RDO Equipment Co.

Now's the time to save! 🎉

Through May 31st, get 25% off select Topcon Laser receivers, rotating lasers and pipe lasers.

Contact your local store or account representative to get your hands on this deal today!

Our story started with a farmer who had a vision. A vision that took determination and grit, but one that came to life.

That dream is what makes today special to us, because today marks the 56th anniversary of the purchase of the first RDO Equipment Co. store.

We honor our roots today and always, in the ways we continue bringing that vision to life, helping our customers grow and build.

✅ Warranty repairs
✅ Annual laser calibrations
✅ Software updates

Your technology is crucial to your operation. Our team of equipment technology experts are ready to improve uptime through proactive maintenance of your fleet.

Click here to learn more and find your nearest technology service center 👉 https://pulse.ly/do5cdl4iiq

Your work doesn’t stop.
Neither do we.

Call 214-218-9339 for after-hours support.

Let's hear it. 💭

Tracks or tires?

TIME IS RUNNING OUT! ⏰

Trade-in your Topcon MC-R3 and receive up to $33,000 trade-in credit toward the purchase of the MC-Max Dozer.

Get Quote 👉

$33,000 Trade-In Offer for Topcon MC-R3 Units Trade in your existing Topcon MC-R3 and receive up to $33,000 toward the purchase of a new Topcon MC-Max Dozer

Small grain growers, big results ❗

How? By using the John Deere Operations Center application.

On this month of the Agriculture Technology podcast, our special guest comes to us from John Deere.

Tune in as Ryan Stien, Go-To-Market Manager with a focus on digital products, joins Tony to highlight some of the features that the Operation Center offers — like how growers can discern where and when they may need to apply nutrients or fertilizer with ease. 🌱

Pre-Season John Deere Operations Center Reminders Podcast Host Tony Kramer talks with John Deere’s Go-to-Market Manager Ryan Stien about John Deere Operations Center and its simple yet revolutionary applications for small grain farmers.

Ron Offutt's journey has taken many twists and turns over the years, but one thing has always remained, his passion for farming and helping customers reach their goals.

A journey that has been recognized by many. So much so, Ron has been awarded a Lifetime Impact Award from Grand Farm for his impact and innovation in the industry.

Ron has a lot to say about where he's been but for those looking to the future, here's his advice:

"I would encourage any young person today who is thinking about a career to give all the consideration you can to agriculture. Because it's exciting and I think the next 40 years are going to be better than the last 40, and the last 40 hasn't been bad.

Learn more about the achievements and barriers Ron has faced over the last 55 years:

Celebrating Ron Offutt's Lifetime of Impact and Innovation - Future Farmer Ron Offutt, founder of R.D. Offutt Company, is a giant in agriculture. On February 1, he received a Lifetime Impact Award from Emerging Prairie, something he is well deserving of. More

Join us in welcoming two new students to the RDO team!

These two will be joining the Burnsville Vermeer store and are ready to roll their sleeves up and get to work.

🛠️ AJ R. and Madigan F., Service Manager (top image)
🛠️ Peter W., Jason N., Store Manager and Nate P., Service Operations Manager (bottom image)

Your technology is crucial to your operation. Our team of equipment technology experts are ready to improve uptime through proactive maintenance of your fleet.

Trust us with:
✅ Warranty repairs
✅ Annual laser calibrations
✅ Software updates

Click here to learn more and find your nearest technology service center 👉 https://pulse.ly/gwa6m2f73h

We really dig being your partner. 💛

Happy Valentine's Day from your team at RDO!

Sometimes delivery days look a little like this. ❄

📸: Matt E., Billings, MT

Talk about a BIG job... Don't worry, it's not too big for our team to handle. 💪

The Fort Worth, TX, store needed to add a long reach arm and boom with all the counterweights to a new Deere 300P excavator. The thing is, the shop wasn't tall enough to complete it indoors.

Two of our field service technicians heard about the project and stepped up to help. After their hard work, the excavator is now fully equipped and ready to go. 😎

Time is running out! ⏰

Take advantage of 5% off maintenance on technology, machine control, lasers and survey equipment through February 29, 2024.

