Doviana

Doviana is a new-generation jewelry brand for Good Vibes launched in New York. Our goal is to make su

08/17/2024

You’re Invited! 🎉Join us at our Soho store on September 9th for an exclusive influencer party during NYFW! Immerse yourself in a unique jewelry experience, enjoy complimentary body piercing service, savor delicious food, groove to live DJs, and network with industry icons.
🔆This year, we’re excited to announce that we’ve expanded from ear piercing to body piercing! Last year was a blast, and we can’t wait to create more unforgettable memories with you.
Limited spots available, so RSVP now to secure your place: Google Form (https://forms.gle/APAviLqvCxfsRMZSA) or visit our website’s front page. Our team will review your application and notify you if you’re selected!
🥳Don’t miss out—secure your spot ASAP!

Photos from Doviana's post 08/16/2024

Discover the hottest ear piercings of Summer 2024! Whether you’re a piercing enthusiast or simply looking to add a touch of sparkle to your style, these four trending piercings are stealing the spotlight this season. Read more: https://doviana.us/blogs/news/4-piercing-trends-for-2024-summer

08/06/2024

We’re excited to announce that our Soho flagship store now offers permanent bracelet services!🥳Made from 14k solid gold, these bracelets are designed to stay tarnish-free and stunning for a lifetime. Perfect for celebrating with friends or marking a personal milestone, they’re a beautiful way to create lasting memories.✨✨✨

📍174 Spring St, New York, NY, 10012

08/04/2024

Combine our Bead Double Hoop Chain Earrings with the CZ Kite Diamond Shape Studs for an effortlessly sophisticated look.🦩

07/25/2024

Discover Why We Choose Titanium F136 Over Surgical Steel for Piercing Jewelry. Read the Full Article Here: https://doviana.us/blogs/news/doviana-uses-titanium-f136-for-piercing-jewelry-the-ultimate-choice-for-safety-and-comfort ✨✨✨

07/15/2024

DOVIANA jewelry is crafted with your health and safety in mind. By using high-quality, hypoallergenic materials, DOVIANA ensures that their pieces are not only beautiful but also safe to wear. You won’t find chromium, nickel or brass in DOVIANA jewelry, which means you can enjoy their stunning designs without the worry of adverse health effects. Instead, DOVIANA uses only the safest materials for sensitive skin, including 14k solid gold, sterling silver, and titanium. These materials are renowned for their hypoallergenic properties, ensuring that even the most sensitive skin can wear them comfortably.

07/12/2024

“Located in SoHo, DOVIANA’s flagship store is a must-visit for jewelry lovers seeking beauty and affordability.” The store’s innovative design, created by a Columbia University graduate architect and featuring Romanesque arches and soft lighting, creates an elegant ambiance. Light pink Venetian plaster walls add warmth, while maple wood displays, inspired by Italian designer Carlo Scarpa, showcase the jewelry with natural charm. This harmonious blend of nature and urban sophistication offers a serene shopping experience in the heart of the city.

07/11/2024

Happy Thursday!

We’re thrilled to announce that a bunch of new designs are on the way, and we can’t wait to share them with you soon!

🔆Exciting News: Permanent Bracelet Service!
Our Soho store is now offering a soft opening for our Permanent Bracelet service. Crafted in 14k solid gold, these bracelets are designed to last a lifetime. More details will be available on our website soon.

🔆Special Offer: Free Ear Cuff!
Visit our Soho store by the end of July, and enjoy a free ear cuff of your choice with the purchase of a permanent bracelet. Don’t miss out on this limited-time offer!

06/30/2024

Happy Pride, NYC! 🌈
Our Bleecker Street store is right on the Pride March route! Be sure to stop by and say hi to Erik and Arianna. We love you and hope everyone has an amazing time celebrating NYC Pride! 🎉

06/26/2024

Anklet season has arrived! 🦩🌅🏖️Embrace summer with DOVIANA’s exquisite anklets!

06/13/2024

We create original designs and delicate pieces at affordable prices meant to be cherished, making beautiful memories for all ages of you.🌠🪼🐬🪻🫧Shop online or in stores.

06/03/2024

Start your week with good vibes! Shop the Good Vibes Tote Bag at DOVIANA.⛲️🎠🏞️🫧

04/19/2024

People with old money usually like classic and timeless jewelry that shows their heritage and status. They go for top-notch materials like gold, silver, and fancy gemstones such as diamonds, sapphires, and pearls. They tend to like jewelry that’s well-made and has a simple but elegant style, showing their sophistication and class. If you’re aiming for a similar timeless elegance, consider collecting the jewelry that will last, along with classic pieces that you’ll treasure, available at DOVIANA.

04/03/2024

Invite your friends to join us for a delightful jewelry experience at our Soho store! Explore our collection, try on your favorite pieces, and indulge yourself. We can’t wait to welcome you on Spring Street!🧏🏼‍♀️👑

03/24/2024

Our Floral Hexagon Chubby Hoop Earrings are a top pick! They’re designed by our talented team to offer a cute, minimalist style that‘s both timeless and carefully curated.⭐️⭐️⭐️⭐️⭐️

02/29/2024

Celebrate your February 29th birthday with a complimentary piercing service at our Soho store! We‘ll waive the piercing fee; you just cover the cost of the jewelry. Simply present your ID to our store staff, and your piercing fee is on us! ⭐️⭐️⭐️⭐️⭐️🎂👑

02/26/2024

Styling your daily jewelry is all about balance and personal preference.
⭐️Start by choosing a focal point, such as a statement necklace, earrings, or bracelet, and build your look around it. ⭐️Keep it simple by sticking to a few key pieces that complement each other rather than overwhelming your outfit.
⭐️Consider the neckline of your clothing when selecting necklaces, and opt for earrings that complement your face shape.
⭐️Lastly, don’t forget about the importance of layering - experiment with stacking rings, layering necklaces, and stacking bracelets to create a unique and stylish ensemble that reflects your personality.

