GUT

Don’t miss US CEO Sandra Alfaro at Masters of Marketing Conference this week! Join her talk on Friday at 10:55AM where she’ll share how brands can find, build, and leverage their most powerful asset.

If you can’t join in person, the session will also be available virtually. We can’t wait to see you there – be sure to come say hello!

At GUT we recognize the importance of having a distinct visual world to help build our brand and culture.

In partnership with the incredible team at &Walsh ( ), we’ve crafted 10 unique icons to represent each of our GUT offices around the world. Each icon captures its city’s spirit, culture, and personality, turning our global footprint into a celebration of creativity and identity.

From Miami to Singapore, Buenos Aires to New York—these icons are a tribute to our journey together and the amazing gutsies who make GUT what it is.

Swipe to explore each icon and share your favorite in the comments!

Our dream of bringing our bravery to Asia is now a reality.

We are thrilled to announce that GUT has officially arrived in Singapore!

We couldn’t be more excited to open our doors in this iconic city that has been pushing the boundaries of creativity, technology, and design.

We are proud to be a part of one of the most influential and progressive creative communities shaping our industry and driving culture.

Our dream is to become one of the most diverse, creative, and influential agencies in Asia and beyond.

Cheers to our tenth office in six years!

Let’s go every GUT office is right here with you.

Welcome , , , Leow and team!

Huat Ah Singapore!

We’re thrilled to have two of our incredible leaders in the Mirren AI & Tech Summit program! GUT US CEO Sandra Alfaro and US Head of Strategy Natalia Davila will both be speaking in the pre-conference series on October 2nd.

Sandra will lead a panel discussion on the current state of AI and navigating transformation. Natalia will reveal what’s ahead for AI and how it will advance the strategic process.

Congratulations to GUT’s Global CEO on being named an ICON by for their Hispanic Heritage Month celebration!

GUT is on a mission to become the most diverse, creative, and influential network ever and we’re honored by this recognition of Andrea’s many contributions to the industry. 🖤

GUT New York is here.

It’s our third office in the US along with and

We’re excited to bring our bravery to the city that has fueled our industry and been home to some of the most legendary agencies in the world.

Our dream is to become one of the most creative and influential agencies in New York and beyond.

Thanks so much , , and all our brave clients for supporting us.

Here’s to nine offices in six years.

Let’s go , every GUT office is right here with you.

Let’s go , and team!

If we can make it anywhere, we can make it here.

We’re excited to share that our very own CCO & Partner Juan Javier Peña Plaza will be on the 2024 Immortal Awards U.S. Jury!

Entries will be accepted until September 5th. Good luck to all those entering! 🏆🖤

We are thrilled to congratulate Anselmo Ramos, our Co-Founder and Creative Chairman for being appointed to the board of The Ad Club of New York! 🎉👏

Your creativity and leadership continue to inspire us all.

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We’re honored to have our Cultural Strategy Director on Young Guns 2024 Jury! Young Guns is open to creative people 30 or younger with at least two years of professional experience - submit your entry by July 25th!

Good luck to all those entering 🏆🖤

Cannes is officially over and we are celebrating another incredible year 🎉

We are so grateful to all our gutsy teams and brave clients across the GUT Network, for creating 12 outstanding ideas that amassed a total of 21 LIONS including: 1 GRAND PRIX, 3 GOLDS, 7 SILVERS and 10 BRONZES, from 5 different offices, with 9 brands.

For the first time 3 different offices went up on stage - Congrats GUT MIA, GUT BA and GUT SP.

GUT AMS won its first ever lion, a SILVER in its first year participating.

We collected GOLDS on 3 of our biggest clients with three campaigns: Stella Artois “The World’s Most Famous Hand Model”, KraftHeinz Notco “MayoHaters”, and PedidosYa “World Cup Delivery.”

And to top it all off GUT SP brought home the GRAND PRIX in Media for Mercado Libre Handshake Hunt! The 6TH GRAND PRIX in just 4 years. It’s truly unbelievable!

A special shoutout goes to our Young Lions GOLD winners in digital from GUT MX Alejandra Margain and Roberto Co**ha.

We couldn’t be more proud of all we’ve accomplished this year.

On Monday a new year begins and we are back to zero.

Congratulations again!

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We are happy to share that “NotTurtle” has won another Lion, this time in the Brand Experience & Activation category at Cannes!

Congratulations to NotCo and our Gutsy team 💚

We are happy to announce that our work for NotCo, “MayoHaters,” has won a Gold in the Brand Experience & Activation category.

We want to thank our NotCo client and our Gutsy team for this amazing achievement! 🏆

Day 3!

