Amperity

Do you know how many customers you have?
Do you know who your most valuable customers are?
Do you know how your customer identities were put together?

Don’t let hard-to access data or black-box processes eclipse your customer understanding. Amperity helps shed light on the insights needed to grow your business — no special glasses 🕶 needed.

Discover how you can get on the path of (data) totality
👉 https://lnkd.in/eMuigFWY

✅ Data quality: Solved
✅ Data access: Solved

We're thrilled to unveil AmpAi, a suite of capabilities designed to turn anyone into a data scientist. 🧠✨

AmpAi introduces Explore and Assist, joining forces with Stitch and Predict to redefine how brands manage and use customer data.

Why AmpAi?
🤩 No more data quality woes: Traditional CDPs often struggle with cleaning and organizing data, leading to unreliable insights. AmpAi is here to change that.
🤝 Democratizing data: With AmpAi, generating insights and making informed decisions becomes easy for teams across your organization, eliminating the technical barrier to accessing and learning from customer data.
🔍 For business users: Navigate data with ease using natural language and unlock deep insights to elevate customer engagement
🛠️ For technical users: Build the highest quality data foundation and streamline the creation of custom data assets.

The future of data is here, and it's accessible to everyone.

Amperity Fixes AI’s Data Quality and Access Problems Amperity has fixed the data quality and access challenges many brands face with traditional CDPs. AmpAI enables brands to be confident making decisions

This year we couldn’t be more stoked to join the Braze community at their annual Forge conference and to be recognized as a Torchie Award runner-up for Technology Partner of the Year. We’re honored!

Yesterday, Amperity hosted a fireside chat with Taco Bell to discuss the benefits of integrating a best-in-class CDP with leading engagement tools, how to pivot data operations after integrating Braze, and tips for other businesses aiming to achieve data-driven success.

Learn how to supercharge your data foundation with Amperity at https://amperity.com/amplify-2023?utm_source=facebook&utm_medium=social&utm_campaign=BRAND&utm_content=PROMO-X-AMPLIFY_VIDEOS

✨There’s a Barbie™ Identity (Resolution) Crisis✨

Did you know that, on average, brands are misidentifying a staggering 23% of their customers, which actually represents a whopping 53% of their total revenue? 😱 Let that sink in a minute.

The challenge of unifying customer identities is real.

Take Barbie™ for example: she's a multi-faceted persona, moving from Dream Home to Dream Home, constantly changing occupations and email addresses, and creating new aliases (Barbie, Barbara, & Babs) all while making in-store purchases at top brands like Forever 21 and Kendra Scott. Trying to unify all of this customer data becomes a Herculean task for brands.

With Amperity's patented Identity Resolution, brands can transform scattered and incomplete data into a goldmine of actionable insights. Say goodbye to lost revenue and hello to personalized, targeted marketing that truly connects you with your customers whether that be Barbie™, Skipper, Midge, Chelsea, Ken or any one of their other friends.

Having a similar identity crisis with your customers? Download our latest guide now! https://lnkd.in/guTUgmgB

Love being at The Lead Innovation Summit to talk about the generational shift happening in marketing with the collapse of 3rd party cookies 🍪🍪🍪 and increasing data privacy regulations.

And our fearless leader will also be taking the stage at 12:55pm ET today to discuss this shift and what brands can do to get ahead of it. 🔌

Interested in meeting with the team at the event? Stop by booth #602 or schedule some time at https://amperity.com/events/amperity-at-the-lead

We’re always thinking about “together” — Bringing data together, bringing teams together, bringing brands and customers together —

Today we’re also thinking about “together” in America — People together, communities together, hot dogs and buns together.

Happy 4th of July! 🎆

🏆🏆🏆 We are beyond honored to be recognized as the 2023 Built on Partner of the Year by Databricks!🏆🏆🏆

We are excited to continue building on this partnership, applying the latest innovations in generative AI to our unified customer data foundation to drive the next generation of customer personalization and business value.

https://amperity.com/announcements/amperity-named-2023-databricks-built-on-partner-of-the-year

It was a beautiful day in Seattle as we continued our pride month celebration at the Seattle Sounders FC match! ⚽🏳️‍🌈⚽

Go Sounders!

On this Juneteenth, Amperity stands in solidarity with the Black American community. As we celebrate the victories of the past, we also recognize the challenges and opportunities of the present and commit to a more equitable future. Let's continue to learn, grow, and push for equality together.
Happy Juneteenth! 🎆

The team came together for one of the many fun and educational Pride events we have happening this month. It was indeed a fabulous time! 🏳️‍🌈

Congrats to Janelle Herrick & Katie Kalm for their mad bingo skillz (otherwise known as luck) 🍀😉🐇

Thank you Jenn Managhan for another amazing team event! ❤️

🌈

This month, we celebrate the resilience and courage of the LGBTQIA+ community, recognizing their contributions and achievements, in society at large and here on our team.

To celebrate Pride Month we have activities and events including a cookoff fundraiser, drag bingo, weekly educational newsletters, and special zoom backgrounds to show pride and allyship.

We are committed to creating an inclusive environment where everyone can thrive as their authentic selves. Let’s stand together, break barriers, and build a future rooted in respect and acceptance.

If this sounds like the kind of place you’d like to work, check out our open roles at https://amperity.com/careers

The Amperity team had a great time hanging out Nasdaq last week leading in to the Amplify Summit! Can't wait to see what the rest of 2023 has in store for us.

The content during the 1st half of the day has been outstanding. Time to get caffeinated ☕ and head into the afternoon session.