Hope everyone is enjoying your beautiful pieces from DOVIANA!

02/23/2024

Stacking with care: curated for sensitive ears’ delight. 🌟
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Photos from Doviana's post 01/31/2024

Not sure where to get your next piercing in 2024? Get free professional advice from our piercers! We’re here to help you achieve the piercing you want.

01/03/2024

Elevate your style effortlessly with our most elegant ring: the Overlap CZ Ring, now available in stunning silver. 🫧

12/25/2023

We hope everyone is having a beautiful Christmas filled with joy and love surrounded by family🎄🎄🎄. As we step into the new year, Doviana will continue to thrive and spread kindness. We appreciate all the support and love each one of you has given us. We love you!🥰 🤗😘

12/25/2023

“Chunky earrings and rings are winter wardrobe essentials. I just can‘t get enough of them.”

Photos from Doviana's post 12/17/2023

[GIVING AWAY GOLD! 🥂] On this special day filled with love, gratitude, and kindness, we’re excited to present ONE LUCKY WINNER with a 2-piece gift set in your sizes (valued at $246) featured in the second picture:
Classic 8mm Band Titanium PVD Gold Ring - $128
Classic 4mm Band Titanium PVD Gold Ring - $98
The winner will also receive the exclusive Doviana premium package. To enter:
1. Follow .us
2. Like this post
3. Share this post to your story
4. Tag your friends (more tags = more entries)
If you can’t wait (totally understandable tbh), visit our stores in Soho, Bleecker, or Bryant Park popup store or shop online, and enjoy free shipping within the US.
Go Forth & Shine!
Winner announcement on 12/24/2023 at 12:00 AM (Please be patient & understanding, we’re extremely busy these days 🥺)

12/07/2023

Invest in our timeless fine jewelry that you can cherish for a lifetime.👌🏼

11/28/2023

Heyyy, exciting news alert! 🌟 Our Soho store is hosting an epic giveaway! Be one of our top 50 customers each day, and get a fabulous free ear cuff with every purchase until Christmas or until we're out of stock! 🎁⏰ Don't miss out—act fast and secure your free cuff now! 💫 Just flash this post during checkout, and voilà, the ear cuff magic is yours. Save it for later use too! 🛍
📍174 Spring St, New York, NY, 10012
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✨ All rights reserved to DOVIANA 🌈

11/23/2023

Get ready for our spectacular Black Friday sale kicking off today - November 23 at 10:00 pm! This is the grandest sale of the year – an online exclusive. Don't let your favorite items slip away! 💫💫💫

10/25/2023

We provide comprehensive education at DOVIANA to assist you in caring for your new piercings. Come back for a free downsizing once your piercing is fully healed.🙌🏼🙌🏼🙌🏼

10/10/2023

Not sure where to find the ideal 14k solid gold flat back earrings? Look no further! Our Soho store boasts a wide array of options for you to explore and try on, ensuring you find the perfect piercing jewelry that will last a lifetime!👌🏼

📍174 Spring St, New York, NY, 10012

10/09/2023

We can offer you numerous compelling reasons to choose Doviana, and here are just four of them!🙌🏼🙌🏼🙌🏼

10/01/2023

Can't resist the allure of gold chains! Give me more!💫

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Videos (show all)

Elevated basics are always a perfect investment🔥🔥🔥🔥#doviana #dovianajewelry #dovianaus #jewelrystore #jewelrystorenyc #d...
🫧Come in for a piercing and create a stunning stack. Start a beautiful day like this with us!📍174 Spring St, New York, N...
How to style a classic outfit with 3 Doviana pieces💯#effortless #doviana #dovianajewelry #basicoutfit #classicjewelry #g...
Do you know that you can wear the paperclip link chain earrings in 2 different ways?😲😏♾️🔛
Your favorite brand is now offer piercing at Bryant Park!!! Getting pierced at the central of New York will be a one-of-...
I love the feeling of being in water. I could swim all day long with my Doviana jewelry on! They are perfect🏊🏽‍♀️✨✨✨
Which pair should I purchase, gold or silver? Many customers return for the silver ones after trying the gold pair🥰#dovi...
new rings means new nails💅🏻 our new titanium ring has impeccable durability in any environment or daily use, no stainles...
gold hoop girl everywhere and anywhere always💅🏻
“Hey, guess what?! DOVIANA just opened a brand new store in Soho!” Yes!!! -#doviana #dovianaus #sohonyc #sohostores #gra...
👂🏼Let’s get pierced with me at Doviana! 🫶🏼”Erik is super professional & I don’t even feel anything!”👏🏼It’s time to choos...
Behind the shoot. You two are so perfect! @rendaboyd @madimccreesh -#doviana #dovianaus #behindthescenes #behindtheshoot...

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Address


174 Spring Street
New York, NY
10012

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