Atlas Studio

Who said dental websites had to be boring? Check out this recent collaboration we did with Blanchard Family Dentistry
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Would you believe their previous branding was tropical themed? 🤭⁣
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In all seriousness, we really enjoyed being a part of this transformation. They asked for “Apple-esque” clean with an approachable feel, and we think their new website hits the mark.⁣
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Would you be interested in a behind-the-scenes look at the process?⁣
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Let us know in the comments!⁣

Catch and release 🎣✨ If you’re not climbing the rankings, it’s probably because you’re forgetting this…⁣
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SEO takes time.⁣
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It takes patience.⁣
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And it requires some ebb and flow.⁣
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There are four types of SEO: technical, on-page, off-page and local. Each plays a crucial role in building a solid foundation. Sometimes, you’ll start seeing results in as little as a month. Other times, you’ll see results in a year.⁣
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A lot of businesses owners (marketers included) dive into it with expectation they’ll immediately rank #1.⁣
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But we’re here to tell it to you straight…⁣
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(And with love.)⁣
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The time ⏰ and resources 💰 you invest into your SEO sets the pace — not us.⁣
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Fixing a few broken links won’t do it.⁣
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Blogging twice a month won’t do it.⁣
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Setting up a business profile won’t do it.⁣
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We’re not saying it’s impossible to rank well on a shoestring budget! You’ll just need to adjust your lens to get the most out of the experience.⁣
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Similar to fishing… success in SEO requires multiple elements working together to fall into place. As the business owner, it’s up to you to be patient and adjust your efforts with the current.⁣
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What’s your biggest frustration in SEO?⁣
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Tell us in the comments, and let’s compile some ideas to help you get unstuck! 👇⁣

If you want to make waves in business, you HAVE to start believing in the power of your story... Is your website inviting users to dive in?⁣⁣⁣ 🌊⁣⁣⁣⁣⁣
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In a recent launch, our client's organic traffic jumped from 44 to 1.4k visitors in less than 30 days. And guess what?⁣⁣⁣⁣⁣⁣⁣⁣
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📲 It wasn't a social media post.⁣⁣⁣⁣⁣⁣⁣⁣
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✉️ It wasn't a magic email.⁣⁣⁣⁣⁣⁣⁣⁣
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📡 It wasn't a series of ads.⁣⁣⁣⁣⁣⁣⁣⁣
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While these are all valuable tools in marketing, the answer was actually very simple – it was their story.⁣⁣⁣⁣⁣⁣⁣⁣
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Great design supports your message, and great content elevates your design. This is why we include copywriting, SEO and a content marketing strategy with every website.⁣⁣⁣⁣⁣⁣⁣⁣
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It's not enough to look good. It's not enough to sound good. Your audience is looking for an incredible experience with your brand – both in-person and online.⁣⁣⁣⁣⁣⁣⁣⁣
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We're excited to announce that we're opening our books for fall 2022! If you've been on the fence, now's the perfect time to transform your website before the holidays.⁣⁣⁣⁣⁣⁣⁣⁣
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💬 Want to learn more? ⁣Send us a message.⁣⁣⁣⁣⁣

Listen up, business owners! 📢 We have a BIG announcement and we want you to hear us loud and clear. Ready for it?

The #1 reason brands dig their heels when it comes to redesigning their website... is time.

You're already wearing a million hats. And now you have to write a dozen pages of new content in hopes that it'll move the needle? No thanks. 🙅‍♀️

Every second you’re staring at a blinking cursor is time you could be pouring back into your business. Remaining in your zone of creative genius is the most effective use of your time – and that's where we come in.

Introducing... our 2-week website experience ✨

This package is PERFECT for people who feel overstretched, short on time, or just plain overwhelmed. It includes copywriting, search engine optimization and a full content marketing strategy to keep the momentum rolling after your new website launches.

The best part?

We only require 3 hours of your time, and you don't have to lift a finger for the rest of the process. It's like a scenic road trip without the driving. 😎

Questions? Drop them in the comments!