Here are some fresh pics 📸 from the Amplify Summit at City Winery NYC.

It’s all coming together at Amplify Summit 23! Can’t wait to see all of our amazing speakers and sessions.

Calling all B2C Marketers — If you’re looking to boost acquisition and retention and you know that the key is in your customer data, but you’re finding it’s tough making it all work, don’t despair. The good news is, you’re not alone, and there are answers. Our webinar breaks down practical use cases and strategies for using a Customer Data Platform to make an impact, fast.

CDP A to Z: Unlock the Power of Customer Data Platforms with Strategic Marketing Use Cases Supercharge your customer initiatives from all your disparate data sources to build a complete and actionable Customer 360.

Drum roll, please🥁.....We're excited to introduce this year's Amplify Summit sponsors Amazon Web Services, Blend360, Braze, and Cordial. There is still time to connect with the most innovative and influential brands in the industry.

Request a spot now 👉 https://lnkd.in/gbKi_FwE

See you on May 18 in NYC!

May is a special time of year where we celebrate and recognize the contributions and achievements of Asian and Pacific Islander communities.

This month is a chance to learn more about the diverse cultures and traditions within the Asian/ Pacific Islander community and to reflect on the challenges and triumphs that have shaped their experiences.

From advancements in science and the arts to inspiring leadership and resilient activism, the API community has enriched the fabric of global society in countless ways.

So, whether you're Asian and/or Pacific Islander yourself, or simply an ally, we encourage you to take part in the festivities this month. Attend a cultural event, try some new cuisine, or simply learn more about the history and achievements of these amazing communities.

Here at Amperity, our Asian/Pacific Islander Employee Resource Group is planning a panel for members to share their experiences and perspectives with the rest of the company.

Let's come together and celebrate Asian/Pacific Islander Heritage Month with love, respect, and appreciation.

Yesterday, our awesome People, Product and CS teams helped Delridge Neighborhoods Development Association - DNDA get one step closer to restoring Long Fellow Creek by removing 4,300 square feet of invasive Himalayan blackberry and English ivy. What a fantastic opportunity to give back as a team!

Looking for the right Customer Data Platform (CDP) to manage your customer data? Trying to understand different CDP use cases and how it turns your data into business value?

We’ve got you covered.

Our CDP A-Z page breaks down the foundational capabilities to look for and how CDPs can address unique pain points for every department.

CDP A to Z Learning more about CDPs? This is a great place to start.

Get ready to experience the ultimate power of retail!

We've partnered with Authentic Brands Group, home to over 40 globally renowned brands such as Reebok, Forever 21, Aéropostale, and Eddie Bauer, to energize over 200M+ customer profiles.

With Amperity, Authentic can activate data from various touchpoints such as pre-purchase, point-of-sale, and post-purchase care to create unified customer profiles that boost satisfaction and experience.

Authentic Brands Group Partners with Amperity to Supercharge Their Customer Data The leading enterprise customer data platform offers the ability to unify in-store and digital experiences across Authentic’s portfolio

Get ready to unlock business growth with a unified customer view! 🪄✨

Join us this Wednesday, April 5th, at 1:00 PM EDT for our webinar: CDP A to Z: Defining a Unified Customer View.

Our expert panel will spill the beans on a true unified customer view, how to tell if you have one, and so much more!

P.S. Register anyway if you can’t make it, and we’ll send you the recording.

CDP A to Z: Defining a Unified Customer View (Part 1) Supercharge your customer initiatives from all your disparate data sources to build a complete and actionable Customer 360.

We're so excited to kick-off the weekend watching the NCAA Women's Sweet 16/Elite 8. All weekend we will be celebrating the amazing female leadership from Amperity and our valued customers. Let the games begin! 🏀 🏀 🏀

Who are you rooting for?

The Amperity team will be participating in the 'Big Climb -Seattle' for the 4th year in a row.

Join us in finding a cure by donating to this very worthy cause.

All proceeds will benefit The Leukemia & Lymphoma Society.

Welcome to the Amperity - Big Climb 2023 Team Fundraising Page Join or Donate to the Amperity Team for the Big Climb 2023 fundraising event

Amperity is honoring Women’s History Month with a series of Q&A’s featuring the groundbreaking women we work with.

This week, we get to know Seema Kumar, Amperity’s chief people officer, where she shares her thoughts on the importance of gender equality at work, and the role men play in supporting women’s economic empowerment.

Learn more about Seema: https://amperity.com/blog/amperity-female-leadership-series-seema-kumar?utm_source=facebook&utm_medium=social&utm_campaign=BRAND&utm_content=PROMO

Choosing the best CDP for your brand is challenging, especially when the data management space is noisy and filled with options.

If you're not sure where to start, join us on March 22 at 9:00 AM PT, 12:00 PM ET at our webinar, "CDP A to Z: Not All Customer Data Platforms Are Alike; How to Pick the Right One For Your Brand” where we'll explore:

💎 How a CDP brings value to your business
🔎 What features and capabilities to look for
⚖️ How to evaluate different solutions

Register here: https://amperity.com/resources/cdp-a-to-z-not-all-customer-data-platforms-are-alike-how-to-pick-the-right?utm_source=facebook&utm_medium=social&utm_campaign=CDP-101&utm_content=WBR_INV

CDP A to Z: Not All Customer Data Platforms Are Alike; How to Pick the Right One For Your Brand In this webinar, we'll dive into the world of CDPs and explore the key factors to consider when choosing the right solution for your brand.