House of Colour - Downtown Brooklyn

Helping you discover your best colors, so you look and feel amazing every day!

Photos from House of Colour - Downtown Brooklyn's post 07/04/2024

Leave me a 🎇 if you’re wearing your best red, white, and blue today! 🍉☁️🥏

Photos from House of Colour - Downtown Brooklyn's post 07/03/2024

Let me know what you had the most trouble adjusting to in the comments. I had been wearing Spring lipstick for years not knowing what was wrong 🤦🏻‍♀️

06/29/2024

Don’t waste today worrying about things that won’t matter in the end.

No one will remember you by what size jeans wore.

Spend your energy and time worrying about what matter, the things you want to be remembered by.

Let’s get you the jeans that fit, so we can get to work on the important stuff. 😘

Photos from House of Colour - Downtown Brooklyn's post 06/27/2024

I have said it before and I will say it again:

If you’d be embarrassed running into an ex while wearing it, it doesn’t belong in your closet. 🙅🏻‍♀️

Save this for your next closet edit!

Photos from House of Colour - Downtown Brooklyn's post 06/26/2024

Isn’t she lovely?! 😍 Through Color Analysis, my client discovered the colors that accentuate her beauty flawlessly, and EFFORTLESSLY!⁠

But it’s not just about looking great; it’s about the confidence that comes from seeing yourself in your best colors.⁠

I find that most people are attempting to make themselves look and feel better by working harder than they have to. What’s great about knowing your best colors is that you discover all the things that will work WITH you, instead of against you. ⁠

Here’s how another client described it:⁠

“Fernanda really showed me how wearing colors in my season would help *me* stand out and not the clothes I was wearing. Also, the makeup recommendations I received have helped me greatly. When I was in the wrong colors, I had to overcompensate with lots of makeup to make my features pop. Now even with a "full face" I'm done in under 5 minutes.”⁠

How’s that for effortless?⁠

Ready to discover the power of color? Book your appointment at the link in my bio! 🎉⁠

06/22/2024

If there’s ONE post of mine that will really help you, it’s this one:⁠

STOP focusing on what we ‘called’ your Clothing Personality and start learning the ELEMENTS that make it up. ⁠

I’m sure I’m not alone when I say that I get A LOT of messages asking what my Clothing Personality is (CP for short), because people think we have the same one… and honestly, I never answer, because knowing my CP will not help YOU in any way.⁠

What my Clothing Personality tells you is the collection of elements that were recommended to me that will be most harmonious with my body architecture and taste - but that doesn’t mean that I follow them like a rule book every single day!⁠

And if you don’t actually understand the elements that make up your own Clothing Personality, and you go online looking for other people with your same CP, you could really be hurting your process. ⁠

WHO KNOWS if that person is actually following the guidelines, or if they’re choosing to “color outside of the lines”? If you don’t understand the elements, looking at their outfits will not help you - and more importantly, it could really hurt your understanding of what actually works for you!⁠

I’ll say it again because it’s that important: ⁠

IF YOU DON’T UNDERSTAND THE ELEMENTS THAT MAKE UP YOUR CLOTHING PERSONALITY, LOOKING AT PEOPLE WITH THE SAME CP * *WILL NOT ** HELP YOU.⁠

Focus on what matters; on the elements are that make up your CP:⁠

❓What is the scale?⁠

❓What is the structure? ⁠

❓What’s the texture? ⁠

❓What’s the shape?⁠

❓etc….⁠

It’s really important that you learn to understand those, because those will be the elements that you can learn to recognize and take inspiration from in ANYONE’S outfits, on runways, in stores… Not just from other people with your same CP.⁠

Focus on the elements, and start looking for those in the wild. That’s what will get you the results!⁠

Share this post if it resonated with you 🥰

Photos from House of Colour - Downtown Brooklyn's post 06/20/2024

FEELS LIKE SUMMER! 🩵 🏖️ 🎟️ 🎐🪁 💨 🍬🌊

Happy 1st day of summer to all of my stunning summer clients out there! Here’s a refresher of the key points of your season:

☀️ WORDS: Soft, blue, smoky, and rose. Make this your mantra!

