Behind the Screens Agency

IMAGINE YOU HAD SOMEONE TO HANDLE THE MOST TIME CONSUMING PARTS OF YOUR BUSINESS… 🤌🏻

How life changing would that be for you? 🙌🏻

Here are 5 UNSEEN things that your OBM can do for you every single day:

🖤 managing the day-to-day tasks in your business
🖤 tracking your business KPIs
🖤 managing your team
🖤 performing maintenance on your systems & softwares
🖤 project managing everything so you don’t have to.

AND IT DOESN’T STOP THERE! 🥹

Ready to free up your life and claim back your time?

LEAVE US A COMMENT DOWN BELOW AND WE’LL BE IN TOUCH! 🫶🏻

Earlier this week I dropped a 🔥🔥🔥 free resource explaining in detail how me (and 3 clients) took 3+ months off our business for maternity leave

… because let’s be honest — unless you’re a super seasoned business with tons of employees, it’s not exactly like you can just go ghost. 👻

As someone who supports TONS of highly successful, highly passionate, and highly obligated women in business, I know how hard it is to balance both your babies.

Having support is the best way to feel on top of things (and sane) but I’m really hoping that you find your most aligned next steps in this resource. 🫶

👉Just comment the word ‘MATERNITY’ and I’ll send you a direct link in the DMs

Meet one of our past clients 👉 a powerhouse business coach juggling 1:1 coaching, group coaching, and DIY courses.

With six years in the game and a rockstar team, she was thriving. But when she got pregnant with her second child, she needed a way to keep her business booming WITHOUT the constant hustle of live launches.

💡 The Challenge: She was stuck in a live-launch cycle—if she stopped, the business stopped. We needed a plan to keep things running smoothly while taking maternity leave.

Here’s how we made it happen:

✅ We switched her mastermind to evergreen enrollment so that clients could join anytime!

Bye-bye launch stress, and we revamped the client experience with automated onboarding to effortlessly handle the increased volume.

✅ We planned for our client to join 1 group call a month post-baby, with co-coaches covering the rest.

✅ We created an alumni program for mastermind grads, keeping them in the fold and the income steady.

✅ We adjusted 1:1 client load from 12 to 5, focusing on mastermind growth to replace revenue.

👉Added an extra month to client commitments, giving her a full month post-baby without calls.
👉Lowered investment for 1:1 clients during her leave, maintaining income while reducing the workload.

✅ We launched funnels for her existing courses, and once proven, put ads behind them for ongoing sales.

✅ We leveraged her email list for high-engagement marketing. The team handled extra emails, repurposing content seamlessly.

🚀 The Results:

🌟Our client took six weeks off completely, then eased back in with 2-3 hours of work per week.

🌟Kept the cash flow strong despite fewer 1:1 clients, thanks to mastermind and course sales.

🌟Enrolled 5-6 women into her mastermind monthly, with an extra $4k/month from the alumni program.

🌟Retained 30% of alumni for at least an extra 3 months, adding $2100 to client lifetime value.

🌟Our client found joy in a smaller, more intimate 1:1 coaching circle.

This is PROOF that with the right strategy, you can have it all.

If you want more about how we help thriving CEOs take time off, comment the word ‘GUIDE’ and I’ll send you my new free resource!

3 things you need if you want to join the ‘soft CEO’ movement and experience more regulation, confidence, and fulfillment in your business 👇

(as opposed to fight or flight, fear, overwhelm, and stress)

1️⃣Structure and consistency in the back-end of your business

If there is only “flow” there will be chaos. To channel your feminine energy and become magnetic, you need a sturdy, reliable, container that can hold space for your creativity.

2️⃣Someone you can TRUST to manage the operations

There are a lot of minuscule, ‘busywork’ tasks that will drain your energy source. If you have someone whose job it is to take that one for you, then you have the freedom to shine.

3️⃣The willingness to let go of ‘hustle’ culture, and embrace a leadership role that requires less work and more thoughts, ideas, and essence.

