Successeve

Understanding your leads is more than a game of numbers—it's a strategic art.

🎨 Lead scoring isn't just a buzzword; it's the backbone of maximizing conversion rates and driving revenue growth. Want to know how to prioritize leads and optimize your sales process? Let's discuss the power of lead scoring.

https://www.successeve.com/blog/lead-scoring

Successeve: Customer Intelligence for B2B SaaS Companies Successeve is a software solution that helps you easily manage your customers all along your lifecycle, from signup to churn.

🚀 Excited to share the essential guide to Product Marketing: Metrics & Scores! 📊

Product Marketing is the key to bridging product development and sales. It's not just about promotion; it's a strategic approach involving customer understanding, market research, and effective collaboration. Here's a quick snapshot:

✅ Key Principles:

Understand customer needs
Thorough market research
Strong value proposition
Targeted messaging
Cross-functional collaboration

📈 Metrics in Product Marketing:
Crucial for proving value and guiding decisions! From Conversion Rate to Customer Acquisition Cost (CAC) and more, metrics are the compass for success.

🛠️ Setting Up Metrics:
Define KPIs aligned with business goals, use SMART criteria, select the right tools, and regularly monitor metrics. It's all about continuous improvement!

💡 Why Metrics Matter:
Metrics are more than just numbers; they're powerful tools to measure campaign effectiveness, understand customer behavior, and prove the value of your efforts.

🔍 Types of Metrics:
Conversion Rate, CAC, CLV, Churn Rate, NPS - each plays a crucial role in shaping your product marketing strategy.

👉 Setting Up Your Metrics:
Identify goals, align with business objectives, use SMART criteria, and select the right tools. It's about accurate measurement and informed decision-making.
📊 Interpreting Metrics:
Collecting data is just the start. Analyze trends, make data-driven decisions, and iterate based on insights to continually improve.
🚀 Improving Your Strategy:
Segment your audience, leverage customer testimonials, optimize your website, use social proof, and refine your messaging. Adapt your strategy based on insights and drive business growth.

Check out the full guide for an in-depth dive into the world of Product Marketing! 🔗 https://www.successeve.com/blog/product-marketing

The essential guide to product marketing: Metrics & Scores - Successeve.com Unlock the power of product marketing with key principles, essential metrics (Conversion Rate, CAC, CLV, Churn Rate, NPS), and actionable insights. Elevate your strategy for business growth in the digital age.

🚀 Ready to turn your free users into loyal customers? Dive into the world of Product Qualified Leads (PQLs) with us!

🌟 PQLs are not just leads; they're your future success stories.

📈 Check out our latest blog post for the ultimate guide on nurturing and converting PQLs!

https://www.successeve.com/blog/generating-product-qualified-leads

The Ultimate Guide to Generating Product Qualified Leads - Successeve.com Elevate your business growth using our Comprehensive Guide to Product Qualified Leads (PQLs). Discover winning strategies, collaboration essentials, and pivotal tools such as CRM systems, PLG tools, and marketing automation. Harness the power of inbound marketing, active sales engagement, and perfor...

🚀 Are you ready to turn those website visits into a success story? It's all about understanding your audience and giving them what they want!

https://www.successeve.com/blog/guide-to-boosting-user-conversion-to-paid-customer

Dive into the art of user conversion with us. 🎯

The Ultimate Guide to Boosting User Conversion to Paid Customer - Successeve.com Discover the key strategies for boosting user conversion to paid customers with our ultimate guide. From understanding the importance of user conversion to identifying your target audience, implementing effective strategies, optimizing your website, and leveraging analytics, this guide provides acti...

Ever wonder why some products just *click* with their audience? 🤔

It's all about that perfect match - product-market fit! 🎯

It's not just about building something great; it's about creating something your customers can't live without. Stay tuned for tips on nailing that fit!

Read all about it here 👉 https://www.successeve.com/blog/achieving-product-market-fit

The Key to Success: Achieving Product Market Fit - Successeve.com Discover the essence of success in the competitive business world through our insightful guide on achieving Product-Market Fit. Uncover the ongoing process, key steps, and the importance of aligning your product with market needs. Learn how to sustain success over time by adapting to market changes....

