The Fashion EDI

The Fashion Enterprise Development Initiative is a fashion program designed to unravel young fashion The programme is executed by @Phukazi Holdings.

Photos from The Fashion EDI's post 23/09/2022

Thank you for giving our t-shirt it's first international media exposure... πŸ€—πŸŽ₯πŸš€

We are looking forward to the release of this work!!! πŸ™Œ

Photos from The Fashion EDI's post 20/08/2022

Thank you Micro-Adventure Tours for taking the where it belongs , we really appreciate your support!! πŸš΄β€β™‚οΈ

πŸŽ¨πŸ–ŒοΈ
πŸ‘•
πŸ“ΈπŸ‡ΊπŸ‡Έ

NB: Don't forget to book a tour with πŸ“Œ

05/08/2022

Hands UP if you love !! πŸ™Œ

DM for T-shirts!! πŸ›οΈ

03/08/2022

New music video (Mamezala - Freestyle) by . πŸ”₯πŸ”₯

This is a short version of the music video, please visit for full version.

Thank you gentlemen ( & ) for featuring our on your music video, inspired by the the amazing art work of .

For "street " t-shirts order enquiries, please DM . πŸ›’πŸ›οΈ

Please also support the boys fashion label πŸ“Œ

Special Appearance: 🎭

Photos from The Fashion EDI's post 05/07/2022

Each City/Township has a unique story to tell, told differently by each . Our goal is to showcase and share art stories beyond the original geotagged locations. We are hoping to affix GPS coordinates of the exact location where the mural is painted/located, on each garment. This should allow interested individuals to visit the location where the mural is displayed, and to learn a bit about each location.

This is located in a Township called (West Rand, Gauteng):

"The township was established in 1954. The new location of Mohlakeng was established after African residents of the then old Randfontein township of Madubulaville was abolished by the apartheid regime to make way for the industrial site closer to Randfontein town." πŸ“Œ

Photos from The Fashion EDI's post 05/07/2022

Many of us interact with on a daily bases, but we still don't pay enough attention to it, we passively observe it and it ends there. We don't even the spot where we saw it, we don't even know which artist(s) has worked on it... πŸ€·β€β™‚οΈ

But there are those of who are always intrigued by the sheer and profound being told through every piece of street , particularly those located in our City's () streets. Our obsession with street art, fuelled by a desire to amplify the message being conveyed by through their work, has led us to embark on an initiative to partner with "street artists" to ensure that their work is rapidly exposed:

We are pleased to announce that we "Phukazi Holdings" through our division , have partnered with through his company "DBNGZ (Pty) Ltd", to transform some of his street-art to fashion. This partnership will ensure that actively participate in the appropriation of his work, and that we collaboratively contribute in boosting our tourism through artistic storytelling and inner-city industry support.

We further hope to collaborate with other relevant organizations/agencies (public & private) who are custodians of the preservation of our Provincial/City's historical legacies and tourists attractions: , , , , , , , , , , , , , , etc.

This will be available for sale in few days to come, and we will be communicating accordingly on how to access them. πŸ“Œ

"Working together to preserve our public spaces and supporting our street artists"

12/05/2022

Great work by paseka_sonamzi πŸ†

Video by Refiloe Motsei

Photos from The Fashion EDI's post 12/05/2022

Ladies and Gentlemen, meet one of the most amazing & talented fashion designers Paseka Sonamzi we've ever worked with , his energy and work ethic.... πŸ†

Looking forward to working with you on other projects brother!!! 🀞🏾

Model: Refiloe Motsei

Photos from The Fashion EDI's post 18/11/2021

We are thrilled to announce that programme has won a prestigious award in it's inaugural year of implementation, under the "Leasing Support" category of the SACSC (South African Council of Shopping Centers) "FOOTPRINT MARKETING AWARDS"!! πŸ“Œ

"Phukazi Holdings" is very much grateful to "Pareto Limited" (Westgate Shopping Centre) for the opportunity they've offered us to implement this amazing initiative.

This wouldn't be possible without our talented & hardworking designers (Paseka, Rose and Naomi), and all other stakeholders who supported this initiative.

Siyabonga!! 🍾

06/08/2021

We remain ... 🎯

06/08/2021

"Gratitude is one of the strongest and most transformative states of being. It shifts your perspective from lack to abundance and allows you to focus on the good in your life, which in turn pulls more goodness into your reality." πŸ“Œ

06/08/2021

"Focus on the journey, not the destination. Joy is found not in finishing an activity but in doing it." πŸ“Œ

04/08/2021

Thank you for your SUPPORT‼️

Please take note that our shop at Westgate Shopping Centre will be permanently closing it's doors on the 13th of August 2021. The first phase of our programme was concluded successfully on the 31st of July 2021. Therefore, from today onwards, we are not taking any physical orders, as we are busy completing pending designs to handover to our clients prior our departure date.

