Gummicube

We have been made aware of a series of fraudulent schemes posing as the Gummicube brand to defraud individuals out of money by posting fake job and services recruitment solicitations via WhatsApp and other messenger apps. These activities are part of an organized criminal effort targeting multiple companies in the App Store Optimization industry across the globe.

Domains currently associated with fraudulent schemes include: http://gummicube-seouk.com, http://gummicubeuk.com, and http://gummicubehk.com. Given the nature of these schemes, other domains may appear in the future.

The only official Gummicube domains are www.gummicube.com and .com for email. The only official Gummicube social media accounts are LinkedIn, Twitter, Facebook and Instagram. Gummicube has no company presence on WhatsApp and other messenger apps, or any other platform.

If you are unsure about a communication with us, please contact Gummicube at [email protected] for additional information.

Gummicube does not recruit by offering commissions or rewards in return for data entry, app tests, reviews, or feedback in any other form. Gummicube will never solicit sensitive personal information through insecure channels like social media, email, or text messages.

If you believe you have fallen victim to a scam, please contact your local law enforcement agencies immediately. In addition, the following resources may be helpful:

If you are based in the United States: forward any phishing emails impersonating a business to the Anti Phishing Working Group (https://lnkd.in/eHgPGm42), a public-private partnership against cybercrime; or file a claim with the Internet Crime Complaint Center (IC3) (https://lnkd.in/dDRYGc6D);

If you are based in the UK: Contact Action Fraud if you think you’ve lost money or been hacked because of an online scam or fraud and you’re in England or Wales. You can report online by either signing up for an account or continuing as a ‘guest’ (https://lnkd.in/dfwc2Qa) or calling 0300 123 2040. You can also report to the Citizen’s Advice site (https://lnkd.in/gUcgA32j). If you’re in Scotland and you’ve lost money because of an online scam or fraud, report the crime to Police Scotland.

If you are based in Hong Kong: Contact the Hong Kong Police Force Technology Crime and Deception reporting site (https://lnkd.in/gecNgZ2t). Additional information is available at the Hong Kong Information Security site (https://lnkd.in/gbvC9Vwe) and at the Cyber Security and Technology Crime site (https://lnkd.in/gCePTdDA).

For more information on how to protect your information online, please visit the FTC’s site and the Citizen’s Advice site.

Gummicube Get the #1 App Store Optimization service! Drive growth with Gummicube’s unified agency services and industry-leading proprietary A*O technologies.

🚀 Are you ready for App Promotion Summit in ? Gummicube will be there hosting a workshop to discuss the latest developments in App Store Optimization and what you need to look out for in 2023.

Discover the future of app growth with us on December 1st! We can't wait to see you there!
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💭 We’ve seen the popularization of PPO & CPP in 2021 and 2022, what’s coming next? The app store of tomorrow is already here with new ad placements, LiveOps, and more. How can you prepare? 👇

Watch Dave Bell, CEO and Co-founder of Gummicube discuss how these changes are impacting your growth and are changing the way A*O is done at App Growth Summit in San Francisco.

Plus, find out what you can do to prepare for the new frontier of mobile UA in 2023 in "ASA, LiveOps & UA; New Store Experiences Are Changing A*O".

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*O

Just last week, Apple announced that the new App Store Ad Placement slots are open for developers in time for the new holiday season. 💡 What do you need to know? When can you expect them?

The new ad placements bring developers new opportunities to acquire users. However, there are A*O best practices you can enact right now to ensure a more effective and lucrative funnel.

Read about it in this week's A*O : https://www.gummicube.com/blog/A*O-Weekly-News-Apple-App-Store-New-Ad-Placements-2022
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Apple Adds New App Store Ad Placements - What You Need to Know - Gummicube New ad placements are coming to the App Store. What can you expect and what do you need to do to prepare?

Gummicube's Feature in Mobile Marketing Magazine: "When it comes to sustainable growth on the app stores, valuable users are the ones that yield us better engagement, retention, and value over time. Now, the question that many mobile marketers find themselves asking is how they can attract and retain these users once they’ve downloaded. The answer is simple – it’s the side of A*O no one talks about.

To any seasoned A*O expert, A*O marketing actually reaches outside of the app store. While the name suggests otherwise, the most fundamental principle of A*O is making sure that you can attract valuable users. This is why relevancy drives everything in the optimization process from search to creative and paid marketing down the line."