Imitation is the sincerest form of flattery, DOUBLE-TAP if you agree.✨⁣⁣ ⁣When competitors start targeting your customers/clients or mirroring your services, it's natural to slip into defense mode.⁣⁣⁣
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But here's the secret:⁣⁣⁣
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(It means you're on the right track.)⁣
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Others can imitate all they want, but it's your unique processes, perspectives and stories that keep customers coming back for more. And as Simon Sinek put it, "We don't do business with companies. We do business with people."⁣⁣⁣
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We hope this empowers you today! ❤️⁣⁣⁣
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Just remember, there's plenty of business (and success) to go around – even in saturated markets.⁣⁣ A rising tide lifts all boats.⁣
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If you're STILL in your head, let's put those fears to rest! Send us a DM and we'll hook you up with a competitive gap analysis.⁣⁣ This audit reveals all the keywords and backlinks that you share (and don't share) with your top competitors. 😉⁣⁣⁣

Now, this is what we call an adventure... 🤩 Each time we meet with a new client, we get the butterflies thinking about what's possible for their marketing and the experience they're in for.

We believe a collaborative relationship yields the best results, but in NO WAY does that mean you're doing any heavy lifting. Our branding and website packages only require a few hours of your time – and we take care of all the rest! This frees up space in your schedule (and mind), so you can focus on scaling your business.

Going above and beyond for clients continues to be one of our favorite and most rewarding adventures!

👇 What’s been making your heart flutter recently?

If you feel like you’re not moving fast enough, remember this: Just as a seed doesn’t turn into a tree the day after it’s planted, neither do your marketing efforts.⁣⁠
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Those seeds need nurturing, care, and time to grow before they transform into the plant they’re intended to be, just as our small business did! Keep going, friend. Your time to shine is right around the corner.⁣⁠
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Drop a 💚 if this gave you the encouragement you needed today!⁣⁠

Big agencies love to brag about their sustainable case studies. The common thread between them all? The request for sustainability came from the client. 🤦‍♀️⁣⁣⁣
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As creatives, we're constantly looking for ways to implement sustainable practices in our studio and clients' businesses. Luckily, eco-friendly packaging has come a long way since speckled, off-white and brown kraft paper.⁣
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These days, you can opt for recycled paper stock, virgin paper stock (with a verified forestry supply chain), or paper stock made from alternative fibers!⁣
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Alternative fiber (our favorite) often requires less energy, carbon and water to produce and is made from materials like bamboo, h**p, straw and recycled cotton.⁣⁣
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Who's up for a little Earth Day challenge?
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Here at the studio, we've been ditching single-use plastics and researching new packaging materials.⁣⁣

What's ONE thing (business or personal) you can start doing to help the environment?
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👇 Tell us in the comments!⁣⁣⁣

Can we be blunt? You don't need a new website, a brand refresh or more video. What your business needs is SUBSTANCE.⁣⁣
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While strategy isn't the flashiest thing in marketing, it's what moves the needle. If you’re targeting the wrong people, amplifying the wrong message or distributing through the wrong channels – you’re lighting your budget on fire.⁣⁣
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That's why we include core discovery in every project. ✨⁣⁣
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In this facilitated workshop, we guide you through six exercises to get to the core of your brand and pinpoint the tactics needed to improve the state of your business.⁣
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From brand attributes and market positioning to user journeys and customer segmentation – it isn't for the faint of heart.⁣⁣
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It's for the ambitious.⁣⁣
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Imagine spending thousands of dollars on branding. Now, think about all the things it touches – business cards, letterhead, labels, packaging, company trucks, etc. If you were to get that WRONG, imagine the additional time and money it'd take to redesign everything and start over from scratch. 😳⁣⁣
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It's not about what you can afford (we've got payment plans for that). The real question is... can you afford to get it wrong?⁣⁣
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If you're ready to take big, bold steps in your business and build an audience of lifelong brand advocates, we'd love to be your guide.⁣⁣
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👇 Book a free 30-min consultation to get started!⁣⁣
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atlas.as.me/consultation⁣

Want to know how we produce multiple blog posts a day, even when we've got writer's block? We'll give you a hint... it doesn't involve writing at all.⁣ 🤫
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You can talk a lot quicker than you type. And let's be honest, you sound a lot more human too! Instead of staring at a blinking cursor for hours, turn on the dictation feature in Google Docs.
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👉 Navigation Bar > Tools > Voice Typing⁣
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This is a really useful tool when you:

💭 Need to work through a concept
💻 Have a lot of ideas spilling out fast
📝 Want to write in a more casual tone⁣
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How do you get more done in less time? Tell us your favorite productivity hack in the comments!