We are very much pleased with the strides we've made towards developing local fashion entrepreneurs, this is a vivid demonstration that we are not short of talent in our communities, however opportunities of "The Fashion EDI" nature are very limited and we need more of them. We will continue advocating for more collaborations with big corporates to achieve this endeavour, more particularly the commercial property sector, we believe that they have a prominent role to play in "Driving Social Change".

Without divulging much on the second phase of this initiative, you should take comfort in the knowledge that we will continue working with our current crop of entrepreneurs, while opening space for new talent to join our initiative (Further details to be announced in the near future).

We are very much grateful to the property company (Pareto Limited - Owners of Westgate Mall) who believed in this initiative, by supporting us to kick-start this project, through providing us with space to operate for the duration of the first phase of this initiative (6 Months) and for funding our production equipment (Enterprise Development Programme). We are sincerely grateful!!

We also would like to thank "Westgate Shopping Centre" for hosting us in their Centre, we trust that we brought an interesting spin to their "tenant mix" and we are happy to learn that they have nominated 'The Fashion EDI' for "The Annual SACSC Footprint Marketing Awards", we wish them all the best with their entryβ€ΌοΈπŸŽ‰

And to all of you who supported and collaborated with us throughout this journey, we say: "THANK YOU"!!

Until we open our doors again soon... πŸ™

Team

28/07/2021

"I want people to be afraid of the women I dress." πŸ“Œ

This is what drives us....

Get in touch with us for your customized , we are located at "Westgate Shopping Centre" (Entrance 2)β€ΌοΈπŸ›οΈ

26/07/2021

Keep warm‼️❄️

πŸ›οΈ

24/07/2021

β€œFashion is very important. It is life-enhancing and, like everything that gives pleasure, it is worth doing well.” πŸ“Œ

Just giving you a sneak peek on the other 90% of what makes fashion, what most of you are exposed to is the other 10%. We take fashion very seriously, hence we believe it should be 'done well'.....

We pay homage to all the who still respect the process and who are authentic in what they do. We know it's not easy, but let's soldier on and preserve the craft... πŸ†

23/07/2021

"Dress like you are going to meet your worst enemy today.” πŸ“Œ

Are you keen to achieving the above? πŸ˜€

Get in touch with us, our designers will surely sort you out with their ravishing designs and styling capabilities...

Keep warm, it's COLD outside.. ❄️

Photos from The Fashion EDI's post 22/07/2021

"Opportunity doesn't make appointments, you have to be ready when it arrives." πŸ“Œ

We love impromptu masterclasses, similar to the one our designers got from .mngoma (Fashion Branding & Authenticity), they sharpen us, they remind us that we have to be ready at anytime, in fact we are ready at any given time....

The business of fashion is what interests us more, beyond the art of . We are always mindful of sustainability in what we do, therefore it is critical that we constantly ask ourselves these questions: "Is it worth it, is it sustainable?

We are 'The Fashion Enterprise Development Initiative' and we are about "The Business of Fashion" propelled by Commercial Retail Properties collaborations... πŸ“Œ

Photos from The Fashion EDI's post 21/07/2021

"You were put on this earth to achieve your greatest self, to live out your purpose, and to do it courageously." πŸ“Œ

It was such a great honour to be visited today by .mngoma (Founder & Chairperson: NMF & a Consummate Entrepreneur). We thoroughly enjoyed engaging with you, more especially on matters regarding and building economies.

Today we learnt more about your profound love for fashion & your sense of . We were further encouraged to learn that you are a conscient fashion buyer, and that sustainability is central to your decision making.

Thank you for all the insights and tips, our designers were very humbled by your sheer humility and your "people's skills".

We can't wait to see you "Rocking" some of our designs in the near future... πŸ€—

We further looking forward to imminent collaborations... ⏳

"Aluta Continua" ✊🏿

21/07/2021

β€œHere’s to those who inspire you and don’t even know it.” πŸ“Œ

We are grateful to everyone who has supported us throughout this journey, especially those who were brave enough to take a chance in wearing our clothes... πŸ™Œ

We appreciate you πŸ†

Photos from The Fashion EDI's post 15/07/2021

"There's nothing that elevates an outfit more than a boss blazer!

