WEARFIRST

Since 1994, we're a family-owned business designing functional men's apparel for your everyday adventures.

Photos from WEARFIRST's post 08/23/2024

Get ready to match with your mini-me. Something special is on the way!

08/22/2024

There's no such thing as *too* much cargo.
📷:

Photos from WEARFIRST's post 08/20/2024

Turns out you don't have to choose between comfort and style.

Photos from WEARFIRST's post 08/16/2024

Game on.

08/15/2024

Rolling into Costco headquarters showing off all of our favorites. Do you spot yours? 👕

08/14/2024

⛳ GOLF GIVEAWAY 🏌️‍♂️One lucky winner will win golf essentials that are sure to be anyone's cup of tee 😉

Enter via our Instagram

https://www.instagram.com/wearfirst/?utm_content=sked_669e709a7aa6fe5c815a519c&utm_medium=social&utm_name=sked&utm_source=facebook

08/13/2024

Alright, alright, alright! season is just around the corner and we couldn't be more excited. BTW - did you know WEARFIRST's President is a University of Texas grad and huge UT fan?! 🤘🏈

📹: @ bennettcierra via Tik Tok

Photos from WEARFIRST's post 08/12/2024

If you could adventure anywhere, where would it be? 🌎📍

Mexico 📷: Dory Ann via Pinterest
California Redwoods 📷: noahlangphotography.com
Rome, Italy 📷: shewandersabroad.com
Nantucket, MA 📷: mackenziehoran.com
New York City NY 📷: payhip.com

Photos from WEARFIRST's post 08/09/2024

It's still summer, so keep dressing like it. 😎
📷:
📷:

Photos from WEARFIRST's post 08/07/2024

Yep... We're saving all of these. 😂
📷:

Photos from WEARFIRST's post 08/02/2024

Our next announcement? Hiding in plain sight. 👀

Photos from WEARFIRST's post 08/01/2024

3️⃣0️⃣ for 3️⃣0️⃣ - in honor of our 30th anniversary we're sharing 30 pieces from the archive this year.

7️⃣ : Green Baggy Cinch Cargo Pants from the WEARFIRST archives.

Photos from WEARFIRST's post 07/30/2024

Happy hour is our favorite hour 😉. Which drink are you choosing to celebrate?

Passion Fruit Old Fashion 📷:
Beer 📷:
Blueberry Whiskey Smash📷:
Bloody Mary 📷:
Corona Extra 📷: candelariask1 via Pinterest

07/29/2024

Perfect for any task – especially one's that involve pizza. 🍕

Photos from WEARFIRST's post 07/26/2024

Adventure is calling. Are you dressed for the occasion?

Photos from WEARFIRST's post 07/25/2024

Our team took a recent buying trip to Kohl's HQ – where we can confirm there's no better sight than a rack full of WEARFIRST.

07/23/2024

Multiple trips? Not on our watch 💪

📹: via Tik Tok

Photos from WEARFIRST's post 07/22/2024

Grillin' and chillin'

07/18/2024

☀️ SUMMER GIVEAWAY ☀️ In need of a mid summer pick me up? We're giving away all of our favorite essentials to one lucky winner.

Enter via our Instagram.

https://www.instagram.com/wearfirst/?utm_content=sked_667ee0f3aca049cfaa31d013&utm_medium=social&utm_name=sked&utm_source=facebook

07/17/2024

Which would be your pick?
📹:

Photos from WEARFIRST's post 07/16/2024

When it comes to style, Dad knows best!
📷:

Photos from WEARFIRST's post 07/15/2024

Our bold button ups are sure to be a conversation starter.

Photos from WEARFIRST's post 07/11/2024

Raise your hand if you’re taking a trip to Costco this weekend 🤚

Photos from WEARFIRST's post 07/10/2024

In need of an extra layer? We've got you covered.

Photos from WEARFIRST's post 07/09/2024

3️⃣0️⃣ for 3️⃣0️⃣ - in honor of our 30th anniversary we're sharing 30 pieces from the archive this year.

6️⃣: Cargo pants from the WEARFIRST archives.

Photos from WEARFIRST's post 07/06/2024

Summer style, activated.

Photos from WEARFIRST's post 07/05/2024

Any guesses as to what we're working on? 👀

Photos from WEARFIRST's post 07/03/2024

Ready for anything takes on a whole new meaning with WEARFIRST.

07/02/2024

📍: Sweden
🩳: Vintage 4T Shorts
📸: 2015

Photos from WEARFIRST's post 07/01/2024

Our favorite kind of rivalry: Cheesesteak vs. Cheesesteak. WEARFIRST President Ryan Fishman was recently in Philadelphia and got the chance to stop by both. When it comes to Pat's vs. Geno's... which reigns supreme?

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About Us

We’re here to provide YOU with functional and quality apparel that fits your lifestyle. Our collections are created with a purpose in mind, so all you have to worry about is your NEXT ADVENTURE. We see your passion for the outdoors and adventure, and we raise you COMFORT. A WearFirst guy is unwaveringly committed to life ON THE MOVE, from the city to the trail. We’re here to serve the weekend warrior who is FIRED UP and ready to seek new experiences. We give you permission to take a break from your routine and GET OUTSIDE.

Videos (show all)

Nothing better than exploring the world with your mini-me..📹: @billykemper
We think your grocery list may need some more fruit. 🍍📝 .📹 :@ johnrondi via Tik Tok
Rolling into Costco headquarters showing off all of our favorites. Do you spot yours? 👕
Alright, alright, alright! @texasfootball season is just around the corner and we couldn't be more excited. BTW - did yo...
Alright, alright, alright! @texasfootball season is just around the corner and we couldn't be more excited. BTW - did yo...
A sneak peek into something we're *very* excited about...
Rule #1: Never say no to cargo.
Who's headed to Costco this week? 📹: @jillian.blum
Perfect for any task – especially one's that involve pizza. 🍕
Making every single one of them count. 💙
Multiple trips? Not on our watch 💪 📹: @johnnyspinelli via Tik Tok

Telephone

Address


295 Madison Avenue , 1601
New York, NY
10017

Opening Hours

Monday 9am - 5:30pm
Tuesday 9am - 5:30pm
Wednesday 9am - 5:30pm
Thursday 9am - 5:30pm
Friday 9am - 5:30pm

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