KNB Communications

KNB Communications

We are a leading healthcare technology PR firm that is passionate about the industry, our clients and inspiring a credible dialogue.

For more information, please visit www.knbpr.com Medical Technology PR & Marketing

October 2024 Health IT Marketing Minutes - Health IT Answers 11/05/2024

Healthcare IT Answers featured Corrie Fisher's blog "Lights, camera, success – three tips for video interviews." Thank you, Carol Flagg, for including our blog post in your October 2024 Health IT Marketing Minutes. Read more:

October 2024 Health IT Marketing Minutes - Health IT Answers What makes marketing in the health IT space unique? Who are the movers and shakers? What’s working, what’s trending? Where can you learn more? News from O’Dwyer’s, KNB Communications, Matter Communications, AnthonyBarnum, MERGE, Amendola Communications, Brafton, Clarity Quest, Vizient, WSU, ...

Can AI-driven care coordination software improve workflows? | TechTarget 11/05/2024

Dive into how AI software can optimize care coordination and enhance patient outcomes in hospitals.
Via: Health IT Analytics

Can AI-driven care coordination software improve workflows? | TechTarget Discover how University Hospitals aims to streamline care coordination and improve outcomes using AI-driven care coordination software.

October 2024 Health IT Marketing Minutes - HealthcareNOWradio.com 11/04/2024

Healthcare NOW Radio featured Corrie Fisher's blog "Lights, camera, success – three tips for video interviews." Thank you, Carol, for including our blog post in your October 2024 Health IT Marketing Minutes. Read more:

October 2024 Health IT Marketing Minutes - HealthcareNOWradio.com What makes marketing in the health IT space unique? Who are the movers and shakers? What's working, what's trending? Where can you learn more? News from O'Dwyer's, KNB Communications, Matter Communications, AnthonyBarnum, MERGE, Amendola Communications, Brafton, Clarity Quest, Vizient, WSU, Starr Co...

Designing Patient-Centered Websites: Tips for Healthcare Providers - Health IT Answers 11/04/2024

Check out these effective strategies healthcare providers can take to tailor their websites for patient needs.
Via: Health IT Answers

Designing Patient-Centered Websites: Tips for Healthcare Providers - Health IT Answers By Devin Partida - While patients are fundamental to the healthcare industry, they often get left out of the conversation. In the interest of improving outcomes and increasing engagement, information technology teams must design patient-centered websites. How should they go about it?

AI Holds Promise, But Concerns Around Costs and Data Remain - MedCity News 11/01/2024

With the rise of AI in healthcare, it is important to consider the potential limitations including data generalization and high costs to implement new technologies. Read more to learn how to navigate these challenges.
Via: MedCity News

AI Holds Promise, But Concerns Around Costs and Data Remain - MedCity News The new generation of healthcare AI innovation is promising, but there are some problems that remain when it comes to AI, such as data generalization and the high cost of adopting new tools, pointed out Dr. Arash Harzand.

Transforming DTC and HCP data into strategic insights with AI innovation 10/31/2024

Explore how AI is revolutionizing DTC and HCP data into key findings that strengthen engagement with audiences.
Via: MM+M

Transforming DTC and HCP data into strategic insights with AI innovation AI is a game changer for HCPs, patients and healthcare marketers alike. This session highlights the continuing improvements the technology brings to healthcare marketers in everything from insights to audience engagement to the user experience.

Trick or treat(ment): the ultimate healthcare Halloween costume guide 10/30/2024

Jump into Halloween with our ultimate costume guide! From stressed-out marketers to trend-chasing social pros, our list has it all! Which one will you wear this season?

Trick or treat(ment): the ultimate healthcare Halloween costume guide With Halloween just around the corner, healthcare marketing professionals are finding ways to bring some festive fun into their work routines. KNB Communications presents a playful costume guide tailored to the roles in healthcare communications, from Social Media Managers always chasing trends to C...

