High Noon General Store

Sunday shop scenes✨

We’re here today, 11am-4pm!

We’re fully restocked on all our favorite silk bandanas and wild rags from Kit Santa Fe! 🐎

Shop now, online or in-store!
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Take a dip in the desert + shop our latest .surfco drop now!

Available online and in-store now. 🤙🏼

The Land of Enchantment ✨

How lucky are we to call New Mexico home?! Come by and see us this weekend!

Thursday | 10am-5pm
Friday | 10am-5pm
Saturday | 10am-5pm
Sunday | 11am-4pm

She’s back and better than ever, our favorite .surfco hoodie. 💥

Printed on organic cotton blanks, in limited quantities - don’t wait on these! Shop now, online or in-store.
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Weekend shop hours✨

Saturday | 10am-5pm
Sunday | 11am-4pm

+ Bonus shopping if you’re out at the Ghost Ranch Music festival- Saturday 10am(ish)-5pm(ish)

**reminder that the shop will be closed Monday Sept. 16**

Who’s up for a weekend adventure? We’ve got all the newest gear from - perfectly designed for getting out there and having some fun!

Available online and in-store now!
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“If had a flower for every time I thought of you...I could walk through my garden forever.“ - Alfred Lord Tennyson

Shop hours this week…

Wednesday | 10am-5pm
Thursday | 10am-5pm
Friday | 10am-5pm
Saturday | 10am-5pm
Sunday | 11am-4pm

We’ll also be hosting a Pop-Up this weekend! We’ll have all the festie provisions you’ll need for an epic weekend at Ghost Ranch. 🏜️
Friday | 10am-5pm(ish)
Saturday | 10am-5pm(ish)

**Please note the shop will be closed Monday, September 16th.

The statement piece of your dreams, meet the Aquifer Jacket.

Molyan is a luxury clothing label that nurtures self expression through one-of-a-kind, small-batch wearables.

Available online and in-store now!
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Golden hour at the shop✨

Weekend vibes forever!💥

Come on down and say hey!
Saturday | 10am-5pm
Sunday | 11am-4pm
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Model:

The fall line up from Iron and Resin has arrived! From flannel shirts to waxed canvas jackets, we’ve got all the goods you’ll need as the season start to change.

Quality provisions, built to last. 🏜️

Our collection of hand-dyed pants from are just what you need as we transition to fall.

Handmade here in Santa Fe, each pair is truly one of a kind. Available in-store now! Oh, and our favorite neon socks are perfect for any outfit. Swing by and see them for yourself.

“All the months are crude experiments, out of which the perfect September is made.” — Virginia Woolf

We love it when style meets function and that’s exactly what these gorgeous Jenna Bee bags do best.

Made from authentic African Mud Cloth and fully lined with natural canvas. African mud cloth, also called Bogolan (‘colored with earth’), is a traditional technique that has been mastered by the artisans of Mali and woven deeply into their culture. The cotton is spun, woven, dyed, and painted by hand. The beautiful earthy colors come from the natural botanicals and fermented mud used when dying. The process is completely natural and environmentally friendly.

Available now, online or in-store!
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We hope your holiday weekend is filled with a fun adventure or two! 🏜️

One of our favorite day trips from Santa Fe is heading out to Ghost Ranch. We’ll be out there in a few weeks hosting a little pop-up and hope you’ll join us!! Tickets are still available 🎫

We can’t believe that tomorrow is the first day of September! Thanks for all the love and support this summer friends. 💙💙💙

Long weekends forever✨

We’re holding on to summer as long as we can! Swing by this weekend…

Friday | 10am-5pm
Saturday | 10am-5pm
Sunday | 11am-4pm
Monday | 10am-5pm

Surprise!! Fresh drop from .surfco 🤙🏼

We’ve got a reissue along with a brand new drop!! As always, these are limited edition, so don’t wait.

Available online and in-store now!

Well-Crafted, Guilt-Free, Everyday Luxuries.✨

That weekend kinda feeling…

Come on down and say hey!
Friday | 10am-5pm
Saturday | 10am-5pm
Sunday | 11am-4pm

Restock!! Our favorite straw hats are back in very limited quantities.

Made by hand from a women’s collective in the mountains of Cuenca, Ecuador who work with Paja Toquilla Straw. These hats are ready for wherever you’re seeking sunshine.

Shop online or in-store now!
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“I have done nothing all summer but wait for myself to be myself again.” - Georgia O’Keeffe

Our .surfco crewneck is almost sold out!! This is the last of these limited edition baddies, so grab one now before they’re gone forever!

Available online and in-store 🤙🏼
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TGIF y’all!! It’s going to be buzzing in the plaza this weekend and we’d love to host you.

Weekend Shop Hours
Friday | 10am-5pm
Saturday | 10am-5pm
Sunday | 11am-4pm

Elevate your everyday ✨

Dreaming of weekends…

It’ll be a fun one this weekend in the plaza with the 102nd Indian Market! Swing by the shop to cool off and say hi. 👋🏼

Well-Crafted, Guilt-Free, Everyday Luxuries✨

Shop Hours
Monday | 10am-5pm
Tuesday | Closed
Wednesday | 10am-5pm
Thursday | 10am-5pm
Friday | 10am-5pm
Saturday | 10am-5pm
Sunday | 11am-4pm