If you want to, you can think of us as your team of fairy godmothers, here to transform you into the radiant, powerful, and impactful boss that you really are.

Our JOB is to set up your systems to create cohesion and flow within your business, prepare your internal operations to scale, and take on as many ‘busywork’ tasks as possible so that YOU can focus on the ✨vision✨

YOU are the ONLY one who can come up with the offers, run the programs, and speak directly with your audience — all of which you don’t have the space to do if you’re hiding behind all the tasks that can be delegated to someone else!

If you’re ready to step into this new era of your business and embrace the ‘soft CEO’ lifestyle, then send me a message here, and let’s chat about how best we can support you 🖤

Many business owners believe they don’t “need” systems for various reasons, often stemming from misconceptions about what systems entail and their impact.

Obviously we do NOT agree, so let’s get the facts straight and debunk some common myths and illustrate how systems can save time and generate revenue 😤👇

“I don’t have time to create systems.”

🚨While setting up systems initially requires time, without systems, repetitive tasks are done manually, leading to inefficiency and burnout.

✅Imagine a consultant who spends hours every week manually scheduling appointments and sending reminders.
Implementing an automated scheduling system like Calendly can handle these tasks, freeing up hours that can be spent on billable work or strategic planning.

“My business is too small for systems.”

🚨Systems are scalable and can benefit businesses of any size. Starting with systems early means smoother scaling as the business grows.

✅A solopreneur managing an online store might think they can handle inventory manually. However, using an inventory management system from the start prevents stockouts, overselling, and allows the business to scale seamlessly.

“Systems are too expensive.”

🚨Many systems have free or affordable tiers that can fit into any budget. The cost of not having systems often outweighs the investment.

✅A small marketing agency could use a free project management tool like Trello or Asana to keep track of client projects. This prevents missed deadlines and improves client satisfaction, leading to repeat business and referrals.

“I can keep track of everything in my head.”

🚨Relying on memory is unreliable and can lead to mistakes. Systems ensure consistency and accuracy.

✅A freelancer might try to remember all client preferences and project details. Using a CRM (Customer
Relationship Management) system like HubSpot ensures all information is organized and accessible, enhancing client relationships and preventing errors.

If you’re still reading this wondering what systems would be beneficial for YOUR business in particular, send me a DM and I am more than happy to talk you through it, and how BTS can help! 🖤

I can’t believe we are already taking clients for September and going into the rest of 2024! 🤯

… and I got to be honest, I already posted this on the stories last week and spots are filling up FAST.

If you know that you’re going to want support for Black Friday, upcoming launches, and that sprint to meet your EOY sales goals, now is the time to prepare.

Click the link in the bio to learn more about our OBM and VA services, and/or send us a message here to get the ball rolling! 🖤

Whether you’re a coach, service provider, influencer, or educator — creating a passive income stream in your online business can be your path to doubling your income and scaling FAST! 💸📈

Here are some passive income streams you could implement right now 👇

💻Online Courses
Create comprehensive courses on platforms like Teachable or Udemy.

💻E-Books and Guides
Write and sell eBooks or guides on your area of expertise.

💻Membership Sites
Offer exclusive content, community access, or ongoing support through a membership site.

💻Affiliate Marketing
Promote products or services that align with your brand and earn commissions on sales.

💻Digital Downloads
Sell digital products like templates, planners, or printable resources.

💻Ad Revenue
Monetize your blog or YouTube channel with advertising.
…and NOW Behind The Scenes can even help you put this all together!

Right now we are doing a BETA test of a new funnel-building service where we take your passive income tool and design a customer-attraction machine around it so that you get sales on auto-pilot.

The two clients who have already opted in for this service made over $5k extra (EACH) last month and had more sales than they even expected.

🚨Right now we are offering this to 2-3 more businesses who want to launch their passive income stream this fall.

Introductory pricing available — message us here and Tamara will give you all the deets!

