East Fruit Market

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QUALITY, FRESHNESS AND SERVICE… GUARANTEED

East Fruit Market is a buzzing small business in East Geelong. East Fruit Market is more than just a fresh produce store, and offers an extensive range of fruit and vegetables, gluten-free products, dairy products, bread, cakes, nuts, jams, sauces and many more gourmet (and often locally sourced) products. While our commitment to delivering fresh fruit

Photos from East Fruit Market's post 01/07/2024

Today is the day!

I’ve owned East Fruit Market for 16 years, and yes it’s a long time!
I wouldn’t have my life any other way. Business ownership has become increasingly harder in recent times and requires so much more attention and guidance, it’s lucky I love every part about what my job is!

A very special thank you to some amazing staff who have put in many years!

Nicole (16), Katrina (16), Luke(15.5) , Frank (14) Damon (10)
These amazing humans have made East Fruit, the shop you love today!

During this time I’ve met some amazing customers and employed over 100 staff!
We started with 5 five staff and today there are 48 who call East Fruit Market home!!

Thanks to everyone who has helped make East Fruit a local institution and to everyone who has ever walked in the door! These 16 years are all because of you!! Xx

Ps.
Come say hello and enter our prize for free fruit for a year- drawn on July 27th!

📷 Pics by EFM

26/06/2024

Only 3 days left before we draw a
lucky winner to win free fruit for a year!

If you still haven’t, make sure to pop into East Fruit within these next few days, and spend $25 to secure your name in our draw, and ensure your chance to win!

Best of luck to you all! 🤞
🍎 🍌 🍇

📷 Pic by EFM

Photos from East Fruit Market's post 22/06/2024

We absolute love questions from customers, and we get so many!

“What the best potato for roasting?”
“Which herb is Dill?”

And so so many more..

So we had a think! We produced these signs to help everyone!
What are your thoughts?

📷 Pics by EFM

15/06/2024

Freshly stocked up on WesEggs + a delivery of their double yolkers!

Come and see for yourself!


📷 Pic by EFM

09/06/2024

East Fruit Market will be closed tomorrow (Monday) for the King’s Birthday🎈

06/06/2024

East Fruit Market is turning 16! 🎈

16 years ago, Greg had a vision of creating a community extravaganza for both customers and staff... and voila East Fruit Market was born!

Over the years, we have employed over 100 local kids, and still have some original full-time staff from the beginning. We have built an amazing business around the most loyal, friendly, thoughtful customers that you could ever imagine - they helped us get to 16 years ❤️

We want to celebrate our Sweet 16th with you and we want to celebrate in East Fruit style (for 3 months to be exact!).

For the next 3 months, YOU have a chance to win FREE FRUIT FOR A YEAR! At the end of June, July and August we will be drawing a lucky winner. But you have to be in it, to win it! Spend $25 in store to enter.
(Conditions apply)

Stay tuned for more exciting Sweet 16th news, we look forward to celebrating with you!

​ Please note that we will not be giving away anything on social media, if you are direct messaged asking for personal information please block and report, it is not us!

03/06/2024

The weather’s getting colder, but not to worry!! .pies will warm you up! ❄️

These guys make the finest pies in Australia 🥧 + they make them super easy for you to prepare!

We’ve got a lovely selection of their most delicious pies and if you’re a footy fan, you’re looking in the right direction for game day snacks!

From partie pies, to sausage rolls, large pies and apple pies, Ivan’s pies is the go to!

📷 Pic by EFM

30/05/2024

Hass avocados for your weekend! 🥑

We hope you “Avo good one!” 😉

📷 Pic by EFM

26/05/2024

Our Popkin’s popcorn has been super POP-ular!
POP in and check out our range of unique flavours and perhaps be lucky enough to taste test! 😉
Made with natural ingredients, gluten free and Australian!
Yum!!!

📷 Pic by EFM

23/05/2024

Cabbage flowers are flying out the door!
Only here for a limited time!
Better be quick!
📷 Pic by EFM

14/05/2024

This cold winter weather calls for warm, cosy drinks! ☕️❄️
We have a wonderful range of and if you’re yet to try a tea, we’d love to show the the range here at East Fruit!

Whether you need to warm up, or you’re a tea lover like us, Pukka teas are delicious, carefully blended, good for the planet, and we have so many flavours to offer!

Have a tea-riffic day ;)

📷 Pic by EFM

09/05/2024

Congratulations to our amazing giveaway winners!

Fay Tait. (tagged by Jessica Tarr)
Karen Phillips (tagged by Bianca Maher)
Caitlin Jacques. (tagged by Erica Neville)
Christine Graham (tagged by Michel Richmond)
Kim Gaz Hayes (tagged by Claire Darcy)

Thank you to so many people who tagged loved ones, shared our post and for the general support for East Fruit Market!