The Benefits of Tech Consolidation for Healthcare 10/30/2024

Healthcare organizations are consolidating tech stacks to streamline workflows, reduce costs, and enhance operational efficiency. Learn more: https://hubs.ly/Q02Sq1tl0 via HealthTech Magazine

The Benefits of Tech Consolidation for Healthcare Facing tech sprawl, healthcare organizations opt to streamline clinical workflows and increase operational efficiency through infrastructure modernization.

IT gaps could hinder hospitals' readiness for vendors' AI-powered features 10/29/2024

AI is transforming healthcare, but IT staffing gaps may slow progress. Hospitals must invest in talent and governance to manage new AI features effectively. Read more: https://hubs.ly/Q02SpNsh0 via Beckers Health IT

IT gaps could hinder hospitals' readiness for vendors' AI-powered features In a rapidly evolving healthcare landscape, AI has become a key focus for health systems and healthcare vendors. However, the ability to harness its full potential could be hindered by staffing challenges within IT departments. 

The top 10 motivators + key messages for health tech CIOs + CTOs for 2025 10/28/2024

Check out the top 10 motivators for health tech CIOs and CTOs to ensure marketing strategies align with their goals in our latest blog.

The top 10 motivators + key messages for health tech CIOs + CTOs for 2025 Discover the top challenges and motivators for healthcare CIOs and CTOs, from AI integration to data security. Learn how to tailor your health tech marketing to resonate with these leaders’ unique needs, ensuring your solutions stand out in the evolving landscape of digital health.

Part B News | ‘No comment’ sounds guilty. Fight bad impressions wi... 10/28/2024

Part B News featured Amy Roberts' in their recent article "‘No comment’ sounds guilty. Fight bad impressions with a press policy." Thank you, Roy Edroso, for including Amy's insights in your post. Read more: https://hubs.ly/Q02W2lvs0 (subscription needed)

Part B News | ‘No comment’ sounds guilty. Fight bad impressions wi... ‘No comment’ sounds guilty. Fight bad impressions with a press policy. - Question: Recently one of our providers was in the news and reporters called ...

AI/ML is revolutionizing hospital care: The crucial role of fiber internet and cloud solutions 10/28/2024

AI and ML are revolutionizing hospital care, enhancing diagnostics, treatment, and efficiency. Discover how fiber internet and cloud solutions support this transformation. Read more: https://hubs.ly/Q02SpX5Z0 via Healthccare IT News

AI/ML is revolutionizing hospital care: The crucial role of fiber internet and cloud solutions The benefits of artificial intelligence (AI) and machine learning (ML) in healthcare settings are no longer theoretical.

How AI could tame the charting madness for nurses 10/25/2024

AI could help nurses reduce documentation burdens, improve patient care, and enhance compliance. Learn how AI is transforming healthcare. Read more: https://hubs.ly/Q02Sq6580 via Healthcare IT News

How AI could tame the charting madness for nurses Hadassah Backman, RN, is a nurse CEO who says artificial intelligence could do a lot to help RNs with relentless documentation burden, while also helping organizations boost revenue and improve compliance.

Lights, camera, success - three tips for video interviews 10/24/2024

Ready for your next video interview? Check out these effective tips from PR professionals to ensure you make the best first impression in our latest blog!

Lights, camera, success - three tips for video interviews Learn essential tips for acing video interviews in healthcare PR. From preparing your gear to perfecting posture and mastering lighting, these expert strategies will help you make a polished, professional impression on camera.

Setting Our Sights Toward a Healthier, More Innovative, Data-Driven Future - Health IT Buzz 10/24/2024

The future of health IT is here! Explore the 2024-2030 Federal Health IT Strategic Plan, focused on equity, AI, and data-driven innovation for better care. Read more: https://hubs.ly/Q02Sq4240 via Health IT Gov

Setting Our Sights Toward a Healthier, More Innovative, Data-Driven Future - Health IT Buzz The U.S. Department of Health and Human Services (HHS), through the Assistant Secretary for Technology Policy/Office of National Coordinator for Health Information Technology (hereafter ASTP), has released the final 2024-2030 Federal Health IT Strategic Plan (Plan). The Plan is a tremendous step for...