So basically, everyone is gagging over digital products rn, which of course — it’s the easiest way to make money passively online. 💸💻

The problem is, that a lot of them don’t know how to piece together a funnel that can effectively attract and convert paying customers with upsells and downsells to increase profits and enhance the customer journey.

It not only requires extensive knowledge of the most effective platforms and tools, but it also takes a ton of time that a lot of CEOs don’t have.

👉This is why we are currently BETA testing a possible new service 👀

We are thinking of making our funnel build outs available to the public so that you can have a HIGHLY profitable sales machine that runs in the background of your business and earns money on auto-pilot.

We’ve been building out funnels for our clients for years, and we have recently tested out this new elevated process with two of our clients…and it’s going SO well.

🌟One client already sold 89 units of the $7 product - with the upsell funnel, she has added an extra $5k in sales. .

Did we mention that she made $5k+ in one week with only a couple of reels and 1 email sent?

🌟The other client launched her funnel last week and got 120 sales within the first 24 hours of going live ORGANICALLY, and DOUBLED her profits with our upsell option we added in.

Without the upsell she would have made $2160 — WITH the bump order and upsells she made an extra $2550 on that first day.

🚨We are currently opening 2-3 spots for this BETA test and you are the first to hear about it.

This is the lowest price this service will be offered so if you’re interested and want to launch your passive income stream this fall, send us a message here and our CEO, Tamara will be in-touch with the pricing and details!

We are so freaking excited for this! 🚀📈💸

Are you ready to transform your business into a well-oiled, money-making machine?

At BTS we’ll streamline your operations, manage your team, and implement powerful strategies to skyrocket your growth and profits. 🚀💸

Focus on what you do best while we handle the rest. 🤝

Right now we are BETA testing a new service that’s centered around funnels and passive income.

If you’re interested send us a DM and Tamara will explain the options and special pricing!

Back then, the podcasting landscape was just beginning to take shape, offering early adopters the chance to carve out niches and build loyal audiences from the ground up.

Today, the medium has exploded in popularity, with countless platforms and tools making it easier than ever to create and distribute your content.

Despite the increased competition, there are still endless opportunities to make your mark.

The appetite for fresh, diverse voices and unique perspectives is insatiable.

Starting your podcast now means you can tap into a well-established, ever-growing audience eager for new shows to enjoy.

Don’t let the idea that you’ve missed the boat hold you back, there’s always room for another influential voice, and with our podcast management services, it’s easier than ever to get started.

We understand that launching a podcast can seem overwhelming, from brainstorming content ideas to mastering the technical aspects of recording and editing.

Which is why our comprehensive services guide you through every step of the process.

Our experienced team assists with the technical setup, ensuring you have the right equipment and software to produce high-quality recordings.

Then, once your episodes are recorded, we handle the editing and post-production, adding professional touches that make your content shine.

We also take care of distributing your podcast to all major platforms, optimizing your metadata for maximum discoverability.

Our marketing experts work with you to create effective promotional strategies, leveraging social media, email newsletters, and other channels to grow your listener base.

Plus, we provide ongoing analytics and feedback, so you can continually refine and improve your podcast.

With our podcast management services, you can focus on what you do best—creating great content—while we handle the rest.

Whether you’re an aspiring podcaster with a vision or an established creator looking to streamline your process, we’re here to make your podcasting journey smooth and successful.

Click the link in the bio to inquire and learn more!

Thinking about starting a podcast? 🤔

Don’t waste time, energy, and money trying to figure out what to do and then publish episodes that never get listened to.

Hit the ground running with the RIGHT support and watch your podcast reach thousands of aligned listeners within weeks!

The biggest online businesses and influencers are leveraging podcasts to build their warm audiences and you should be too.

With BTS support all you have to do is hit ‘record’ and we’ll do the rest ensuring that your content is top-tier and representing you and your business to the highest standard.

Right now our podcast manager is taking on 6 more clients for the remainder of 2024. By the end of this year, you could have a booming podcast that’s getting you tons of clients and sales.