Click here to get started 👉🏻 https://pulse.ly/i6ujq1qffy

GAME ON. 🏈

The teams playing today may be a different color, but this green vs yellow match-up is catching our eye.

Whether your team is big or small, green or yellow, we're here to help you win.

Join us as we welcome Nick to the RDO team! 🌟

Nick is currently a high school intern with the Casselton, ND, store and will be attending North Dakota State College of Science, participating in the John Deere Technician program. Once enrolled, he will transition to an Access Your Future intern.

We look forward to seeing the ways Nick grows and succeeds through RDO’s AYF program!

You've got a lot to manage, we help keep it in one place.

It's your RDO experience made easier.

Click here to learn more 👉🏻 https://pulse.ly/aezsr3e5gr

Today's a special day. Why? It's John Deere's birthday. 🥳

We're proud to honor the legacy of the man behind the iconic brand and look forward to what will be achieved in the coming years. 💚💛

When equipment breaks down, our skilled service technicians see more than just a problem.

They see:
A puzzle. 🧩
An opportunity. 💡
A challenge. 💪
An investigation. 🔎

Our service technicians are always eager for a chance to roll their sleeves up and dig in, knowing they'll get you up and running in no time. And great views are certainly a perk of the job.

📸: Jason O., Store Manager, Oxnard, CA

All loaded up and ready to go. 💪

It may be cold, but it's still a beautiful winter day for a delivery.

📸: Andrew B., Account Manager, Aberdeen, SD

RDO Equipment Co. has extensive inventory of used backhoes ready to meet all your project's needs!

Click here to view our inventory: https://pulse.ly/skibxlxkgn

You can always count on our team to be alongside you, ready to lend support where we can, partnering with you as you grow.

James R., Utility Sales Professional in Kalispell, MT, says it best. 👇

"Something we take pride in at RDO, is learning what our customers are doing now and understanding where they want to be in the future so we can grow with them,"

Signing day! 📝⭐

It's an exciting day for Kyler V., a student at Minnesota State Community and Technical College - M State, and RDO as he officially joins the Moorhead, MN, team in the Lawn and Garden shop as the newest Access Your Future intern!

Kyler is enrolled in the Powersports program, learning about the service and repair of small engines. and will now be putting his education to use during his internship.

Join us in welcoming Kyler to RDO!

There's just something about green tractors against a background like this. 💚

📸: Alan M., Service Technician, Othello, WA

The results are in for the seventh annual RDO Pink Hat breast cancer fundraiser 💟

Thanks to support across the RDO network, proceeds from the sales of this year's RDO Pink Hat Fundraiser for the National Breast Cancer Foundation have totaled more than $60,000 — breaking all previous records!

We're proud of the way our team members, customers and communities came together to support those diagnosed.

If you look up the definition of leadership you'll read, "the action of leading a group of people or an organization."

But a leader is more than that. It's someone who seizes opportunities, who is ambitious about their goals and inspires others with their vision.

It's not just about leading; it's about inspiring everyone around you — something Ron Offutt, founder of RDO Equipment Co. has displayed to partners, customers and team members over the last 55 years.

We are excited and proud to share that because of those extraordinary traits, Ron has been included in the Inaugural Farm Equipment Hall of Fame Class of 2024.

Read more here: https://www.farm-equipment.com/articles/22105-inaugural-farm-equipment-hall-of-fame-class-of-2024-ronald-d-offutt-rdo-equipment

Did you know that you can efficiently manage your turf and utility fleet with the John Deere Operations Center? 💡

On this episode of the Agriculture Technology podcast, host Tony Kramer is joined by Alex Mitchell, RDO Account Manager and Josh West, Owner of JT Lawn Services and Landscaping.

There are times, given the season, when Josh is running 25-30 pieces of equipment, which can lend itself to a few challenges when it comes to logistics and insights of each individual machine.

