CMmedia
CMmedia provides full service creative and business development consulting.
Trust, Equity, and Transparency.
There's a happiness gap at work. Here's what we learned from leaders in Finland and Denmark, the happiest countries in the world Leaders need to close the happiness gap with workers by fostering trust through transparency, authenticity and candor.
Are you keeping up with AI?
OpenAI's new SearchGPT prototype is a declaration of war against Google It's official — OpenAI is coming for Google's lunch. SearchGPT is the first step toward a search engine in ChatGPT.
Listening is more important than selling. If you are not giving your market what they want, you don't have a pitch that they will buy.
How to Become a Better Listener It’s never been more important — or more difficult — for leaders to be good listeners.
Brands shouldn't be in politics and this is why. Great read. Bottom line is this: consumers care first about what a value your brand is. If a brand benefits by taking a stand on an issue, they may be walking it back in a year and losing their shirts.
"Unstated by Pritchard but surely informing his caution is Bud Light’s reported billion-dollar sales slide, attributed to a transphobic boycott following a fleeting partnership with social media star Dylan Mulvaney in early 2023. When that backlash exploded, Anheuser-Busch’s CEO defensively walked back any pretense of activism: “We never intended to be part of a discussion that divides people."" (No, Sir, you never intended to lose a Billion Dollars while appearing trendy.)
Top concerns are now centered in how much your brand has been gouging.
Your favorite brand no longer cares about being woke Following the Bud Light backlash and inflation fears, the revolution will not be advertised.
The best take-away from this is setting a guiding principle, rather than constantly fielding questions.
Time Management Won’t Save You Paradoxically, time management often increases the stress we face instead of reducing it.
Feeling stuck? Maybe the past is holding you back? This is an excellent read.
When a Major Life Change Upends Your Sense of Self Five strategies to help anyone let go of the past, embrace a new identity, and move towards growth.
This survey was last January. Now that it is November, do you think anyone listened? Do you think we have made progress? I am looking forward to the Pew Research Poll this January to compare.
Public’s Top Priority for 2022: Strengthening the Nation’s Economy Dealing with coronavirus has declined as a policy priority, especially among Republicans. This marks a shift from last year, when the economy and the coronavirus both topped the public’s policy agenda.
Food for thought. What is your fave app?
Great news — social media is falling apart I don't know where to post: there are too many social platforms, and the old giants are dying. The age of social media is splintering.
Have you ever heard the phrase, "Know what you DON'T Know?" Managers: if your staff is incompetent, this article may help you understand why. The real question is, "What to do next?"
What Know-It-Alls Don’t Know, or the Illusion of Competence Ever been so confident of something that you were shocked to find out you were wrong?
Many people haven't gotten around to optimizing their home spaces for work. Either because they just don't want to spend the money or they didn't know how it was impacting them. This article goes into the reasons why you should ASAP.
How to Set Up a Truly Great Work-From-Home Space How to make the most of WFH life, for newbies and seasoned folks alike.
Here are some recent blogs CM wrote for Access Sacramento. Some of them may apply to YOUR business.
B-Roll, Sacramento's Film,TV & Radio News | Access Sacramento B-Roll, Sacramento's News on TV, Radio, and FIlm is here with Tips, Tricks, News, and Trends are all found in our blog. Want to advertise with us? Ask us how.
Three articles to keep you up to speed on work trends--even if you don't use TikTok...
How the 'lazy girl job' took over work TikTok A content creator says workers should clock fewer hours, work from home and make comfortable salaries. Thousands of people couldn’t agree more.
From managers to employees, we have many of the same negative narratives. Here are a few articles that can help!
How to Stop Being So Mean to Yourself A gentle guide to dialing down the negative self-talk and showing yourself a little more grace.
Many managers haven't been taught how to do 1 on 1's. Help them to help you with this article. :)
28 Questions to Ask Your Boss in Your One-on-Ones Good one-on-one meetings between managers and their direct reports address the practical and personal needs of the employee, benefitting their performance, growth, and well-being, as well as the success of their team and the broader organization. However, since managers are typically the ones who ru...
Need some creative juice??
11 book and music recommendations that will ignite your imagination Want to get your creative juices flowing? Filmmaker and writer Wanuri Kahiu and sci-fi author Charlie Jane Anders know more than a thing or two about finding inspiration — and they’ve c…
https://www.thecut.com/2022/08/millennials-vs-gen-z-discourse.html?utm_source=pocket-newtab
The Beginning of the End of Millennial Discourse No one is talking about what they think they’re talking about.
Burnt out from the top down? What is YOUR strategy? https://www.axios.com/2022/06/22/ceo-csuite-burnout-pandemic-great-resignation?utm_source=pocket-newtab
"Despite the moral assurance and personal flattery that meritocracy offers to the successful, it ought to be abandoned both as a belief about how the world works and as a general social ideal. It’s false, and believing in it encourages selfishness, discrimination and indifference to the plight of the unfortunate." https://getpocket.com/explore/item/a-belief-in-meritocracy-is-not-only-false-it-s-bad-for-you?utm_source=pocket-newtab
Remember, negative self-talk contributes to stress. If you need help, ask your employer or doctor for resources. https://getpocket.com/explore/item/the-chronic-stress-survival-guide-how-to-live-with-the-anxiety-and-grief-you-can-t-escape?utm_source=pocket-newtab
Something to consider with new hires. How is YOUR on-boarding process? From our friends at HBR: https://hbr.org/2022/04/onboarding-can-make-or-break-a-new-hires-experience?utm_source=pocket-newtab
Onboarding Can Make or Break a New Hire’s Experience Implementing a formal program could boost retention by up to 50%.
This is how we are doin' it. MMkay? https://getpocket.com/explore/item/which-one-is-correct-o-k-ok-ok-or-okay?utm_source=pocket-newtab
Which One Is Correct: O.K., OK, ok, or okay? I am here to start an internet copyediting war.
Media is changing fast. Do you trust any form of the media? https://www.buzzfeednews.com/article/elaminabdelmahmoud/vibe-shift-war-in-ukraine?utm_source=pocket-newtab
What You’re Feeling Isn’t A Vibe Shift. It’s Permanent Change. I was born during the longest period of global stability. Now, it appears all of that is fleeting.
Is this driven by over-achievement? https://getpocket.com/explore/item/the-age-of-the-influencer-has-peaked-it-s-time-for-the-slacker-to-rise-again?utm_source=pocket-newtab
The Age of the Influencer Has Peaked. It’s Time For the Slacker to Rise Again There are signs that our individualist culture of achievement and brand alignment has jumped the shark.
Invest in your employee's growth & you will find stressors melt away. https://getpocket.com/explore/item/help-your-team-manage-stress-anxiety-and-burnout?utm_source=pocket-newtab
Help Your Team Manage Stress, Anxiety, and Burnout A growing body of research suggests certain types of development activities can effectively build the capacity for resilience.
Had to share this here too. When you really want to shine as a creator, keep it SIMPLE. Figure out which skills you want to highlight, then create a piece with things you have around you.
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We are an advertising agency that gives brands a voice in this noisy world. We work hard. We don't hire as****es. And we love to inspire people.
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Design and marketing for food, beverage, and agriculture. Check out our work at workbyhoney.com
Sacramento
PHOTOGRAPHY | GRAPHIC DESIGN Cheryl Wood, Visual Artist www.moonlightcreativeworks.com http://2-cheryl-wood.artistwebsites.com/index.html
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