Atiba

Atiba based in Nashville, TN is a leading provider of web design, web development, custom programming, mobile apps, and network IT support services.

Atiba has served Nashville business, industry, government and civic groups since 1992, providing state-of-the-art Website Design services, Programming, Networking, and Hosting. Reach out and tell us about your project, and we'll share our experience, project or engagement approach and continually expanding skillset.

06/26/2024

Lessons from Behind the Keyboard: Opryland

It’s summertime in Music City!

Pedal taverns are pedaling, guitars are picking, and the kids are out of school. Swimming, boating, baseball, ice cream, and even soccer— aside from a little bit of heat and humidity what’s not to like?

For me, summers were always my favorite time of the year. That is, until the infamous summer of 1997.
Longtime Nashvillians know exactly what I'm talking about.

It was 1997 when our beloved Opryland theme park was closed and replaced by a mall.

For anyone here who grew up going to Opryland USA, the decision to close the park felt like the apocalypse.

No more cooling off on the Flume Zoom, no more screaming on the Delta Demon or the Wabash Cannonball, no more getting soaked on the Grizzly River Rampage, and no more leisurely drives on the Tin Lizzies.

Just like that, the centerpiece of Nashville’s summer for locals and tourists alike was gone.

No one really understood why this happened. Why would anyone choose to replace America’s most famous music theme park with--of all things—a mall?

Ga***rd, who owned Opryland was under new leadership & they claimed the park wasn’t profitable. Their vision at the time was to get into the “shoppertainment” business and they felt that tearing down the park in favor of a mall would be a good business decision.

Bud Wendell, the legendary former CEO of Ga***rd had left the company a few months before the decision was made said the move was the “Dumbest thing I’ve ever seen."

Hindsight is 20/20, but imagine if we still had Opryland today. With Nashville’s growth, there’s no doubt Opryland would have been a massive economic boon to the city and that Ga***rd would have made a fortune (look at Dollywood.)

I find myself thinking about Opryland not only every summer,but every time our company is thinking about making any significant change.

On the one hand, businesses that don’t adapt to an ever-changing world can get left behind (remember Blockbuster video?).

But on the other hand, fixing something that’s not broken is extremely risky if not well thought out.

The people who replaced Opryland with a mall thought they were adapting. But given where Nashville is now, & the fact they ended up eventually selling off the mall, it seems they might have been wrong.They ignored the “don’t fix it if it’s not broken rule."

Maybe one day Opryland will be revived, but until then we will have to be satisfied with a business lesson and a mall.

06/25/2024

Atiba's Half-Geek-Half-Human Podcast: Throwing Spaghetti at the Wall?

"Understanding your customer is always the most important thing."

Do you know your customers?

For anyone wanting to learn about product market fit, sales, and customer acquisition-- check out our interview with Josh Oakes.

Josh is a customer acquisition guru based here in Nashville. He's helped companies of all types and sizes grow their businesses with the Who-First Framework (https://hubs.ly/Q02Dh3MF0). This is a great listen with brilliant and easy-to-understand tips from Josh.

Check out the full episode at https://hubs.ly/Q02DgzY30

06/17/2024

📢 Unlock Efficiency with Managed Services! 📢

Is your business looking to streamline operations and cut costs? Discover the power of managed services! 🌟 By outsourcing business functions like IT support, payroll processing, and marketing, you can focus on what you do best while experts handle the rest.

✨ Benefits of Managed Services:

Enhanced Efficiency: Let specialists manage tasks, boosting your productivity.
Cost Savings: Reduce expenses on hiring and training in-house teams.
Latest Technology: Access cutting-edge tools and best practices.

🔍 Considerations:

Control: Ensure clear communication and coordination with your service provider.
Security: Protect sensitive data by thoroughly vetting providers.
Ready to transform your business? Explore the advantages and make an informed decision. 🌐
https://hubs.ly/Q02C4rNR0

06/10/2024

🚀 What could your business achieve with the power of AI?
Let ATIBA show you the possibilities.
👉 Contact us today for a personalized consultation and unlock your company's full potential.