Are you ready to go for it?

Just comment the word ‘PODCAST’ and we’ll send over an application to see if we’re a right fit!

Have you been holding yourself back from starting a podcast?

Or do you have a show that hasn’t gotten a new episode in months?

Here at BTS, we have an *incredible* podcast management team that can take over the tech, editing, scheduling — all the stressful things that make you feel like 🫠

We pretty much take care of everything but record the episode for you (that you have to do yourself lol)

It’s proven that podcasts are one of the top ways to get in front of your ideal clients and build a “know, like, and TRUST” relationship.

A relationship that almost always leads to sales. 👀💸
Imagine how much more fun pouring time and energy into your podcast will be knowing that all you have to do is get your message out into the world and send it over to your capable and reliable team. 🎙️🖤

Right now, we are looking for 8 women to fill these spots and the inquiries are already rolling in.

Are you ready to partner with one of the best podcast managers in the business?

Comment the word “PODCAST” and we’ll send you an application form on the spot!

The fact is, if you have big dreams, visions, and goals — then you need the right kind of support from experts who are CAPABLE of taking you to that next level. 🚀

At Behind The Screens we work with 6 & 7-figure coaches, service providers, and influential business owners to bring their ideas to life through highly efficient and effective systems and operations.

You know… all that nitty, gritty, *boring* stuff that helps you actually make money. 👀💸

Luckily for you though, we DON’T think numbers, tech, and organization is boring, it’s our passion and literally what gets us out of bed in the morning.

So often I’ll finish building out a funnel and want to show it to the world as if it’s my own personal Picasso — but very few people would understand 😅🎻

That’s why we work SO well with creatives and dreamers because we genuinely love helping you not only make it a reality but also turn a profit while making an impact.

Our clients are doing HUGE things in the online business space like ⬇️

👉Having seamless 6-figure launches
👉Filling out a vibey mastermind program within days
👉Breaking through to $20k months after being stuck for almost a year

All with the help of OBMs who get ish done. 😤

If you’re a CEO who knows for a fact that it’s time to finally bring on the experts so that you can optimize, expand, and ELEVATE then click the link in the bio to learn more about our services!

We have everything from overview scaling strategy, DFY admin, and customer support, to funnel building, podcast editing, and so much more. 🖤

Tamara Munoz-Whilden is the Founder & CEO of Behind the Screens.

After almost a decade of managing million dollar operations as a corporate droid, Tamara realized that not only did she have to unsubscribe from the hustle culture, but it was her mission to help others do the same.

She quit her corporate job, bought a house and got married all in the same month, because she knows how to GSD.

Within a year of going full time, Behind the Screens hired on our first full time team members and the rest was history.

Tamara has grown several businesses to multiple 6 and 7 figures, and she knows what it takes to build sustainable, scalable operations.

Through BTS, Tamara has been able to condense her knowledge into our signature methodology, which all of our team members are trained on.

When she’s not working or hanging out with her team, you can find her sipping on (decaf) iced americanos, baking sourdough, or traveling with her husband, kids, and fur baby Ruby.

She is an incredible CEO herself and knows deeply how to support other business owners to their highest potential.

Click the link in the to learn more about BTS and what services we offer!

Current clients, tap in! Which dynamic duo are we?
🥺👉👈

POV you have an online business manager who is reliable, capable, and understands the vibe and vision of your business *swoon*

I know that systems and operations aren’t the sexiest topic, but here’s what is 🌶️⬇️

🥵Being on vacation and seeing payment notifications come through when you haven’t been online in days

🥵Recording a podcast episode and sending it to your OBM knowing it’ll be edited and published by the next day

🥵Having a clear set growth strategy so you’re never questioning the state of your business and you just get to serve clients and operate in your state of genius.

When your business is set up for efficiency, automation, and PROFITability, you will find that you have more time, more energy, and more clarity to truly bring your dreams to life.

