Nice Shoes

Nice Shoes offers end-to-end production and post-production solutions for brands, marketers, and advertising agencies alike.

08/20/2024

All things pretty and NICE ✨

Our new reel is here, showcasing some of our favorite beauty and finishing projects. Take a look!

08/14/2024

When Gatorade teams up with Olympic Gold Medalist Suni Lee, you know it's going to be refreshing! 💧

Agency: Motive
Creative Direction: Chris Reinhard, Drew Wallace
Editor: Addison Goss
Music: Fulton Street Music Group
Audio Mix/Sound Design: Brian Goodheart
Producer: Ryan Fitzsimons
Production Co: Los York
Director: Audrey Ellis Fox
Nice Shoes:
Color: Gene Curley
Flame: Jason Farber, Tyler Whelan
Post Producer: Isabel Gomez- Boone

08/12/2024

Celebrating with a cold ULTRA in hand. 🍻🇺🇸

Client: Michelob ULTRA
Agency: Wieden + Kennedy New York
Chief Creative Officer: Marques Gartrell
Chief Creative Officer: Brandon Henderson
Group Creative Director: Erwin Federizo
Creative Director: Brad Phifer
Copywriter: Borja Eizmendi
Art Director: Parker Jones
Executive Producer: Dave Lambert
Senior Producer: Ben Berkon
Accounts Supervisor: Connor Layden
Assitant Account Executive: Mairéad Gahan
Production/Editorial: Joint
Editor: Matt Burke
Assistant Editor: Lance Thompson
Post Producer: Charles Nickles
Executive Producer: Michelle Carman
Nice Shoes:
Colorist: Chris Ryan
Color Assist: Glenn Weidlich
Flame Artists: Russ Bigsby, Tyler Whelan
Flame Assist: Arthur Dorrington
Producer: Isabel Gomez
Head of Production: Andrew Pandolfino
Audio: Sonic Union

08/07/2024

Dinner dread doesn’t stand a chance against Stouffer’s latest campaign ‘What’s for dinner?’ where they turned an age-old question into a cultural moment.

Client: Nestlé Stouffer's
Agency/Creative: VML New York
Production: Hogarth US
Production: Chromista
Editorial: Vee Pinot, Whitehouse Post US
Nice Shoes:
Managing Director: Jason Farber
Head of Production: Keith McCabe
Creative Director/ Lead Nuke Compositor: Gavin Guerra
Flame Artist: Jason Farber
Flame Assistant: Arthur Dorrington
Colorist: Gene Curley
Color Assistant: Matt Annitto
CG artist: Sam DeMello
Senior Producer: Paul DeKams
Senior Producer: Valeriya Myronenko

08/02/2024

Ready for the RuPaul’s Drag Race extravaganza? ✨

Catch a glimpse of the new season of RuPaul's Drag Race All Stars in this trailer color graded by Gene Curley, Flame/VFX by Tyler Whelan and Nicky Picardo.

08/01/2024

Great Photo, Lovely Life directed by Rachel Beth Anderson and Amanda Mustard, has been nominated for Best Documentary and Outstanding Writing: Documentary at the 2024 News & Documentary Emmy Awards. 🤩

Color grade delivered by the one and only Marcy Robinson.

07/18/2024

If you’re in the market for flavor, try Modelo Spiked Aguas Frescas. If you’re in the market for stunning color grade and eye-catching VFX, try Nice Shoes. 😉

Credits:
Production Company: The Maestros
Director: SANGRE
EP: Lauren O'Driscoll
Sr. Producer: Nicole Hornbeck
Creative Agency: Grey
ECDs: Armando Flores, Sara Worthington
GCD: Alvaro Soto Becerra
Sr. AD: Vail Prior
Sr. CW: Jonathan Friedman
VP, Account Management: Jesse Schwartz
Account Executive: Hannah Lifter
Editorial: Whitehouse Post
Editor: Tiffany Taveras
Nice Shoes:
Colorist: Lenny Mastrandrea
VFX Artist: Tyler Whelan
Audio: Sound Lounge

07/17/2024

Range of flavors by Modelo Aguas Frescas. 🍍 NICE Color by Lenny Mastrandrea and VFX by Tyler Whelan.

