Bianchi Public Relations, Inc.

Your automotive supplier story should be told by those who have a deep understanding of the auto industry, its media, its events, its trends and its issues. A specialized firm can make all the difference. Read 5 reasons why you need an expert PR firm here: https://bit.ly/3Z2EwHS

Two Cooper Standard Innovations Named 2025 Automotive News PACE Pilot Award Finalists: bit.ly/3XkHzKi

We’re sharing the next feature in the Public Relations Global Network’s blog series, The Faces & Markets of PRGN, which provides and in-depth look at the PR environment in Italy from a local expert, Alessandra Malvermi, from Sound Public Relations in Milan: https://bit.ly/4cHnwKu

Did you know Hungary saw over €13 billion in foreign direct investment in 2023 alone?

Discover why this country is a prime spot for business ventures and get a look at the dynamic business and communications environments with expertise from Anna Kondor of our PRGN partner in Budapest, Goodwill Communications, in the latest blog post from . 🇭🇺

Hungary: Business, strategy, communications - PRGN In this PRGN blog post Anna Kondor of Goodwill Communications describes the business, media and communications landscape in Hungary

CCTY shares “The Crucial Role of Bearings in the Humanoid Robotics Revolution” in this month’s issue of Tech Briefs / Motion Design. Read more here: https://bit.ly/3SUT0pj

This month, as we celebrate Bianchi PR’s 32nd anniversary, I want to thank my team -- Jessica Muzik, Leslie Clark Dagg, Adriana Van Duyn, Jaclyn Bussert and, of course, Laura Rossio Bianchi -- for their loyalty and dedication.

In the words of a song by the late Jimmy Buffett, Book on the Shelf:

I'm so damn lucky
to have an all-star cast
Some lovely, some crazy,
who ever thought this would last?

Book on the Shelf Provided to YouTube by Virgin Music GroupBook on the Shelf · Jimmy BuffettLife On the Flip Side℗ 2020 Mailboat Records, Inc.Released on: 2020-05-29Composer, ...

Our first “Meet the Podcaster” profile features Automotive Leadership Podcast host Jan Griffiths, who shares the advice: Relax! It’s a conversation, not a presentation. Learn more about the podcast, what Jan looks for in a guest and more here:

Don't let these mistakes ruin your PR chances at success! Here’s how automotive PR & marketing pros can avoid media pitfalls & stand out: https://bit.ly/3AnbCrD

Automotive Suppliers: Will These Mistakes Crash Your CES 2025 PR? - Bianchi PR While there is no such thing as guaranteed success at CES, we can offer up our top five pitfalls that companies need to avoid.

What are the top 5 PR mistakes that PR pros with automotive suppliers make that can prevent your CES 2025 from being a rousing success? We’re sharing them here:

Automotive Suppliers: Will These Mistakes Crash Your CES 2025 PR? - Bianchi PR While there is no such thing as guaranteed success at CES, we can offer up our top five pitfalls that companies need to avoid.

Client News: CCTY Breaks Ground on State-of-the-Art Motion Control Product Manufacturing Facility in Vietnam: https://bit.ly/4cgIFLd

Full house to hear General Motors President Mark Reuss give a candid update on the company at this a.m

Check out our latest Bianchi PeRspectives newsletter to catch up on our recent blog posts, including planning tips, Meet the Media profiles, client news and more! https://bit.ly/3WKkiBf

Automotive and mobility suppliers: Are you searching for helpful PR planning tips for CES 2025? Check out our recent blog post for strategic planning tips for media relations success: https://bit.ly/4c3frPV

Want to ace your next podcast interview? Check out our recent blog post on how to make every podcast moment a success:

5 Tips for a Successful Podcast Interview - Bianchi PR Here are five quick tips to help you have the best podcast interview experience possible.

In the latest Presents episode, Bill Southard of Southard Communications discusses the evolving role of PR agencies in today’s market with host Abbie S. Fink of HMA Public Relations.

Learn how to integrate traditional PR with digital marketing to drive growth and build lasting client relationships.

PR Firms Today: Much More Than Clips - PRGN PR firms are under pressure from their clients to deliver results. Bill Southard explains in this week's PRGN podcast how best to do that

The next profile in the Public Relations Global Network’s blog series, The Faces & Markets of PRGN, shares an in-depth look at the PR environment in Malaysia from a local expert:

Faces & Markets of PRGN: Malaysia – The Future-Forward and Business Ready Market - Bianchi PR This next blog post in the Faces and Markets of PRGN series features Andy See Teong Leng of Perspective Strategies in Kuala Lumpur, Malaysia

Cooper Standard Debuts eCoFlow™ Switch Pump to Simplify Thermal Management Systems: https://bit.ly/3W8txty

Client News: CCTY Brings Innovative Square Ball Universal Joint to Heavy Truck Market: bit.ly/3Wp29Yv

Meet David Muller, senior editor at SME Media, who focuses on all things manufacturing from the industry’s skilled labor shortage to innovations. Learn more about trends and issues on his radar and his advice for PR pros here:

Meet the Media: David Muller, Senior Editor at SME Media - Bianchi PR David Muller is the senior editor at SME Media, where he helps edit and publish copy, and writes original content.