Read the FULL article here: https://mobilemarketingmagazine.com/the-truth-about-aso-no-one-talks-about
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We wanted to set the record straight on the part of App Store Optimization no one talks about -- what is it? 💭

🚀 Optimizing action is a crucial step in A*O no one really talks about, yet it's a fundamental driver of growth in valuable users -- especially for apps in pre-launch, growth, or in maturity stages. When you optimize action in A*O, you can reap the rewards of a more engaged user base and prolong their lifetime value.

💡Optimized onboarding flows can dramatically improve your ROI and reduce your costs of action -- one of the biggest pain points in such early stages of acquisition.

REMEMBER: Through optimizing action, getting a more valuable user base is not only possible but achievable!

📱 Have more questions about A*O and optimizing action? Contact us at [email protected] or follow us at Gummicube, Inc. | App Store Optimization | Big Data Analytics for Mobile App Marketing.
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A*O Tip 💡 Our partners often ask us: "Why is it important to update my app store listing more than 2-3 times a year?" The answer may shock you...

Both Apple and Google stop crawling your metadata after 2-3 weeks! After your initial metadata update, both app stores take time to analyze your click data. After 2-3 weeks, the stores begin to understand what your app is and what it could potentially be relevant for. By not updating, you're leaving growth potential on the table!

📍 What happens after these 2-3 weeks? A*O experts at Gummicube suggest it's best to update your metadata after this indexation process is completed to capitalize on your findings to keep on growing!

REMEMBER: The app stores REWARD developers who regularly update their store listing. Proving your relevance to the stores and users simultaneously is always a best practice!

Want to learn more about App Store Optimization? Contact us at [email protected] or follow us at Gummicube, Inc. | App Store Optimization | Big Data Analytics for Mobile App Marketing

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*O *Otool

VIDEO 🎥 : In May 2022, Gummicube discussed some of the pitfalls of bad data backing your App Store Optimization (A*O) strategy, and the difference between A*O and search engine optimization (SEO).

💡 There are ways you can reframe how you look at A*O for a better and more effective mobile growth strategy -- are you taking advantage of the right data sources? Check out the video to find out!
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A*O is not SEO with Co-founder of Gummicube, Dave Bell | APS NYC 2022 - App Store Optimization (A*O) APS NYC 2022 | Watch Dave Bell, Co-founder and CEO of Gummicube discuss the pitfalls of bad data backing your App Store Optimization (A*O) strategy, and the ...

Gummicube for Mobile Marketing Magazine: What makes or breaks a great A*O strategy? ⬇️

📍Relevance.

App stores reward developers who “keep it fresh” in their stores. One of the often-unspoken fundamental purposes of App Store Optimization (A*O) is the idea of relevancy at the forefront of everything.

Not only does this serve to attract users to your app listing, but it also helps Google Play and the App Store determine whether you’re fit to be recommended to users for certain search queries.

▶️ How can you stay relevant to attract more users to your listing? Check it out in our feature on MMM:

https://lnkd.in/g7cxHv8r
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Beat app store competition with relevancy | Mobile Marketing Magazine Dave Bell, Co-founder and CEO of Gummicube , looks at the importance of relevancy for app growth.  You’ve launched your app on the app stores and implemented a search and conversion strategy – now what? Once you’ve entered the growth phase, keeping an app relevant in the app stores is no easy...

🎓 Don’t get schooled by stagnancy – it’s time to ace seasonality this August! The big yellow school buses, fresh notebooks, and crisp backpacks are back.

🚌 Back to school can be an exciting time for students of all ages from pre-school to college and beyond. Capitalizing on opportunities that cater to the specific needs of this user base is essential in the month of August.

📚 Whether you’re a retail, mobile game, finance app, or anything in between – there are ways to hit home competition for people looking for back-to-school savings, tools, and others.

Read about how to market your app during the back-to-school season here: https://lnkd.in/ge84UzgQ
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A*O Academy: Marketing An App For Back To School - Gummicube A*O Academy is in session! How can developers market their app for the back to school season? Find out in this week's blog!

VIDEO 🎥: Did you know that App Store Optimization (A*O) reaches far outside of the app stores? In-app A/B testing allows us to optimize the user onboarding experience for a more valuable user base right from the start.