Whether you pair a bright one with boyfriend jeans or wear an embellished one over a dress, the closet staple always delivers." πŸ“Œ

Visit us at Westgate Shopping Centre or our online store for the assortment of blazers on offer, we can produce our designs in various colours to suit your (Subject to fabric availability).

You may also find this professionally tailored "Marcule Galaxy Shade Oversize Blazer" suitable for the look you wish to "pull up".. (Pre-Order) - Click on bio to place an order or visit us at our studioβ€ΌοΈπŸ›οΈ

Model:
Makeup:
Photographer: .sa
Location: Newtown
Scouts:
Shop:
Mall: Westgate Shopping Centre πŸ“

11/07/2021

"The journey of a thousand miles begins with one step." πŸ“Œ

We are immensely proud of the strides our designers have made since day 1 of this programme, and they continue growing in their transformative journeys.

As we officially mark six months (13th of July) since the programme started, we felt that it is an opportune time to recap where their journey started and how far have they gone in a mere period of time...

Starting a business is difficult, sustaining it is even more challenging. However, positive attitude and the desire to learn, makes the journey more bearable and these are the trades that have enabled our designers to stay the course. πŸ“Œ

We are proud of you (Naomi Mazibuko) N O O M I M Designs and what you have achieved‼️

Day 1 (13 January 2021) when we presented you with your tools of trade, little did we know the superior level of skills and sheer tenacity you will display as you discharged your brand building responsibilities. πŸ˜€

Congratulations for everything you have achieved, and we definitely know that more is yet to come..πŸ”

10/07/2021

"The journey of a thousand miles begins with one step." πŸ“Œ

We are immensely proud of the strides our designers have made since day 1 of this programme, and they continue growing in their transformative journeys.

As we officially marks six months (13th of July) since the programme started, we felt that it is an opportune time to recap where their journey started and how far have they gone in a mere period of time...

Starting a business is difficult, sustaining it is even more challenging. However, positive attitude and the desire to learn, makes the journey more bearable and these are the trades that have enabled our designers to stay the course. πŸ“Œ

We are proud of you Paseka Sonamzi and what you have achieved‼️

Day 1 (13 January 2021) when we presented you with your tools of trade, little did we know the superior level of skills and sheer tenacity you will display as you discharged your brand building responsibilities. πŸ˜€

Congratulations for everything you have achieved, and we definitely know that more is yet to come..πŸ”

Photos from The Fashion EDI's post 09/07/2021

Keep warm and stylish with this "Unisex Noomi M Long Studded Shacket - Available in various colours" (Pre-Order) β€ΌοΈπŸ›οΈ

Swipe ⬅️for colour options. πŸ“Œ

08/07/2021

β€œWe see our customers as invited guests to a party, and we are the hosts. It’s our job to make the customer experience a little bit better.” πŸ“Œ

We strive to maintain a customer experience of superior quality, we achieve this through sharing our design philosophy, while we pay particular attention to what the client wishes to achieve with his/her design commissioning. And that is the standard we wish to maintain with every client who visit's us .

Visit us at Westgate Shopping Centre (Entrance 2)β€ΌοΈπŸ›οΈ

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Videos (show all)

The next #Big thing.... @evimero.store1Choose your #Fighter!!! βš”οΈπŸ€Ί#TheFashionEDI #Evimero #fashion #japan
New music video (Mamezala - Freestyle) by @penciliateddy. πŸ”₯πŸ”₯This is a short version of the music video, please visit @pe...
Great work by paseka_sonamzi πŸ†Video by Refiloe Motsei
"The journey of a thousand miles begins with one step." πŸ“ŒWe are immensely proud of the strides our designers have made s...
"The journey of a thousand miles begins with one step." πŸ“ŒWe are immensely proud of the strides our designers have made s...
"What we are waiting for is not as important as what happens to us while we are waiting. Trust the process." πŸ“Œ@TheFashio...
"Make supporting local designers the new trend. Support a small business, make a big impact". πŸ’³ #whereyoushopmatters #Wh...
Look no further. The Fashion EDI opening shop this January 2021. Westgate Mall Shop No.22. Nothing you have ever imagine...
If you believe. You will rise again. Local is king. South African fashion designers on steroids #2022. Celebrate local. ...
Many have been commissioned. Here's to the first of a kind. The Fashion Enterprise Development Initiative, turning local...
Many have been commissioned. Here's to the first of a kind. The Fashion Enterprise Development Initiative, turning local...
The Fashion Enterprise Development Initiative. Made for Young Fashion Designers to become fashion entrepreneurs. Applica...

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120 Ontdekkers Road
Roodepoort
1725

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00
Saturday 09:00 - 15:30

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