William L Chafe & Son Ltd

🎶✨ Final Music on Water Concert – Don’t Miss It! 🎶✨

As summer draws to a close, the City of St. John’s is wrapping up its “Music on Water” series with a must-see performance at the Downtown Pedestrian Mall. On Saturday, August 31st, join us near Solomon’s Lane from 3 to 5 p.m. for a lively concert featuring Shanneyganock – a powerhouse in Newfoundland and Labrador’s music scene.

For nearly three decades, Shanneyganock has captivated audiences with its stirring ballads, powerful shanties, and vibrant jigs and reels. This legendary band proudly carries the rich musical heritage of our province, delivering performances that are as authentic as they are unforgettable.

Whether you’re a long-time fan or curious to experience the best of local music, this is the perfect opportunity to immerse yourself in the heart of St. John’s culture. Best of all, this concert is completely free! Bring along a folding chair, grab a spot, and soak in the incredible atmosphere.

Make sure you’re there to enjoy this final summer performance, supported by the Year of the Arts initiatives. It’s the perfect way to close out the season with community spirit, live music, and the vibrant energy of downtown St. John’s.

From all of us at WML Chafe & Sons, we hope to see you there! 🎶✨

Reference:
https://www.stjohns.ca/en/recreation-culture/downtown-pedestrian-mall.aspx -on-Water

🧦✨ Add a Dash of Personality to Your Wardrobe with Original Parquet Socks✨🧦

At WML Chafe & Sons, we believe that every detail counts—right down to your socks. That’s why we’re thrilled to showcase our selection of Men’s Fun Crew Socks from Original Parquet.

We’re spotlighting six of the distinctive designs available that let you express your individuality with every step. Crafted for comfort and designed to let you carry a reminder of what you cherish, these socks fit men’s shoe sizes 6-12.5, making them a versatile choice for a wide range of adults.

Here’s some available themes:

Guitar Grooves 🎸: For the music lover who brings rhythm and energy to every room, these socks feature colorful acoustic guitars set against a sleek black background. Whether performing or simply enjoying the beat, these are a perfect match for anyone who lives and breathes music.

Melody in Blue 🎶: Designed for those who appreciate subtle yet creative expressions of their passion, these socks feature guitars and musical notes on a deep blue backdrop. Ideal for casual Fridays or laid-back evenings, these socks add just the right amount of flair.

Classic Sheet Music 🎵: These socks offer a black and white checkered pattern adorned with musical notes and treble clefs—versatile enough for both casual settings and more polished occasions.

Donut Delight 🍩: Perfect for anyone who enjoys a playful touch in their wardrobe. The bright pink frosted donuts against a black background bring a light-hearted charm that’s sure to spark a smile during casual outings or weekend errands.

Espresso Elegance ☕: For the coffee enthusiast who savors the finer things in life, these socks feature blue and white espresso cups with intricate foam art on a warm brown background. Perfect for those who appreciate both quality coffee and thoughtful details in their look.

Solo Cup Classics 🎉: Tailored for those who enjoy lively gatherings and socializing with friends, these socks showcase red and blue solo cups on a black background. Whether for a weekend get-together or a game night, these socks can bring the room to life.

Whether you’re slipping into these for a pop of personality at the office, a night out with friends, or just to make your everyday routine feel more novel, our wide selection of men’s fun crew socks has you covered no matter the occasion.

From all of us at WML Chafe & Sons, we’re here to help you put your best foot forward—one unique pair of socks at a time.

Shop Parquet Fun Socks Here: https://wmlchafe.ca/product/fun-socks/

Additional Information for Online Orders:

When ordering fun socks online, a wide variety of themes are organized into categories to ensure a smooth ordering process and avoid potential out-of-stock issues.

Here’s a breakdown of what themes you may receive under each category:

Food Category: Donut Socks, S’mores Socks, Taco Socks, Burger and Fries Socks, Spaghetti and Meatballs Socks, Breakfast Toast Socks, Hot Sauce and Chili Pepper Socks

Dogs Category: Pug Dog Socks, Boston Terrier Socks, Bernese Mountain Dog Socks, Argyle Dog Socks

Farm Animals Category: Cow Socks, Pig Socks

Music Category: Guitar Grooves Socks, Trumpet/Saxophone Socks

Golf Category: Golf Socks in Navy or Dark Blue

Quirky Category: Shark Socks, Elephant Socks, Flamingo Socks, Neon Leaf Pattern Socks, Solo Cup Party Socks

Parquet Fun Socks - Wm. L Chafe & Sons: Coffee, Food, Pet & Sport Themes Discover the Parquet Fun Socks Collection, featuring vibrant designs for every personality. From quirky animals to playful food and sports themes.