Being a CEO is hard work, and can be taxing on your nervous system. When you can fully trust that your team has your best interest you can lean into the process and enjoy the life and company you’re building.

That’s what you set out to build, now it’s time to receive it.

If you’re ready to feel what it truly means to be supported as a CEO and in your business, then click the link in the bio to learn more about Behind the Screens OBM services.

We have everything from birds-eye-view strategy to full-service admin and business support. 🖤

When entrepreneurs start to grow their businesses there comes a time when you need to hire support.

Where many make the mistake is that they hire from the bottom-up, as opposed to the top-down, and what this does is create a lot of confusion, chaos, and wasted money and time because there is no foundation to build on.

The question is 👉 How do you know who to hire when?

As someone who is on the frontlines of several businesses in all different industries, here is what I’ve seen work the best for efficiency and profitability. ⬇️

✅Start with hiring an OBM to implement systems and processes that get your business running like a well-oiled machine.

👉This way you know exactly what’s going on, you’re in control of the internal operations, everything is set to YOUR standard, and all of the pieces work together to scale your business to the next level.

✅Once your foundation is laid, then you can bring on more strategy-oriented professionals like an accountant, copywriter, branding expert, and marketing strategist.

👉Having these strategies in place will ensure that you’re business is operating at the highest tier and equipped for growth, and again, keeping you in the driver’s seat.

✅THEN, you can start hiring day-to-day support like a VA, social media manager, and full-time team members.

👉… and now they will actually be set up for success.

If you’re at this stage and you’re ready to make your first hire, click the link in the bio to learn about our OBM services.

We have services for all different areas of your business from growth strategy, to funnel building, to podcast editing.

All are designed to serve you at the highest standard and represent YOU as the high-level CEO you are.

Nobody has your back like BTS. 🖤

Ever feel like you don’t even have time to drink your iced coffee before it turns into bean and ice water… much less focus on impactful drivers in your business?

You’re not alone.

When you’re a CEO, it can be *real* easy to accidentally also become the COO, CFO, CMO, CIO, and whatever-TF-else-O.

It can be even easier to get so overwhelmed that you lose the energy, passion, and leadership you need to scale.

That’s where we come in to handle every area of your business.

Whether you’re looking for skilled admin support, a full-service OBM, a project manager, or a content expert, we’re waiting and ready for you Behind the Screens.

There is nobody in the online business space more experienced and equipped to not only streamline your operations but prime your systems to increase PROFITS. 💸

“Working with BTS has been the best investment I’ve made in my business to date. I fully trust BTS to run the day to day so that I have more time to do what I do best.”
-Tori Gordon, CEO of Coachable & Host of The Coachable Podcast

Click the link in the bio to learn more about our services and how we can support your business and vision today!

You actually wouldn’t believe how often this happens 👇

An ambitious entrepreneur goes out and builds a super-successful business. Puts in all of the time and work it takes to get clientele, fine-tune their craft, develop a team, and make a profit.

Then, once it’s hitting a stride, they find themselves feeling an itch to try something new.

So what do you do?

🤔Ignore the itch and just keep doing what works?
🤔Try to juggle two fully-functioning busy AF businesses?
🤔Burn your business to the ground?

All of these feel like: overwhelm, exhaustion, and frustration

— so how about we try implementing airtight systems that help pull you out of the day-to-day operations of your business?

A very real fact is that CEOs over-obligate themselves with day-to-day tasks so that they can feel useful and needed in their businesses.

Hard-working people want to feel busy, BUT it’s not necessary to have a thriving, profitable business.

I can guarantee you that if we dove into your operations we would be able to develop systems that not only clear your schedule but work even more effectively and effectively.

Like our wedding planner who had a 150% increase in revenue 👀

Whether you want to move from services to coaching, e-comm to influencer, or you just want to take a step back and ENJOY the luxuries of what your business can give you

— the right OBM can make it happen

Click the link in the bio to learn more about our OBM services and speak to one of our team members.

