What are the opening hours?

Monday 10:00 - 15:00 Tuesday 10:00 - 15:00 Wednesday 10:00 - 15:00 Thursday 10:00 - 15:00 Friday 10:00 - 15:00 Saturday 09:00 - 13:00

Hayley Joy Shop

Nearby shops

The Garage in Johannesburg
Johannesburg 2004

Tanc Scrubs
Hyde Square Centre, Johannesburg

❤️ REAL shapes, for REAL women, in the REAL world ❤️

Hello and welcome to Hayley Joy. If we've never met, I'm the owner and designer of the Hayley Joy fashion collections and am privileged to attach my name to this very passionate "job" of mine. For as long as I can remember, all I wanted to do was make a difference. I never could have imagined, how combining the two, could and would, determine

my destiny.

39 years ago I went from being a regular size 34 to a very plus size 40. Suddenly I had to find a completely different look. I was completely DUMBFOUNDED, at the total lack of consideration, for all us not so perfect bodied women. Back then it was as if I didn’t exist, there was absolutely nothing available for Plus-sizes. I was at Wits Technikon, doing a Fashion Design and Management Technology course, and it was here that I started playing with shapes for Odd and Plus-sizes. In my initial research, I discovered that most of the designers and buyers for the Plus-size ranges, were young, size 10 women. How could a 20 something, size 10, even imagine what my size 40 body requires, to make it look slimmer? I started dreaming about creating a space that all the forgotten women out there, could claim as their own. 15 years ago, I opened HAYLEY JOY in the Dunkeld West Shopping Centre, offering REGULAR, ODD and PLUS-sizes. The HJ journey has been an incredible one. I have experienced gratitude on a level that I could never have imagined. This is where my yearning to make a difference really came into play. In the beginning we only offered up to a size 3XL. I soon realised, that to make a REAL difference, I would need to size all the ranges, up to as big as the demand. I’m fortunate to have my own factory, and this has allowed me to push all the design boundaries. I love that HJ production can step up to any challenge. We are a proudly South African company and we design and manufacture, our own exclusive range of funky, fashionable and most importantly, comfortable clothing, sized from small to 7XL. One of the recurring requests was, why can’t regular styles be upsized into Plus-sizes? This was a real challenge for me, but one I knew if I got right, would change many, many lives. I started by developing shapes that are exclusive to HJ. This was one of the few times that I was grateful to be a Plus-size. I used myself as the template, and developed various shapes, that we could then style according to current fashion trends. My main goal was to create a space, where all sizes, have access to all styles. This was very important to me, and I was determined that no size would ever be maligned at Hayley Joy. HJ retail has worked incredibly hard to build up faith in our shopping experience.

2020 proved to be a defining moment for Hayley Joy. Our lease on our retail space came up for renewal and in the midst of a devastating pandemic we decided not to renew it. We moved upstairs, into a showroom space, next to our factory and it was the best thing we could have ever done. Our online store has exploded and we are couriering orders all over the country and the world. The way business is done has changed massively and I am hugely grateful to have been given the opportunity to re-invent the way we sell. This is no ordinary fashion brand, we change lives, BIG TIME!! My PASSION, is for FASHION, in all shapes and sizes!
❤️ Hayley

31/08/2024

Dressing women of all shapes and sizes, truly brings me the greatest JOY!!
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

27/08/2024

Soooooooo much appreciation for all of you, who are on the Journey of Joy with me ❤️ Hayley

Cindy G Goldman, Soelaylah Hassan, Janice Finlay, Diane Lynette von Blerk, Jo-Anne Swart, Gerda Schoeman, Lynne Roberts, Brenda Jones Doyle, Ilana Messias Benater, WillemBarbara Kruger, Riekie Faul, Lizelle Sott Joubert, Johanna van den Berg, René Myburgh Sandrock, Belinda Karsten, Dora Van Der Walt, Lilian Greyling, Marianna Marques, Alice Meintjes, Joany Janse van Rensburg, Sandra Lucas Buitendag, Mandy Peacock, Anette du Preez, Malory Martin, Alida van Tonder, Theresa Swardt, Christa Smith, Tracy Myburgh

24/08/2024

We’re creating so much fabulousness in Hayley Joy production and I love that I get to share it here with you on FB live.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

17/08/2024

I love the beginning of new seasons and this Spring/Summer season at Hayley Joy, is filled with fabulous Plus size options for all shapes and sizes.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

15/08/2024

❤️🌹❤️🌹❤️🌹❤️
Dressing women of all shapes and sizes has always been my commitment and my passion.