Credits:

Production Agency: The Maestros
Director: SANGRE
EP: Lauren Odriscoll
Sr. Producer: Nicole Hornbeck
Creative Agency: GREY
ECDs: Armando Flores, Sara Worthington
GCD: Alvaro Soto
Sr. AD: Vail Prior
Sr. CW: Jonathan Friedman
VP, Account Management: Jesse Schwartz
Account Executive: Hannah Lifter
Editorial: WHITEHOUSE POST
Editor: Tiffany Taveras
Nice Shoes:
Colorist: Lenny Mastrandrea
VFX Artist: Tyler Whelan
Audio: SOUND LOUNGE

07/12/2024

Meet Mr. Met. Here’s a mini-breakdown from Stefan Woronko’s initial sketches and key artwork to animation by Rob Findlay.

Get an exclusive behind-the-scenes look at the artwork and animation process: https://zurl.co/lnlu

Nice Shoes that made it come to life:
Managing Director: Camille Geier
Head of Production: Keith McCabe
Creative Director/Lead Motion Design: Stefan Woronko
Character Animation: Rob Findlay
Motion Design: Brett Bailey
Motion Design: Kirsten Cho
Post Producer: Isabel Gomez
Post Producer: Valeriya Myronenko

Photos from Nice Shoes's post 07/11/2024

Lenny’s NICE Tips for Colorists and industry pros. 🧠

07/03/2024

Summer is here! ☀️ So is Macy’s Summer’s Greatest Hits commercial directed by Natalie Rae, and color graded by our very own Oscar Oboza.

DP: Fredrik Wenzel
Director: Natalie Rae
Agency: Mono
Agency Producer: Mary Crosse
Agency Creatives:
CD: Tim Blevins
ACD: Alea Toussaint
Group Creative Director: Dave Bullen
ECD: Katie Riddle
Editor: Brandon Porter, Nomad Edit
Nice Shoes:
Colorist: Oscar Oboza
Color Assist: Nicole Luttrell, Matt Annitto
Post Producer: Isabel Gomez-Boone

06/24/2024

Another day, another Color and VFX by the team. 🔥

Agency: GTB
U.S. Chief Creative Officer: Todd Chumley
SVP Group Creative Director: Dilam Mattia
Creative Director: Noel Dowd
Sr. Art Director: Ali Sabbagh
Sr. Art Director: Andrew Kozinski
Copywriter: Ashanti Seabron
EVP, Executive Director of Retail Communications: Kathy Huber
Associate Account Director, Retail: Elizabeth Morgan
Sr. Project Manager: Danielle Ryan
Head of Production - North America: Kurt Kulas
Sr. Integrated Producer: Andy Halleck
Integrated Producer: Anthony Kalil
Sr. Business Manager: Camille Matthews
Sr. Talent Manager: Valerie Kmiecik
Production: Mosaic
Director: Jacob Rosenberg
Executive Producer: Ryan Slavin
Producer: Ari Weiner

Post Production: Hogarth Studios
Creative Editor: Rich Smith
Executive Producer: Erik Iversen
Studio Producer: Joan Porter

Color & VFX: Nice Shoes
VFX Supervisor: Gavin Guerra
Lead VFX Artist: Tyler Whelan
Colorist: Lenny Mastrandrea
Color Assistants: Matthew Annitto, Tom Tomlinson
VFX Assistant: Arthur Dorrington
Managing Director: Camille Geier
Head of Production: Keith McCabe
Senior Producer: Paul DeKams

06/17/2024

This Pride Month we’re celebrating love in every shade! ✨ Here’s to a month of love, pride, and a whole lot of NICE.