☀️ LOOK: You look best in a gradient of color, and you can wear up to 5 colors at a time!

☀️ NEUTRALS: Soft navy, blue grays, pink beiges and rose browns, soft whites, and our fan favorite - mushroom! 🍄‍🟫

☀️ LIP: Plums, rose pinks, and cool reds.

☀️ SUNNIES: Try a rose tint!

☀️ METALS: Silver is best, and Brown Summers also shine in rose gold!

Found this helpful? Share this post with your favorite Summer 😊

Photos from House of Colour - Downtown Brooklyn's post 06/19/2024

Anything else I forgot? Comment below! ⬇️

06/15/2024

Who’s up for a cocktail? 🍸

A LIPSTICK cocktail, that is! 💄

The great thing about knowing your best colors is that once you know what they are, you discover everything mixes and matches. And your lip products are no different!

At House of Colour, we like to call lip combinations ‘Lipstick Cocktails’ - it’s when you layer a little of this, and a dab of that, and you end up with a fun new color on your lips that is DEFINITELY in your season. 😃

Lipstick cocktails are a great tool to add to your toolbox, because:

✅ It shows you how you can get more use out of all the products in your makeup bag;

✅ It creates different variations of each of your points of red;

✅ It allows you to create different looks for any occasion, or weather season! It shows you that you really don’t need a TON of products in your makeup bag, you just need to learn how to layer them a bit. 😉

Are you interested in learning some Lipstick Cocktail recipes for your season? Shoot me a message, and I’ll create a customized recipe for your season, taste, and Clothing Personality.

Photos from House of Colour - Downtown Brooklyn's post 06/14/2024

When I got my colors done, I discovered that I already had a few things in my closet in my colors. This purple top was one of them. 💁🏻‍♀️

I wasn’t wearing it a lot before my color appointment, and I thought:

“For sure I’ll wear it more once everything in my wardrobe also goes with it!”

NARRATOR: “She did not, in fact, wear the purple top more.” 🙈

What I didn’t know at the time was that even though the color was right, the classic style of the top was just too plain for my personality. It looked good on me, I could see that, but it didn’t FEEL like me. My outfit felt boring when I wore it.

I would try it on every morning, and ended up changing out of it before I left the house. 😒

In Style Analysis class, I learned exactly WHY I was not wearing items I’ve had in my closet for years, even though they were in my colors - and most importantly, I learned how to stop myself from buying things that I would never wear.

If you have items in your colors that you’re still not wearing, Style Class will help you. You’ll learn everything you need to know to never repeat that mistake again.

06/10/2024

“Do you look like this every day?”

I was taken aback the first few times I was asked this question. I didn’t understand what people meant. “What do you mean, like this?”

“So put together” they would say.

And I had to think about it, because the truth is: I don’t make a big effort to get ready most mornings. I used to, but these days I can get ready, shower included, in about 20 minutes.

“You must have some 💩-ier clothes, and you’re just wearing your nice clothes today” a client said to me.

But the truth is… I don’t. My clothes are not particularly nice or expensive, but I don’t keep anything that could be described as 💩-y.

Why?

Because it’s very difficult for someone to look 💩-y if they don’t have any 💩-y clothes. 🤷🏻‍♀️

(Note how I didn’t say ‘expensive’, I just said, not 💩-y).

If everything you own is in your colors and looks great on you, it’s very easy for you to look amazing everyday, without even trying.

And that’s how I help you! I help you identify just the things that are going to look great on you.

So yes, you too will ‘look like this’ every day. And you will feel it, too! 🤩

Share this post with a friend if it resonated with you ❤️

Photos from House of Colour - Downtown Brooklyn's post 06/08/2024

# Photo of client with makeup on

Here’s something you may have not considered…

Makeup, especially the right blush and lip products, can maximize the results from your color analysis.