06/06/2024

Have an idea for an AI product?

AtibaAI-- our AI development crew is deep into building AI-based applications, tools, and ChatBots.

We can bring your AI ideas to life!

Contact us at [email protected] to connect...

06/04/2024

Lessons from Behind the Keyboard: The Forced Overpromise

Avoid the "forced overpromise".

Manager: "You can finish this by Friday, right?
Employee: "I'm not sure"
Manager: "You have to finish by Friday---can you get it done?"
Employee: "I think so...yes.".

Whether it is fixing a car, remodeling a kitchen, or developing software-- forcing someone to overpromise always leads to the trouble. Giving everyone on your team the freedom to say "I'm not sure" keeps projects and companies healthy.
-----

Sharing some lessons learned in business and tech over the years. All feedback welcomed!

Cloud Backup Strategies | Atiba 06/04/2024

Is your data truly safe? 🔒 Delve into the world of cloud backup strategies and uncover the secrets to protecting your valuable information. From the 3-2-1 rule to modern automation techniques, we're covering it all. Don't miss out on this essential guide!

Cloud Backup Strategies | Atiba Don't risk your business. Learn about the latest cloud backup strategies for excellent data loss protection. Click here now.

05/29/2024

Music and Tech...

For our techie-musician friends!

In this episode of Atiba's Half-Geek-Half-Human podcast, we speak with the amazing Steve Rucker, a musician, college music professor, and programmer, who is also the former drummer for the Bee Gees.

Steve shares his unique perspective on how technology is reshaping the world of music, covering topics from digital tools to live performances and the creative fusion of code and composition.

Check out the full episode https://hubs.ly/Q02yTlJq0

IT Network Maintenance for Your Business | Atiba 05/28/2024

IT network maintenance is crucial for keeping your systems running smoothly and safeguarding them from potential issues. Regular maintenance not only prevents unexpected downtime but also enhances security and optimizes network performance.

Key aspects of effective network maintenance include:

Monitoring: Proactively identifying issues before they escalate.
Updating: Keeping software and hardware up-to-date to prevent vulnerabilities.
Troubleshooting: Quickly resolving any network problems to minimize disruptions.
Compliance: Adhering to regulations and company policies for data protection.
Implementing a structured maintenance plan tailored to your organization's needs can make a significant difference. Overcome challenges like outdated hardware and evolving technology with a proactive approach.

🔗 Read the full article to explore effective network maintenance strategies and more.

IT Network Maintenance for Your Business | Atiba Peek into the world of IT Network Maintenance, exploring its importance, strategies and challenges, and discover how it can optimize your business performance.

Beware: Cyber Threats Surge During Holiday Weekends - Atiba 05/24/2024

🛡️ Holiday Weekends: Prime Time for Cyber Attacks – How to Stay Protected 🛡️

You’ve likely noticed that holiday weekends are becoming hotbeds for cybersecurity attacks. With staff levels reduced and security measures often relaxed, cybercriminals see these periods as prime opportunities to launch their malicious campaigns. But why exactly has this trend emerged, and how can you protect your organization from falling victim?

In our latest blog post, we explore:

➡️ The concept of ‘attack surface bonanza’ and why holiday weekends are particularly risky.
➡️ Common types of holiday cyber attacks such as phishing, ransomware, and payment card fraud.
➡️ Real-world case studies that highlight the devastating impact of these attacks.
➡️ Strategies to protect your organization, including vulnerability assessments, employee training, and incident response plans.

🔗 Read the full article to understand the nature of these attacks, their far-reaching impacts, and the strategies you can employ to safeguard your digital assets.
https://hubs.ly/Q02yqp-30

Stay vigilant and prepared; cybersecurity threats are evolving, but so should your protective strategies.

