Piera's Bridal Couture

It is time for our Summer 2024 Eve of Milady & Amalia Carrara Trunk Show!
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🗓️ August 22-24
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See dresses from the newest collections- Eve of Milady Couture, Boutique, and Amalia Carrara during this special event!
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We will also be offering special trunk show promotions if you say YES to the dress!
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Call today to schedule an appointment!
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Our beautiful bride Madison shared her wedding photos with us 🌸🩷 You made such a beautiful bride Madison, thank you so much for sharing your gorgeous wedding photos with us!! Congratulations to you both!
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Brand new arrival from 🤩 The gorgeous Hera dress & overskirt are here and we are so excited to share this stunning dress with our brides!
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This fit and flare gown is fully beaded with a scoop neck & spaghetti straps. Fully beaded with small 3D flower details, corset bodice details, and sheer sides/hips. The matching overskirt has so much fullness and detail and makes for an amazing silhouette!!
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Our bride Kaitlyn had a beautiful wedding at and we are so grateful she shared her photos with us! It looked like the most perfect day 🤍
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We need to interrupt the regularly scheduled sample sale content to share our bride Maria’s wedding photos!! Maria &
Antonio got married last summer- and fun fact…. Maria’s twin sister Carolina got a dress at Piera’s for her 2024 spring wedding too (photos to be shared soon)!!!
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Jill loved working with both brides, finding their very different looks!! We also had so much fun watching Maria’s wedding day reels- they did such a great job making some reels that had all of us (literally) laughing out loud! Check them out ➡️ 💕
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The photos from this wedding are JAW DROPPING, and that last one 🤩🤯
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Our beautiful bride Allison in 🤍 This wedding looked like absolute perfection!!
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“Oh my gosh - you guys made mine, my mothers & my mother in laws dream dresses come to life!”
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Hearing kind words and receiving pictures from our brides is such a special thing and always makes my day!
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Congratulations to our bride Marina & her new husband Antonio 🤍 Marina looked stunning in an wedding gown and removable sleeves!
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Our beautiful bride Marina in Eve of Milady & Amalia Carrara 🤍

With or without sleeves, that is the question… let us know in the comments what you prefer!
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We received a box of brand new arrivals from yesterday and these three dresses were part of that shipment! 3 gorgeous gowns that all have something in common… they all have a removable sleeve option!
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Many of our designers realized lots of brides are interested in sleeves but did not want to make full collections of dresses with sleeves so they gave us some amazing sleeve options for many of the dresses!
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The detachable sleeves can also be mix-and-matched with other styles as well!

🗓️ Save the Date 🤍 July 13-19 🗓️
It’s time for our Summer Sample Sale!! Every July we hold our biggest sample sale of the year and this year might be our biggest ever!! Wedding gowns, accessories, and wedding wardrobe dresses will be on sample sale for up to 80% off!
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In true sample sale fashion, Saturday, July 13th starting at 10am will be WALK-INS ONLY - First come, first served! Be here early for the biggest selection of dresses!!
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Brides can bring 2 additional guests to shop with them and will get an hour and a half to shop and try on gowns during our sale.
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Monday, July 15th through Friday, July 19th we will take appointments, but also walk-in brides will be welcome to shop anytime.
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See an amazing selection of wedding gowns and accessories on sale. We also have dresses that would be perfect to complete your wedding wardrobe; dresses for your wedding reception, bridal shower, bachelorette party, or rehearsal dinner!!
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We will NOT have any evening gowns (mother of the bride/room) on display to try on during the week of our sale (we will NOT be taking appointments for mother of the bride/groom, bridesmaids, or special occasion from 7/13 - 7/19).
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Call today to schedule an appointment or mark your calendar!
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Another edition of basque waist vs. natural waist. Which do you prefer?
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We just got this beautiful new basque waist ballgown and we know our brides are going to love this dress!! The bodice has beautiful sequin appliqués on the exposed boning and the scoop neck with off the shoulder straps is so incredibly romantic! The tulle skirt has a layer of glitter to give it that little something extra ✨
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The second tulle ballgown here is also by Sincerity and features a plunging neckline on the exposed boning bodice. Natural waistline and a glitter tulle skirt with beaded lace appliqué over the entire dress!!
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Named after the street our store is on, the Hayes dress by has the most beautiful details! The beading on this dress is soft yet luxe; and the neck and waist lines make it a very flattering style to wear.
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We just LOVE a good train pic! Our bride Cassidy looks stunning in this all-beaded dress! 🤍✨
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Chicago is one of our favorite cities! Piera’s friends Terra & Jeff got married in Chicago last summer and it was the most perfect day!
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Terra wore a stunning Eve of Milady gown with the most dramatic train addition ever! The details on this dress were absolutely stunning and her photographer captured them beautifully!!
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Our beautiful bride Marina & Alexander 🩷
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Marina & her mom are family friends of ours and I had the pleasure of helping her find her wedding AND prom dress (a few years ago). Marina is absolutely beautiful inside and out, and I am so glad we were able to help her and her mom find the most perfect dresses for the big day! 🩷
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We are always so grateful when our brides trust us to outfit their ENTIRE wedding party! It is such a fun experience to help brides pull their entire wedding party look!!
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▶️ SWIPE to see more!
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It was such a special thing to do with our beautiful bride Stefania! Her bridal look was so soft and feminine and we completed it with bridesmaids, BOTH the mother of the bride and groom, and her flower girls.
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I absolutely loved her pops of color with her bridesmaids & flowers, and both moms complimented the colors beautifully!
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‼️New Arrival ‼️ After many requests we finally received a sample of the Calla Blanche Nailah dress!! This fit and flare wedding dress features classic sweetheart neckline and bold 3D flowers: some of which have soft clear sequins and/or fun pearl centers. This dress also has a matching overskirt (coming soon) and sleeves.
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Try this beauty on today!!
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So this is love 🩵
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Our bride Amy is a friend of the Piera’s family and looked absolutely stunning in her customized gown. And her mom looked beautiful in a customized dress too!
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