What can the Operations Center do to help a fleet of any size? Listen here to find out. 🎧

Manage Turf and Utility Fleets Efficiently with John Deere Operations Center Tony Kramer sits down with RDO Account Manager Alex Mitchell and John West, Owner of JT Lawn Services & Landscaping to discuss how John Deere Operations Center manages turf and utility fleets.

From Texas to the Topcon Training Center. ⚡

Team members from Texas had the opportunity to spend time in sunny California, learning more about Topcon technology.

"As our Deere business changes, the technology always seems to be one step ahead. We are making the commitment in Texas to train about 60 sales professionals and sales leaders over the next couple of months," Mike Miller, General Manager of Construction Technology, says.

Ongoing training such as this ensures that our team members can provide customers with the best possible support.

The RDO Vermeer team is taking home the hardware. 🏆

The team was named among the top three highest performing dealer groups in three of seven product categories, and ranked first in four of them, at Vermeer's annual dealer year-end meetings.

"What makes these rankings a reality is the level of commitment our team members have for our customers and the importance we place on building trusting relationships. We're only successful when our customers are, and at the end of the day, that's what drives us," Duane Bonini, Vice President, explained.

Winter service savings!

Take advantage of 5% off maintenance on technology, machine control, lasers and survey equipment through February 29, 2024.

Click here to get started 👉🏻 https://pulse.ly/icrure4oxq

“Go out and give your best every day — even when it’s hard. As a technician, you’ll learn and grow so much over the years and that is something to be proud of,” said Alan N., Field Service Technician from Hermiston, OR.

Alan's commitment to his craft has captured industry-wide attention as in addition to being awarded as one of John Deere's Service Technician of the Year, he has recently been named one of the AED Foundation's Knapheide Technician of the Year winners, too.

His recognition through these awards represents what his team members have always known; Alan is a talented technician, a role model in the community and most of all, a great mentor to those around him.

Here's to:
The operators. 🚧
The decision-makers. 💡
The solo worker and the entire crew. 💪

The ones who put in the work, in high heat and rainy days, in dirt and dust, day in and day out — to meet the deadline and make it happen.

Here's to you, we're happy to work alongside you.

Last, but certainly not least - another loved photo from 2023 featured this little farmer giving it his all at a pedal tractor pull event in Oregon! 💚

Our team will be here for when he's ready for a bit bigger version.

Remember when these superheroes, or better known as the RDO machine health monitoring team, helped save the day? 👇

It was a typical Tuesday morning at our customer's family farm when their 9520R triggered a Low Oil Pressure Expert Alert.

As soon as the RDO Machine Health Monitoring team saw this, they notified his local store, requesting they contact him and advise he shut down the tractor right away.

It turns out the cause of the trigger came from a sudden drop in oil pressure and the RDO team knew this could lead to serious problems if left unaddressed.

The local store sent a truck the next morning and hauled his tractor to the shop for repairs. While inspecting, the technician found that the check ball on the pressure regulating spring was not sealing correctly, causing the low oil pressure.

Because of John Deere's Expert Alerts, paired with our team's capabilities to monitor and quickly react and respond, his engine was saved. RDO is like that trusted friend you have, who is always looking out for you. 💻🔧🧰💯

Remember when Tyler Bereman broke the High Air World Record at the 2023 X Games?

As a former supercross racer turned freerider and Red Bull Athlete, Tyler needed the perfect set up to practice on.

Here's where RDO came in to help. A 245P excavator with the muscle and digging capabilities helped Tyler go to extreme new heights, literally, as he constructed his own quarter-pipe.

Better yet, Tyler achieved exactly what he set out to do, breaking the record by launching over 52 feet into the air and crushing the world record. 💪

UPGRADE AND ACCELERATE YOUR GRADING

Trade-in your Topcon MC-R3 and receive up to $33,000 trade-in credit toward the purchase of the MC-Max Dozer.

Get Quote 👉

$33,000 Trade-In Offer for Topcon MC-R3 Units Trade in your existing Topcon MC-R3 and receive up to $33,000 toward the purchase of a new Topcon MC-Max Dozer