PR News

PR Roundup: Election Week Advice, McDonald’s Update, Scream Queens

PR Roundup: Election Week Advice, McDonald's Update, Scream Queens This week's PR Roundup explores last-minute advice for communicators during election week, an evaluation of McDonald's E. coli response and a notable Halloween campaign that channels a famous scream queen.

[VIDEO] PRNEWS Live Discusses the Power of Presidential Endorsements https://ow.ly/bgmg50TXsFP

[VIDEO] PRNEWS Live Discusses the Power of Presidential Endorsements Should PR firms also offer their own endorsements? How does that impact mission and clientele?

From Halloween to Harvest: A Guide to Spooky Season Campaigns That Last https://ow.ly/IjTt50TWO7U

From Halloween to Harvest: A Guide to Spooky Season Campaigns That Last In a recent conversation with PRNEWS, Will Trowbridge, Founder of creative entertainment agency, Saylor, discussed best practices to follow when creating Halloween and "spooky" seasonal content campaigns.

Join us tomorrow (10/31) for PRNEWS Live over on LinkedIn at 11:30 a.m. ET. We discuss the latest impacts to news media, such as The Washington Post and LA Times, regarding presidential endorsements.

PRNEWS Live Discusses the Power of Political Endorsements | LinkedIn Join us for a discussion regarding the recent implications of major media organizations—Washington Post, LA Times, USA Today, not offering a political endorsement for the U.S. presidential election. However, we will also discuss some smaller outlets—even trade pubs—offering their own president...

Kellogg’s Food Dye Controversy: A PR Misstep with Lasting Consequences

Kellogg's Food Dye Controversy: A PR Misstep with Lasting Consequences In an age where transparency and trust are crucial to brand loyalty, Kellogg’s recent food dye crisis has left a sour taste in the mouths of consumers.

Media Training and Intuit’s Communications Disaster

Media Training and Intuit's Communications Disaster The Intuit fiasco brings to light four key lessons/pillars for communications professionals when media training company stakeholders: interview preparation, post-interview communications, media relations and crisis management.

Featuring Veteran Employees’ Powerful Stories for Veterans Day

Featuring Veteran Employees' Powerful Stories for Veterans Day Veterans Day is an opportunity for companies to stand out while showcasing the invaluable contributions by these exceptional employees through unique communications methods.

Looking in the Mirror: When Client Issues Are the PR Pro’s Fault

Looking in the Mirror: When Client Issues Are the PR Pro’s Fault - PRNEWS Misunderstandings about client expectations for media placement are often the result of PR professionals’ failure to help decision-makers understand what would be necessary to achieve success long before the contract is signed. Here's how to turn such challenges into trust-building opportunities a...

PR Roundup: McDonald’s Bad Week, Google and Political Ads and Generational Differences in Advertising

PR Roundup: McDonald's Bad Week, Google and Political Ads and Generational Differences in Advertising PR Roundup looks at the communications responses of McDonald's after several chaotic appearances in the news, Google's ban on political ads and a new report on how different generations respond to advertising and messaging.

How to Pitch Media in an Election Season

How to Pitch Media in an Election Season As the U.S. election approaches, PR professionals face a dilemma: surrender to a sea of politically-dominated coverage or navigate onward and continue pitching media?

Explainer: Language Learning Models or LLM

Explainer: Language Learning Models or LLM Today we review the basics of Language Learning Models also known as Large Language Models and how they influence artificial intelligence.

Are you interested in new ways to increase awareness for your nonprofit organization or client? Then look no further than the PRNEWS Nonprofit Awards. This annual recognition program not only showcases the best nonprofit work of the year, but it makes your organization stand out for its brilliance in communication.

PRNEWS Nonprofit Awards 2025 The PRNEWS Nonprofit Awards are dedicated to honoring the most innovative campaigns and initiatives in the nonprofit sector.

