Alex Wang, Real Estate Agent

If you’re not a template agent why are you using a template website?

Sometimes I miss the good ol' days of when organic search results were enough but the reality is that nowadays, if you want to win you have to know the rules of the game!

What do you think?

Let me know in the comments.

What’s gonna happen to the market?

It’s easy.

It’s either gonna go up or down.

I don’t predict the market and neither should you.

I want to break the establishment.

There’s a lot of people trying but I don’t think they’re doing it well.

You have Redfin , Zillow , and many discount brokerages that don’t value agents at all.

Then you have the bigger companies that have a lot of agents and a lot of market share but there’s no innovation.

There’s gotta be something in the middle that must provide value to real estate agents and also be able to innovate.

What do you think?

Let me know in the comments.

Ever heard of Dunbar’s Number?

British anthropologist Robin Dunbar proposed that humans can comfortably maintain 150 stable relationships.

Watch the video to learn how I use my Nifty 150 Facebook list to target people who actually want to see my content.

Have you ever heard of the idea that you team has to be small enough that it can be fed by two full size pizzas? 🍕

I’ve been challenged to apply this principle to Rainmaker Real Estate.

Instead of focusing on headcount (like many other brokerages) Nancy Reynolds and I have really tried to focus on bringing in the right people creating mentorship programs that build up agents to then build their own teams.

We’re only two years in but excited for the next 20-30 years 😉

It makes sense that real estate agents want to work from home but that is not what we’re seeing at Rainmaker Real Estate.

Nancy Reynolds and I know a lot of amazing real estate agents.

A few of them are best working from home…so they think.

What would happen if the best agents spent more time in the office collaborating with others and mentoring up-and-coming agents…

Would they thrive even more?

There are people who farm and mail a piece every other week and they’re super successful and people who door knock / cold call and see success that way.

But the reality is that there’s no silver bullet that will help you break into a market.

You have to experiment and try things and figure out what works for your personality and your style.

What do you think?

Let me know in the comments.

I definitely don’t use Skype any more 😂 but the moral of the video still stands today: the faster you are the more successful you are.

This is the exact process every Rainmaker Real Estate listing goes through.

Earlier this year at Side x Side 2022, we did a deep dive into the ROI behind renovations and discussed best practices for incorporating renovation into your business model with Dayna Neuse Summers and MAJ Realtors.

During the breakout session, I shared my exact business model at Rainmaker Real Estate and the spreadsheet we use to track the renovation process.

This budget tracker has been carefully crafted over many years with my Operations Manager Chris Reynolds (mostly by Chris 💪).

If you want to get a copy of the exact template we use at Rainmaker Real Estate, check the first comment below.

Side Real Estate

If you don’t have the capability and budget to consistently post valuable content you DON’T need a Facebook Business Page.

Focus on your personal page and build rapport with your existing connections instead of trying to balance two pages.

What do you think? Let me know in the comments.