Everything you surround yourself with has a color, and the colors of your makeup are super important because they are ON your face.

You could be wearing the right colors of clothing, but if you’re wearing the wrong makeup colors, you can forget about color harmony.

During your color analysis appointment, we take time to try on the right colors of:

👁️ Mascara (yes, this makes a HUGE difference!)

☺️ Blush

💄 Lipsticks and glosses

And I also show you the right colors of eyeliners and eyeshadows for you!

All of this so that you can make better informed decisions the next time you buy new makeup, or so you can guide makeup artists accurately to the colors that work best for you.

Plus, seeing the makeup together with the right colors of clothing for you is when the magic happens, so it’s often a favorite part of the appointment. 🤩

Double tap if you’re excited to find your best makeup colors at your appointment!

Photos from House of Colour - Downtown Brooklyn's post 06/07/2024

Dads (and Dad figures) can benefit from knowing their best colors too!

Color analysis is not just for women, men can get a lot of value from it too! During a color analysis appointment, your dad will learn:

-his best metal color for watches, jewelry, and hardware,

-the best colors for his suits and ties,

-the best neutral color for his dress shoes,

-the best colors for golf shirts, hiking, or whatever he likes to do on the weekends,

-his best colors for glasses and sunglasses,

-his best neutrals for work,

-his best colors for play,

-and how to make shopping easier, quicker, and save money doing it (and I’ve never met a dad who didn’t want all those three things!)

Father’s Day is coming up, so if your dad has a big event coming up, consider gifting him a Color Analysis session. He will use the information for life!

Photos from House of Colour - Downtown Brooklyn's post 06/06/2024

Even if you have discovered that you look great in color, it doesn’t mean that you have to wear color HEAD TO TOE every day!

Each of our seasonal palettes has been carefully curated to give you a wide range of neutrals to go with all of the fun colors in your season - and they are just as important as the bright ones!

🤎🖤🥿⚪️🐪🍦🫒🩶🗿

Neutral colors are the foundation of any versatile wardrobe, and a great option for those investment pieces in your wardrobe. That’s why during a Color Analysis appointment, we introduce you to all of your best neutrals, as well as your playful colors!

What’s your favorite neutral color? Comment below!

06/05/2024

June is LGBT Pride Month, and people often write to ask me if I work with people who are identify as LGBTQIA2S+ so I thought this post was timely…

The answer is YES, of course I do! Color and Style can be helpful for everyone, and EVERYONE is welcome in my studio.

I don’t particularly share my client’s identity or orientation for several reasons; sometimes people prefer that their images are not shared (which is totally up to them!), but mostly because how someone identifies as is not relevant to the power of color and style. A good transformation is a good transformation, regardless of someone’s identity.

As a business owner, I do implement a couple of policies that aim to make everyone feel included:

- We offer gender neutral pricing.
- Everyone gets asked their preferred pronouns before coming to the studio.
- Everyone is offered to opt-in, or opt-out of, the experience of makeup - regardless of gender or pronouns.
- I’ll always shop client’s in the departments they are most comfortable dressing in, regardless of how garments are gendered in stores.

There’s a lot of room for improvement, I’m sure, and I sense that a lot of it could be in areas that I’m not even aware of, but I’m open to listening and always want to make sure people know they are welcome.

So if you are wondering if I work with people who identify as LGBTQIA2S+, the answer is YES! You’re welcome in my studio, and I would be happy and lucky to have you.

I’m grateful that we live in a time that aims to honor and respect everyone, when all love is celebrated, and when equality is the goal. Happy PRIDE!!

05/11/2024

I’ll let you in on a little secret…

Most people have it backwards.

They go shopping and they ‘consider’ everything they could take home.

“Oh this is cute!”

“This style is super trendy!”

“This one’s on sale!”

But shopping for clothing should be a process of ELIMINATION, not consideration.

You should be shopping for clothing trying to find all the reasons why you SHOULDN’T be buying something:

🌈 Not in your colors? It’s out.

