognition…”

The Braille Institute wasn't satisfied with fonts for the vision-impaired. So it had a "hyperlegible" one created East Hollywood -- As you read this article you probably don't know or don't care what type of font is being used. But for those who are vision-impaired, the font

These gorgeous, intricate gowns are made entirely of trash 07/12/2021

Dutch designer Iris van Herpen!

These gorgeous, intricate gowns are made entirely of trash “We only have 10 years to make big changes before we will begin facing terrible consequences on the planet. This is a very short time to reverse the whole system of mass production in fashion.”

CoorDown: The Hiring Chain 03/19/2021

In recognition of World Down Syndrome Day on March 21, New York agency Small developed the campaign for the Italian nonprofit CoorDown, which shows all sorts of employers welcoming young people with Down syndrome into the working world.

CoorDown: The Hiring Chain Credits: https://bit.ly/3lbQKZ2Join Us:Facebook: https://www.facebook.com/adsofbrands​Twitter: https://twitter.com/adsofbrands​Pinterest: https://www.pintere...

02/23/2021

"Should Models in Ads Look Directly at the Camera?" asks the WSJ (2/22/21). The paper quotes a study finding that an averted gaze conveys how the subject feels, whereas a direct gaze enhances the model's conversational credibility. We've used both approaches in our campaigns for Los Angeles City College.

How a Model’s Eye Gaze Can Make an Ad More Effective 02/23/2021

Emotional Sell vs. Informational Sell

How a Model’s Eye Gaze Can Make an Ad More Effective New research suggests having a model look away from the camera makes an emotional ad more effective; the opposite is true of an ad designed to be informative.

The Blue Hour: A Stunning Illustrated Celebration of Nature’s Rarest Color 02/04/2021

In the living world beneath our red-ravenous atmosphere, blue is the rarest color: There is no naturally occurring true blue pigment in nature.

The Blue Hour: A Stunning Illustrated Celebration of Nature’s Rarest Color “The day ends. The night falls. And in between… there is the blue hour.”

Reverting to Type exhibition features protest posters by 100 letterpress artists 01/29/2021

“The slow and systematic process of letterpress is therapeutic in a way a lot of people seem to be searching for with mindfulness and meditation, and there’s a permanence, tactility and even smell to print that can’t be ignored.”

Reverting to Type exhibition features protest posters by 100 letterpress artists The online exhibition features a mix of famous names and less-heard voices, who all use letterpress techniques to express their feelings on a range of contemporary issues

Pantone picks two colors of the year, and they’re complete opposites 12/09/2020

Pantone picks two colors of the year, and they’re complete opposites Optimism and somberness collide in Pantone’s 2021 Color(s) of the Year.

Cloaked in Neon, Tate Britain Celebrates Diwali Through an Eclectic Technicolor Installation 11/17/2020

The eclectic collection draws on Punjabi Liverpudlian artist’s own life and family history, which manifests in pieces like the multi-colored ice cream truck. After moving to England, her father purchased one of the vehicles, an experience that imprinted her childhood.

Cloaked in Neon, Tate Britain Celebrates Diwali Through an Eclectic Technicolor Installation A new installation by artist Chila Kumari Singh Burman masks the stately columns and ornate flourishes of Tate Britain’s facade, enveloping the London museum in a blanket of neon. In "Remembering a Brave New World," technicolor symbols, pop culture references, and religious iconography transform t...

Designer to Know: Manjiro Design 11/02/2020

He had us at his 1969 El Camino.

Designer to Know: Manjiro Design Led by Adam Manjiro Lessor, Brooklyn-based Manjiro Design is handcrafting fine furniture with repurposed materials.

Signed with Love: The Hand Painted Posters of NYC'S Cevallos Brothers 10/16/2020

Whimsical, colorful, delightful!

Signed with Love: The Hand Painted Posters of NYC'S Cevallos Brothers ©Cevallos Bros. / Instagram Sometimes, you just need a sign. Preferably: one crawling with brilliant fonts, memories of your favourite childhood foods and a few brujas on broomsticks. Such are the delightful creations of NYC's local legends, the "Cevallos Brothers," who for almost half-a-century

Why Japan is the home of good design 10/16/2020

“The appeal of these goods is due in large part to Japan’s emphasis on craft: the sculpting of forms, fashioning of materials, attention to detail, and, above all, respect for the hand of the artisan, whether a traditional craftsperson or a factory worker...”

Why Japan is the home of good design A new book from Thames & Hudson explores how the uniquely Japanese take on design produced a wave of post-war design classics

Bud Light - Cardboard Fan 10/15/2020

This has it all—emotion, good storytelling, humor.