Avoid common on-camera mediainterview pitfalls:
- Stay natural, be ready to bridge off-topic questions, and always assume the mic is on.

Read more tips and tricks in our recent blog post:

5 Tips for a Successful TV Interview - Bianchi PR How does one prepare for an on-camera situation? Well, we have 5 tips that will help you shine and make you feel camera ready in no time.

Ready for your close-up? We’re sharing our 5 essential tips to ace your on-camera media interview on the blog: https://bit.ly/4cQDClE

We don’t apologize for having a narrow focus ...
... a singular dedication to the OEM automotive and mobility technology supplier space.

It’s our passion. And our superpower.

The CEO of a major auto supplier client described us as “an inch wide and a mile deep.” That’s because for 32 years we’ve concentrated every day, day after day, on this sector.
Attending all the events.
Understanding the trends and issues.
Building relationships with the right media, influencers & thought leaders.

It’s why some of the world’s largest automotive suppliers chose to work with a small firm like ours ...
When they could have picked any agency.

And why several of those clients have been with us 20 or more years.

Now, we’re not for everyone ...
But for a few mobility suppliers who want to work with true dedicated automotive PR specialists ...

And who want to benefit from our intense focus and deep expertise ...
We may be the exactly right partner.

Learn more here: https://www.bianchipr.com/top-detroit-automotive-mobility-pr-agency/

In case you’ve missed any of our latest Meet the Media profiles, we’ve got your covered. Here’s a recap of our most recent featured media in this popular series. Check it out here: https://bit.ly/3XGWtew

28 Cheers for 28 Years!

Twenty-eight years ago on July 1, Bianchi PR’s first intern accepted our invitation to join us as a full-time employee.

She told her somewhat skeptical parents she’d probably stay one year before moving on to a “more secure” position at a “larger corporation.”

Well, 28 years later, she’s still an integral part of the BPR team who has done it all – from coaching interns to counseling clients, from pitching media to staffing special events.

She’s been with us through thousands of news releases, hundreds of media interviews and press events, and billions of media impressions created … and has remained steadfast and loyal throughout two-and-a-half decades of the ups and downs of agency life.

Serving some of the automotive industry's best clients, she’s had some standout moments, too ... such as conducting electric steering test drives with legendary racer Mario Andretti, and frightening fearless astronaut and Apollo 13 commander Jim Lovell as she drove him to an event. Through it all, she’s been a shining star.

So, please join us in recognizing Jessica Muzik, APR for her 28 years of outstanding service with Bianchi PR. Here’s to many more!

We’re sharing the next profile in the Public Relations Global Network’s blog series, The Faces & Markets of PRGN, which shares and in-depth look at the PR environment in India from a local expert:

Faces & Markets of PRGN: India – Where Diversity Meets Dynamic Growth - Bianchi PR Sunil Puri of Mileage Communications describes the business and communications environment in India and offers advice.

Learn about common missteps and how to avoid them when it comes to media relations from our expert Adriana VanDuyn.

Enhance your changes of earning valuable media coverage by staying away from these 5 things PR people do that irk journalists:

5 Things PR People Do That Irk Journalists - Bianchi PR While the earned media landscape is evolving, one thing remains clear: credible media coverage is a valuable component to any company’s communication effort. Fostering relationships with your key media so they know you as a trusted, reliable source of information goes long way in making … or bre...

As one of the world’s most important automotive shows, more vehicle technology and mobility suppliers will battle for attention at CES 2025 making the event more competitive than ever! If you want your company’s PR efforts to be successful, start on these 6 things today: https://bit.ly/3VYGvva

Learn about common missteps and how to avoid them when it comes to media relations. Enhance your changes of earning valuable media coverage by staying away from these 5 things PR people do that irk journalists: https://bit.ly/45A1K9E

Meet Tim Culverhouse, editorial director of Robotics 24/7. Robotics and automation in the manufacturing, logistics, supply chain, warehouse and other industrial sectors are his key topics of interest. Learn more about Tim and his advice for PR pros here: https://bit.ly/3RA5ulF

Missed the PRSA Detroit event, Connecting to Detroit's Automotive Media? We’ve shared our top takeaways from the event’s panel of automotive journalists from Automotive News, The Detroit News and Automotive Engineering and moderated by WWJ Newsradio’s Jeff Gilbert. Learn more here: https://bit.ly/3ySKO1J