To our winners, your flowers will be available from 1.00pm this Saturday (after our fresh, major delivery of Mother's Day flowers) we look forward to seeing you and congratulating you in person. If you are unable to get into the store, please speak to Greg via direct message or call our store 5221 4860

09/05/2024

Today we welcome a new product from Irrewarra Sourdough Bakery, and a day where we step closer to a plastic free environment.
The ciabatta breadstick packaged with a paper wrap replaces the bags of ciabatta rolls. The long ciabatta can be cut into your desired length.
These are available in plain and seeded.
Come in and check them out!

📷 Pic by EFM

07/05/2024

We’re counting down the days until Mother’s Day!!!

Here’s your reminder to get your Fresh Water Creek Sponge Cake orders in soon.
We are always happy to see your lovely faces and speak in person, or you can give us a call!

These cakes are the perfect treat for your Mother’s Day dessert 😋 (or any day!)

-> Local from Fresh Water Creek, and we are constantly stocking up with fresh deliveries to keep you guys satisfied! 🤭


📷 Pic by EFM

06/05/2024

Here at East Fruit, we want to make people smile!

With Mother's Day just around the corner, we think it's the perfect time for a giveaway.

Is there someone special in your life that needs a reason to smile?

Whether they're a mother, a father, an auntie, an uncle, a sister, a brother, or a friend!

We have 5x Special Bunches valued at $50 to give to 5 special winners

To enter:
• LIKE this post
• TAG your person in the comments
• SHARE on your Facebook to spread the love

The winners will be announced on Thursday the 9th of May - 6.00pm

Important

We will announce the winners via fb post, we will never ask for personal information or comment with a link to follow.
Becareful for scammers.

04/05/2024

Otway Pasta!
Looking for pasta that tastes fresh, is just like homemade and is super easy to make??
🙌 We’ve got you!!!

If you haven’t gotten your hands on a box of this goodness, we can’t recommend it more!

We’ve got everything you will need for an easy to make, 10-15 minute meal!

We have the full range; spaghetti, fettuccine, torchio, lasagne, sheets, penne, fusilli- just to name a few. We also have the full range of Pasta Sauces and fresh gnocchi as well!

Let’s get cooking! 🧑‍🍳
See you in store soon!


📷 Pic by EFM

Photos from East Fruit Market's post 28/04/2024

MOTHER’S DAY IS NEARLY HERE!
Only 2 weeks left!
Dont worry- we’ll help you get on top of things!

We’ve got so many flowers and many many more coming for Mother’s Day 🩷 (make sure to swipe

Photos from East Fruit Market's post 25/04/2024

Anzac Day is a special day for so many, especially within our team.

Greg and his sisters Suzanne & Katrina, honour their grandfather- Duncan Brown, known by all as “Dud”.
Dud enlisted in his hometown of Portland as a young 20yr old in 1917 & set sail 6 months later serving in France on the Western Front until WW1 finally came to an end.
A couple of years after the war ended, Dud returned to Australia, farming in the Wimmera, marrying, and starting a family before settling in Balliang where the farm is still proudly in the family.
Today, we honour and pay respect to the courageous Australian and New Zealander’s who served and died in the war.

Lest We Forget.

East Fruit Market will be closed for Anzac Day.
(Pics of Duncan Brown)

24/04/2024

East Fruit will be closed tomorrow, the 25th for Anzac Day.
Come in today to get your Anzac biscuits or ingredients

18/04/2024

Haven’t visited East Fruit Market before?

Here’s everything you need to know:

We care about providing you with the freshest fruit and veg that you can find!

…But just wait! There’s more- the best locally sourced gourmet products!

…and yes, there’s more- the most amazing breads, cheese, cakes, pies, flowers, milk, and more!
The list goes on forever…

We are so much more more than a fruit and veg shop!

There’s meats, icecream, local meusli.. what else could you need?

And One last thing!
^ This one’s for free – it’s service with a smile from a passionate, amazing, happy, committed, East Fruit Market Team member 💗

We love a friendly conversation, even if it’s just “how’s your day going?”
We love a chat, and we also love to talk about the footy!

It’s an East Geelong experience - you will remember us! And we thank you for the amazing support 🫶

Can’t wait to see you guys soon! Make sure to say hi 😉🤗

PS. Would you like to see a video of our store? Let us know in the comments!

📷 Pic by EFM

08/04/2024

Who gives a crap?
We do!

Ever considered the impacts of the toilet paper you are buying?

Who Gives A Crap toilet paper is made with sustainable materials, and 50% of their profits are donated to help provide sanitation and clean water for everyone.
Not to mention, Who Gives A Crap is great for your bum!

A simple change from your regular toilet paper to will help to make this world a better place 🌍🧻🫶

📷 Pic by EFM

30/03/2024

Easter Daisies are impressing everyone! They add the perfect hint of easter in the home,
whilst they are just all around beautiful!💗

Just one more sleep until Easter! Wishing you all a happy holiday!

