Ashley’s Lingerie & Swimwear

because we know 80% of you are wearing the wrong size (unless you’ve been fit by us, of course) 😌😉

-band riding up your back on the tightest hook?
-straps tightened all the way and digging into your shoulders?
-cups gapping OR breast tissue spilling over the cups (it’s giving quad-boob)
-underwire digging into your side breast tissue OR not sitting flat when you lift your arms?

there are SO many questions that need answered when it comes to how a bra should PROPERLY fit. any fit issues? drop them below ⬇️ free advice and fittings, as always 🫶

it’s all in the details this fall 💎🍂

now featuring some fall jackets, sweaters, accessories and MORE — exclusively in LEWISTON (411 Center St. in the village!) 🛍️

sizes small-3X, stop in to our gorgeous lewiston location to find your next statement piece for the season

if you can buy yourself flowers, you can DEFINITELY buy yourself a new bra 😉💐

stop in to any of our 3 locations today for a 1-on-1 bra fitting, and let our bra fitters help you treat yourself to the ultimate self-love gift of a proper-fitting bra. after all, we wear them everyday — so why be miserable!

a tuesday tarot for your timeline ✨🔮

which bra are you trying next? 🌞

🚨 NEW HOURS FOR FALL 🚨

Begins THIS WEEKEND:
CLOSED ON SUNDAYS, and shorter Williamsville hours on Saturdays 🫶 These hours will run through end of November!

Thanks for your cooperation, and we can’t wait to see you in all 3 of our stores!

OPEN TODAY AND TOMORROW — CLOSED SUNDAY AND MONDAY

Lewiston and East Aurora: 11am-5pm
Williamsville: 10am-6pm

Shop last-minute sale pieces, new bras, and cozy loungewear 🫶

jumping in a pool this labor day weekend??? come shop some SALE SWIM — prices starting at $9.99 😱

open 10am-6pm in Williamsville today, tomorrow, and Saturday! 🫶🛍️

your everyday t-shirt bra doesn’t have to be boring 😌

one of our favorite bras in the store, the bliss allure by features a gorgeous micro-stretch lace that disappears under clothes 🫶

available in US bra sizes 30D-36G, 38C-38DDD. shop in-store and online at shopashleys.com 🛍️

back to school shopping should include proper-fitting bras & sports bras to slay your school year!

🍎 STUDENTS & TEACHERS: Take 20% OFF your bra purchase in-store with valid school ID 🍎

stop in to any of our 3 stores and work with our bra fitters to find your perfect fit and feel your best this school year 📚✏️📓

aaaaand that’s a wrap on the summer sale 2024! 🎉 thank you everyone that came out to enjoy some amazing deals, treats, & crazy sale vibes that make the weekend so fun!

a lot of you asked for bra sales, so stay tuned for upcoming events as we head into the fall 🍂🍁

swimwear at 50% OFF? YES PLEASE 👏

the countdown is ON — only 9️⃣ days until our End of Summer Swim Sale 👙

the ONLY weekend of the year where you can get staple swim pieces for 50% OFF! sale runs August 17th & 18th in Williamsville!

we know you hate your strapless — and we know it’s because you’re wearing the wrong size 🫢

stop in and get fit 1-on-1 for everyone’s least favorite undergarment, which will soon become your favorite with the right fit!

getting texts like this from customers >>>>

this could be you sending texts like these 🤗

stop in to any of our 3 stores today for 1-on-1 fittings to get your b***s looking so so good!

gorgeous lace with buttery-smooth side support 🤍

the entice from is your dainty lace bra with ALL the comfort and support — and this white is PERFECT for bridal 🕊️

available in US bra sizes 32D-H, 34C-38H ✨ shop in-stores and online at shopashleys.com

THE EVENT YOU’VE BEEN WAITING ALL YEAR FOR IS BACK! 🥳👙

Join us in Williamsville for our annual End of Summer Swim Sale Extravaganza — Saturday + Sunday, August 17th + 18th 🛍️

THESE SALE PRICES ONLY HAPPEN ONCE A YEAR:
⭐️ 50% OFF FULL-PRICED SWIMWEAR
⭐️ $19.99 2023 ONE PIECES & TANKINIS
⭐️ $9.99 2023 BIKINI TOPS & SWIM BOTTOMS
⭐️ $9.99 SALE BRAS & $5 SALE UN**ES
⭐️ $14.99 LOUNGE/SLEEP SEPARATES & COVER-UPS
(Super sale items will be these prices, or price-as-marked)