06/13/2024

NICE Color and VFX for Bronco. 💥 Shout out to the team that made it come to life:

Agency: GTB
U.S. Chief Creative Officer: Todd Chumley
SVP Group Creative Director: Dilam Mattia
Creative Director: Noel Dowd
Sr. Art Director: Ali Sabbagh
Sr. Art Director: Andrew Kozinski
Copywriter: Ashanti Seabron
EVP, Executive Director of Retail Communications: Kathy Huber
Associate Account Director, Retail: Elizabeth Morgan
Sr. Project Manager: Danielle Ryan
Head of Production - North America: Kurt Kulas
Sr. Integrated Producer: Andy Halleck
Integrated Producer: Anthony Kalil
Sr. Business Manager: Camille Matthews
Sr. Talent Manager: Valerie Kmiecik
Production: Mosaic
Director: Jacob Rosenberg
Executive Producer: Ryan Slavin
Producer: Ari Weiner

Post Production: Hogarth Studios
Creative Editor: Rich Smith
Executive Producer: Erik Iversen
Studio Producer: Joan Porter

Color & VFX: Nice Shoes
VFX Supervisor: Gavin Guerra
Lead VFX Artist: Tyler Whelan
Colorist: Gene Curley
Color Assistants: Matthew Annitto, Tom Tomlinson
VFX Assistant: Arthur Dorrington
Director of Production: Camille Geier
Head of Production: Keith McCabe
Senior Producer: Paul DeKams

06/12/2024

Gavin Guerra, one of Nice Shoes Creative Directors, is a visionary filmmaker dedicated to exploring critical social issues through his work.

We'll be showcasing clips from Gavin’s powerful documentary Let the People Decide, which traces the history of voting rights from 1960 to the present day. After the screening, engage in a Q&A session with Gavin Guerra to discuss the film’s impact and the ongoing battle for voting equality.

📅 Date: Monday, June 17th, 6:00PM-8:00PM
📍 Location: Nice Shoes office and Zoom webinar
🕐In-Person Start Time: 6:00 PM
🕒Webinar Start Time: 6:30 PM

🎫 RSVP here: https://zurl.co/tqvV

06/06/2024

Join us on June 17th for an engaging discussion on the thought-provoking documentary Let the People Decide, directed by Nice Shoes Creative Director, Gavin Guerra.

The event will feature a screening of selected clips from the documentary, which traces the history of voting rights struggles in the United States from 1960 to the present day. Afterward, we’ll host a Q&A session with Gavin Guerra himself with opportunities to network throughout the event.

📅 Date: Monday, June 17th, 6:00PM-8:00PM
📍 Location: Nice Shoes office and Zoom webinar
🕐In-Person Start Time: 6:00 PM
🕒Webinar Start Time: 6:30 PM

🎫 RSVP here: https://www.niceshoes.com/let_the_people_decide/?utm_source=facebook&utm_medium=Zoho+Social&utm_content=JoinusonJu

06/03/2024

Served up a NICE ace with animation, color grading, edit, and flame work. 🎾 New Santander spot starring Rafa Nadal is live!

Credits:

Client: Santander
Agency: Dentsu
Agency EP: Shane Smith
Agency Producer: Ross Patton
Agency Creative: Luzalma Gonzalez-Ruiz
Agency Creative Director: Tori Dubray
Audio: Alt Mix
Producer: Simone Gurren
Mixer: Cory Melious

Post Production: Nice Shoes
MD: Jason Farber
Post Producer: Isabel Gomez-Boone
Editor: Jamie Connors
AEs: Kevin Klein, Rob Ashkinos
Colorist: Chris Ryan
Assistant: Matt Annitto
Creative Director/Animation: Stefan Woronko
Flame: Nicky Picardo
Flame Assist: Arthur Dorrington

05/30/2024

You have 1 Genie wish – use it wisely 🧞

Presenting our latest BudLight project, where Nice Shoes showcased an impressive array of skills. Here’s what we accomplished:

✅ Created a fully realized UFC arena with thousands of digital extras
✅ Animated and composited a CG alien into five live-action scenes
✅ Color grading and editing
✅ On-set supervision for all effects shots

Credits:

Client: ABinBev
Agency: DraftLine
Production company: MJZ
Live Action Director: Gary Freedman
Producer: Salli Zilles