Beware: Cyber Threats Surge During Holiday Weekends - Atiba These cases underscore the importance of regular vulnerability assessments and effective prevention strategies to mitigate potential cyber threats.

05/07/2024

In this episode of the Half Geek Half Human podcast we are joined by author, speaker, habit coach, and professor of management at Lipscomb University, Dr. Donita Brown. She shares insights on the evolution of the podcast, what she’s learned along the way, and what’s next up on her management education lesson plan.
https://hubs.ly/Q02wnMnx0

05/02/2024

Lesson from Behind the Keyboard: Playing Defense

In business we generally define winning as growing and innovating faster than our competitors do. Especially these days, when technology is at the core of most businesses, we see the Amazons and Teslas of the world do well by playing good, aggressive offense.

But there is another way to win in business that's not as glorious but can be just as effective.

Some businesses can win by simply making fewer mistakes than their competitors. Sometimes, steady, methodical, low risk, and downright boring can be a path to victory.

I call it the “pickleball strategy.”

In pickleball, good defense beats good offense. The player that avoids mistakes usually wins.

How do you play defense in business?

First and foremost, be patient.

This is easier said than done because most entrepreneurs are eager risk-takers by nature. But the more patient you are, the better you will be at avoiding the mistakes that many others make in their quest for glory.

Second, think like a "risk manager" always putting the odds in your favor to ultimately win. Things like keeping debt low, staying focused on what you do best, keeping your prices low to keep your customers happy—not very exciting, but often very effective.

And finally, just like winning in pickleball, be humble.

You may never hear the crowd roar or make the front page of the business section when you play not to lose, but if you win, who cares?

Warren Buffett says, “Rule No. 1: Never lose money. Rule No. 2: Never forget rule No. 1." I bet he would be a tough pickleball player to beat.

Thanks for any feedback as I share some lessons learned from over the years...!

05/01/2024

🚀 Step up your business game with Atiba's premier IT support in Nashville! With over 30 years of experience, our team provides tailored, end-to-end IT solutions that are quick, easy, and effective. Whether it's cloud services, cybersecurity, or strategic IT planning, we are your go-to tech partner dedicated to your growth and success.

🌐 Dive into the world of top-notch IT support and let us help you innovate for tomorrow. Contact us today to get started! 📞 615-353-1921

04/30/2024

🔐 New Blog Alert: Network Design & Security Best Practices for Your Business 🔐

🌐 Dive into our latest blog to learn how robust network design and cutting-edge security measures can safeguard your business's vital data. From understanding the fundamentals of network topology to implementing advanced security strategies, this comprehensive guide covers everything you need to boost your IT infrastructure.

🔍 Explore key topics such as:

- The core principles of effective network design
- Crucial security measures like firewalls and intrusion detection systems
- Cutting-edge strategies for combatting cyber threats
- Practical tips for deploying and managing network security

💡 Whether you're an IT professional or a business owner, this blog provides the insights you need to keep your network safe and efficient. Check out our full article and stay ahead of cyber threats!

👉 Read more: https://hubs.ly/Q02vxTq70

Emergency IT Support | Atiba 04/25/2024

When IT emergencies strike, the speed of your response can mean the difference between a slight hiccup and a major disruption. That’s why at Atiba, we specialize in emergency IT support that’s quick, reliable, and tailored to your needs. From on-site repairs to cybersecurity breaches, our team is ready to jump into action to minimize downtime and protect your data. Check out how we can keep your operations smooth and secure. 👇

Emergency IT Support | Atiba Does your business need emergency IT support? If you're not sure, read about this service offered by Atiba - #1 IT Support Services company in Nashville, TN.

04/22/2024

Atiba's Half-Geek-Half-Human Podcast: Work-Life Integration vs Work-Live Balance.

This clip features Angela Crane Jones CEO of NBIC.
Angela is one our our heroes. In incredible leader who somehow manages to juggle everything well.

