Serra Price Point Traverse City
We strive to create memorable experiences... every customer, every day. took ownership of a struggling Buick dealership in Traverse City, Michigan. about them.
Bill Marsh Automotive Group is a family-run business that started in 1982 when Bill Marsh, Sr. Within a year it became the top-performing dealership in the region. Since that time, the company has grown to represent eight new vehicle manufacturers, a multi-location used vehicle dealership, three Byrider dealerships, Brake & Alignment Plus+, Bill Marsh Body & Paint, and Thrifty Car Rental. The auto
Serra Traverse City will be closed Monday, September 2nd. We wish everyone a very Happy Labor Day.
We would like to wish all of our family & friends a great Independence Day. 🇺🇸 We will be closed on Thursday, July 4th in observance.
We remember and honor those who have sacrificed for our country this Memorial Day. We will be closed on Monday, May 27th in observance.
Today, after 42 wonderful years, this chapter in our history comes to a close.
This isn’t goodbye. While the name on our building will change, the legacy of Bill Marsh will live on in our people. They will be here—the same people you’ve trusted with your automotive needs all these years—continuing to work hard to serve you.
A heartfelt thank you for these past four decades! We look forward to your continued support as we embark on this next chapter ❤️
We've got lots and lots of counting to do! 🧮
Today is the LAST DAY of our Final Farewell Sale! Don’t miss your chance to get your ⏰
Get clearance pricing on HUNDREDS of new and used cars, trucks, and SUVs at every Bill Marsh location and on our website.
Shop new 👉 https://ow.ly/1GVZ50RgyPO
Shop used 👉 https://ow.ly/jPQ850RgyPQ
This is it! After 42 years, this is Bill Marsh’s last month 🥲
To thank our customers and our community, we’re holding a Final Farewell sales event. Enjoy clearance pricing on our entire used inventory, including over 100 cars, trucks, and SUVs under $20,000 🤩
Don’t miss your chance to get your ⏰ Sale ends April 30th.
Shop now 👉 https://ow.ly/BHc150RgyPP
👀 Look at this 2013 Mercedes-Benz Sprinter party bus - available at Price Point!
The bus includes reclining and massaging captain chairs, portable tables, satellite TV, Bluetooth stereo, and a lot more 🤩
Check it out 👉 https://ow.ly/Kb4b50RcGV0
We’re celebrating the work-a-versaries of:
🔹 Todd H.
🔹 Derek D.
🔹 Jim L.
🔹 Brandon D.
🔹 Kari Jo S.
🔹 Stacy W.
🔹 Hector H.
🔹 Dale S.
🔹 Jonathan C.
🔹 Doug D.
We're grateful to have you on the team!
Don't haggle. Get the best price upfront --- just like the "Assistant to the Traveling Secretary" 😂⚾ Shop for your next new-to-you car, truck, or SUV here 👉 https://ow.ly/Swbu50R4Avu
We’re celebrating the work-a-versaries of:
🔹 Charlie H.
🔹 Edgar G.
🔹 Lisa G.
🔹 Bert L.
🔹 Eugene S.
🔹 Brian C.
🔹 Brenda B.
🔹 Jesse I.
We're grateful to have you on the team!
We’re celebrating the work-a-versaries of:
🔹 Tim R.
🔹 Doug B.
🔹 Margaret H.
🔹 Janet C.
🔹 Patrick N.
🔹 Steven H.
We're grateful to have you on the team!
If you need a Valentine's Day card, we've got you covered 😍
A process so easy that you CAN'T HELP but brag about it 😆
Learn how simple it is to get a competitive offer for your car at selltobillmarsh.com 💰
While saying goodbye to your old car may not feel so “fetch,” our used car sales team is here to help you find your perfect set of wheels (and provide emotional support if needed 😉).
Shop our huge selection of pre-owned cars, trucks, and SUVs 👉 https://ow.ly/p9K250Qv7XP
Interested in selling your car without the hassle? 👉 https://ow.ly/ua2K50Qv7XO
🦁 GO LIONS! 🦁
Our employees got to ditch the uniform and don their Lions gear today, in exchange for donating to our employee assistance fund 🏈
We’re celebrating the work-a-versaries of:
🔹 Mike W.
🔹 Tyler G.
🔹 Ethan N.
🔹 Robert U.
We're grateful to have you on the team!
Don't worry - you don't have to watch us dance 🤣 But we'd be happy to break down a truck price for you!
Shop our huge selection of used trucks at Price Point Used Cars 👉 https://ow.ly/fvzc50Qq6J6
We’re celebrating the work-a-versaries of:
🔹 Eric C.
🔹 Marie H.
🔹 Rusty S.
🔹 Jeff C.
🔹 Jacob P.
We're grateful to have you on the team!
We have some big news.
We have decided to sell the company to the Serra Automotive Group, with an anticipated transition in early May.
To say this is big news is an understatement. We’ve been blessed to sell and service vehicles in this community for over 40 years. And we’re so thankful for your confidence and trust in us.
We chose the Serra Automotive Group because they too believe in the same philosophy that has guided us for decades: “We’re not in the car business. We’re in the people business.”
It’s the values of their ownership and their company that made this challenging decision just a little easier.
Serra’s commitment to people pertains to customers, and staff as well. In this transition, Serra is retaining all of our employees. They understand that it is our people who have made this company great and will carry the legacy forward.
So, while the name on our sign will change, the same people you’ve trusted to sell and service your vehicle will still be here, ready to help when you need it.
And we’ll still be here, too—supporting our wonderful community, enjoying our grandchildren and families, and embracing our next chapters.
Our heartfelt thanks for your support—during the last 40+ years and the road ahead.
- Bill, Mike, and Jamie Marsh
🎆 Holiday hours update! 🎆
Thanks for the memories, 2023! 👏
🎄 Holiday hours update! 🎄
Just like our "unique" showroom Christmas tree, we hope you LEAN in our direction when you're looking for a used car 😆
Shop our selection of over 200 used cars, trucks, and SUVs here 👉 https://ow.ly/xBV850Qi6gK
We’re celebrating the work-a-versaries of:
🔹 Christa C.
🔹 Dean H.
🔹 Larry G.
🔹 Rich D.
🔹 Jeff M.
🔹 Brandin S.
We're grateful to have you on the team!
Gobble, gobble, y'all!
There's just too much turkey to be eaten to stay open tomorrow 🤷♂️😂
We hope opening day was successful for all you hunters out there! We only bagged a Jared 😂
Visit billmarsh.com and find a new or used pickup to haul that prize buck with! 🦌
If our Price Point salespeople were cars, what cars would they be? 😆
Shop our used car inventory 👉 https://ow.ly/ylPA50Q7Gy9
Click here to claim your Sponsored Listing.
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Address
1615 S. Garfield Avenue
Traverse City, MI
49686
Opening Hours
Monday | 9am - 6pm |
Tuesday | 8:30am - 6pm |
Wednesday | 8:30am - 6pm |
Thursday | 8:30am - 6pm |
Friday | 8:30am - 6pm |
Saturday | 8:30am - 3pm |
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