Next Page Brand Strategies

🎃 Happy Halloween! You may be handing out candy, or trick-or-treating with your kiddos tonight. Either way - we know you're sneaking a piece of candy or two. Which are you reaching for?

🍫 Snickers or Starburst? 🌟

It's not too late. Get our five (and a half) free tips on how to manage your brand's social media through the next couple of weeks.

Download our free whitepaper: How the Election will Impact Your Small Business' Social Media Strategy to learn more. 👇

https://bit.ly/4gQacqk

Now it's getting serious. Our next poll is sure to have some serious advocates or haters.

So which is it: Pumpkin Spice Latte or Hot Chocolate? ☕Which do you prefer?

⚠️⚠️ Dad joke alert: Why don't insurance agents ever get lost? Because they have "coverage" everywhere!

But, seriously, our friends at CAP Insurance take care of all your professional and personal needs - from homeowners and automobile to workers comp and liability. If you have a question about your insurance and need to speak to a real person - contact the team that lives and works in our community! 👉 https://bit.ly/3Y5ddvD

We promise they'll take care of you. ☂️ CAP Insurance Group

It's fall y'all! And some of us around here (ahem, Cassandra) become very basic when the calendar hits October. We polled our team to see what are some of their favorite fall and Halloween activities and treats this month. But we also want to hear from you! Which do you prefer?

🎃 Carve a pumpkin or paint a pumpkin? 🎃

Social media management is stressful on a good day. Mix in people's long-held beliefs and a(nother) contentious election - well, let's just say that no brand is safe.

The algorithms and people's behavior is about to get real dicey in the next few weeks. But we have the tips to help you stay ahead of the changes.

Download our free whitepaper: How the Election will Impact Your Small Business' Social Media Strategy to learn more! 👇

https://bit.ly/3zSIMzv

Western North Carolina has been devasted by Hurricane Helene. Many are without power, clean water or safe homes. If you can, please consider donating to the American Red Cross . Even sharing this message with your followers helps. 💛

Other notable organizations that are on the ground in NC:

The Salvation Army USA
United Way of North Carolina
All Hands and Hearts

📱 How can I create videos if I hate being on camera?
🧼 How do I refresh my brand without a complete overhaul?
📈 Does my follower count really matter?

Check out the latest blog to get the answers to these questions and more 👉 https://bit.ly/3MwZuY8

Happy Birthday to our resident creative, Chandler! (AKA Shea in some circles). We hope you have the best birthday with your best pups! 🐶🐶

A: As of May 21, 2024 - no.

In the spring, industry insiders shared that follower count on Facebook and Instagram mean less than they ever have before. We assume this is to backtrack from the popularity contest that they have always not-so-quietly promoted. 😑

What questions can we answer? Contact us. 👉 https://bit.ly/3Qqhrck

In our last installment of "Behind the Scenes with the Next Page Team," we're taking a look at Cassandra's daily schedule which - most days - has a predictable cadence. Her go-to tip? 📲 No work notifications outside of work. True emergencies will come in the form of a text or phone call... everything else can wait.

Read more on our latest blog. https://bit.ly/4cm0dWC

Thanks for the review, Kelly! We try to make marketing fun. After all, if you're not having fun on social media what are you doing?! 👀💛

Social media and our mental health do not work together well. We know this. You know this. And while we continue to believe it's an incredibly powerful tool small businesses and is often used for good in connecting people with their communities - like most things, it has its dark side.

As we creep closer to election season in America, make sure you take breaks from social media. Or set a "digital well being" timer on your phone to limit how much time you spend scrolling. 🙏

We're not the only nerds around here who love to write. Many business owners enjoy writing their own content - but they might have a few questions. Our consulting services include:

📞 Regular strategy calls
🤝 Engaging your team
📆 Developing a content plan to match your business goals

Learn more about our consulting services: https://bit.ly/3KpHai5

Did you know "doom scrolling" is recognized by WebMD? 😒 It's a real thing and we're pretty sure we've all felt it.

Which is why our team believes in posting with purpose. Read our latest blog on who we write for (hint: it's not for our clients). https://bit.ly/4eH7v9A

Ugh, I am NOT ok with this. 😓 I am so sad to say goodbye to my friend and fellow female entrepreneur, Nichelle Mosley, who is leaving Charlotte for her roots on the West Coast.

Nichelle was one of the first people I met during my entrepreneur journey, and I am confident I haven't met anyone else who matches her in grit, authenticity and kindness. She takes her work seriously, but has never lost her heart in the process. She is a woman who I hold in highest esteem and who we should all aspire to be in work and in life.

Nichelle - our community will be a little less bright without you in it. Just know you will always be a part of Charlotte because you helped make Charlotte home for so many of us 💜💛

Our team tries to make a habit of ending the week early during the summer. That's why, after Friday morning, our out of office is usually up! What do we do with those few extra hours?

📖 Read more
🧹 Clean (maybe)
😴 Nap (probably)
🐕 Spend extra time with our fur and non fur children

If you could do anything you wanted: what's your favorite Friday afternoon activity? And who would you spend it with?

In our ongoing series "Behind the Scenes," we're taking a look at how our creative manager, Chandler, stays productive even when the beach is steps away... ⛱️

👉 Keeping email check-ins to a minimum helps to maintain her creative flow! Read more on the blog. https://bit.ly/3xJqpfl

It's a smart man who surrounds himself with women. And Greg Reagan is a smart man. 😉

Last month, we sat down with the team at Reagan FVL, LLC to learn more about their work in fraud investigations, expert witness testimonies and more. Who knew accountants could be so much fun?!

Learn more about the fascinating work Greg and his team tackle: https://bit.ly/3Wa8fwW

Our offices will be closed July 4 and July 5 for the holiday.

We wish you a happy and safe Fourth of July! 🎇

When you ask your stylist to help with this whole "going grey gracefully" vibe you've been feeling lately 😜 Shout-out to Shay at - Owner and all around bada** at 👽🛸

If your hair, like mine, is a whole VIBE, be sure to check them out 👉 👈

If you didn't know by now - AI can't give you opinions about your industry or your business. (Not yet anyway 😬). Although it can help you create content for your blogs or social media, you should still have an identifiable opinion about the topic. And the data backs this up. Check out this Impact Study from LinkedIn and the Edelman Institute.

https://bit.ly/453aqFj

One of our cat mascots, Pippi, is hard at work this week in Katie's home office. 😺 Pippi has been affectionately granted the title of "Google Meet Coordinator" - mostly because Katie's computer is a purrfect napping spot (sorry, we had to).

Raise your hand (or, paw) if your office is cat-approved!