I design and manufacture Plus size fashion, for a community of women, who inspire me every single day. I’m blessed to dress them and honoured to share space with them.

This beautifully written message of gratitude, from a special client S, affirms it all for me.
🌹 Hayley

10/08/2024

My Plus size creative journey, is an ever evolving one and I love having you all on the journey with me.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

09/08/2024

I celebrate each and every one of you everyday!

You are the most special community and my Joy, is how fabulous you feel, every single day, when you’re wearing fashion that is designed with love and respect for all your shapes and sizes, by the Hayley Joy team.

Happy Women’s everything from me!
🩷 Hayley

03/08/2024

Designing fashion for all shapes and sizes, is my real JOY!
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

30/07/2024

Sooooooo much gratitude for your love and support ❤️
Thanks for being a top engager and making it on to my weekly engagement list! 🎉

Shaun Sacks Meyersohn, Juanita Kogel, Soelaylah Hassan, Rika Bezuidenhout, Lorraine Schoeman, Johanna van den Berg, Diane Lynette von Blerk, Linda Sandenbergh, WillemBarbara Kruger, Alida van Tonder, Veronica Thiel, Jo-Anne Swart, Renata Reyneke, Esme Klopper-van Rensburg, Olivia Scholtz, Dora Van Der Walt, Leah Fehler, Tracy Myburgh, Heila Buitendag Verster, René Myburgh Sandrock, Ruth Sherrin, Stacy Roberts, Linda Promnitz, Annette Roos, Elize Van Den Berg, Ethel Stroud Blunden, Charlot Breger, Lynette Kahn, Martha Weyers, Belinda Karsten, Charmaine Douminique Benin Diedericks

30/07/2024

27/07/2024

🎊 My July Birthday Joy 🎊 what a truly fabulous month it’s been and you’ve all made it extra special 🙏 thank you for the love and support, it means so much to the Hayley Joy team and I.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

20/07/2024

🎊 My July Birthday Joy 🎊 this is the celebration of celebrations as I get to dress you for less.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

14/07/2024

I feel so pretty ❤️🤩❤️
Those are words that bring me the greatest Joy ❤️

I often get asked what I love MOST about my job.

This moment with Abrani trying on her new Hayley Joy, size inclusive, swirl dress, is the perfect answer to the question.

Designing and manufacturing REAL Plus fashion, that fits and flatters all shapes and sizes, will always be my commitment.
❤️ Hayley

13/07/2024

🎊 My July Birthday Joy 🎊 what a month it’s turning out to be!!
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

06/07/2024

🎊 My July Birthday Joy 🎊 yip I’m turning 60 this month, how did that even happen!!
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

04/07/2024

This is my Polar Fleece Dressing gown, design “WHY”!!!

🤩 I had to find a way to get rid of the big tie thingie that made me feel like the Oros woman.

🤩 I wanted a gown with shape, so that I could go into the kitchen on a Sunday morning, with family and friends and not look like the Oros woman.

🤩 I knew that if I felt this way about a gown, there must be a whole lot of other women who felt the same way, so I designed a gown, with shape, a zip all the way through, pockets to keep my hands warm and most importantly length that would enable me, to sit on the couch and wrap it around my “always” cold feet and never make me feel like the Oros woman!

🤩 I achieved my goal of designing the perfect Size inclusive and Plus size gown and this feedback from Sue (who is a brand new client, living in KZN) affirms everything for me.

Shared with permission from Sue.