👗 The garment shape is not what your body needs? We’ll leave it at the store.

🥴 Doesn’t fit you comfortably? Fabric too scratchy? Put it back.

⚖️ Is the scale the wrong size for you? Why even bother.

➷ Are the features & details in the wrong place for your body architecture? You know you won’t wear it.

🗝️ Doesn’t fit into your Style key words? Bye, bye, bye!

Being ruthless when you’re shopping will help you build a great wardrobe over time. We are high-maintenance and picky when we shop so we can be low-maintenance every other day. 😌

Remember, it’s up to you to be the meanest, toughest bouncer that protects the night club that is your wardrobe - and only the best of the best get in!

SAVE THIS POST so you remember the next time you go shopping!

Photos from House of Colour - Downtown Brooklyn's post 05/10/2024

This inexpensive but mighty feature is a great addition to the closet of your dreams!

During Style Class, one of the things I recommend my clients do is install a valet rod in, or near, their closets.

A valet rod is a simple “hook” that can keep your clothes looking great for longer. Some extend out, some fold up; but as little and cheap as they can b, they are incredibly versatile features!

Here’s three ways I recommend you use them:

1️⃣ Most of us are throwing our clothes in the washing machine more often than we need to, and you know what damages your clothing the most? The washing machine! 🤯 Valet rods are a great place to ‘air out’ your day’s clothes overnight so they’re ready for a sniff test in the morning.

2️⃣ If you’re someone who feels like they need to ‘see’ the outfit before trying it on, valet rods are a great way to do that! Plan outfits in advance or hang them out the night before - it’ll make getting ready in the morning a breeze!

3️⃣ Valet rods are a great place for steaming your garments! No need to hang them from a shower curtain rod or hunt around the room for an optimal place. Build it into your closet, and it there will be less friction to get those wrinkles out!

What other ways do you use valet rods in your closet? Comment below!

Photos from House of Colour - Downtown Brooklyn's post 05/08/2024

We all know how hard moms work, pouring their hearts into nurturing others while often neglecting
themselves. 😰
This Mother's Day, let's show them the love and appreciation they truly deserve. 🤍
Many of our most cherished clients are mothers! Guiding them through a transformation via Style or
Color Analysis where they rediscover their confidence and embrace their authentic selves brings us so
much joy!
Looking for a heartfelt last-minute Mother's Day gift? House of Colour has you covered! Consider giving
your mom the gift that keeps giving long after Mother's Day: CONFIDENCE! ✨
Tap the link in bio to place your order for a gift card today!

Photos from House of Colour - Downtown Brooklyn's post 04/19/2024

Makeup, especially the right blush and lip products, can maximize the results from your color analysis!⁠

That's why House of Colour makeup is carefully designed to enhance your natural features, no matter what season you are!⁠

These are swatches of all of our new makeup shades - so that you can get an idea of what they look like and fill the gaps in your collection.⁠

And by the way - TODAY AND TOMORROW ONLY I'm offering FREE SHIPPING on all makeup orders placed directly through me. 🥳⁠

Whether you choose to restock your staples or try out these new shades, now is a great time to order.⁠

Not sure which shades will work best for your subseason? Send me a DM and I'll customize an order for you!

04/18/2024

People go through a whole journey with color analysis 😂

What stage are you currently in?

Photos from House of Colour - Downtown Brooklyn's post 04/10/2024

Double tap if you’re gonna have these on hand the next time you do a closet cleanout!

04/05/2024

Feel like you can’t stop buying clothes that fall apart easily, or that you never wear? Here’s how to fix it.

Allow yourself to spend more money per piece when you buy clothes. In other words: you gotta stop buying something just cause it’s cheap!

WHY? It’s simple, really: You expect more from things you paid more for!!!

When you’re buying something because it’s cheap, you are more likely to forgive when it falls apart after a couple of washes.

“Well, it was $10, so what could I expect?”