Huge congrats to our brave client NotCo and the team at Gut Miami for their Bronze Lion for “NotTurtle” in the Creative Data category🐢

What a start to Cannes week! We’re happy to announce that ‘The World’s Most Famous Hand Model’ has won a Gold Lion in the Print & Publishing category.

Congrats to our brave client, Stella Artois, and our Gut Miami team for this achievement! 🏆 🖤

“Don’t let anything stop you from being your true authentic self.”

Thank you, , for your sincere and powerful words on how society views and treats the LGBTQIA+ community globally. Your insights reinforce the idea that, together, both in our work and personal lives, we need to create the change we seek to enhance equity and equality.

We also extend our gratitude to all the GUT offices for making this inspiring event possible and for fostering safe spaces where every Gutsie can authentically be themselves.

GUT Miami’s very own Creative Directors Jose Ramirez and Jefferey Schermer are on 2024 Creative 100! 🚀

This award honors creatives who produce exceptional work across advertising, marketing, social media, TV and streaming, filmmaking, visual art, and more. This year alone, our talented duo helped lead the launch of Stella Artois global platform, featuring “The World’s Most Famous Hand Model”, and also created Google Pixel’s Super Bowl 58 campaign, “Javier In Frame”.

We are so proud of you both! 🖤

We are excited to announce Christine Prins () is joining GUT as our new Global Chief of Communications! She’ll help take our network’s communications to new heights.

A Miami native, Christine brings decades of experience building reputations and driving growth for agencies. She previously worked at 22squared as their CMO after several years as CMO at Saatchi & Saatchi New York, where she led the agency’s growth, marketing, PR, and communications. She also spent nearly seven years at kbs+, as Chief Growth Officer.

Join us in welcoming Christine! GUT is ecstatic to have you here 🖤✨

🦩🐀🚨 NEW WORK ALERT 🚨🐀🦩

As part of the NotAnotherTest series, we’re launching plant-based KRAFT NotCheese Slices.
With four times the smelling power of humans,
no one knows cheese better than these experts.
The Kraft Heinz NotCo Company is proud to present American Mouse Slice Champions.
Four cheese experts—Thorn, Ghost, Becky, and Carlos Javier.
A specially designed obstacle course.
And a love for cheese that is pushed to the limit.
In the end, will they choose between cheese or the plant-based KRAFT NotCheese?
Watch the full video to find out.

Thrilled to announce our Co-Founders & Creative Chairmen Gastón Bigio and Anselmo Ramos will be on stage at Cannes Lions 2024 sharing their insights on starting a brand, the power of owning one word and reaching your fullest potential in advertising and life.

Join them at the Debussy Theater on FridayJune 21st at 1:15pm for “Don’t start an agency. Start a brand.”


🖤

Miami just got even gutsier. After 6 long years, our headquarters has officially opened its doors to our Gutsies in the 305.

Welcome to your new home 🖤

Bursting with pride over being named #1 Most Effective Independent Agency of 2023 by the Effie Global Index. 🎉

HUGE Congratulations to for being named #1 Independent Agency Office and #4 Global Agency Office and for being the #5 Independent Agency Office.

Incredibly grateful for our gutsies around the world whose hard work helped get us here and to our brave clients, thank you for your continued trust and partnership.

So proud to have won a Silver Effie for Tax Free Bagel and a Bronze Effie for our Cheesecake is Everything campaigns for Philadelphia Cream Cheese.

Last year we got our first ever Effie shortlist in the US

This year our Miami & LA teams took home FOUR trophies

2 bronze , 1 silver, 1 gold

We couldn’t be more thrilled to be among the top 3 Most Effective Independent US agencies at the Effie awards!

Huge congratulations to our amazing teams in Miami & LA! 👏

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We’re still celebrating our wins from the Awards!

Our network secured several awards, including Yellow, Graphite, and Wood Pencils for outstanding work across various categories.

Special congratulations to our team at GUT Miami for winning a Wood Pencil for “The Tax Free Bagel”—a well-deserved achievement! 👏

And a big applause to for their exceptional work. Congratulations on your awards! 🏆

🖤

Sí, es verdad.
GUT Madrid is happening.
We’re bringing all our Courage, Transparency, and Intuition to Madrid.
A city full of life, creativity, and incredible tapas.
We’re officially looking for gutsy talent and brave clients.
Our dream is to become the most creative agency in Spain and beyond.
Here’s to our second office in Europe and our eighth in six years.
Enhorabuena
Every GUT office will be right there beside you.

“Know who you are. More importantly, know who you are not.”

Our US CEO Sandra Alfaro took the stage this morning at in NYC to share some key principles for fueling agency growth. Congrats Sandra! 🖤