In case you missed it, tune in to the Gummicube x Business of Apps webinar discussing how in-app A/B testing can help you attract, retain and engage your audience.

Follow Gummicube for more A*O information or contact us at [email protected] for a free consultation!

https://lnkd.in/g8Hamt9q
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*Otool

Mobile App Growth Tips from Pre-Launch to Maturity - App Store Optimization (A*O) Watch the recording of Gummicube CEO, Dave Bell with of Apps discussing the app marketing strategies from pre-launch to maturity.__Your app store o...

It's not easy to market a productivity app on the app stores organically. What are some of the hurdles? And more importantly, how can you actively overcome them? ...

The Hurdles
📱1. Feature Differentiation – To a user, many features may seem like a dime a dozen when they look at the productivity app category. While all apps typically have specialized features they focus on, differentiation can be difficult in this case.

🎯2. Defining a Target Audience – Most productivity apps target demographics in the business, university or education sector. Sometimes it may be difficult to determine which audience base would be the most worthwhile to target with specific features. Reversely, it may be difficult to segment your audience base at all and go for an all-in-one approach.

🎨3. Creative Differentiation – When you look at apps in the category, you may find design elements that are relatively similar in look and feel. It might be difficult to toe the line between best practices and differentiation.

The Solution
While there are challenges to differentiation in app metadata strategy and creative sets, there are small but impactful ways you can stand out from the crowded app store space with these 4 A*O tips.

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*Otool

TODAY IS THE DAY: App launch success, in-app A/B testing, and sustainable app growth trends for 2022. The newest breakthroughs in app marketing strategies and A*O developments await. Register for the Business of Apps & Gummicube Webinar on August 17th, 2022 at 10 AM PST.
Link here:
https://www.crowdcast.io/e/app-growth-tips/register
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App Growth Tips from Pre-Launch to Maturity - Crowdcast How to optimize your app performance at every point in your app lifecycle

How important are app ratings and reviews in A*O? Incredibly. Keeping up with them, whether poor or great, will help you boost your visibility and conversion on the app stores. Like our page for more A*O tips!
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*Otools *Otool *O

App launch success, in-app A/B testing, and sustainable app growth trends for 2022. The newest breakthroughs in app marketing strategies and A*O developments await. Register for the Business of Apps & Gummicube Webinar on August 17th, 2022 at 10 AM PST.

Link here:
https://www.crowdcast.io/e/app-growth-tips/register
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Mobile marketing strategy isn’t a dime a dozen. The key to marketing an app on the app store is fundamentally contingent upon three key factors: keyword optimization, creative optimization, and paid mobile user acquisition. Without these three factors, marketing an app on the app stores can be very difficult.

App Store Optimization (A*O) allows us to harness the power of these three factors to create a more robust and aggressive mobile marketing strategy. In the end, you’ll benefit from a strategy that can support you far beyond just the beginning stages of growth.

Want to learn more about App Store Optimization? Contact us at [email protected] or follow our LinkedIn Gummicube, Inc. | App Store Optimization | Big Data Analytics for Mobile App Marketing for more information.

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*O *Otools

Are you making these common mobile marketing mistakes? We've got your solution. 📱

With just a few simple adjustments, any mobile marketer can avoid the pitfalls that negatively affect a mobile marketing strategy.

Follow us today for more app growth tips and contact us at [email protected] for your FREE App Store Optimization consultation.
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Gummicube for Mobile Marketing Magazine 💡
"App Store Optimization (A*O) is the start of any fruitful mobile app marketing growth plan and its effects can help an app at any point in the lifecycle, but what about other forms of mobile marketing? Where is the “right” place to start? The answer is simple – A*O."

Read it here: https://lnkd.in/gEBMwyY3
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*OTool *O

Your best app store performance awaits you. The question is: how can you achieve it?

We often get asked the question:

"Is App Store Optimization really that important?"

If you want to drive down the costs of your mobile marketing spend, A*O is absolutely essential.

A holistic approach to optimizing your app store listing sets you up for organic success & effectively drives down the costs of your marketing dollar spend over time.

Reaching growth sustainably all starts with *O.

Here's how:
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*OTool

We're candidates for a Creative/Graphic Design position!

We are looking for a Creative Designer to join our team! Gummicube works with top app developers around the world, and as a Creative Designer, you will have the opportunity to impact the success of some of the biggest brands in the App Store!