Nice Shoes:
Managing Director: Camille Geier
Head of Production: Keith McCabe
EP: Jason Weissman
VFX Supervisor/Creative Director: Gavin Guerra
Editor: Peter Tarter
Editor Assistant: Rob Ashkinos
Creative Director/Immersive: Ninaad Kulkarni
Mixed Reality Designer: Sam De Mello
Unreal Artist: Rajdeep Paul
Unreal Artist: Harshal Pandhe
Modelling: Open Studio
Character Animation: Goran Ognjanovic
Texture Artist: Jesse Flores
Animation/ Motion Graphics: Stefan Woronko
Color: Gene Curley
Color Assistant: Matt Anitto
Color Assistant: Tom Tomlinson
Lead Flame Artist: Jason Farber
Flame Artist: Tyler Whelan
Flame Artist: Luc Job
Flame Artist: Nicky Picardo
Flame Assistant: Arthur Dorrington
Audio: Redlab
Senior Producer: Valeriya Myronenko

05/23/2024

We love Couples Therapy not just for the drama, but also for Marcy Robinson’s stunning color grading work that brings every scene to life. New season streaming May 31 on Paramount+.

Photos from Nice Shoes's post 05/22/2024

What's it like to walk in Jason's shoes? 👟

Picture this: every time he enters a room, "Walking on Sunshine" starts playing.

05/15/2024

“American Cats: The Good, The Bad, And The Cuddly”, directed by Todd Bieber, has just premiered at the Hot Docs Festival and won the audience’s hearts. It was ranked #2 audience favorite and #1 audience favorite for international film. 🐈

Nice work, team!

Producer: Grace Leeson
DOP: Nona Catusanu
Color: Marcy Robinson, Nice Shoes

05/13/2024

Nailed it! 💅 Our team brought their NICE touch to this essie project, delivering VFX, color, and edit.

VFX Supervisor/CG Lead: Gavin Guerra
CG Artist: Samuel DeMello
VFX Artists: Jason Farber, Nicky Picardo
VFX Assistant: Arthur Dorrington
Colorist: Lenny Mastrandrea
Color Assistants: Kevin Ratigan, Matthew Annitto, Tom Tomlinson
Editor: Adrianna Merlucci
Assistant Editor: Robert Ashkinos
Creative Directors: Stefan Woronko, Ninaad Kulkarni
Animator: Kristen Cho
Executive Producers: Jason Farber, Michele Ferone
Head of Production: Keith McCabe
Producer: Valeriya Myronenko

05/07/2024

A historic surprise for a legendary Rookie of the Year.

Our Immersive and Color teams pulled off another stunning feat, bringing together basketball icons to honor Wemby’s incredible achievement.

Client: Fanatics
Edit, conform: Eva Nosidam Productions
Chief Production Officer: Maya Brewster-Dorian
Executive Producer: Laura Shea
Senior Producer: Dan Veet
Senior Editor: Laura Hoffenberg
Assistant Editor: Haley Insley

Nice Shoes 👟
Managing Director: Camille Geier
Head of Production: Keith McCabe
Creative Director: Ninaad Kulkarni
Technical Direction: Rob Ashkinos
Senior Flame Artist: Tyler Whelan
Flame Assist: Arthur Dorrington
Immersive Producer: Valeriya Myronenko
Color: Oscar Oboza
Color Assist: Nicole Luttrell
Color Producer: Paul DeKams

04/25/2024

Think you know New York?

"IYKNYYK"

Shout out to the team who made it happen:

EP: Maurice Abbate
Lead Editor: Saffia Rahimtoola
Producer: Anthony Vario
DP: Jake Smith
Cinematographer: Taylor Maher, Dylan DeForest
Copywriter: Michael Aimette, FCB New York
GfX/Motion: Josh Rosenman, Danylo Kowal
Line Prod: Ryan Kristopik, David Jaworowski
Color: Lenny Mastrandrea
Sound: Sound Lounge

04/24/2024

The Atlanta Film Festival is around the corner and we’re keeping an eye on a few in particular. 👀

🎥 Boca Chica directed by Gabriella A. Moses, produced by Sterlyn Ramírez, and graded by Sal Malfitano.