🌞Time is flying, and we’re already down to the final two weeks of the Downtown Pedestrian Mall! With the last day quickly approaching on September 2nd, now is the perfect time to immerse yourself in the lively atmosphere, support local restaurants and businesses, and enjoy the inviting ambiance before the streets reopen to vehicles for another year. ✨

From June 20th to September 2nd, Water Street—stretching from Adelaide Street to Prescott Street—has been transformed into a pedestrian-only space filled with outdoor patios, bustling shops, and a welcoming, people-friendly environment.

Whether taking a stroll, grabbing a bite at one of the pop-up patios, or soaking in the vibrant energy that defines downtown St. John’s, now is your time to enjoy these last two weeks. These final two weeks are your last chance to experience the pedestrian mall before it wraps up until next summer!

We can’t wait to see you out and about—make the most of the remaining time and let’s close out this season on a high note! See you down here soon! 👋✨

🎩 Refined Headwear for the Modern Gentleman at Chafe & Sons 🎩

Located at 330 Water Street, WML Chafe & Sons is your destination for headwear that enhances the wardrobe of the discerning gentleman. Whether your pursuits take you across the seas, through a casual day in town, or to an elegant evening affair, we have the perfect hat to complement your sense of tradition and refinement.

🌊 For the Maritime Enthusiast: Our distinguished collection of captain’s hats pays homage to the timeless traditions of the sea. The white captain’s hat, adorned with black and gold embroidery, features a classic anchor and laurel leaves. For those who prefer a more refined look, the navy blue variant with its subtle golden insignia offers a distinguished choice, perfect for the gentleman who holds the sea close to his heart. If you feel at home on the water, these caps may be just what you're seeking, crafted for those who embrace the nautical life and wear their passion proudly.

🌞 For the Leisurely Adventurer: In the second image, we present caps designed for those who value comfort and novelty. The light gray and blue cap, featuring a subtle palm tree design, is perfect for those who appreciate a blend of leisure and exploration. Crafted from lightweight, breathable fabric, it’s the ideal companion for a day spent embracing the outdoors. The beige cap, with its clean and practical design, appeals to those who favour simplicity and practicality, ensuring you are prepared no matter where your day takes you.

🎩 For the Classic Gentleman: The third image showcases caps that exemplify the enduring style of a well-dressed gentleman. Among these is the light grey cap, enhanced with a Gore-Tex membrane. This cap not only offers a refined shade that pairs seamlessly with various outfits but also delivers exceptional versatility and protection. The Gore-Tex technology ensures that the cap is waterproof and windproof, shielding you from the elements while maintaining breathable comfort. Moisture escapes with ease, keeping you comfortable during extended wear. Available in a range of colours and styles, Gore-Tex caps cater to wide tastes, making them an excellent choice for the gentleman who values practicality.

The second cap, featuring a timeless plaid pattern in shades of blue and white, is a tribute to styles that never fade. These caps are perfect for those who value tradition and seek to maintain a classic, yet contemporary look, whether for a casual day out or a more formal occasion.

Visit us at 330 Water Street to discover the hat that perfectly complements your refined taste. At WML Chafe & Sons, our headwear selection reflects the refinement and elegance that define the modern gentleman.

🌞🎉 Welcome to the First Day of Summer and the Opening Day of the Downtown Pedestrian Mall! 🎉🌞

The City of St. John’s Downtown Pedestrian Mall is open for the season beginning today until September 2. From noon until 10 p.m. daily, Water Street from Adelaide Street to Prescott Street will be closed to vehicles, making way for pedestrian traffic to soak up the summer weather, become immersed in the festivities and enjoy the vibrant, people-friendly atmosphere.

Come join us today and celebrate the Summer Solstice with a stroll through the bustling streets filled with energy and excitement for the summer months ahead! See you soon. 🌟

1 Day Until Father’s Day! Last Day for Father’s Day Shopping is Today, Folks!

🎉👔 Father’s Day is just around the corner! With just one day left, it’s time to find the perfect gift to show your dad how much he means to you. At Chafe & Sons, we have an extensive selection of small items like belts, wallets and caps that make a perfect Father’s Day gift. Let us help you make this Father's Day truly special!