You can have the best of both worlds. 🖤

Listen, I don’t make the rules 🤷‍♀️

If you have an OBM in the summer, you’re hot, tan, and happy.
If you don’t have an OBM you’re sad and pale (but still hot)

But seriously, it’s literally the 4th of July 🇺🇸. The day of BBQs, fireworks, and day-drinking

… and I KNOW there are some of you sitting at your desk right now, sneaking off to check your phone, or telling your spouse “just one more email”.

When you COULD be looking hot in a bikini, hanging out with your friends and family, and the only times you check your phone is when you have a “new payment” notification flash across your screen.

Because your incredible AF OBM set up a funnel that draws in hot leads and converts them on the spot, so you don’t have to be chained to your Instagram.

Or we already handled all of your customer support for the holiday weekend so you can actually relax freely knowing everyone is taken care of.

OR we made sure the podcast you recorded on Monday got edited and published and now new people are finding you asking how to buy your programs.

That’s just the tip of what we could do for you and your business. 😏

If you’re trying to have more of a “hot CEO summer” as opposed to a “stressed out, juggling all the things, not having fun” kind of summer, then this is your sign to check out our OBM services.

We have everything from overview scaling strategy, DFY admin, and customer support, to funnel building, podcast editing, and so much more!

You built this business to have the life of your dreams. It’s time to start living it.

As much as we’d all rather have the real-life experience of being fireman carried by a 6’5” hunky golden retriever football star — I have the next best thing 😘

What if you could have an online business manager who just went into your business and took care of all the things that stress you out, annoy you, and/or just take up too much of your time?

What if I took all of your visions, goals, and groundbreaking ideas and did all of the techy, systemy, computer stuff needed to bring them to life?

So that you can feel like Taylor, leaning back after an iconic performance and just let yourself be supported and taken care of.

At the end of the day, that’s all we really want.
We’re ambitious, driven, dream-chasing CEOs trying to bring a huge vision to life, and that’s exhausting — mentally, physically, and on the nervous system.

After a long day and a major output of energy, you just want to feel safe knowing that your business is in good hands and that someone cares about its success as much as you do.

That’s the Taylor-Travis dynamic everyone’s going crazy for, and that’s what BTS can provide for you.

Consistency, reliability, someone who is capable, knowledgable, and who can take the lead on bringing your ideas to life and implementing them in a way that’s even better than you expected.

You won’t ever have to beg us for the bare minimum, for us to actually see your sparkle and be proud of it, or to show up for you.

You might have had a “Joe” in the past, but you won’t get that here. We’re all Travy baby!

If this is what you really want, we are here, open arms ready for you. 🖤

👉Click the link in the bio to learn more and get started.

“Working with BTS has been the best investment I’ve made in my business to date. I fully trust BTS to run the day-to-day so that I have more time to do what I do best.”

- TORI GORDON, CEO OF COACHABLE & HOST OF THE COACHABLE PODCAST

Any serious business owner knows that without a manager your company is constantly 2 seconds away from going up in flames.

Unless you are a die-hard solopreneur and you are OK with only growing to a certain point, companies are not meant to be run by one person.

There is just simply not enough time in the day to market your business, service your clients, meet your deadlines, strategize for growth, AND implement the systems and processes you need to get it all done.

… and not to mention, you’re not a robot, and no amount of caffeine is going to make you perform like one without driving you to a mental breakdown.

BUT if your business operates like a well-oiled machine, and you can operate from your zone of genius knowing that everything is taken care of on the backend, all of this becomes so much easier.

You move faster, and with so much more confidence because you know that every single thing you’re doing is moving you in the direction of GROWTH.

Not treading water waiting for the next shoe to drop.

If this is all resonating with you, I invite you to click the link in the bio and check out any one of our service options. We have everything from an overview strategy, to admin and system development, to podcast editing.

BTS is your one-stop shop for getting the most capable, efficient, and reliable support in your business.

You’re a CEO for Pete’s sake!! It’s time you were treated like one. 🖤