🔥 NEW BLOG POST: Master the Art of Renewals as an Expansion Manager with These Proven Strategies! 🔥

💼 Are you an expansion manager looking to drive growth and success within your existing customer base? 📈 Don't miss out on our latest blog post that reveals the secrets to balancing customer success and sales skills for mastering contract renewals.

🤝 Discover how to foster genuine relationships with your customers while maximizing revenue opportunities. Learn the art of negotiation, up-selling techniques, and the importance of a commercial mindset to secure win-win solutions.

🌟 With practical tips on building relationships, adopting a commercial mindset, being flexible, embracing up-selling, and continuous learning, this blog post will equip you with the skills to excel in your role and achieve sustainable growth.

📚 Dive into our comprehensive guide now and unlock the potential to become a true renewal rockstar! 💪

🔗 Check out the blog post here: https://www.successeve.com/blog/mastering-the-art-of-renewals-balancing-customer-success-and-sales-skills-as-an-expansion-manager

🚀 Take your expansion management skills to new heights and be the driving force behind your company's success! Like, comment, and share this post to spread the knowledge among your professional network. Together, let's conquer the world of renewals! 💼💥

Mastering the Art of Renewals: Balancing Customer Success and Sales Skills as an Expansion Manager - Successeve.com Discover how to foster genuine relationships with your customers while maximizing revenue opportunities. Learn the art of negotiation, up-selling techniques, and the importance of a commercial mindset to secure win-win solutions.

It's out 🤗! New Episode of 100% SaaS by Successeve with expert Kate Forgione, Director of CS at Morressier and co-founder of the Customer Success Network to address a tricky, and very quickly evolving topic...

👉 Positioning the role of Customer Success in SaaS in 2023!

We published a snapshot of this interview last week and created quite a big anticipation.. so without further ado..

💥 We can now watch the full interview here 👉 https://www.successeve.com/resources/podcasts/customer-success-podcast-positioning-customer-success-in-saas-in-2023?utm_source=social&utm_medium=linkedin&utm_id=post

In this video you'll get the answers to the following key questions:

1. What's the role of a Customer Success Manager (CSM)?
2. What are the tasks of the sales team vs. customer success team?
3. Does it differ from early stage to enterprise?
4. At C-level, who usually owns CS and/or who should own it?
5. What's the new emerging trend of 2023?

Today we're announcing a $2m funding!

We're already profitable - so why raise more?

👉To go faster and deeper in our product developments - Especially our AI-powered predictive behavior & revenue models. Stay tuned!

https://www.eu-startups.com/2023/05/paris-based-ai-saas-successeve-raises-e1-8-million-to-tackle-customer-lifecycle-management/

Paris-based AI SaaS Successeve raises €1.8 million to tackle customer lifecycle management | EU-Startups AI Saas solution Successeve announces today a €1.8 million Seed round from private investors. The company, which is already profitable, will contribute

is THE strategy to adopt to keep your afloat during current economic recession. That's a done deal. 😎

Why?? Let's start with efficiency and scalability, lower customer acquisition costs, higher customer retention rates, faster time to value to name a few.

Discover them all below 👇 , along with a quick overview of where to start to simplement .

https://shorturl.at/jIPRT

Why Product-led Growth will save your SaaS during this economic recession? - Successeve.com This post shows the importance of product-led growth (PLG) for SaaS companies in the current economic recession. It explains why PLG is beneficial for SaaS companies during an economic downturn and discusses how a PLG strategy can be implemented. The benefits of PLG during tough economic times inclu...

CRM vs Product-led Sales software / What's the REAL difference? Why you need both to success as a ??

That's the hot🔥question that José Gustavo Ferri, Head of PLG at Moskit CRM is going to tackle in this new interview presented by 100% by Successeve.

Who is better qualified to talk about this topic than the Head of Product-led Growth of a CRM software? 🤗

Key questions that are answered in this interview are:

1. What's the difference between a traditional CRM such as Moskit and a Product-led software such as Convert by Successeve?

