Rita's Italian Ice & Frozen Custard

Rita's treat experience brings you Ice, Custard & Happiness at over 600 shops in 31 states! Frozen Custard: our rich Frozen Custard is a creamy delight.

Rita’s Italian Ice & Frozen Custard stands tall as the largest Italian Ice concept across the nation. With over 600 shops operating in 31 states, our popular chain offers a variety of frozen treats that will leave your taste buds wanting more! Italian Ice: Our famous Italian Ice is made fresh daily, featuring real fruit flavors that burst with refreshing goodness. Layered Gelati: A perfect blend o

11/06/2024

Guess who’s [coming] back, back again?

Photos from Rita's Italian Ice & Frozen Custard's post 11/06/2024

Rita's of Greenville is on HOLIDAY MODE! Frozen Hot Cocoa out now!

11/05/2024

Visit NFL.com/SaluteFanVote to vote for Lane Johnson and help him win the Salute to Service Award for his support of our military!

Photos from Rita's Italian Ice & Frozen Custard's post 11/04/2024

You know the holidays are right around the corner when Frozen Hot Cocoa makes a comeback! Which treat are you grabbing first?

11/03/2024

Which treat you gonna get now that you have an xtra hour to swing by Rita’s?

11/03/2024

Which treat you gonna get now that you have an extra hour to swing by Rita’s?

https://www.ritasice.com/location/ritas-of-cherrydale/

11/02/2024

Don’t talk to me until after I’ve had my Concrete, who’s with me?

11/02/2024

Who has already gotten one this season?

11/01/2024

If we had our own reality show…

10/31/2024

Which spooky treat are you craving this Halloween?

10/31/2024

People looking for deliciousness, stop scrolling 😏

Happy Halloween from Rita's of Greenville!

Photos from Rita's Italian Ice & Frozen Custard's post 10/28/2024

Heard it was National Chocolate Day, how are we celebrating? 🍫👀

10/28/2024

Heard the best way to celebrate National Chocolate Day is a trip to Rita's 🍫👀

10/26/2024

If there’s a chill in the air, that’s your sign to grab a Fall Concrete from Rita’s 🎃

https://www.ritasice.com/location/ritas-of-cherrydale/

10/21/2024

Is this making you thirsty? 👀😋

Come grab your favorite Ice Blender from Rita’s of Greenville today!

10/19/2024

Can’t… resist…

10/18/2024

Only true Rita’s fans can name this flavor!

📸

10/17/2024

Build your perfect 5-Layer Gelati today at Rita’s of Greenville

10/16/2024

If you see this rolling through town, what are you doing?

10/14/2024

Would you be the Ri- to my -Ta?

10/14/2024

Fall vibes with a Caramel Frozen Coffee 🍁

📸

10/13/2024

Our Dracula’s Delight Concrete is so good it’s scary

10/12/2024

Fall vibes with a Caramel Frozen Coffee! 🍁

📸

10/08/2024

Are you more of a Pumpkin Toffee person or a Dracula’s Delight person? Try both at your favorite Rita’s today!

10/07/2024

Picture perfect 😋

📸

10/07/2024

Not pictured: brain freeze

10/06/2024

Normalize dreaming about sweet treats
Drop a 👻if you agree

Photos from Rita's Italian Ice & Frozen Custard's post 10/05/2024

Catch Lane Johnson in a totally different game as he works at Rita’s on a special feature with NBC! Tune in on NBC10 at 9:30 am tomorrow. And be on the lookout for him at your next drive-thru!

10/04/2024

Are you more of a Pumpkin Toffee person or a Dracula’s Delight person?

Try both Fall Concretes today at 2400 N Pleasantburg Dr

10/02/2024

The person that sent this to you really wants to go to Rita’s 👀

📸

10/01/2024

We don’t make the rules

09/30/2024

Fall Concretes? Yes, pleaseee!

09/29/2024

Coffee is the most important person in my life

09/27/2024

This could be us but you playin…

📸

09/24/2024

WARNING! DELICIOUS CONTENT.