Running into 2022 challenges like...⁣⁣ 😅 What kind of terrain are you navigating in your business these days? For us, it's been settling into a new office and scrapping our new website wireframes for the umpteenth time.⁣⁣⁣
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While we may be preoccupied in the short-term, we've always got our sights set ahead. So, we thought we'd share some marketing trends we're expecting to see in 2022.⁣⁣
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📝 Content⁣⁣⁣
Your brand is now (and increasingly so) defined by what it stands for: your company culture and values. The benefits of your products and services are secondary. Across the board, we're seeing tone of voice becoming more and more laid back. This means more casual words, leeway for humor and human-friendly language.⁣⁣⁣
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🛑 Privacy⁣⁣⁣
While third-party data isn't disappearing anytime soon, it'll be much harder to go about targeting. For budgeting purposes, leave some wiggle room for your customer acquisition costs, and watch your conversion rates closely.⁣⁣⁣
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🗣 Accessibility⁣⁣⁣
It's predicted that three-quarters of U.S. households will own a smart speaker in 2022. We're expecting voice search have a big impact on search queries. To optimize your website for this, consider using longer, more natural-sounding phrases that people use in everyday conversation. Whenever people type, they tend to abbreviate.⁣⁣
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🤖 Artificial Intelligence⁣⁣⁣
Google unveiled its AI algorithm a few years back (RankBrain) and our theory is that it'll start playing a more prominent role in SERPs. While Google has been pretty hush-hush about it, we believe user experience signals will be the primary determinant. That means keeping a close eye on click-through rates, time spent on-page, and user navigation.⁣⁣
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What are some trends you're excited (or dreading) to see in 2022? Tell us in the comments! 👇⁣⁣

Are you guilty of any of these? 🤭😅 When you sign up for our free website audit, you’ll receive an in-depth report on your technical SEO.⁣
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No fine print or strings attached. We’re just looking for ways to help our fellow business owners.⁣
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🔗 Follow the link to get started: atlasokc.com/audit

Have you ever had a great idea that turned out to be the worst idea EVER? 😅 This was definitely the case when we tried offering unlimited revisions.⁣
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We thought it'd remove some of the pressure for clients, but all it did was string out projects for months on end.⁣⁣⁣
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Today, we include two rounds of revisions then charge hourly for additional. While it might not sound like much, it really forces our clients to take a close look at the piece and give thoughtful feedback.⁣⁣⁣
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We also include a feedback prompt guide to help them analyze it from a marketing perspective! 📝⁣⁣⁣
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Have you ever had a good idea gone bad?⁣ ⁣⁣
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If so, what was the lesson you learned from it?⁣⁣

Why fit in when you can stand out? There are plenty of ways you can build a website these days, but we'd like to think our process sets us apart from other agencies. 😉⁣
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The secret sauce lies in our research phase, which includes audits and questionnaires, buyer personas, competitive analysis, keyword research and backlink strategy – just to name a few! We're a firm believer that it's not enough to look good. Your site needs to perform well in search engines too.⁣
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Is a new website one of your goals for 2022?

👇 Click the link below for a free SEO audit!

atlasokc.com/audit

Is it just us, or does society seem to be moving 100 mph these days thanks to technology?⁣⁣
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While we're thankful for modern conveniences like 2-day shipping, sometimes we just need things to slooooow the heck down.⁣
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In order to keep our creativity sharp, it's important to turn our minds off every once in a while. Kalie loves unplugging in the outdoors while Amanda and Brad enjoy catching up on some quality time with their families.⁣⁣
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How do you slow down in this fast-paced world? ⁣⁣
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👇 Spill the tea in the comments.⁣

If a contractor’s tools of the trade include a hammer, tape measure and a level, then our list would be Asana, Adobe and InVision. (Semrush deserves a special mention too!)⁣
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We wouldn’t be able to survive life as a marketing agency without them, and we LOVE using these tools to bring brands to life. Our clients are truly the reason why we do what we do.⁣
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Tell us: What are 3 essentials you can't live without in your business?⁣

Hold on to your morning coffee ☕️ because we're about to WOW you with a little-known fact about our web design projects.⁣ ⁣⁣⁣⁣
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Did you know we include copywriting and search engine optimization? We also offer branded photography as an add-on. PLUS, you receive a ton of marketing documents like buyer personas, targeted keyword lists (perfect for blogs!) and competitive research audits.⁣⁣⁣⁣⁣⁣
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This ensures that your site doesn't just look good, but performs well in search engines! When our clients hear that, they're completely floored.⁣ 🤯⁣⁣⁣⁣⁣
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What else surprises you about our websites?⁣⁣⁣⁣⁣