2. Use cases: When is it best to combine a traditional CRM and a Product-led Sales software?

3. What are the key metrics and scores to focus on to increase conversion: PQLs, PQAs etc. ?

4. How important has PLG become in the SaaS industry?
5. You'll see in the video 😉

Watch the full interview here 👉 https://shorturl.at/uJOY4

Cherry on the cake 🍒 - Moskit CRM is one of our beloved customers, and they use our Product-led sales software **CONVERT** everyday!

Everyone talks about , ever wondered what are the main benefits of for your ?

Discover it all here 👉

What are the main benefits of product-led growth? - Successeve.com Product-led growth benefits SaaS companies by providing faster time to market, higher customer engagement and retention, lower customer acquisition costs, better product-market fit, and data-driven decision-making. Learn more with Successeve.com

Product-led sales: how to use your product as a revenue machine?

Reduce acquisition costs, better serve your users and grow faster => explanation here 👉

Product-led Sales: how to use your product as a revenue machine - Successeve.com With the advent of Product-Led growth, a very existential question arises among the SaaS world. What’s to happen to the sales teams?

What's a customer health score? Why is it the North Star of customer retention?

Know it all here 👉 https://www.successeve.com/blog/what-is-a-customer-success-health-score

With the current economic downturn, and general customer volatility in the SaaS industry, churn rate is on a raising trend for many companies.

Mid-size Saas companies lose 5-7% of their annual revenue to churn.

Learn here how to interpret customer feedback in a Product-Led Growth framework and implement it into your process to reduce churn. 🤩

http://bit.ly/41pUIC2

Understanding Churn Reasons from a Product-Led Standpoint - Successeve.com Learn how to interpret customer feedback in a Product-Led Growth framework and implement it into your process to reduce churn.

Did you know that one of the reasons for Slack’s growth is the Product-Led Growth Flywheel model?

Learn here after why and how the PLG Flywheel is a proven framework to grow with your customers 🤓 👉

https://urlz.fr/k5jW

Ever wondered why your users don't engage actively with your product? It could be because you're making some common product engagement mistakes ❌ that drive your users away from your solution.

Read below 👇to discover the nine most common mistakes that are costing you product engagement and how you can fix it.

https://lnkd.in/eQ6wkkCN

Ever wondered why your users don't engage actively with your product? It could be because you're making some common product engagement mistakes ❌ that drive your users away from your solution.

Read below👇 to discover the nine most common mistakes that are costing you product engagement and how you can fix it.

https://lnkd.in/eQ6wkkCN

New customer success problem 𝘥𝘶 𝘫𝘰𝘶𝘳 - you have too many customers and feel like you can only focus on emergencies - your other customers might feel put aside…

This is something Successeve can help with! 🤓

Check it out! 🔎

You've got it right - Successeve is the Customer Lifecycle Management Company. ⚙️

This means we can help you with all the obstacles you encounter on the path of you success with your customers.

The problem 𝘥𝘶 𝘫𝘰𝘶𝘳 in a big one - the fact that your data is everywhere - which makes it hard to gain insights and act on it - which might put you at risk... 🤯

How to expand your customers? 📢

Creating more revenues on existing customers should be easy - because you ought to know them and their needs well. Yet - timing is important, you should be careful not to miss opportunities. 🚀

Learn how you can be in full sight of your expansion in this document
👉 www.successeve.com/l/how-to-increase-customer-expansion

How to retain more customers? 📢

You know plain well that keeping your existing customers by achieving customer success is the recipe to growth. Of course, it is no easy task. Yet - there are new ways and tools to help you. 🚀

Discover how to retain more customers easily by reading this
👉 www.successeve.com/l/how-to-retain-more-customers

How to convert more trials? 🤓

You are in SaaS, you've got leads, many trial users but you need to focus on converting them to paying customers to increase your growth 🚀

Discover how to do it quickly and easily by reading this
👉 www.successeve.com/l/how-to-convert-more-trials