“I only wore it once, but it was only $20”

But the thing is that over time, these little purchases add up, and you end spending more than you would have otherwise.

Plus, when you’re gonna drop a pretty penny on piece of clothing, you make sure EVERY SINGLE THING about it is on point:

✅ The quality

✅ The color

✅ The fit

✅ The material

✅ The care label…

Which makes you pause. You’re only gonna buy it if you’re CONVINCED you will wear it a lot. And that’s how EVERY purchase should be.

This practice, over time, makes you a better shopper. Even if you do find something inexpensive that you want to add to your wardrobe, you will make sure it’s a good deal for the $$… not just an impulse purchase cause it’s cheap.

What do you think? Are you ready to start spending a little more so you can have fewer better things? Curious to hear your thoughts in the comments.

Photos from House of Colour - Downtown Brooklyn's post 04/03/2024

Have you ever gone shopping with a Personal Stylist or Shopper before? ⁠

Tell me about your experience! 👇🏼

03/30/2024

I’m gonna let you in on a little secret…🤫

You wanna know why some people just POP?

It’s not because they are more beautiful, or because they have access to better botox.

The answer my friend, is COLOR.

When you know your best colors, COLOR DOES THE HEAVY LIFTING FOR YOU! It allows you to look incredible with minimal effort. Why?

1. Because when you build a wardrobe in your colors, every single thing has been selected to go with YOU, so by definition, everything “goes” together.
2. Color makes shopping, getting ready, and looking amazing 10x easier! When you know your best colors you don’t even waste time looking at things that don’t work for you - which also saves you money in the long run!
3. Color allows you to be “high maintenance, but low effort”. You will look as if you put a TON on effort on your hair, makeup, and accessories, when in reality, you do the bare minimum. You’re high maintenance when you’re shopping so you can be super chill, every day.

So the next time you see someone that just POPS, ask yourself…

…is it her, or is it color analysis?🌈

Double tap if this made you laugh!

03/29/2024

I bet you didn’t know this about Color Analysis! ⬇️

In a Color Analysis appointment, we cover the colors of everything. And I genuinely do mean EVE👏🏽RY👏🏽THING👏🏽.

Anything you wear has a color, so it’s important you surround yourself with the right colors in everything you wear. That’s why we discuss:

👩🏻‍🦱HAIR COLOR…
because it’s the MOST important color to get right. Hair the accessory you never take off, and if you chose to color it, it’s critical that you pick a color within your season.

💄MAKEUP COLORS…
are ON YOUR FACE! You could be wearing the right color t-shirt, but if your makeup is off, you can forget about color harmony.

👓GLASSES COLOR…
are too, on your face. From reading glasses to sunglass tint, I give you guidelines for it all!

⌚️METAL COLOR…
because if you’re gonna invest a lot of money on a watch, or on an engagement ring, YOU WANT IT TO LOOK EXPENSIVE! That’s why I also give you guidelines for the best metal color for you.

👛ACCESSORY COLORS…
From earrings, to scarves, belts, shoes and purses, I’ll give you guidelines for colors that will make your outfits POP!

👗And of course, CLOTHING COLOR…
because I know you want a wardrobe that makes you look amazing and does the work for you!

Which part are you most excited for? Leave me a comment and let me know!

Photos from House of Colour - Downtown Brooklyn's post 03/27/2024

Did you get any strange comments after you got your colors done? 😂 Tell us below!

03/23/2024

🚨If you’re bored with the clothes in your closet and you feel like you have to throw out everything and start from scratch, you need to know this:

Nothing will change unless you change something about your shopping approach.

Right now, every time you go shopping, you’re drawn to the same things over and over again…

-The same stores…

-The same styles…

-The same colors…

In other words, the same mistakes you have made before that left you with a closet full of clothes that you now think is boring. 🥱

What you need is something NEW. Something different to the things that you have tried before that will actually get you the closet of your dreams.

But the likelihood that you’ll get there on your own is slim (and I don’t blame you), because right now you don’t know all of the different styles, or all of the stores, all of the possible details that you haven’t even considered that WILL make you look great.