Sized from S - 7XL

The gowns are available on order from me, via WhatsApp
🌹 Hayley 072 784 4587

29/06/2024

Today we share because we care!
Join me live and on replay, as I invite you on this journey of mine, to make a difference, while I make a living.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

22/06/2024

The wonderful week that was 🤩❤️ the gratitude from all of you is my constant inspiration 🙏

Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

15/06/2024

Life and its curveballs remind us that the foundations we lay, come back to reward us…the week that was!
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

12/06/2024

I am so grateful for each and every one of you, who join me every week on this crazy, wonderful, Size inclusive and Plus size journey.
❤️ Hayley

Lilian Greyling, Patricia Rich, Kim Fleiser Goldblum, Mandy Verbaan, Johanna van den Berg, Ethel Stroud Blunden, Yvette Amoore, Riana Visser, Malory Martin, Noekie Botha, Jenny Winstanley Else, Shannon Waters, Juanita Kogel, Gerda Schoeman, Catherine McGregor, Erika Van Wyk, Lorraine Schoeman, Soelaylah Hassan, Gisela Vetter-Mardon, Martie Malherbe, Shaun Sacks Meyersohn, Rika Bezuidenhout

11/06/2024

A Size inclusive and Plus size twinset, that fits and flatters all shapes and sizes 🤩 I’ve seen it on a variety of body shapes and it truly is one of our miracle garments!

I especially love that you can wear it for all occasions and that you can also wear it to work 😉

Reana and I speak about how perfect it is for corporate wear and that is one of my great Joy’s, because I know how difficult it is to find pieces to wear to work, that are flattering and appropriate and LONG enough (why are corporate jackets always so short 🙃🙃)

I loved the design so much that we did it in 5 colourways and sized it from Med - 6XL
❤️ Hayley

08/06/2024

I love stories about the law of attraction and the ripple effect of sharing. As the Hayley Joy collective, we get to play a part in this story and it’s goosebump stuff indeed.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

01/06/2024

Saturday mornings with all of you, have become my perfect inspiration for the following week. Thank you for being on my Plus size journey with me.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

29/05/2024

I designed a dressing gown with a zip 🤩 not a cumbersome tie 🙄 because we have tummies and a tie is just an irritating feature, that makes us feel bigger than we are!

The Hayley Joy, Polar Fleece gowns are sized from small - 7XL and they are sooooooo warm and yet so light to wear. They have a zip that zips all the way through the collar and pockets to keep your hands warm 😉

They are available on order from Hayley, on WhatsApp 072 784 4587 and there are a variety of fabric options which I’ve put in the comments.
❤️ Hayley

25/05/2024

You are all my greatest inspiration!! Another inspiring week designing and manufacturing fashion for all shapes and sizes.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

25/05/2024

Soooooooo much gratitude for you ladies 🤩Thanks for being a top engager and making it on to my weekly engagement list! 🎉

Erika Van Wyk, Alida van Tonder, Gerda Schoeman, Rika Bezuidenhout, Christine Strickland, Shannon Waters, Johanna van den Berg, Brenda Jones Doyle, Malory Martin, Riana Visser

18/05/2024

Fashion for all shapes and sizes, this is my real JOY!
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

11/05/2024

This was one of those very, very special weeks at Hayley Joy and I have lots of new fabulousness to share with you.
❤️
Our Plus size and Size inclusive online store has been designed especially for your needs.
I hope you love it as much as I’m proud of it.
www.hayleyjoy.com
❤️
If you’d like to join my private WhatsApp list, please message me on 072 784 4587 with your name and surname and a request to be added and I’ll do so with pleasure.
🌹 Hayley

04/05/2024

Not a day goes by that I don’t acknowledge how privileged I am, to dress so many grateful women.
🌹
When somebody takes the time to send a message like this one from Natalie, it reminds me why I do what I do and why I love what I do!!
🌹
Being a Plus size designer hasn’t always been easy and I’ve dealt with some harsh criticism around my choice, but today none of that matters, because this message sums it all up.
🌹
I’m living my dream of making a difference, in the lives of women who are maligned because of their size and shape and I am reminded today that all the naysayers have no say!!
🌹 Hayley

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