Fearless
Stuck in a sea of sameness? Our team of brand strategists, writers and designers start with qualitative research to bring your story to life.
We'll find out what you do and why you do it, then help you say it better. Find your fearless moment. Fearless is a brand strategy and research agency. We specialise in creating brave brand strategies that help our clients articulate their purpose, ignite their point of difference and accentuate their brand’s message. Our focus is to create brand strategies that will yield an immediate and ongoing
Is your team aligned, motivated, and driven by a clear purpose? Purpose fuels everything—how you think, operate, and communicate. Let’s help you uncover it. Be Fearless.
How do your customers feel and what do they want? You may have plenty of insights, but how you use them will impact your business and bottom line. Dig deeper with Fearless.
Do you have deep and current insight into what your customers want? Our qualitative research programs uncover their needs and frustrations so you can speak their language.
Being fearless doesn’t mean you’re free from fear; it’s having the courage to embrace all that is you.
Life's full of contradictions: we're a brand strategy and creative communications agency that's been more focused on our clients' branding than our own. We love bringing stories to life and are excited to share more of ours 🦁
BREAKING NEWS: In a classic case of the CEO nodding along to conversations they don't fully comprehend, a managing director was caught red-handed secretly scrambling to decode the mysterious acronym on their smartphone. The incident has sparked speculation about the executive's level of expertise and understanding of the company's own initiatives.
What's your employer ? Peter will be presenting all things EVP from 2.30pm at Torrens University Australia with Victorian Leaders, Flinders Street Campus on Wednesday 21st of June.
Comment below 👇 for more info on EVP benefits, components, how to activate it and the future of employer branding.
Inspired by our favourite news source
Thank you Dr Jane Foster!
Zhuzh
verb
INFORMAL
1. Make more exciting, lively, or attractive.
"the landing page has too much waffle and bland imagery, it needs a zhuzh."
We're a big fan of this word. It's what we do every day when we work with brands. If you're not 100% content with your content, or your brand identity needs a bit of zhuzhing, get in touch.
Our office is always open, and our coffee machine is always humming, so if you would like to come in for a chat, book in a time below:
https://lnkd.in/g7B86GMF
Stop making ads, start telling great stories.
Many brands make a lot of noise, so it's important to say something of substance.
If you need help with qualitative research, brand strategy, copywriting or graphic design, book a call with us below:
https://lnkd.in/gA-74Rxx
Are you confident in your brand? Do you know how others feel and talk about your brand? Take our checklist and receive a tailored report and free downloads in under 2 minutes!
We always ask our clients, “if your brand was to walk into the room, who would it be?”
One of our most recent clients Executive Interview Coaching chose Mountaineer Sherpa Tenzing Norgay; a fearless purpose-driven pioneer, dedicating a life’s work to exploration and collaboration.
A brand strategist and an inventive thinker join forces to explore all things purpose in their new Podcast.
Peter Sandor is CEO of Fearless and Rachel Audige is a systematic inventive thinker, mentor and coach.
They discuss:
-Why purpose matters to you and your brand strategy
-Brands that are living out their purpose
-Steps we can take to make positive philosophical choices and bake purpose into our organisation and lifestyle
They break down the BS and exchange views on brand identity and how we can all spread our purpose.
Link to listen:
https://lnkd.in/drKu-WvA
How long have you been scrolling socials for?
Longer than two minutes?
With our Brand Assessment Quiz, you could discover new insights about your customers and better articulate your brand’s purpose in just two minutes!
These two minutes will ensure your business stands out with tailored and free brand strategy plans.
Hit the link below to take the quiz!
https://insight-purpose.scoreapp.com/?fbclid=IwAR063HXXN2JjLqGhZfkFtkowvhNHUKz-mgcUVGdH_gXsrPtzunzjQOObkSU
The Customer Insight & Brand Purpose Assesment Quiz How well do you know your customers? Do you market like you give a damn? Take our FREE quick-fire Brand Assessment Quiz and receive a tailored report in under 2 minutes!
How important is your brand's message of doing good, improving people's lives, and going beyond profit to your customers? At the Vic Leader's presentation, I discuss how it can all start from an intention to do good.
Here's a little snippet from that presentation!
To watch the full presentation, head over to our Youtube channel or click the link below
Full video: https://www.youtube.com/watch?v=Cz3nCE0ciIg&t=124s&ab_channel=FearlessAgency
How well do you know your customers? Do you market like you give a damn?
Take our free quick-fire Brand Assessment Quiz and receive a tailored report in under 2 minutes!
You'll be able to download free valuable brand strategy plans to get your business out of a sea of sameness.
https://insight-purpose.scoreapp.com/?fbclid=IwAR0NhnZSw5GJIy4QPHOfgk4NeMHEKwsKQcvVLb3-A0UlyGSymjccR4K6ZbM
The Customer Insight & Brand Purpose Scorecard How well do you know your customers? Do you market like you give a damn? Take our FREE quick-fire Scorecard and receive a tailored report in under 3 minutes!
How can you create a purpose that appeals to sceptical consumers? Read our article to find out!
Purpose Washing How can you create a purpose that appeals to sceptical consumers? In a marketing landscape of endless brand purposes, consumers have grown tired of tack-on social causes and shallow promises. In a post-lockdown, high inflation world, with consumers consistently watching their spending, only the most...
Emotional connections sprout and blossom when brands make themselves relevant to their target audiences through the experience they have with a company.
Find out more on how to successfully connect with your customers!
https://www.brandingmag.com/2020/06/29/brand-relevance-how-to-successfully-connect-with-your-customers/
The best defensive strategy in today’s marketplace is to build and sustain
Link to the article!
https://www.brandingmag.com/2020/06/29/brand-relevance-how-to-successfully-connect-with-your-customers/
"Before you pivot, look at what your direct competitors are doing and how you can do it better."
Head over to this link to read more!
https://www.forbes.com/sites/theyec/2020/07/03/how-to-pivot-successfully-in-business/?sh=279dcf2f7316&fbclid=IwAR2847-DLDdQNktVqn_3hb7IXIO8576DjcrIjWCBDljfZHEnnNopAtEqplI
What could your industry do to improve people's lives?
Head over to our Youtube Channel to watch more videos!
https://www.youtube.com/channel/UCJDt75GVbeZMoL4L4QVYBfQ
We create fearless brand strategies to empower creative business solutions.
Head over to this link to find out more about !
https://fearless.com.au/
What is your brand's belief system?
At Fearless, our promise is to help businesses find their purpose and create belief systems that will inspire your teams and attract clients.
Full video below:
https://www.youtube.com/channel/UCJDt75GVbeZMoL4L4QVYBfQ
What is at the heart of brand success?
Head over to this link to read more!
https://blvr.com/the-heart-of-brand-success-part-2-brand-behavior/
"the way a brand conducts itself identifies what lies at the heart of its purpose and people. An organisation’s actions prove what it believes, regardless of what is written on websites, in employee handbooks, or the mantras hanging on the office walls."
Read more about by heading over to this link!
https://blvr.com/the-heart-of-brand-success-part-2-brand-behavior/
Click here to claim your Sponsored Listing.
Our Story
Fearless is a brand strategy and creative agency. We inspire brands to find their purpose. We find out what you do and, more importantly, why you do it. Then we help you say it better.
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245 St Kilda Road
Melbourne, VIC
3182
Opening Hours
Monday | 9am - 5pm |
Tuesday | 9am - 5pm |
Wednesday | 9am - 5pm |
Thursday | 9am - 5pm |
Friday | 9am - 5pm |
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