This is a full-time position. All interested candidates should send us a resume with a portfolio as well as provide a strong cover letter explaining why you would be a good fit for this position.

We are currently seeking a Creative Designer that can perform these functions:
• Ability to edit images quickly and efficiently
• An eye for design and ability to think creatively
• Proficiency at Adobe Creative Suite, especially Photoshop
• Familiar with adhering to branding guidelines
• Ability to analyze and articulate data-driven creative methodology & strategy

Required Skills:
• Adobe Creative Suite (Illustrator, InDesign, Photoshop)
• Juggle multiple high priority projects and meet tight deadlines
• Amazing attention to detail and follow-through
• Excellent organization and project management skills
• Ability to communicate effectively with clients and internal team
• Familiarity and solid working knowledge with Google Docs, Microsoft Excel, CRM systems and Microsoft PowerPoint
• Ability to thrive with minimal direct supervision/management (Gummicube is a startup and everyone wears multiple hats)

Ideal skills:
• Video creation (Adobe Premiere, After Effects)
• Knowledge of other graphics & design software such as Sketch, Figma, and/or Affinity Designer
• Responsive Web Design
• User Experience Design
• Familiarity with the Mobile Industry
• Interest in both iOS and Android apps and the mobile gaming space
• Must have a good understanding of Gummicube business and be committed to helping Gummicube change the mobile marketing landscape

Follow us for job updates, and use the "Quick Apply" QR code to send us your cover letter, portfolio and resume! (Must be based in the US)

Link: https://lnkd.in/eYjN6QPE
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The key to successful mobile marketing isn't always as clear as it may seem. After all, it's unlike any other form of marketing out there. So what can you do to see success? 💡

As mobile marketers, we have to keep in mind variances in consumer psychology, funneling methods, and the timing of our marketing messages for a better ROI.

Mobile marketing is time sensitive and requires different steps at each point of the app lifecycle. Keep in mind these 4 critical tips to get your mobile marketing strategy started.

Make sure to follow Gummicube, Inc. | App Store Optimization | Big Data Analytics for Mobile App Marketing for more A*O & Mobile marketing tips, or contact us at [email protected] to learn more.

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*OTool

If you're an iOS developer looking to gain that extra edge on the App Store, there are a few keyword optimization practices you should keep in mind when developing an App Store Optimization strategy.

Check out these useful A*O tips for iOS keyword optimization compiled by our team of Experts.

For more information, make sure to follow our page or contact us at [email protected] for more information about how organic app marketing works on the App Store.

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In this week's A*O Weekly - your ultimate brief for what happened in the App Store Optimization for the last 7 days we feature:

🔥 Steve P. Young at App Masters shares *O tips https://lnkd.in/dkccKU9B

🔥 App Growth Network makes the case for adding SEO to the app growth strategy https://lnkd.in/gcb6qcTy

🔥 Apptamin talks about the synergy of *O and https://lnkd.in/dsPkScZU

🔥 Checkaso talks about the promotion of no-code apps on the app store and Google Play https://lnkd.in/d8-GBTQ4

🔥 TechCrunch delivers This Week in Apps recap for the most significant events in the app industry for the last week https://lnkd.in/dv49bEzZ

🔥 UnfoldLabs Inc., features the best App Store Optimization strategies https://lnkd.in/dG6s9fSD

🔥 Gummicube brings up how A*O could help the recent Apple Store Spotlight mobile game to reach more app users https://lnkd.in/dASTgJ7f

🔥 Appfigures explains certain app rankings that from first sight just don't make sense until you dig deeper
https://lnkd.in/dcdnivxu

🔥Upwork lists the best A*O specialists to hire https://lnkd.in/d3qY-fbX

*O

It pays to differentiate in the cryptocurrency space. 👏 Organic app marketing strategies can significantly help crypto apps cut through high competition in the app stores. Check out these 5 crypto app marketing tips from our app store growth experts.

Follow Gummicube on Facebook or contact us at [email protected] for more information!
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Millions of people worldwide use to get their money right. With looming economic uncertainty, these apps make our lives easier by helping us save, budget and establish personal finance goals more conveniently. 📈

As for the developers of these apps, competition is high. How can you stand out? Follow these 4 tips from Gummicube app store experts shared by Business of Apps! Make sure to follow us for more app marketing tips!
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