Checkout the full episode here https://hubs.ly/Q02tBjtT0 to learn more about:

-The value of "social capital"
-The path to doubling revenue
-How to be efficient with a small team

04/19/2024

Discover the power of centralized IT efficiency with our cloud-based network management solutions. Amplify visibility across your entire network and ensure peak performance with real-time monitoring tools. Elevate your business operations with scalable, flexible, and secure networking tailored for the modern enterprise. Dive into the transformative world of cloud networking where control meets innovation. Ready to harness the full potential of your network infrastructure? Connect with us. https://hubs.ly/Q02trm-F0

04/18/2024

Transform your company with our comprehensive Managed Services. Our latest visual breakdown showcases essential IT solutions—from proactive repairs to strategic compliance—that empower your business continuity and innovation. Explore the keystones of unparalleled tech management that safeguard and scale your operations.

04/15/2024

Lessons from Behind the Keyboard: “Helping is the sunny side of controlling.”

In business, “helping” is generally regarded as a good thing. If a co-worker is struggling, offering to chip in is something every good team member does.

But there’s another side to offering help. Sometimes a helper’s motives are less altruistic but more about a need to exert some control.

Are you offering to give your sales person a hand in closing a deal because you’re not confident they can succeed or because they are overworked?

Is your offer to help the marketing department edit a press release born out of a desire to help them meet a deadline, or a fear that they won’t do a good job on it?

Did the person you’re helping ever ask for help?

You may be asking, why does it matter? Most of time I’ll take all the help I can get.

In a work environment, where helping for the wrong reasons can be perceived as stepping on toes, battles for control can ensue and company culture can suffer. Resentments on the part of the helper and “helpee” can build, resulting in a dysfunctional team—something no one wants.

If you find your offers of help meeting with resistance, it might be wise to step back and consider your motivations, as well as how it might be received. It’s even possible that your good intentions come across either as control, or worse: as a lack of faith in another’s capabilities.

Stay tuned for more biz-tech lessons learned..

Atiba can help your website project cross the finish line 04/05/2024

Did your current web designer disappear or realize they were in over their heads after the project started? Or perhaps other projects took priority, and suddenly your website was put on the back burner? Atiba's team of web developers can take the baton for the final sprint!

Atiba can help your website project cross the finish line Is your website project lagging behind? Atiba can help you cross the finish line!

04/04/2024

Maximizing the latest Microsoft 365 features and updates can often feel like a full-time job for your team. Leave the monotonous maintenance to Atiba so you can focus on more crucial aspects of your business to achieve maximum success! https://hubs.ly/Q02rs7vJ0

Atiba's Superheroes - Rescuing Your Data From The Clutches of Disaster 04/03/2024

In the vast digital universe where data reigns supreme, there exists a league of unsung heroes who stand vigilant against the looming threats of corruption, deletion, and catastrophe that could jeopardize the integrity of precious information.

Atiba's Superheroes - Rescuing Your Data From The Clutches of Disaster Atiba's backup and recovery superheroes are ready to shield your data from the clutches of disaster, ensuring its safety and security at every turn.

Atiba is your web development partner 04/02/2024

At Atiba, our client connections often evolve into enduring partnerships. We perceive web development as a continual journey aimed at enhancing your website, captivating your audience, and expanding your business.

Atiba is your web development partner At Atiba, we perceive web development as a continual journey aimed at enhancing your website, captivating your audience, and expanding your business,

Every business must assess AI needs, then the fun part begins - Atiba 04/02/2024

Are you ready for AI? 🤔💡 JJ delves into the essential steps for small and medium-sized businesses to kickstart their AI journey.

Every business must assess AI needs, then the fun part begins - Atiba This article originally appeared in The Tennessean.

Cloud Security Consultant: Ensuring Safe and Secure Cloud Computing - Atiba 04/02/2024

If you're seeking a reliable cloud security consultant to fortify your data protection and minimize cloud computing risks, look no further. Atiba offers knowledge, skills, and tailored solutions to ensure your cloud journey is secure and compliant.

