Rowan

New Arrival: The Estelle dress. Based on the hit Estelle sweatshirt, the dress carries over that edgy cap-sleeve attitude into a California-cool dress. Made from our heavy weight 100% American cotton jersey. Available now in Faded Black or pre-order Bone for shipping in two weeks.

Construction has begun on . We can’t wait to meet the neighbors.

The Kids Asher Pocket Tee is soft yet rugged and perfect for girls as well as boys. Like our Ashers and Tylers, the Kids Asher is American made from American grown 100% Supima cotton.

Our favorite outfit: The linen Sloane blouse and Hayden jeans.

Coming this winter to Manhattan Beach, Rowan store #3! We can’t wait to meet you and be a part of the neighborhood.

A little grounding as we head into Memorial Day weekend:

Rowan is a legacy brand. Everything we are doing in the present is leaving a trail for the next generation. We never forget this.

The pursuit of luxurious American made essentials, our fight to stay independently owned and our commitment to never cut corners in our relationships both internally or externally are all enduring qualities of our brand.

However at the heart of Rowan is fatherhood. From day 1 until eternity we will continue to drive this message. We believe now more than ever society’s greatest need is simply a good father. At times we have shared some of the staggering statistics related to absentee fathers. They are catastrophic.

For the month of June we will focus on this message and share some of our clients’ favorite memories, photos, and words of wisdom received along the way.

Healthy fatherhood is worth fighting for and celebrating. We look forward to our clients jumping in on the celebration.

A strong work ethic was once reflected in how worn his clothes were and how dirty his truck was. Distractions weren’t every second of the day. His eyes used to be clear, more resolute. He still has access to peace; he just may have to say no to a few more things to get there.

We are honored and excited to see Riley Green in the Rowan Warwick Heritage Twill shirt at Stagecoach. Thank you, Riley!

20th Century Workwear Icon: The Duncan Denim Chore is back in stock in Indigo and Black.

365 Utility. We’re very excited about our new Jalen Utility Trouser.

The Orion

The Finnian.

He finds a peace, a zen state available in every moment of the day. From the first stovetop brew of coffee, deliberately making breakfast so as not to wake the family, carving out a quiet moment for thinking of the day ahead. It’s not the work that gives life meaning, rather the meaning you give to your work. There’s a freedom in the discipline, how the subtle differences day to day are a reflection of oneself.
Nothing is more every day than a chino. The Raleigh is the go-everywhere pant. Our Heritage Wash signature pigment fade with highs and lows at the seams and stitching details along with hand-grinded edges makes it feel like it’s already settled in. With a mid-weight twill weave they’re a true all-year-rounder.

★ ★ ★ ★ ★

"My Forever Dress.
This dress is incredibly versatile. It is wearable everywhere, and the fabric is gorgeous. The umber color is a perfect neutral! True to size."

Nicole

The new year is just a number on the calendar but it can be an opportunity to return to center, to shed what's unnecessary, to refresh what really matters to you. What is at your core?
At our core is our community. Our commitment to making the highest quality, timeless essentials here in America supports our neighborhoods. We donate 1% of our revenue to healthy fatherhood initiatives helping to strengthen families and build stronger communities.
The choices we make aren't the cheapest or the most profitable but we can't imagine doing it any other way.
Start your year with us. Refresh your core with Rowan's 100% cotton American-made tees.

We are walking the road together.

Here's to a happy and healthy 2023,
Joe and Noah

Why we do what we do. Building thoughtful and intentional relationships with our customers means the world.

There are innumerable problems in the world but many of them stem from a breakdown in fatherhood. From our beginning, Rowan has given 1% of revenue to charities that support healthy fatherhood.

Today you can dig deeper with your purchase as we are donating 10% of all orders on this Giving Tuesday to the National Fatherhood Initiative.

Give back while stocking up for the holidays.

American Icon: The Dillon Mid-Century Bomber Jacket is back

I’m thankful we have this week to slow down and think a bit.
It seems like I’m always doing something, always working.

I know you wish I was with you more. I wish that, too.
I want you know that even when I’m working I’m doing it for love. It wouldn’t mean a thing if it wasn’t for you. Your love flows into everything I do and fills it with purpose.

That’s why it matters that I do it well. The accomplishment leaves me with peace. Then when I’m with you, I’m nowhere else.

I’m thankful we have this week to slow down and think a bit.
It seems like I’m always doing something, always working.

I know you wish I was with you more. I wish that, too.
I want you know that even when I’m working I’m doing it for love. It wouldn’t mean a thing if it wasn’t for you. Your love flows into everything I do and fills it with purpose.

I’m thankful we have this week to slow down and think a bit.
It seems like I’m always doing something, always working.

The Finnian is a showstopper, our take on a military-inspired utility coat with a high funnel neck and deep hood made from 100% Japanese sateen cotton. Preorder now, ships next week.

Brisk mornings, cool evenings, lounging with the family or working in the yard, the Brady Sweatpant and Barton Hoodie are the utmost in cozy comfort.

The Orion Mid-Century Twill Shirt Jacket is on its way and available now for preorder. Building from the same rugged yet soft twill as our bestselling Odessa, the Orion of a classic workwear with lots of pockets and worn-in details.

The Addison Sweatshirt and Acklen Sweatpant are now available in our muted and earthy Canyon.

The Orion Mid-Century Twill Shirt Jacket is on its way and available now for preorder. Building from the same rugged yet soft twill as our bestselling Odessa, the Orion of a classic workwear with lots of pockets and worn-in details.

Back in stock: The Florence Western Shirt embodies Rowan's Texas and California roots. With iconic western details, the Florence is constructed from luxe, eco-friendly Tencel chambray with brass rivets. It's durable yet ultra-soft with an easy drape. Casual and rugged, wearable and easy.

We believe in this jacket. We believe you’re going to love it as much as we do. So, for a limited time, we are including a free Asher Standard Tee with your purchase of the Odessa Mid-Century Twill.

Add one of each to your cart and use code MIDCENTURY at checkout.

To honor the generations before us, the legacy passed down from our grandfathers to our fathers to us, we’ve created the 1955 Asher Standard Tee. Like a family heirloom containing in it the effort and love of a life given to building something better for those that come after. All the hard work, the struggle, the sacrifice made worth it knowing their children could have it just a little bit easier.

The 1955 Asher is made from a limited supply of tough and rugged 100% cotton jersey with hand distressed details at sleeve openings and bottom hem edge. The heavyweight cotton has gone through a wash and dye process to break down the fabric to give it that lived in, by a few generations, look and vintage handfeel.