How many of you are familiar with the Pomodoro Technique? 🍅✨⁣⁣⁣⁣
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When it comes to scheduling our days, it's incredible what we can accomplish in 25-minute increments. We adapted this method a couple weeks ago and our productivity has been through the roof ever since!⁣⁣⁣⁣
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How do you make the most of your time when you're in "work mode?"⁣
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👇 Let us know in the comments.⁣
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This season is all about giving back, but we believe in doing that every day.⁣ 💚⁣ As a proud member of 1% for the Planet, we choose to support and give back to organizations that align with our purpose: to create a more inclusive and sustainable world by connecting people to brands that give a damn.⁣⁣⁣
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This season, please consider donating to a local non-profit! Environmental education for students, litter cleared from parks and nature areas, trees and wildflowers planted in shared spaces, recycling and sustainability resources for the public – this is where your dollars go when you contribute to one of these amazing organizations.⁣⁣⁣
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The Nature Conservancy of Oklahoma⁣⁣
Global Gardens⁣⁣
OKC Beautiful⁣⁣
Greater Oklahoma Parks and Trails Foundation⁣⁣
Oklahoma Ornithological Society⁣⁣
Oklahoma Recycling Association⁣⁣
Oklahoma Wildlife Foundation⁣⁣
WildCare Oklahoma⁣⁣
Native Explorers Foundation⁣⁣⁣
Oklahoma Association of Environmental Education⁣⁣⁣
Oklahoma Native Plant Society⁣⁣⁣
Oklahoma Sustainability Network⁣⁣⁣
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We love our state and are working every day to make it more sustainable for the next generation. That being said, we're always looking for ways to give back to our community.⁣⁣⁣
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What's a non-profit that you're passionate about? ⁣⁣Tell us in the comments and let's compile of list of causes to support.⁣⁣ 👇

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Have you ever caught yourself saying the phrase "Do as I say, not as I do"? 🙈⁣⁣ We almost missed out on a project recently because we've been so inactive on social media. They thought we were no longer taking on clients!⁣
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Even though we develop full social calendars and various content for brands, we tend to put ourselves on the back burner. (Okay, okay... we're out the kitchen door at this point.)⁣⁣⁣
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As a small team, we understand the importance of prioritization. But we also understand what happens when you start serving from an empty vessel. ⁣⁣
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This month, we're focused on internal projects. But our goal for this new year is showing up for you more consistently on social media – with marketing tips, free resources and candid conversations around business.⁣⁣⁣
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What's a goal you're working towards in 2022?⁣
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👇 Tell us in the comments!⁣

Cue the confetti because we have exciting news to share with you guys! 🎉 ⁣⁣⁣⁣⁣
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You probably noticed we’ve been quiet on social media. Our word of the year is clarity and we’ve been focused on two things: 1) our clients, and 2) leaning into our own as a marketing agency.⁣⁣⁣⁣⁣
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We’ve been working hard behind the scenes and are excited to finally unveil our new name and visual identity! ✨ ⁣⁣⁣⁣⁣
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A lot of labor and love went into this, and we couldn’t have done it without the incredibly talented Elizabeth Maxwell.⁣⁣⁣
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Here are some fun facts about our new branding:⁣⁣⁣⁣⁣
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🗺 We thought of the name as we were revising some of our strategy documents (i.e. content roadmap). It also represents our love for tourism and stewardship of the outdoors. We donate 1% of our sales to environmental organizations, and clear a pound or more of trash from public parks and wild spaces each month.⁣⁣⁣⁣⁣
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⭐️ Whether traveling by land or sea, the North Star is central to navigating uncharted territories. It appears throughout the visual identity as a representation of finding your people.⁣⁣⁣⁣⁣
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🧭 The compass also serves as an abstraction of the letter A. Alongside the North Star, it represents a guide leading us through the wilderness to our destination.⁣⁣⁣⁣⁣
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We’re so thankful you’re here along for the ride! Your ongoing support and referrals mean the world to us.⁣⁣⁣⁣⁣
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Give this photo a 'like' if you’re as excited about this as we are! ❤️⁣⁣⁣