Our first feature is a classic flat cap with a beige base colour and a plaid pattern. The blue and red lines create a checkered look that adds a touch of elegance to any outfit. This hat is perfect for dads who appreciate timeless pieces.

Next up, we have vibrant orange and blue fedoras with a multicoloured ribbon band. The ribbon features stripes in shades of brown, white, and blue adding a unique flair to this striking hat. It’s an excellent choice for dads who love to stand out and make a bold statement with their wardrobe.

Don't miss our Gottman linen flat caps, available in various sizes and colours. These caps offer a lightweight and breathable option for the summer months, ensuring your dad stays cool and comfortable while looking sharp.

We also offer a selection of Gortex flat caps in several colours, perfect for dads who need a versatile hat. These caps are waterproof and windproof, making them ideal no matter the weather.

And let's not forget our wide range of ball caps. From solid colours to light-shaded caps with unique designs, we have something for every dad's taste. These caps are ideal for a casual outing or everyday wear, ensuring your dad looks dapper while staying protected from the sun.

Visit us today at 330 Water Street, where our friendly team is ready to help you find the perfect gift for your dad. With our extensive selection of hats, you're sure to find something he’ll love and cherish. Let’s make this Father’s Day one to remember! 🌟🎁

Happy Father’s Day from the Chafe family to yours! 🎉👔

🎉👔 Father's Day is this Sunday! Only two days left to find the perfect gift for Dad! 🎁💙

The countdown is on, and at Chafe & Sons, we're here to make your last-minute shopping a breeze. If you're still searching for that special gift, look no further. Today, we're highlighting a timeless piece that will surely make your dad feel appreciated.

Our featured item is the exquisite blue Lief Horsens sports coat. This dapper jacket boasts a sophisticated plaid pattern with a predominantly blue hue. The fabric is elegantly adorned with thin red and light blue stripes forming the plaid design. With its peaked lapel and classic two-button closure, it exudes class and elegance, making it a perfect addition to your dad's wardrobe.

This sports coat doesn't just look good; it's designed with thoughtful details that enhance its charm. It features flap pockets on each side, ideal for a polished look, and a chest pocket complete with a folded pocket square with blue and white detailing, adding a touch of refinement to any ensemble.

Whether your dad is attending a family gathering, a special event, or you want to upgrade his daily attire, this Lief Horsens sports coat is the perfect choice. It's versatile for any occasion, ensuring he stays comfortable throughout the day.

Visit us at 330 Water Street to find this classy sports coat and many other great gift options. Our friendly team is ready to help you pick out the perfect Father's Day gift that your dad will love.

Make this Father's Day truly memorable with a gift that shows your heartfelt appreciation. Come down to Chafe & Sons, and let's make this Father's Day special together! 💼👔💙

🚀🌟 Only 8 Days Until Father's Day! 🌟🚀

🎉🎁 Attention all last-minute shoppers! Father's Day is just around the corner, with only 8 days left to find that perfect gift for Dad! Don't fret, because Chafe & Sons at 330 Water Street has everything your father could want this Father's Day. Let us help you find that perfect gift that will make his day truly special.

👔 First on our list of Father's Day gifts is our extensive collection of Nautica windbreakers. These windbreakers are perfect for those unpredictable 10-degree summer days. Whether your dad needs something for a breezy morning walk or a cool evening out, our Nautica windbreakers are the ideal choice for any occasion. Available in a variety of sizes and colours, including Navy, Black, and Blue, there's sure to be one that suits your dad's taste and style.

🔷 Next up is our sleek windbreakers from Perry Ellis. This dapper piece features blue as a contrast colour on the collar and cuffs, along with a striking blue zipper. Whether he's out for a morning jog or running errands around town, this windbreaker offers warmth and comfort.

Stop by Chafe & Sons on 330 Water Street and let us assist you in finding the perfect gift this Father's Day. With our wide selection of dapper and practical gifts, you'll be sure to make this Father's Day unforgettable. Don't wait – come see us today! 🎁✨

🎉 Happy New Year's Eve from the Chafe family! 🥳

As the final moments of 2023 approach, we want to extend our gratitude for your continuous support throughout this year. Your loyalty and encouragement have been the cornerstone of our journey, and we're immensely grateful. May your New Year's Eve celebration be filled with joy, laughter, and unforgettable moments shared with your loved ones.