Cloud Security Consultant: Ensuring Safe and Secure Cloud Computing - Atiba As businesses increasingly move their data and applications to the cloud, the need for cloud security consultants has grown significantly. A cloud security

How Often to Redesign a Website - Atiba 03/29/2024

Experience the expertise of Atiba for comprehensive website redesign services. Whether you need a complete overhaul or minor adjustments, our team ensures your website is not only visually appealing but also functional and user-friendly.

How Often to Redesign a Website - Atiba Learn how often to redesign a website to know if it's time for a new look for yours - redesigning can boost traffic and conversions, so learn more here.

Honest assessment always needed before making next plan - Atiba 03/28/2024

Are we ready for AI? JJ identifies challenges, inefficiencies, and growth opportunities—from sales to operations—on how AI can make an impact.

Honest assessment always needed before making next plan - Atiba This article originally appeared in The Tennessean.

Cloud Computing Support Services from Cloud Service Provider - Atiba 03/27/2024

Cloud computing has revolutionized the way businesses manage data and applications, offering flexibility, scalability, and accessibility like never before. But navigating cloud systems can be daunting without the right expertise.

Cloud Computing Support Services from Cloud Service Provider - Atiba Atiba is a proud provider of cloud computing support services in Nashville. Learn about these services and how they can help your business.

Why Outsource IT Services? Maximize Business Potential, Productivity and Flexibility with Atiba 03/26/2024

Outsourcing IT functions can offer businesses numerous benefits, including cost savings, access to specialized expertise, and improved efficiency. 💼💡 But why should you outsource IT services?

Why Outsource IT Services? Maximize Business Potential, Productivity and Flexibility with Atiba Explore the advantages of outsourcing IT services to enhance productivity, reduce costs, and increase flexibility. Learn how partnering with specialized technology providers can transform your business operations.

ADA Compliance Audit: Website ADA Audit for Business Compliance 03/26/2024

As a website owner, ensuring accessibility for all users is not just a moral duty but a legal requirement under the Americans with Disabilities Act (ADA). But where do you start?

ADA Compliance Audit: Website ADA Audit for Business Compliance ADA compliance is more important than you think. If you haven't had an ADA compliance audit recently, click here to learn why you're at legal risk.

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We Are HALF GEEK-HALF HUMAN

Founded in 1992, Atiba is one of the Southeast's largest Managed Services, Web Design, Software Development and IT Consulting companies. Atiba’s divisions include Atiba Network Services, Atiba Software, Cabedge Design and Wheelhouse Marketing.

Our team is half geek and half human. We blend technical know-how with the mission to be customer-centric.

With deep technical, project management, and web design expertise, Atiba serves as a one-stop shop for strategic web design, web development, CIO consulting services and business intelligence, custom software development, mobile app development, IT support, network services and security. We demystify technology and provide smart ways to improve your organization’s efficiency and customer engagement.

OUR PROCESS

Videos (show all)

Atiba's Half-Geek-Half-Human Podcast: Throwing Spaghetti at the Wall? "Understanding your customer is always the most im...
Music and Tech... For our techie-musician friends! In this episode of Atiba's Half-Geek-Half-Human podcast, we speak wit...
Atiba's Half-Geek-Half-Human Podcast: Work-Life Integration vs Work-Live Balance. This clip features Angela Crane Jones ...
Our Half Geek Half Human Podcast: From Junior to Senior in Tech Caleb Scholze started as a Jr. Software Developer at Ati...
We hope you’re enjoying the snowy wonderland and building snow droids (or whatever regular humans do in snow). Perhaps l...
HALF GEEK - HALF HUMAN: Translating business needs into engaging solutions.
Atiba party!

Telephone

Address


1310 Clinton Street, Ste 200
Nashville, TN
37203

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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