Fraud Alert: How to Silence Your Inner Imposter

Fraud Alert: How to Silence Your Inner Imposter Characterized by persistent feelings of inadequacy, fraud or self-doubt when it comes to one’s successes and accomplishments, imposter syndrome is often associated with high-performing individuals.

New York PR Wizard, Now 100, Looks Back—And Ahead—At How Media and PR Have Evolved

New York PR Wizard, Now 100, Looks Back—And Ahead—At How Media and PR Have Evolved Morty Matz, a PR pro who just turned 100, offered his insights into how the news media and public relations business landscapes—as well as the symbiotic dynamics between the professions—have changed.

Missed last week’s PRNEWS Digital Awards deadline? Have no fear! We know how busy schedules are and are extending the entry deadline through this Friday, October 25. Don’t miss this added opportunity to earn unparallelled recognition as one of the leading entities in digital PR.

2025 PRNEWS Digital Awards The PRNEWS Digital Awards spotlight the most innovative and industry-altering digital campaigns and initiatives.

Revving Up DEI Through Email Signatures

Revving Up DEI Through Email Signatures A simple way to build a more DEI-friendly work environment is by leveraging your most-used communication tool—everyday business email and email signatures.

The Perpetual Value of Purpose Over Politics

The Perpetual Value of Purpose Over Politics While influence can be used in good and bad ways, there is no doubt that more brands are getting caught in the crossfire of political ideologies that pit Americans against one another. That's why it continues to be important for companies and organizations to review and reinforce a commitment to the...

PR Roundup: Brands and Women’s Sports, Harris Visits Fox News, Social Media Gifting

PR Roundup: Brands and Women's Sports, Harris Visits Fox News, Social Media Gifting This week's PR Roundup features a look into brands' commitment to women's sports, how Vice President Kamala Harris fared on Fox News and how influential social media is regarding gifting.

The PR and Marketing Effort Behind Chinese Laundry’s Taylor Swift Effect

The PR and Marketing Effort Behind Chinese Laundry's Taylor Swift Effect - PRNEWS Chinese Laundry CMO Sarah Zurell is on a mission to make the fashion footwear brand cool again—as it was in the '80s. And that, in her mind, meant they should be cool enough for Taylor Swift. Thanks to a coordinated PR effort on the part of Zurell’s PR agency CLD, some creative marketing tactics...

Nonprofit PR campaigns need to connect, inform and bring the mission of their organizations to life.

Add a few industry trophies to your collection by entering your latest initiatives into the largest recognition program for non-profit communicators: the PRNEWS Nonprofit Awards. https://bit.ly/Nonprofit2025

Navigating Executive PR in the Age of AI: Keys to Building Influence and Trust

Navigating Executive PR in the Age of AI: Keys to Building Influence and Trust To navigate the challenges AI poses to building influence and trust, here are three essential strategies executives can adopt to enhance their influence and maintain credibility in the AI-driven era.

Last call for all Digital PR Awards entries! We want to hear about your cutting-edge digital marketing efforts, influencer campaigns, video series, site redesigns and more.

But hurry—the entry deadline is approaching this Friday, October 18 at 11:59pm (ET).

2025 PRNEWS Digital Awards The PRNEWS Digital Awards spotlight the most innovative and industry-altering digital campaigns and initiatives.

Speaking Our Language: Harnessing Diverse Dialects in Communications to Resonate With Hispanic Audiences

Speaking Our Language: Harnessing Diverse Dialects in Communications to Resonate With Hispanic Audiences - PRNEWS Embracing language and dialect diversity is not a trend; it's critical in strategic multicultural communications to represent Hispanic communities properly. Those prioritizing diverse, multicultural content are more likely to establish a footprint and cement their credibility in today's competitive....

Setting Your 2025 Budget? Here’s Why PR Is a Necessity

Setting Your 2025 Budget? Here’s Why PR Is a Necessity It’s a scenario we've seen many times: companies slash PR and lose valuable momentum, only to spend even more time and money clawing back out of their attention deficit when the economy or their market sector comes roaring back.