📷 Pic by EFM

28/03/2024

Grab a pen and make sure to note down our hours for this Easter weekend:

We’ll be closed Good Friday, Easter Sunday, and Easter Monday,
Open 8am-5:30pm on Easter Saturday

Our shelves are filled to the brim with ranges of delicious chocolate for your Easter Weekend.

We’ll see you soon!

📷 Pic by EFM

Photos from East Fruit Market's post 24/03/2024

SURPRISE! CHESTNUTS ARE BACK!

These gems are local to Australia, from Wandiligong (near Bright Victoria)

The size is amazing, and yes, as Greg always says, “time to go nuts” 🌰

They won’t be here long though, so be quick to get your hands on some!
>>> swipe for our blooper pic ;)

📷 Pics By EFM

Photos from East Fruit Market's post 17/03/2024

FRESH NEW SEASON APPLES!!!🍎
Can you match the apples to their type??
We’ve got
- Gala
- Snow
- Kanzi
- Jonnie
Swipe to see if you’re correct >>>

Our apples are fresh as always, crisp, delicious, and juicy!
Come in and see for yourself..

📷 Pics by EFM

14/03/2024

Have you checked out our Whistlers Chocolate Company Easter goods yet???
⚠️ Warning -> their chocolate is soooo good, you might get addicted! ;)

Don’t be late! Only 17 days until Easter, and East Fruit Market is stocked up on chocolate! 🍫



📷 Pic by EFM

10/03/2024

East Fruit Market will be closed Labour Day, Monday the 11th. Come in and get your goodies this weekend, we’ll see you then!

Photos from East Fruit Market's post 28/02/2024

If you’re looking for a drink that will hit the sweet spot, whilst staying away from added, unnatural sugars, grab yourself a Don’t Dairy can of chilled coffee, choc or mocha!
These drinks are preservative free, made with oat milk, and lightly sweetened.
Don’t miss out on a tasting this Saturday morning, March 9th, down at East Fruit! More details to come- keep an eye on our story!

📷 Pics by EFM

24/02/2024

East Fruit Market has so much to offer this Easter!
We’ll showcase to you our Range ~.beginning with the amazing
Koko Black Easter chocolate range!
Flavours are endless, packaging is gorgeous, and the chocolate is divine! 🍫
We can’t get enough!
Check out the some of their Easter Eggs! ^^

Easter will be here before we know it, and stock is limited so get in soon!

They really are eggscellent! 🥚
📷 Pic by EFM

19/02/2024

What’s your cookie stack record?? ;)

📷 Pic by EFM

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Our Story

QUALITY, FRESHNESS AND SERVICE… GUARANTEED

East Fruit Market is a buzzing small business in East Geelong. East Fruit Market is more than just a fresh produce store, and offers an extensive range of fruit and vegetables, gluten-free products, dairy products, bread, cakes, nuts, jams, sauces and many more gourmet (and often locally sourced) products. While our commitment to delivering fresh fruit and vegetables is unparalleled, we also place a heavy emphasis on the quality of our other products, and guarantee you will be satisfied in your experiences with us.

However, at the heart of East Fruit Market is owner and manager Greg Holt’s strong belief in good old-fashioned service. Since his takeover in 2008, he has instilled in the staff body the paramount importance of customer service. Therefore, our friendly and helpful team will strive to meet all of your needs, as we truly believe that the customer always comes first.

We also believe in the concept of ‘low food miles’, in minimising the amount of travel our fresh and packaged produce undergoes before reaching you. We source locally as often as possible, and pride ourselves on the improved taste and extended life of the product, as well as reducing our impact on the environment.

We look forward to meeting you, and hope to make you feel the fundamental part of East Fruit Market that you are!

Videos (show all)

POV: Our employees love to make everything a two person job! Can you relate??#workinghardorhardlyworking #coworkersbelik...
16?!! That’s right!! East Fruit Market is turning 16, and you’ve gotta be in it to win it!Free fruit for a year for 3 lu...
🐎Open as usual on Wednesday Geelong Cup day 🐎
🥭🥭🥭
OK so we had a peek over your laptop and saw you searching ‘easy lunch ideas’ so here’s one for this week, you’re welcom...
Greg’s pick of the week 🥚🥚🥚Wes Eggs
National dumpling day 🥟🥟🥟
We are taking a very quick break of posting big local news earthquake content on our stories to give you another banger ...
Greg’s Pick of the Week is Asparagus ✔️ Grown in Victoria ✔️ In season✔️ Packed with vitamins, minerals + antioxidants ✔...
Gregs Pick of the Week 🌱
Woah, woah, woah.. hang on a second 2021! Are you seriously saying that we’re only HALFWAY through winter?? How on earth...

Telephone

Address


11 Ormond Road
Geelong, VIC
3219

Opening Hours

Monday 7:30am - 6:30pm
Tuesday 7:30am - 6:30pm
Wednesday 7:30am - 6:30pm
Thursday 7:30am - 6:30pm
Friday 7:30am - 6:30pm
Saturday 7:30am - 5:30pm
Sunday 8am - 5:30pm

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