Vanessa Lucas Design

The task: making salon professional packaging as beautiful as the product itself. This incredible brand is championing texture inclusivity and it's such an honour to work with you

Sneak peek at a brand design for a great cause… Lorem ipsum for extra secrecy 🤫 I’m so excited to share this one with you, pretty impressed I didn’t do a rush post straight away actually 😉 Full reveal coming very soon!

It’s feelin a little offical over here.
Maybe it’s a millennial thing but a business doesn’t feel real until the business cards are on hand.

I had mine done on properly gorgeous 300gsm Italian linen stock and couldn’t be happier with how they turned out.

Do you need some help making your business feel offical & professional? Book a free discovery call with me here https://calendly.com/vanessalucasdesign/30min

Five fonts for Friday 🙌🏻

An assortment of cuties that you’ll find right now on canva.

Save me for the next time you’re lost for typeface selections 💛

A little public note to self 🙃

Can I walk you through this branding story?

Ok so… Kirst and I go way back and let me tell you working with a friend on her brand is both an honour and an advantage.

Knowing her well, we were able to have great chats dreaming about her vision for this business and what had led to her rebranding.

Once we’d established her target market and some key words for her business she shot through some logo looks she liked.

She then sent me through boards of her personal style and a mood board of where she would like to head visually. Both super helpful things to send to your brand designer if you have them handy! Part ✌️coming soon

Its been real quiet on socials but so busy behind the scenes over here 😅

This year I’ve had the opportunity to work with some incredible people and this lady is no exception. This right here is one of my all time favourite brand identities for boss babe Kirsty Willis.

Kirsty was after a coastal look that was confident, approachable and feminine. The brand package included a full logo, two submarks (alternate logos) a set of four secondary icons, two typefaces, stock imagery, editable banners for web and a partridge in a pear tree 🍐

I’d love to know your thoughts on this one, let me know what you think in the comments 🌞 🧡 ✨

Vanessa Lucas Design on Instagram: "Its been real quiet on socials but so busy behind the scenes over here 😅 This year I’ve had the opportunity to work with some incredible people and this lady is no exception. This right here is one of my all.. Vanessa Lucas Design shared a post on Instagram: "Its been real quiet on socials but so busy behind the scenes over here 😅 This year I’ve had the opportunity to work with some incredible people and this lady is no exception. This right here is one of my all time favourite brand identities for b...

Still not over this handmade paper invitation suite.Simple sage and stunning edges. Click through to see the sweet sweet texture.

When it all starts to feel real. One of the most important (and exciting) parts of your branding journey is seeing your brand mocked up in real life scenarios. This is a great test to see if the logo and brand mark work effectively in your everyday business applications like scrubs for Starting Blocks Physiotherapy. Message me if you're ready to get started on your own branding or rebranding journey.

Interested in details of a branding project? Here's a deep dive into the Starting Blocks brand. The icon based on traditional children's blocks is stacked to represent progress and growth. The custom made typography invoking a feeling of child like play. Thirdly, the brand colours, warm and comforting.

Introducing the new logo for Starting Blocks Physiotherapy. The wonderful Alyssa is a paediatric physiotherapist and wanted to upgrade her logo from a canva design to a custom brand that she could trademark.

The brief was to create a brand that looked ‘professionally playful’ which is expressed through the brand mark and the custom typography.

Gotta love seeing a redesigned brand in the wild - swipe for brand application stills for the incredible real estate photographer

We refreshed his lens icon to a custom design with options for large and small applications for full flexibility.

A flatlay throwback while I'm flat out with some exciting new projects. Always loved this tile design by southerncrossceramics

Check out this fresh logo. What a blast designing this for my brother in law!

He’s in the residential building game and had a clear vision of the clean look and feel he was after.

His colour ways were navy and orange and he wanted an illustration of a buck for his icon.

Swipe to see the light and dark logo versions, icon and colour palette that make up this clean, bright brand. 🦌

Message me if you’d like to get started on creating or revamping your brand.

Thanks for following my page everyone! If you're in the market for wedding invites have you considered handmade paper (stock)? It’s soulful, tactile and surprisingly affordable. Thoughts, prayers and good vibes go out to everyone trying to plan a wedding in this pandemic - what a rollercoaster!

Vanessa Lucas Design updated their business hours.