Grab yours today at 2400 N Pleasantburg Dr

Want your business to be the top-listed Shop in Greenville?
Click here to claim your Sponsored Listing.

Our Story

We can’t imagine a more appropriate setting for the Rita’s story to begin than the sweltering hot summer of 1984. It was then that Bob Tumolo, a former Philadelphia firefighter, started selling Italian Ice from a small porch window in Bensalem, PA. Bob and his mother, Elizabeth, created their own Italian Ice recipe, which they made fresh each day and quickly perfected the flavors and consistency of the frozen treat, adding chunks of fresh fruit to some of the flavors. With the modest goal of earning a little extra income, he named the business after his wife, RITA!

Today, Rita’s continues to grow, expand, and spread happiness everywhere it goes. Still made fresh every day with real fruit. Still refreshing. Still fun. Still delicious. Just like it was in the early days when Bob Tumolo and his mother opened the very first Rita’s in 1984.

Rita’s is proud to be a locally owned small business, and an ultimate treat destination for families. Whether you enjoy Rita’s famous Italian Ice, award-winning Frozen Custard, our #1 treat Gelati, or another signature treat, we’re committed to providing a dose of happiness with every visit.

Videos (show all)

If there’s a chill in the air, that’s your sign to grab a Fall Concrete from Rita’s 🎃https://www.ritasice.com/location/r...
Fall Concretes? Yes, pleaseee!
Rita, I think I need thishttps://www.ritasice.com/location/ritas-of-cherrydale/
Celebrate Labor Day in Greenville with a refreshing sweet treat! Relax and enjoy the FRUITS of your hard work.*Flavor av...
The flavor of Fall is back in Greenville!Got the Rita’s app? All app loyalty members receive a $3 Small Frozen Coffee re...
New Kool-Aid Tropical Punch Ice is HERE! Try it in a 5-Layer Gelati or an Ice Blender! 🍧
Have you tried our Frozen Coffee and Cookies n’ Cream Concrete made with OREO® cookie pieces yet? 👀
A little BTS of our Cookies n’ Cream Concrete made with OREO® cookie pieces process
We’re falling in love with our new Frozen Coffee and Concrete made with delicious OREO® cookie pieces! Try them both tod...
POV: You decide to treat yourself to a Rita’s trip📷: @selenaspots
First they're sour, then they're sweet. (TM)
First they’re sour, then they’re sweet! SOUR PATCH KIDS® Watermelon Ice is officially HERE!

Category

Telephone

Address


2400 N Pleasantburg Drive Ste A
Greenville, SC
29609

Opening Hours

Monday 12pm - 9pm
Tuesday 12pm - 9am
Wednesday 12pm - 9pm
Thursday 12pm - 9pm
Friday 12pm - 9pm
Saturday 12pm - 9pm
Sunday 1pm - 9pm

Other Shaved Ice Shops in Greenville (show all)
West End Snow Cones West End Snow Cones
1100 S Main Street
Greenville, 29601

West End Greenville outreach “pop up business” operated by teens to deliver the best snow cones and treats in Greenville! All proceeds support the gospel outreach and community!

The Ice Girls Shaved Ice The Ice Girls Shaved Ice
Greenville

Hi! We are the Ice Girls Shaved Ice, located in Greenville, SC. We are so excited for this snow cone

Hakuna Matata Marafiki Tropical Treats Hakuna Matata Marafiki Tropical Treats
Greenville, 29650

Hakuna Matata Marafiki Tropica Treats - "No Worries Friends" provides the best shaved ice in the Upstate of South Carolina! Come join us any day or invite us to your special event...

Sweet Chillin’ Shaved Ice Sweet Chillin’ Shaved Ice
At The Corner Of East Mountain Creek Road And State Park Road, Near Paris Mountain State Park
Greenville

“A taste of New Orleans” We Offer many flavors! Sugar Free~Clear~ all kosher. Toppings avail.