I can help you! I help people who are experiencing what you are going through every day, and I DO dress dozens of bodies, know dozens of styles, and visit dozens of stores.

Friend, LET ME HELP YOU! Let me share with you what I know, and let’s inject some new energy into your wardrobe. ⚡️

The next group Style Class is Saturday March 30th. Join us, and you’ll have the tools you need to put together better outfits the very next day. Sign up in the link in my bio.

03/22/2024

🙅🏻‍♀️ DON’T MAKE THIS COMMON DRY CLEANING MISTAKE

💾 Save this post, because the more often you are reminded of this, the higher chance you’ll actually fix it.

✅Want to keep your dry-clean only clothes looking new for a long time?

TAKE THEM OUT OF THE DRY-CLEANER BAGS THE SECOND YOU GET HOME! ‼️

Leaving garments inside the plastic bags and placing them in your closet is TERRIBLE for them. You might think that you’re protecting them, but you’re actually causing these three problems.

1️⃣ YELLOWING

The chemicals used in dry cleaning need to be aired out! If you leave your garments in there, these chemicals over time will cause your clothing to yellow or change color. What a waste!

2️⃣ MILDEW

News flash, but dry cleaning is not dry at all, and leaving the garments in the plastic bags traps moisture, which can cause mildew in your clothing. Yuck!

3️⃣ WHAT WAS OLD IS NEW AGAIN

Once your clothes are all clean and pressed, it gives them a sense of ‘new-ness’ again… making you less likely to wear them and wanting to save them! Remove the plastic bags immediately and cycle the items back into your closet, so you get plenty of use out of them again.

(Don’t forget to 💾SAVE this post - because removing the bag is super important!!)

Photos from House of Colour - Downtown Brooklyn's post 03/20/2024

Imagine if all you had to do to get that warmth of Spring glow was change the colors of your clothing & makeup 😱

Spring is here! And though it may be still cold outside, I wanted to show you a how a Spring can still be GLOWING in her colors.

For this stunning Spring in particular, the changes when she’s in her colors are drastic:

First, her skin overall looks warmer. 😎 In cool colors she appears to have been sitting outside in the middle of Winter 🥶 but in her best colors, her skin looks like it was gently kissed by the sun.

Next, her eyes look brighter! 😃The whites of her eyes look whiter, and she looks like she good some good rest the previous night.

Finally, jaw line, hello?!! 😊 In her colors, the jawline gets better defined, and her features come into focus.

Double tap this post if you’re happy Spring is here!! 🌸🌷🌱

Photos from House of Colour - Downtown Brooklyn's post 03/17/2024

Which green are you wearing today? 🍀💚

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Videos (show all)

One of the biggest takeaways from Style Class is learning how to dress your proportions so your figure always looks 👌🏽👌🏽...
The last thing I want is for you to get rid of EVERYTHING in your wardrobe, because that wouldn’t be sustainable. There ...
Without a doubt, the best part of House of Colour conference was the partnership with @dressforsuccessatx.My team’s miss...
It’s not YOU honey, it’s the clothes. Let’s get you some that are better for you 😘
Comment ‘DEAL’ if you agree! ❤️
Which sounds like the one that will get you the results YOU want? 🤔
But let me know below, which are you most likely to forget? 🤔🤦🏻‍♀️I’ll see if I can come up with a hack to help you reme...
Which part are you most excited for?! 🤗
Save the date, you won’t want to miss these new gloss shades.😉1/22/24
What other products in the House of Colour makeup line do you love? Comment below! 👇🏽
What’s the biggest mistake you made after getting your colors done? ❌🌈

Telephone

Address


325 Gold Street, Suite 703A
New York, NY
11201

Opening Hours

Tuesday 10am - 6:30pm
Wednesday 10am - 6:30pm
Thursday 10am - 6:30pm
Friday 10am - 6:30pm
Saturday 10am - 6:30pm

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