2023 has been a year of growth, challenges, and countless memories. We look forward to the promise and opportunities that 2024 will bring. As we bid farewell to this year, we wish you all a prosperous end to 2023 and a fantastic start to the fresh chapter ahead. Take this time to reflect on the precious moments this past year has offered and welcome the new year with positivity and hope.

Thank you for being part of our story in 2023, and here's to an incredible journey together in 2024. We wish you a safe and joyous celebration tonight! See you in the New Year! 🎉🥂

🎄🎁 Merry Christmas from the Chafe family to yours! 🎅🌟

As the holiday season unfolds, we wanted to take a moment to express our heartfelt gratitude for your unwavering support of our family-owned business. Your loyalty means the world to us, and we're incredibly grateful for each and every one of you. May this holiday season be filled with love, laughter, and cherished moments. Happy Holidays, and may this festive season bring you joy and a rejuvenating break! 🌟🎁

Attached, you'll find an advertisement written by the founder of Chafe & Sons, published in 1945.

🎄🎁 Only 1 day until Christmas! 🎅✨ As Christmas Eve dawns upon us, the spirit of giving thrives, and our doors are open until 2 PM to assist you in making this festive season extra special!

Discover the charm of Gottmann flat caps – the ultimate gift to wrap up your Christmas shopping! Available in classic charcoal and dapper grey, these all-wool caps are designed with a GORE-TEX waterproof membrane, providing breathability and windproof protection, ideal for embracing the winter weather. These two caps have earflaps, ensuring warmth and comfort.

We're excited to showcase the Harris Tweed fabric Gottmann flat cap, complete with earflaps for that extra snug feel. Beyond these models, we offer a range including the duckbill style or the traditional Newfoundland salt and pepper style cap. Each cap is perfectly fitted, in sizes ranging from 55cm to 64cm, and is available in a plethora of colours and patterns for you to choose from!

Step into our store today and find the perfect cap that will put a smile on their face this Christmas! Let us add the final touch of warmth and style to your gift-giving traditions this holiday season. See you soon at Chafe & Sons! 🎁🧢✨

🎄🎁 Just two days left until Christmas! 🎅✨ Embrace the spirit of the season and wrap up your last-minute shopping with us at Chafe & Sons!

Are you pursuing the perfect present for your loved one's Christmas bash or family gathering? Look no further than our diverse collection of Lief Horsens sports coats. Our first feature showcases vibrant Christmas-inspired shades like spirited blues and festive reds, adding a touch of seasonal joy to their ensemble!

But there's more to explore! Our Lief Horsens range doesn't compromise on style or warmth. Delve into the sports coat featuring blue and black stripes, complete with an inner zip and outer buttons, striking the balance between prestige and warmth for our chilly winter months.

Alternatively, consider the white-striped sports coat with a unique copper-coloured zipper, an eye-catching choice, perfect for any Christmas endeavour. Its inner liner ensures your loved one stays warm through the season's festivities.

🎄 Hurry in and discover the ultimate coat that will make their Christmas exceptional! Meet our team at Chafe & Sons, where the holiday cheer is in full swing and we are eager to help you make this Christmas truly memorable! 🎁🌟

🎄🎁 Only 3 days to go until Christmas! Are you feeling the excitement? The countdown is on, and if you're still on the hunt for that perfect gift, look no further. 🎅🎉

At Chafe & Sons, we have the solution with our Men's Jeans collection that has something for everyone for your last-minute gifts.

Explore our range of Lois Jeans, offering comfort and versatility without compromise. Consider the versatile Brad Slim model, designed with comfort in mind with a higher ratio of polyester and an elastic waistband. Or the Peter Slim with its stretchy denim, perfect for those constantly on the move. With a wide range of sizes and colours available, there's a fit for everyone left on your list!

For premium comfort and style, discover the Haggar collection. Our Stretch 5-Pocket Cord Pant is crafted with a flex waistband and designed for unrestricted movement. These pants offer a modern straight fit, ensuring your gift provides a sharp look.

While our options from Calvin Klein Jeans are limited, the luxury of Calvin Klein speaks volumes. Explore our remaining selection, ideal for those on your list who seek a sit-below-waist pant type with a slim-leg design.