Enjoy refreshments & pop-ups on Saturday ONLY right in our parking lot at 5501 Main Street in Williamsville!
🍦 FREE Ice Cream for the first 100 customers from The Ice Cream Men
💎 Charm Bar from
🍿 KETTLE CORN

**Sale prices are non-negotiable & items are FINAL SALE! No exceptions, exchanges, or returns.**

**Our East Aurora and Lewiston locations will be closed on Sale days 8/17 (10am-6pm) & 8/18 (11am-4pm)**

We can’t WAIT to see you all there 🫶 Tag your friends to spread the word about our biggest sale of the year!

the side support plunge bra that will make you say “I LOVE LUCIE” ❤️🌸

the new colorway “cherry blossom” is available now in one of our FAVORITE bras by — the Lucie Plunge

the size range is 10/10 and the comfort and support is EVEN BETTER 👏

shop in-store in Williamsville and online at shopashleys.com 🛍️

who wants to play a game? 🤝

our latest obsession — connections, but make it ~bra store~ 🤭

how many did you get correct & what game should we play next? 👀

🔎 spotted: Megan in The Sicily Bikini from 🍊& the swimsuit of the summer is almost SOLD OUT!

grab your size before it’s gone:
Bikini Top (UK): 32G, 32GG, 34G, 36G
High Waist Bottom: XS, 2X

shop in-store and online at shopashleys.com 🛍️

if your summer plans don’t include this one piece …… it’s time to change your summer plans 😆

👀 spotted our BEST SELLER Plunge One Piece in color Parakeet in Oahu, Hawaii 💚

available in sizes 4-22W and every color under the rainbow 🎨

a bra fitting so good you’ll feel just like Amy 😆

OR you can always bring your bras in to donate — and we will take care of the rest. As an ambassador of bras will get new homes or repurposed instead of filling landfills!

stop in for a bra fitting at any of our locations, and experience the feeling of saying 👋 to bad-fitting bras!

set your phone to do not disturb and take a day off from work (tell your boss ashley’s said you could) 🤭

Our feature in Buffalo Magazine !!! Thank you so much for sharing our story 🫶

Swimwear shopping: What a good fit feels like Five years ago, I wrote a note to myself on a Post-it. It was about swimwear shopping.

has anyone else been SUPER obsessed with Seasonal Color Analysis? no? just us? 🎨

well, we put together a quick guide to dressing for YOUR undertones to bring out your brightest self! there is SO much out there about how to find what season you are, and no matter what season, we have colors and styles to best suit you! ☀️🍁❄️🌷

p.s. … wanna collab? 🤭

it’s supposed to be 🔥 & ☀️ today — stop in for a swimsuit to get your summer on!

Williamsville is OPEN, every Sunday 11am-4pm 🛍️

💎 let your birthstone decide what your next purchase is 🤩

comment the SUPERIOR birthmonth 🗣️🗣️ (july babies back me up!)

Enjoy the day! 💙

Back open tomorrow:
Williamsville: 10am-6pm
Lewiston: 11am-5pm
East Aurora: 11am-5pm

& shopashleys.com, always 🥳

the text you NEEDED to see this morning 😝 FRWD this to your favorite summer baddie in need of a new swimsuit!!! 📲

open 10am-6pm today in Williamsville to shop all things summer, just in time for the holiday tomorrow! 🌊🛍️👙

comfort that feels like a cloud ☁️

NEW STYLE: Comfort Evolution by — a soft and smooth t-shirt bra with convertible straps to@make this a summer staple!

available in US bra sizes 32C-36H, 38C-G, 40C-DDD, and 42C-DD. also available in a beige neutral tone for under white/lighter clothing; shop in-store in Williamsville and online at shopashleys.com 🛍️

anyone in the mood to be humbled? 🤨

when we say we carry EVERY SIZE, we mean EVERY size. even if you don’t THINK you’re in the wrong size, 80% of you most likely are! (the most common INCORRECT size we see is a 36C or 42DDD) 🫢

signs to look for an ill-fitting bra:
- underwire digging in to tissue
- band riding up your back (THIS ONE IS HUGE!!!!!)
- tissue spilling out of the front/sides of bra cups OR cups gapping at the top
⭐️ OR just a general discomfort, dislike, or lack of support/comfort in bras

walk-in to any of our THREE locations (Williamsville, East Aurora, Lewiston) to experience the relief of having the CORRECT size/fit on your bras — after all, we wear them every day! why be miserable, when you can feel the lift, support, and comfort of a TRUE proper fit.

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Credit: on X (formerly Twitter) 🤗