Bud Light - Cardboard Fan The epic story of one fan’s quest for his favorite beer.

Eddie Van Halen, My Creative Hero 10/13/2020

"The history of Van Halen was an evolution. A testament to creativity, to embracing change, to taking risks. Some would succeed, some would fail, but Eddie would never be bored."

Eddie Van Halen, My Creative Hero Yes, he was talented. But he also followed his muse, wherever it might lead

Pioneering British designer Terence Conran dies at 88 09/13/2020

“At the heart of everything he did was a very simple belief that good design improves the quality of people’s lives,” his family said.

Pioneering British designer Terence Conran dies at 88 Terence Conran, the British designer, retailer and restaurateur who built a furniture empire and founded the Design Museum in London, has died at 88.

09/11/2020

Alex's latest blog post revisits 80s posters on Throwback Thursday.

I Continue Posing With My Cardboard Cutouts At Sunset And Here Is The Result (30 New Pics) 08/25/2020

Celebrating Creativity.

I Continue Posing With My Cardboard Cutouts At Sunset And Here Is The Result (30 New Pics) I like to get away from the computer each day and make something with my hands. So I get a big piece of cardboard, draw something, cut it out, then go pose with it at sunset.

Get Lost in 70 Years of Old IKEA Catalogs 08/25/2020

Time to time travel!

Get Lost in 70 Years of Old IKEA Catalogs The Swedish furniture giant dropped its catalog archives online, letting shoppers browse 19,000 pages of midcentury Scandinavian design.

In a Celebratory Series, Photographer Toby Coulson Documents the Eccentric Fashions of Designer Oumou Sy 08/25/2020

Beautiful creations. Beautiful photography.

In a Celebratory Series, Photographer Toby Coulson Documents the Eccentric Fashions of Designer Oumou Sy When photographer Toby Coulson met iconic Senegalese fashion designer Oumou Sy in Dakar, they decided to photograph some of her most distinctive garments. "The city has an amazing energy especially as the sun goes down. I thought it would be an amazing accompaniment to Oumou Sy's theatrical and outl

The History of TV Color Bars, One of the First Electronic Graphics Ever Made 07/20/2020

File under the “Who knew?” section.

The History of TV Color Bars, One of the First Electronic Graphics Ever Made You might not realize it, but every part of a color-bar layout, the most common television test pattern out there, has a specific purpose. Here’s how it came to be.

Want your business to be the top-listed Advertising & Marketing Company in Glendale?
Click here to claim your Sponsored Listing.

Videos (show all)

Tseng College Design, Communication, Innovation Class

Telephone

Address


Glendale, CA
91106

Other Advertising Agencies in Glendale (show all)
YYES YYES
3460 Ocean View Boulevard, Ste D
Glendale, 91208

Design, Advertising, and Branding for Business

Rough Edit Inc Rough Edit Inc
Glendale, 91206

Rough Edit Inc is a full-service video production company in the Los Angeles, CA area.

Promotional Merchandising: PMI Studio Promotional Merchandising: PMI Studio
Glendale, 91204

Custom Screen Printed Apparel

Galaxyads Galaxyads
659 SALEM
Glendale, 91203

Galaxyadsinc

Yellow Magnetic Digital Marketing Agency Yellow Magnetic Digital Marketing Agency
213 N Glendale Avenue #1022
Glendale, 91206

Yellow Magnetic is a full-service digital marketing agency. Get a free consultation today.

Blue Studios Blue Studios
Glendale, 91203

DESIGN, MOTION GRAPHICS AND 3D ANIMATION STUDIO

Sant Scale Sant Scale
Glendale

We Make Businesses More Money With Digital Marketing. Try Free For 14 Days👇 www.santscale.com/start

Novus Entertainment Inc Novus Entertainment Inc
Glendale, 91203

Marketing and advertising agency

Live Access Tickets Live Access Tickets
Glendale, 91205

We are a full service ticket agency that specializes in Sporting Events, Concerts, Theatre and Sold Out Events Nationwide!!!

Razmik Boghossian Razmik Boghossian
1540 W Glenoaks Boulevard, Ste 201
Glendale, 91201

www.condodays.com

JJ&A JJ&A
720 South Glendale Avenue
Glendale, 91205

Cutting edge, award winning designers and producers of theater standees, retail/window display, store merchandisers, banners, mobiles, clings and collateral.

AdWaken.ai AdWaken.ai
Glendale, 91206

Bringing more value to clients through the effective use of creative AI tools and platforms.