KEF Media

What comes next for the U.S. Olympians? It may be too soon to think about for those just returning from Paris, but for one member of 1996’s, gold-winning ‘Magnificent Seven,’ it was entrepreneurship! started a small business during the height of the pandemic, so she knows first-hand the struggles of small business owners. So, she teamed up with Wells Fargo to spread the word about its Fund and we were so happy to be asked to join their team! We give this media tour a perfect 10!

DISNEY DESTINY UNVEILING! We teamed up with Disney Cruise Line to give people across the country a sneak peek at its newest ship, the ! For the first time ever, ‘Heroes AND Villains’ are coming to life on a Disney cruiser, so it’s a big deal. The media tour was a magical experience for everyone involved!

THE FINAL COUNTDOWN! We are on the scene of the 2024 in Paris right now with four-time diving medalist turned U.S. Diving coach, ! The Team TOYOTA member is giving media outlets stateside personal insight into the mindset of the athletes and coaches as the clock winds down, and the importance of fan and community support, near and far! 🥇

PUPPET PLAY with ! Despite her husband retiring from the Philadelphia Eagles, Kylie is still on the team to help change children's lives. She and the Eagle’s Autism Foundation teamed up with HP to create printable puppets (with design inspo from renowned puppeteer, Stacey Gordon!) 'Print Pals' help all children express themselves, but especially those on the spectrum, so we were delighted to help HP spread the word to our media friends!

The team at KEF Media and the Foley family would like to thank our friends, clients, and partners for the outpouring of love and support you’ve shown regarding Kevin Foley’s passing. It’s abundantly clear that Kevin Foley had a tremendous impact on all who knew him professionally and personally. Although he had not been part of day-to-day operations or client communications for many years, he was our constant cheerleader and sage sounding board whenever we needed him. While his passing leaves a hole in our hearts, he assembled a devoted team that will continue to provide the stellar service and results our clients have depended on for 38 years.

We welcome you to join us for a celebration of Kevin's life and legacy at Pinetree Country Club in Kennesaw, GA on July 20th from 3-5 pm.

Celebrating 'American Pie' turning 25 with ! We had so much fun teaming up with the movie's leading man and Edwards Desserts to create a media day promoting its Anniversary Apple pie to mark the movie's milestone! Jason dished on how fans can win one of the limited-edition pies and movie memorabilia. He also shared behind-the-scenes stories of shooting the famous pie scene and recreating it for Edwards' campaign. Spending a day eating pie with 'the pie guy,' that's a good day at work!

LEGEND vs. NEWCOMER! The road to the Summer Games is filled with personal stories of tragedy, triumph, and true friendship. So, we teamed up with HERSHEY'S and traveled to the Olympic Training Center in Colorado Springs to share the story of U.S. Paralympic legend, Jessica Long, and newcomer, Haven Shepherd. Their sweet bond helped inspire Reese’s to add a newcomer to its legendary lineup, Reese’s Medals. The media tour was a sweet success!

SMALL BUSINESS SUPPORT! Despite being the backbone of our economy, it's difficult to start and sustain a small business. So, we teamed up with Amazon Business to help spread the word about its initiatives. Vice President, Todd Heimes, talked to outlets and viewers across the country about their new on-demand education hub for small business owners AND giving away grants totaling $250,000! 👏🏽👏🏽

We were honored to produce a Satellite Media Tour from the Illinois Holocaust Museum & Education Center to promote its groundbreaking new 'Spagat Family Voices of Genocide Exhibition.' Bernard Cherkasov, who fled ethnic violence in his native Azerbaijan and now serves as the museum’s CEO, joined Kelley Szany, the museum’s Senior Vice President of Education and Exhibitions, to discuss how the exhibition expands awareness, fosters compassion, and empowers visitors to help prevent future genocides.

You’ve done your research, and you’ve decided to book a media tour. But would an In-Person Media Tour or a Virtual Media Tour be the best fit?

There are several factors to consider: https://kefmedia.com/newsroom/media-tours-how-to-choose-between-in-person-and-virtual

🎄 Happy Howl-idays! Our partner, Petco, decorated a New York City loft with festive flair, perfect for their holiday message. Spokesperson Kathy Buccio shared gift ideas for pet families — in both English and Spanish.

Don’t break the bank! KEF Media partnered with Chime to share tips on how to save money, gift well and come out ahead in 2024.

With well-known shopping expert Brittney H Levine as the spokesperson, audiences across the country learned how to start the holiday season with a plan.

What’s the buzz in beauty? This KEF-produced Satellite Media Tour featured an award-winning dermatologist discussing the proper use of retinol, what we should know, and how to get results just in time for the holiday season.

Dendy Engelman | Elizabeth Arden

When it comes to holiday tours, one size doesn’t necessarily fit all. We partnered with DICK'S Sporting Goods on a two-pronged approach to their holiday push with a Satellite Media Tour promoting Black Friday shopping followed by a hybrid ITT with content that stations will hold until December to support last minute shoppers.

With this customization of tactics, DICK’S was able to cover two different timelines and promotions in one production day.

That's the level of service KEF Media provides to our partners.

That's a wrap! We had a great time at the SCAD Savannah Film Festival, providing content for our partners and grabbing red carpet interviews.

Have you considered secured media? As we head into the final stretch of 2023, secured media could be the right tactic to push your goals to the finish line.

Read more here: https://kefmedia.com/newsroom/embracing-secured-media-in-2023

👻 Spooky season was the perfect time to reveal a chilling new space on Disney Cruise Line's newest ship, the Disney Treasure!

We loved helping with the announcement of the Haunted Mansion Parlor which will be Complete with craft cocktails, mocktails and 999 Happy Haunts.

The Haunted Mansion Parlor will be one of the spaces bringing beloved theme park attractions to life at sea on the Disney Treasure beginning December 2024.

An Audio News Release (ANR) is an easy way to reach millions across the airwaves.

We have three tips to ensure successful ANRs: //kefmedia.com/newsroom/what-is-an-audio-news-release

Effective career planning begins before high school graduation. We partnered with Pearson to share information about helping teens connect with career interests and let parents know about resources available for those who want to jump start their career path.

🏡 27 new homes. One week.

We loved working with Habitat for Humanity as volunteers provided hope and help for homeowners. Garth Brooks and Trisha Yearwood served as ambassadors for the Carter Work Project and spoke with outlets about the need for affordable housing.



2023 Carter Work Project

As a Hall-of-Fame running back with asthma, Jerome Bettis knows the importance of good air quality.

In a , he shared tips from Aire Serv on how to improve the air quality in your home.

Get ready for Thursday Night Football on Amazon Prime Video! We kicked off the season with a Virtual Media Tour with All-Pro Cornerback Richard Sherman and Veteran QB Ryan Fitzpatrick.

NFC favorites Minnesota Vikings and Philadelphia Eagles play tonight! Tune in at 7 pm EST for the pregame show.

Disney Cruise Line unveiled its newest ship this week, and we helped create a little magic for the announcement.

🛳 An Imagineer who has been designing the new Disney Treasure spoke with dozens of media outlets with the cruise ship as her backdrop.