Hondureñidad

The Garífuna Experience in NYC August Newsletter The Garifuna Experience in NYC is a New York City Garifuna tourism destination brand. The goal is to position NYC as the Epicenter of the Garifuna Arts and Culture

Iván Carlos Moreira is a Bronx based Garifuna entrepreneur, fashion designer, founder, president, CEO and Chief Creative Officer of the clothing fashion line JRC Garifuna Collection who, by developing his brand around the image of Garifuna Pride, built one of the most successful Garifuna fashion enterprises.

Ivan applied his freehand drawing skills to create his own designs, combining his graphic design and screen-printing skills, to create the Garifuna T-shirt Collection and became a freelance merchant, while holding a full-time job to provide for his young family.

He participated in different events and festivals such as the Central American Parade and others around New York City. He also would set up a stand at the various parks where Garifuna gather, such as Trujillano Park, Ferry Point Park, Bill Rainey Park “Waporu” and Starlight Park “The Blue Park”, to sell his Garifuna branded merchandise. The merchandise became a symbol of pride for New York Garifunas, customers appreciated that the line was owned and operated by a young Garifuna and the designs were fresh and unique. The Garifuna Collection became a nationwide sensation and orders started flowing in from other states and internationally. Ivan’s vision appealed to a wide spectrum of people, and his brand quickly turned into one of the most successful Garifuna fashion enterprises.

He decided to create his brand JRC Garifuna Collection, which was inspired by the initials of his daughters' names at the time, Jennifer and Rihanna and his middle name Carlos. His third daughter Arianna was born a few years after the brand was created.

The world has changed immensely for Ivan since he first launched JRC Garifuna Collection, in July 2022 his dream of opening his own boutique store became a reality, with the support of his brothers, sister, and partner. The store is in the HUB, the heart of the 3rd Avenue Business District in the Bronx, at 509 Willis Avenue, on the third floor.

Celebrando Los Afrodescendientes en la 3ª Conferencia Continental de Estudios Afrolatinoamericanos en la Universidad de São Paulo, Brasil - https://mailchi.mp/garifunaafrolatino/brasil

NYC Council celebrates Garifuna heritage – Caribbean Life New York City Council on Wednesday, April 10, joined the Bronx-based Garifuna Coalition USA, Inc. in the celebration of Garifuna heritage at City Hall.

Garifuna culture showcase takes over the Bronx this Saturday The event will be at The Haven on Home Street from 2 p.m. to 8 p.m. on Saturday.

Patrimonio Cultural Inmaterial Garífuna El Patrimonio Cultural Inmaterial Garífuna, se ha transmitido de una generación a otra e infundido un sentido de identidad y continuidad.