🎥 Happy Campers produced and directed by Amy Nicholson, and graded by Gene Curley.

04/23/2024

Finding Gold.

The real dream team:

Production Agency: Townhouse
Chief Production Officer: James McPherson
VP, Executive Producer: Lauren O’Driscoll
Integrated Producer: Nicole Hornbeck
SVP, Head of Business Affairs: Stephen Bernstein
VP, Business Affairs: Lisa Mercier
VP, Talent: Natasha Howell
Music Producer: Leland Drake
Music Producer: Beliansh Assefa

Production Company: Landia
Director: Clan
Managing Director / EP: Jyan Taylor
Executive Producer: Florencia Gastelu
Director of Photography: Joseph Pardo
Producer: Victoria Martin
1st AD: Matias Boldt
Production Designer: Matias Allende
Production Manager: Shaira Abraham
Location Manager: Fernando Toledo

Editorial: Cabin
Editor: Dylan Edwards
Assistant Editor: Sean Ellam
Head of Production: Lisa Barnable
EP: Hope Duhaime
Senior Producer: Grace Hammerstein

Audio: Sound Lounge
Executive Producer: Dana Villareal
Mixer: Pete Crimi
Producer: Matt Smith
Executive Producer: Dana Villarreal

Production Company: Apostrophe
Tabletop Director: Travis Rathbone
Artist Rep, COO: Kate Davis
Producer: Ahmer Khan

VFX/Color/Finishing: Nice Shoes
VFX Supervisor: Gavin Guerra
VFX Artist: Jason Farber
VFX Assistant: Arthur Dorrington
Colorist: Lenny Mastrandrea
Color Assistants: Tom Tomlinson, Kevin Ratigan, Matthew Annitto
Chief Production Officer: Camille Geier
Executive Producers: Chloe Sedelmaier, Jason Farber
Heads of Production: Keith McCabe, Andrew Pandolfino
Senior Producer: Paul DeKams

04/18/2024

Bring the Sabor. Experience a mouth-watering mix of flavors, a visually stunning pop of colors, and dynamic transitions in this fresh Chelada ad.

The team who made it all come to life:

Production Agency: Townhouse
Chief Production Officer: James McPherson
VP, Executive Producer: Lauren O’Driscoll
Senior Integrated Producer: Kelsey Longo
SVP, Head of Business Affairs: Stephen Bernstein
VP, Business Affairs: Lisa Mercier
Music Producers: Leland Drake & Beliansh Assefa

Production Company: Friends & Family

Service Company: Oriental Films
Live-Action Directors: The Youth / João Machado, Eduardo Lubiazi, Duran Sodré
Product Director: Travis Rathbone
EP / Managing Director: Scott Kaplan
Executive Producer: Jed Herold
EP Oriental: Juan Pablo Beramindi
DOP: Leandro Ferrao
First AD: Josefina Bianchini
Production Designer: Amilcar Espadas
Wardrobe: Pau Poblet

Editorial: Cut & Run
Editor: Mah Ferraz
Cutting Assistant: James Donahue
Managing Partner: Lauren Hertzberg
Executive Producer: Ellese Shell
Senior Producer: Eytan Gutman

Audio Post: Sound Lounge
Mixer: Rob Sayers
Executive Producer: Dana Villarreal

VFX, Color, Finishing: Nice Shoes
VFX Supervisor: Gavin Guerra
VFX Artist: Tyler Whelan
VFX Assist: Arthur Dorrington
Colorist: Gene Curley
Color Assists: Tom Tomlinson, Matthew Annitto, Glenn Weidlich
Chief Production Officer: Camille Geier
Head of Production: Keith McCabe
Executive Producers: Chloe Sedelmaier, Jason Farber
Senior Producer: Paul DeKams

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733 S Marquette Avenue, Suite 1300
Minneapolis, MN
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