10/23/2024

Ready to run? In honor of Breast Cancer Awareness Month, join the race to raise awareness in KNB Communications’ virtual relay! Repost and tag 5 amazing people to pass the baton and spread the word. Together, we can make a difference—one step at a time!

Data-Driven Transformation: The Role of Data Quality in Accelerating Healthcare Performance - MedCity News 10/22/2024

Explore the importance of data quality as the foundation in enhancing healthcare innovations. https://hubs.ly/Q02T69CY0 Via: MedCity News

Data-Driven Transformation: The Role of Data Quality in Accelerating Healthcare Performance - MedCity News As organizations dive further into their datasets and explore how artificial intelligence (AI) and machine learning (ML) can help reveal new insights, one thing must remain at the forefront: data quality.

Privacy matters: Marketing compliance in practice 10/21/2024

Don't miss this crucial read on strategies that healthcare marketers can take to protect patient privacy. https://hubs.ly/Q02T6bfP0 Via: MM+M

Privacy matters: Marketing compliance in practice How healthcare marketers approach patient privacy concerns.

New screening tool captures digital health readiness | TechTarget 10/18/2024

With the rise of digital health technology, learn more about the newest screening tool development in a step towards increasing access to virtual healthcare. https://hubs.ly/Q02T6b7K0 Via: Healthcare Exec Intelligence

New screening tool captures digital health readiness | TechTarget A new screening tool gauges patients' comfort with digital health tools, enabling tailored interventions to enhance access to virtual healthcare.

Helping patients take control of their health journey with decision utility 10/17/2024

Discover how pharma marketers can help patients navigate challenges in their health journey through decision utility and tailored strategies. https://hubs.ly/Q02T6bd30 Via: MM+M

Helping patients take control of their health journey with decision utility Marketers can enhance the patient journey by focusing on decision utility, blending data insights and tailored tools to empower action and drive better health outcomes.

Rural Healthcare Needs More Than Just Telehealth - MedCity News 10/16/2024

Despite the availability of telehealth in rural locations, there are many limitations to receiving sufficient care. Learn how healthcare professionals can take on the barriers of accessing health services in rural communities. https://hubs.ly/Q02T6csh0 Via: MedCity News

Rural Healthcare Needs More Than Just Telehealth - MedCity News People working the most vital occupations, like farmers and ranchers, call the most remote areas in this country home. Their health shouldn’t suffer due to their choice of employment.

Transforming healthcare: Enabling change through tailored change management strategies 10/15/2024

In the world of healthcare, professionals can face many operational challenges. Dive into the different strategies for effective management. https://hubs.ly/Q02T66Hv0 Via: Healthcare Dive

Transforming healthcare: Enabling change through tailored change management strategies In healthcare settings, change management must be tailored to the realities of work in a fast-paced, demanding setting.

How AI Humanizes Mental Healthcare - MedCity News 10/14/2024

Check out how AI is transforming mental healthcare with a human-centered approach! https://hubs.ly/Q02T5mSZ0 Via: MedCity News

How AI Humanizes Mental Healthcare - MedCity News The integration of AI into mental healthcare is more advanced than many realize because it’s not always obvious; frequently, it’s providing support to free up clinicians to spend more time with their patients or to get more patients into treatment.

10/11/2024

A new survey shows 66% of U.S. patients with sensitive health issues prefer making appointments with chatbots over staff, valuing privacy and non-judgment. Can AI improve patient experience and healthcare support? Learn more: https://hubs.ly/Q02RdYQV0 via Healthcare IT News

www.healthcareitnews.com

Salud mental 10/10/2024

En honor al Mes de la Herencia Hispana, compartimos recursos útiles sobre salud mental para nuestra comunidad hispanohablante. ¡Cuida tu bienestar! Más información aquí: https://hubs.ly/Q02SbVy80 via NIH

Salud mental Tener salud mental es tan importante como tener salud física. De hecho, ambas van juntas, generalmente. Obtenga más información acerca de cómo usted y su familia pueden mantenerse sanos mentalmente y qué hacer si tiene problemas de salud mental.

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