Drop by our store and join in on the festive cheer. Check out our range of jeans, perfect for those last-minute gifts that your loved ones will adore! 🎁✨🎄

🎄🎁 Can you believe it? Only 4 days left until Christmas! The clock's ticking, and if you're still on the hunt for the perfect gift, we've got your back. 🎅🎉

Check out our line-up of cozy sweaters that make fantastic presents for your brother, dad, or anyone special in your life! Treat your loved one to the warmth and style that a Sergio Louis lined sweater jacket offers—its full-zip design keeps the winter chill at bay while offering an effortlessly sleek look in every way.

On our chilliest of days, nothing beats the cold like a 100% wool sweater handcrafted in Nepal. Each piece, crafted with care and affection, boasts unique patterns and varying colour combinations, making them an absolute delight for those frosty wintery nights.

Discover the Designed in Canada sweaters by Rawman & Co., crafted to last and radiate warmth. From office wear to a Christmas dinner, these sweaters in festive shades like the featured blue are sure to be a hit, thanks to their top-notch quality.

Embrace the elegance of Brook Taverner's, a sister company of Harris Tweed, with their 3-button sweater. With a blend of 80% lambswool and 20% nylon, these sweaters are a go-to for our frost-filled days ahead. Their versatility shines through effortlessly complementing casual tees or dress shirts.

To wrap up our sweater showcase, delve into our Tomodachi knits collection, offering a blend of comfort and festive cheer. With quarter-zips and crew necks in colours ranging from vibrant reds to lush greens, they're perfect for adding a touch of holiday spirit to any outfit.

Find the perfect gift at our store on 330 Water Street! Let us help you make this Christmas merry and bright. 🎁✨🎄

🎄🎁 Just 5 days left until Christmas! 🎅🎉

The anticipation is growing, and if you're still searching for that perfect gift, we're here to help make it a breeze!

Imagine the delight of your loved ones' when they receive the gift of a Muskrat Fur Aviator-style hat, the perfect blend of coziness and warmth. Our collection features three unique styles: Full Fur, Brown Melton, and Brown Leather, all in natural colours. These hats are crafted to keep ears snug and warm, regardless of the wind or blizzard conditions they face.

For those with a different taste, consider the charm of a Harris Tweed Cap. Crafted in a timeless Harris Tweed pattern, these caps are a testament to tradition and class, making them the ideal warm winter cap for your loved ones. Embracing the festive spirit with colours reminiscent of Christmas, these caps not only exude elegance but carry the joy of the holiday season.

Make this Christmas unforgettable by surprising them with a gift that bears warmth and style. Visit us at 330 Water Street, where the festive spirit is contagious, and our team waits eagerly to help you find that perfect gift! 🎁✨🎄

🎄🎁 Only 6 days left until Christmas! 🎅🎉

The holiday spirit is in full swing at Chafe & Sons. Today, we're showcasing the ultimate gift: Plonge leather jackets.

Treat your loved ones to a touch of luxury this Christmas, available in a classic black or the stunning cognac shade. Crafted from lambskin leather, renowned for its plush softness, remarkable flexibility, and natural warmth, it's the go-to choice for high-end leather goods.

Lambskin leather, recognized for its softness, has a rich history dating back to ancient civilizations like Greece and Rome, providing your gift recipient with a top choice for high-end apparel while ensuring your gift is timeless.

Let Chafe & Sons be your one-stop shop for winter apparel. Visit us in-store or browse our website to find the perfect gift essentials. Christmas is around the corner, and we're here to make it extra special! 🎄🎁✨

🎄🎁 Only 7 days until Christmas, just one week to go! 🎅🎉

The excitement is building up, and at Chafe & Sons, we're here to help you complete your search for the final people on your list.

Are you still on the hunt for the perfect gift? Look no further! Surprise your loved ones with a Harris Tweed jacket, a timeless addition to their wardrobe. The jacket offers a Navy Houndstooth design with wine-coloured stripes. With its tailored fit that is perfect for day or night attire, it's a versatile piece that exudes elegance and class, all wrapped up in the authenticity of Harris Tweed craftsmanship.

For a dapper and snug gift option, explore our Lief Horsens navy sports coats. With sleek black stripes against a light undertone, it's a classic choice that promises to keep them cozy during chilly days.

For those who appreciate versatility, explore our Lief Horsens Stretch collection. This navy coat offers the choice to sport a layered look, or they can opt for a more casual yet refined style. The inner zip liner adds an extra layer of warmth, producing a thoughtful and practical gift.

Visit our store at 330 Water Street, where the holiday spirit is alive, and our team is ready to assist you in finding the perfect gift. Make this Christmas unforgettable with a touch of warmth and elegance! 🎁✨🎄